Grantoo is a social gaming platform that allows students to play sponsored games for free to earn tuition funds and support charities. It proposes "The Coke Cup" tournament with Coca-Cola, where students can win scholarships and charities receive donations. If successful, it would provide a viable solution for students to pay for college without taking on debt by engaging with brands through social games.
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Grantoo Coca~Cola Pitch
1. Why pay for college,
when you can for it?
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2. What is Grantoo?
Grantoo is a unique social gaming platform that lets students
play sponsored social games to finance their tuition and help
the charities they care about – ALL FOR FREE.
Students
BRAND
Charities
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3. What We See
60% to rising
drop out due
OF COLLEGE
STUDENTS
tuition costs
- Their Whole Lives Ahead of Them Article,
Bill and Melinda Gates Foundation
...student-loan
Student Loan debt could be a Student Loans
Debt reaches Student Loan burden on
=
One Trillion Debt Hell. economic growth
for decades to Heavy Debt
Dollars.
come
Daily Markets WSJ 3/23/2012 Barron’s New York Times
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4. Our Idea
The Coke Cup
A nationwide challenge based tournament
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5. The Coke Cup
Timing is everything
Amidst the Media Buzz and the
Presidential Election’s Focus on Student
Loan Debt, the Coke Cup is well-
positioned as a viable solution.
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16. Tournament Winner Announcements
Winning Story
Coca Cola
+
Winner & Scholarship Grant
+
Charitable Donation
Outreach: Coca Cola, Grantoo, Twitter,
and Facebook Networks
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17. Seamless Facebook Activity Sharing
Sally received a Coca Cola Tournament
Reward on Grantoo.
Sally liked Grantoo.
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18. Winner’s Story
Sally Kallet
I just won a Scholarship Grant!
Grantoo - Coca Cola Tournament
My Rank: 50/1,000 / Scholarship Grant Won: $5,000
USD / Cause Supported: Pencils of Promise /
BRAND Donation to Cause (15%), $750 USD
LOGO
HERE
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