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NAVIGATING THE
 POWER DYNAMICS
    BETWEEN
 INSTITUTIONS
    AND THEIR
        COMMUNITIES




        Byron P. White, EdD

A study for the Kettering Foundation
Kettering Foundation
The Kettering Foundation is an operating foundation rooted in the tradition
of cooperative research. Kettering’s primary research question is, what does
it take to make democracy work as it should? Established in 1927 by inventor
Charles F. Kettering, the foundation is a 501(c)(3) organization that does not
make grants but engages in joint research with others.


The interpretations and conclusions contained in this publication, unless
expressly stated to the contrary, represent the views of the author and not
necessarily those of the Kettering Foundation, its directors, or its officers.



About the Author
Byron P. White, veteran journalist and administrator in corporate nonprofit and
academic arenas, has spent his career facilitating mutually beneficial engagement
and understanding between institutions and communities. Currently, he is
associate vice president for community engagement at Xavier University in
Cincinnati, Ohio, and the founding executive director of the university’s James
and Delrose Eigel Center for Community-Engaged Learning. Before joining
Xavier’s staff, White was senior manager of community relations for the
Chicago Tribune. He can be contacted at whitebp@xavier.edu.



Executive Editor: Carolyn Farrow-Garland
Editor: Ilse Tebbetts
Copy Editor: Lisa Boone-Berry
Design and production: Long’s Graphic Design, Inc.



Copyright© 2009 by the Kettering Foundation

ISBN 978-0-923993-30-6
INTRODUCTION




A          few years ago, I found it
           necessary to write a personal job
description for myself. I wanted to give clar-
ity and meaning to 20 years of career choices
that may not appear to a casual reader of my
résumé to follow any logical progression. My
goal was to capture the thread that connected
these seemingly disparate experiences and to
use it as a guide for future career decisions. I
wanted to describe the overarching vocation
that reflected my passion and talents more
definitively than the job titles I had held                   Byron P. White
along the way.
   Here’s the job description I settled on: I facilitate mutually beneficial engagement
between institutions and urban communities. This description had emerged from a set
of professional experiences that I liken to a three-legged stool.
   The first leg was constructed from observations of urban communities. The raw
materials came from my jobs as a newspaper reporter, editor, and editorial writer cov-
ering urban affairs, primarily for the Chicago Tribune and the former Cincinnati Post.
They also came from graduate work at the University of Chicago, focused on a study of
black political power, and doctoral research at the University of Pennsylvania dealing
    with university-community relations. The second leg was comprised of several years
    of work with grassroots community-development organizations. I was the founding
    director of a coalition of churches that worked on issues of education and housing in
    Cincinnati’s Walnut Hills neighborhood. I also assisted community-based nonprofits
    on Chicago’s West Side and in cities across the country through my affiliation with the
    Asset-Based Community Development Institute at Northwestern University.
       Most recently, I have added a third leg to my career as I’ve been an administrator
    overseeing community-engagement strategies for civically oriented institutions, first
    as senior manager of community relations for the Chicago Tribune and now as associ-
    ate vice president for community engagement at Xavier University in Cincinnati.
       Those experiences—as an impartial observer of community building, as an
    advocate working from within urban communities, and as a catalyst working from
    the outside—have given me a unique perspective into the dynamics of institutional/
    community engagement. Basically, they have left me with three overriding convictions.
    First, the collective work of citizens is essential to any hope of significant, sustained
    transformation of urban America. Second, institutions can be powerful enablers of
    such citizen leadership or they can seriously impede it. Third, the determining factor
    governing which role institutions will play is the nature of the power relationship that
    is negotiated between citizens and institutions.
CITIZEN POWER AND CIVIC COLLABORATION




C        itizens certainly possess the power to act on their own behalf
         without any help from institutions. This reality is often overlooked by
public, nonprofit, and corporate entities in their search for solutions to society’s most
pressing problems. Yet to those who observe collective citizen action, it has become
apparent that in many communities, regardless of their demographic makeup, there
exists a vibrant, citizen-driven, political activism that is organic and spontaneous
and that relies on the talents, capacities, and established norms of communities. “It
is driven by the energy, initiative, and civic skills that exist throughout a community
rather than by the techniques of expert organizations or the resources of powerful
bureaucracies” (Barker et al. 2008).
   An example of this is the group of residents in a low-income Cincinnati neighbor-
hood who tried for months to get the city’s police department to do something about
a vacant house on their block, which was a favorite hangout for prostitutes and their
clients. Despite the residents’ repeated complaints, the police did nothing that would
prevent the activity for more than a day or two. Finally, a few frustrated neighbors
came up with the idea of piling logs at the driveway entrance of the house to prevent
anyone from driving around to the back. Prostitution on the block ceased immedi-
ately. Daubón (2004) describes such power “as the capacity to make things happen.”
   Despite such episodes of significant achievement, it is virtually impossible for
citizens to realize sustained and systemic success in transforming their communities
without some cooperation from institutions. In fact, citizens often feel hindered in
their efforts when they cannot enlist from institutions the resources necessary to ad-
vance their causes (Downing 2002). Inevitably, they must interact with institutions
if they are to capture external assets “for community-building purposes” (Kretzmann
    and McKnight 1993). To do so effectively, citizen leaders must exercise a different
    kind of power—one that renders them interdependent rather than altogether self-
    determinant. In this context, power does not mean overt control, which is a popular
    interpretation of the term. Rather, I refer to social power or social influence as notably
    defined by social psychologists French and Raven (1962). It is the influence that one
    party, in this case a group of citizens, has over the choices willingly made by a target
    individual or organization.
       There are new opportunities for citizens to exercise such power as both public
    and private institutions demonstrate increasing interest in developing collaborative
    strategies aimed at addressing social and economic problems, especially in urban
    areas. Unlike organic, community-level activity, this strategic approach is fueled by the
    collective expertise, resources, and data assembled by civic-minded corporations, large
    nonprofits, public agencies, and local governments. In Cincinnati, for instance, no
    fewer than a half dozen of these cross-sector initiatives—with titles like Agenda 360,
    Strive, and Better Together Cincinnati—have been established over the past five years
    to address matters, such as education, economic development, public safety, racial
    equity, and regional planning.
       These collaborative efforts are part of a national movement around cross-sector
    collaboration that has emerged, in part, from institutional realization that “no one
    organization or institution is in a position to find and implement solutions to the
    problems that confront us as a society. . . . Instead, in order to marshal the legitimacy,
    power, authority, and knowledge required to tackle any major public issue, organiza-
    tions and institutions must join forces in a ‘shared-power’ world” (Bryson and Crosby
    1992, 4).
       Yet citizen leaders, who make up what might be called the grassroots sector, often
    are excluded from these collaborative functions. Institutional leaders frequently express
    the intent of including everyday resident leaders in their designs, but find it difficult
    to contend with differences in style and notions of power. Citizens may be sought for
    their “input” into these strategic planning efforts, and later they are enlisted to endorse
    the plan, but they seldom have real authority in deciding what the plan will be. With-
    out such involvement, the strategies are hampered at the point of implementation.
A well-reasoned strategy to get more youth to consider college may be based on the lat-
est research, incorporate clearly defined outcomes, and have plenty of funding behind
it. But if the people who have the greatest impact on determining whether youngsters
will think about college—parents and grandparents, athletic coaches, youth pastors,
barbers, peers—are not invested in the strategy, it is less likely to work.
   Even when they are summoned to participate, citizens sometimes question their
own capacity to contribute, in essence conceding citizen authority to professionals
(Kretzmann and McKnight 1993). Not too long ago, I facilitated a meeting with
institutional and community
leaders who were discussing a
project to assign a few margin-            Institutional leaders frequently
alized and potentially violent              express the intent of including
youth in the community to                 everyday resident leaders in their
be mentored by grassroots                 designs. . . . Citizens may be sought
associations. Officials from the        for their “input” into these strategic
juvenile court system, acknow-           planning efforts, and later they are
ledging their own ineffec-                 enlisted to endorse the plan, but
tiveness at reaching these                they seldom have real authority in
youth, were excited about
                                            deciding what the plan will be.
the prospect of each church,
neighborhood sports team,
and block club focusing its
attention on a single youth. Yet residents wondered whether citizen-led organizations
were willing or able to handle the task and insisted the job might be more appropriate
for professional social workers.
   For these reasons, efforts by institutions and citizens often seem to run on parallel
tracks, in full view of one another, but never effectively intersecting. On the occasions
when those tracks cross, it is usually in the context of a defined partnership between
an institution and a community organization. For citizen leaders, those partnerships
inevitably raise questions about how they will exercise power in the relationship. Their
tactics for doing so vary, based upon whether citizens view the institution at a macro
or micro level.
MACRO- AND MICRO-LEVEL PERSPECTIVES




    I    n 1993, Xavier University sought to create a residential green space in front of
         its new student center by closing off Ledgewood Avenue, a major street that ran
    through campus. Without seeking much input from the three surrounding neighbor-
    hoods, officials worked their connections with City Hall to gain permission to close a
    portion of Ledgewood. This effectively shut off a primary route between two of those
    neighborhoods. Irate residents responded by suing the university and the city for
    neglecting the public’s interests. It took a decade of deliberate, community-relations
    efforts by Xavier to mend this rift.
       In 2005, when Xavier embarked on its most recent capital project—a massive
    $250 million undertaking to build academic facilities, student housing, and office
    and retail space—officials were determined not to repeat past mistakes. Led by a new
    group of university leaders who had been hired to direct community engagement
    efforts on campus, the institution initiated an open process that involved resident
    leaders in every facet of the planning. Long before Xavier’s board of trustees made
    its final decision on which buildings would go where, community leaders from the
    Cincinnati neighborhoods of North Avondale and Evanston and the independent
    municipality of Norwood—all of which border the campus—were invited to provide
    direction. The final version of the plan was hailed by all three communities as a posi-
    tive contribution to the area.
       Given the apparent success of Xavier’s newfound transparency and purposeful
    efforts to give the community a voice in its development, I was caught off guard dur-
    ing the summer of 2008 when community leaders in Norwood began criticizing the
    university for being secretive about its plans to acquire property in the community.
    Critical letters were written to Xavier’s president, negative blogs were posted online,
and word on the street turned decisively anti-Xavier. As a Xavier administrator respon-
sible for maintaining positive relations with our neighbors, I initiated a lunch with a
few Norwood residents with whom I had developed a positive working relationship.
They candidly shared with me the source of their frustration: a wildly inaccurate rumor
about the university’s actions. I immediately moved to restore trust by making arrange-
ments for our senior executives to attend a West Norwood Neighborhood Association
meeting to answer questions. After a few weeks, the negative sentiment subsided and
the capital project once again received public endorsement.
   Looking back, it was rather frustrating that months and months of goodwill and
trust between my institution and the community could have been threatened by an
occurrence as seemingly trivial as an unfounded rumor. However, the episode was
a reminder of what I have seen many times in my work and research in facilitating
engagement between institutions and communities: citizens have a dual perspective of
institutions as being threatening
and, yet, potentially friendly.         At the macro level, the institutions’
It is a mind-set directly tied to         dominance appears overwhelming
citizens’ inherent desire for self-     and the community feels vulnerable.
determination. Most residents
                                          However, at the micro level—that
—especially those in communi-
                                          is, within the context of specific
ties that have undergone social
                                         partnerships—there is opportunity
and economic distress—long to
                                       for the community to exercise its will
gain control of their commu-
                                           through personal interaction.
nity’s well-being. Institutions,
while potentially potent allies in
the pursuit of such well-being,
vie with citizens for control—sometimes intentionally, sometimes unwittingly.
   Chaskin et al. (2001), in their analysis of how urban communities build capac-
ity, note that community members view their engagement with institutions in both
macro-level and micro-level terms. At the macro level, the institutions’ dominance
appears overwhelming and the community feels vulnerable. However, at the micro
level—that is, within the context of specific partnerships—there is opportunity for
the community to exercise its will through personal interaction. That is why our neighbors in
       Norwood found it necessary first to challenge our institutional strength when it seemed that
       it might, once again, threaten the community’s objectives and then to sit down with me and
       talk it over.
           I saw evidence of the same dual perspectives during extensive interviews in 2007 with
       community leaders in the Columbus, Ohio, neighborhood of Weinland Park. The subject
       was their relationship with The Ohio State University (White 2008). Although the immense
       campus sits just northwest of Weinland Park, Ohio State virtually ignored this economically
                                                                       distressed, predominantly Afri-
                                                                       can American community for
  “The Ohio State University is
                                                                       decades. However, since about
 trying to include the community
                                                                       2002, the university has sought
  and its leadership. I can tell                                       to engage in ways that are mu-
you that if I let it happen, they’d                                    tually beneficial to the campus
 have me working day and night,                                        and to the neighborhood. Still,
       seven days a week.”                                             every resident I interviewed
                                                                       was emphatic in his or her
                                                                       assessment of Ohio State as an
                                                                       all-powerful, dominating force.
       With its 1,756-acre campus, 39,000-person workforce, and $4 billion budget, it not only has
       the political, professional, and financial clout to do just about anything it wants, residents said,
       but what it wants to do is primarily motivated by its own self-interest.
           “You know, these are people who are mighty. This is Ohio State,” said Julius Jefferson, a
       Weinland Park native who since our interview has become vice president of the Weinland Park
       Civic Association. “You know, [Ohio State is] the richest entity in Columbus, maybe the rich-
       est in the state. They have the power. They have the money. They don’t really have to listen to
       me.” Lynn Michaels, a community activist who moved to Weinland Park in 1996, concurred:
       “I mean, it’s their game. . . . No, the residents do not have any say-so over this. I mean we have
       some input, but that’s a whole different thing.”
           And yet, when these same leaders were asked about specific partnerships with individual
       faculty and administrators from Ohio State, their perspectives often softened. Those partner-
ships have ranged from an art program for adolescent girls to the construction of a $10 million
early childhood research center that Ohio State built onto a local public school with private
funds. Jefferson, for instance, was glowing in his assessment of Susan Colbert, an OSU Exten-
sion educator who has helped create several workforce development programs in Weinland
Park:
         You can see Susan doing things off the clock. Let’s say someone is in the com-
         puter [class] and they needed some Christmas toys, for example. She made
         sure Christmas happened, you know. [If someone] needed some food, she
         made sure you had food. Real genuine things, where it’s not just like, “Oh,
         I’m doing this because it’s in my job description,” but [instead] “I really have
         relationship with you. I’m really invested in your future, your kid’s future.
         So if you need something, see me and I’ll work outside of the bounds of the
         normal programming of what I was told to do. The monies that I was given,
         you know, there’s other ways to get things done.” And that’s the type of thing
         that Susan does. People know her. People like her. In other words, she has
         respect.
    Michaels spoke in similar terms about Andrea Bowlin, a special projects coordinator from
Ohio State’s College of Education and Human Ecology, who was the liaison to the community
on the early childhood center project. “She wanted to listen to your concerns, you know, to
know what was going on,” Michaels said. “Andrea just has done an amazing job.”
    Joyce Hughes, president of the civic association, who lives in the house she first moved into
when she was six months old, has witnessed Ohio State’s muscle for more than half a century.
But she has developed a measure of confidence in the individual representatives who have
interacted positively with community residents. “Yes, they [Ohio State officials] have power.
Yes, there are things that they can do,” Hughes said. “But I really don’t believe that Ohio State’s
mode is that of running over communities. The Ohio State University is trying to include the
community and its leadership. I can tell you that if I let it happen, they’d have me working day
and night, seven days a week.”



R
EXERCISING CITIZEN POWER




T         hese two perspectives on the role of the institution in the community
          necessarily impact the way citizens interact with institutions, particularly how they
exercise power in the relationship. When the community engages the institution at the macro
level, it tends to employ confrontational methods of social power. Faced with a sense of the
institution’s dominance—and the fear that the institution will trample the community’s needs
in achieving its own interests—the community usually tries to gain leverage by disrupting the
institution’s efforts. The authority to do so typically comes from a third party. For instance,
community members seeking to confront the institution’s desire to tear down an historic build-
ing may appeal to their elected officials to thwart the institution’s plans or to the news media to
embarrass the institution. It is the kind of power displayed by Norwood’s letter-writing cam-
paign to the president, spurred by years of watching Xavier follow its own agenda even when it
was contrary to the community’s goals and activated at the very hint that the institution might
once again be planning actions detrimental to the community.
     Relational social power, on the other hand, is released from within the community when
engagement takes place at the micro level. It is focused on affecting the institution’s actions
through interpersonal persuasion and is activated when the institution expresses appreciation
of the community’s capacity or authority to influence the relationship. And it is exercised in
the informal ways that usually define community processes: verbal commitments, face-to-face
communication, and peer relationships. In this interaction, often between two individuals—
one representing the community and one from the institution—the community is on a more
equal footing with the institution. It is the reason why my friends in Norwood were willing to
meet with me and candidly share their concerns. Our relationship over time had given them a
sense of confidence that I would be influenced by our conversation and that it might ultimately
lead to favorable action by Xavier.



0
The community’s use of both forms of power often appears to be in conflict and downright
illogical to managers of institutions who are seeking strategic focus and, above all, efficiency.
(“Why,” I wondered in frustration in the midst of the Norwood controversy, “couldn’t my
community friends simply call me for answers instead of getting the president all riled up?”)
The back-and-forth often creates tensions between representatives of institutions and commu-
nities. In fact, the inability of institutions to effectively navigate both these forms of power is
one reason for the disconnect between emerging institutional initiatives that address challeng-
ing social and economic issues, and citizen-led efforts that do the same.
   The correlation between macro-level and micro-level perspectives of institutions, and con-
frontational and relational forms
of power—and the tensions they
bring—was affirmed for me in my                    the inability of institutions to
own dealings with the Evanston                    effectively navigate both these
community, a moderate-income,                    forms of power is one reason for
mostly African American neighbor-
                                                 the disconnect between emerging
hood that encompasses part of the
                                                    institutional initiatives that
Xavier campus. When the univer-
                                                  address challenging social and
sity secured a Community Outreach
                                                  economic issues, and citizen-led
Partnering Center grant from the
                                                      efforts that do the same.
U.S. Department of Housing and
Urban Development, in part to
assist Evanston in developing a plan
to refurbish neighborhood housing,
resident leaders were adamant in wanting to know what role the community would have in
determining how the funds were spent.
   At one point, Sharon Muyaya, the former president of the Evanston Community Council,
and other community leaders confronted me with a demand to govern a portion of the grant
that focused on marketing the community. The responsibilities had largely been given to a
nonprofit organization that had not done the job well. After rounding up residents who had
some housing expertise, including a realtor who lived in the neighborhood, the community
council asked for the contract to complete the work. I initially resisted, concerned primarily
with the university’s fiscal responsibility for administering the grant and our commitment to
delivering measurable outcomes. Muyaya has since explained the community’s interpretation
of my resistance at the time:
          We made a suggestion. We wrote out the whole plan and everything. But he
          was reluctant to give us that particular power to allow the community to go
          ahead and do its thing and prove that it had the capability of handling the
          housing portion of the grant. I really thought we had a grant where we would
          be able to control and do the things we wanted to do in the community. I
          really thought that we would have the ability to do that, and yet I learned later
          that because Xavier is the institution, they felt that Xavier should have more
          rights or responsibility to say what would happen with that grant money. So
          basically, Xavier is kind of in control of it and my goal is to really try and
          get the community more involved in all the decision-making that’s going to
          happen for the community. It should be community-driven and not Xavier-
          driven and it’s been hard to separate that line (White  Muyaya 2007).

     It is this reality—that when the rubber meets the road, my institutional priorities are likely
to trump the community’s priorities, no matter how friendly I may be—that community peo-
ple understand with perfect clarity and that institutional leaders are often unwilling to admit.
This is why they keep their finger on the trigger of the weapons of confrontational power.
At the same time, community leaders are always hopeful that relational power will prevail.
Muyaya’s primary objective for our meeting was to convince me that the community was fully
capable of participating in the work as a producer, rather than just as a client. Nevertheless, I
also left the meeting fully aware that the Evanston Community Council could raise their con-
cerns with Xavier’s administrative vice president and cause me a great deal of trouble. I eventu-
ally acquiesced to the community’s proposal and entered into a contract with the community
council. In the end, the contract was managed quite capably.
STRUCTURING ENGAGEMENT ON TWO LEVELS




W               hile I was sensitive to the community’s desire to govern itself, I
                was careful not to appease that desire at the expense of my obligations as an
administrator responsible for protecting the university’s interests. And, it seems, I am not alone
in those convictions. In their study of civic and public organizations, Creighton and Harwood
(2007) found that institutions are not really set up to engage with communities in a way that
truly shares power, despite their best intentions. The researchers reported that although the
institutional leaders they talked to “consistently expressed deep and passionate concern for the
communities in which they work and for the people in those communities . . . their intent and
operational focus [were] not in alignment.” The fundamental discrepancy was that the “health
and vibrancy of their organizations was the dominant focus in their work,” which inevitably
conflicted at times with the public focus required for effective community engagement.
   One consequence of this “organization-first” perspective is that many institutions
traditionally have failed to recognize the need to invest the time and energy to engage commu-
nities more informally at the micro level, although, increasingly, they have expressed a greater
desire to do so. Indeed, a growing school of thought in institutional/community engagement
calls for practices that build peer-related exchanges and mutual trust with citizens in order to
legitimately engage them. In higher education, particularly, a literature has emerged espous-
ing such principles. For instance, Walshok (1999, 85) insists that “the relationship between
campus and community must be a genuine dialogue between two equal parties.” Similarly, the
2004 Wingspread report, entitled “Calling the question: Is higher education ready to com-
mit to community engagement?” (Brukardt et al. 2004, 9), argues that “true partnerships are
spaces within which the questions are created, there is genuine reciprocal deliberation, and the
work to find the answers is begun.”
Such visions of parity are laudable but not necessarily realistic. In my experience, notions
of “reciprocal deliberation” and “equal partnership” are far-fetched concepts to commu-
nity leaders who are fully aware of their own underresourced capacity in comparison to the
institutions’ abundance. More than “getting along,” leaders from these communities want to
make sure they have a say in what happens. As David Mathews, president of the Kettering
Foundation, remarked at a roundtable discussion on democratic community engagement,
“These are not citizens who just want to be revered. They are people who want to gain control
of their community” (White 2008). So, while they long to influence institutions through
informal, relational forms of power, they feel compelled to use more confrontational forms of
influence because of the discrepancy in power between community associations and institu-
tions. Both strategies are seen as necessary.
     Institutional leaders, on the other hand, do not easily operate in both these dimensions,
according to Creighton and Harwood. One executive director with whom I recently consulted
is facing this very dilemma. As the director of a coalition of educational institutions in the
center of an urban metropolitan area, he has worked hard to build relations with the resident-
led civic associations in the adjacent communities, some of which are economically distressed.
Recently, however, when he and the head of one of the civic groups disagreed over a develop-
ment project, the resident leader went to City Hall to complain. The exasperated administrator
asked me for assistance, disillusioned that the work of relationship building was not enough
to prevent what amounted to an exercise of heavy-handed power. The conflict threatened to
derail the partnership.
     As I examined partnerships at Ohio State and observe the nature of our success and chal-
lenges at Xavier, it appears that it is certainly possible for an institution at least to structure its
community-engagement functions so that it can manage in two dimensions. Doing so requires
a more sophisticated framework of institutional/community engagement than the rhetoric
readily allows for. In reality, institutions and communities do not really engage as all-inclusive
entities. Each is a complex unit made up of diverse functions, groups, and stakeholders. Within
an institution, a specific office typically takes responsibility for engaging a target organization
or group within a community. Generally, that engagement takes the form of a partnership
between the two entities. Even when several functions or organizations are involved, two
groups generally emerge as the primary partners.
Chaskin et al. (2001, 126) call the community representatives “brokering organizations.”
Their purpose is to “mediate and foster relations” between the community and the partnering
institution. Typically, the function is filled by a group led by volunteers who live in the com-
munity, although sometimes a community-based nonprofit serves the role. Whichever the
case, they are “necessarily in [emphasis author’s] the community, operating as a kind of bridge
to information and resources within and beyond the boundaries of the community, but funda-
mentally seen as part of it.” While Chaskin and his colleagues do not assign a comparable term
to institutional functions that
serve in this representative
role the job description would
                                              The most effective arrangement
be similar: one department,
                                          . . . is that in which the institution’s
office, or function emerges to
                                           agent is both sufficiently engaged
mediate and foster relations
                                               in the community to genuinely
with the community brokering
                                                acknowledge and respond to
organization. In essence, they
                                            relational forms of social power,
are brokering organizations for
the institution.
                                          and at the same time carries enough
   Yet even that does not fully               clout and credibility within the
describe the structure of the               institution to directly respond to
partnership. Each brokering                confrontational displays of power.
organization is typically rep-
resented by an individual—or
agent—who serves as the point
person, interacting with his or her counterpart from the other brokering organization. The
partnership, then, amounts to an interaction between two agents, with the backing of their
brokering organizations, who represent the institution and community, respectively.
   The interplay of these components within the institution determines its proficiency at man-
aging confrontational and interpersonal community power. The most effective arrangement, in
my view, is that in which the institution’s agent is both sufficiently engaged in the community
to genuinely acknowledge and respond to relational forms of social power, and at the same
time carries enough clout and credibility within the institution to directly respond to confron-
tational displays of power. Such an agent not only recognizes the community’s expertise on an
issue but is also able to marshal the institutional resources to respond to it. Most important,
the agent understands and respects the community’s dual perspective of the institution and is
neither naïvely optimistic when the informal engagement is going well nor overwhelmingly
discouraged when the confrontational power plays emerge.
     While this balanced model of institutional behavior best positions the organization to
effectively manage the complexities of community engagement in a genuine, authentic way,
two less effective modes of institutional behavior often prevail. One is what I call the sheltered
model of engagement, where the institution’s agent is sheltered within the brokering organiza-
tion and has limited personal interaction with community agents. Exchanges are formal in
nature and tolerance for community influence is minimal. While the institution might achieve
its objective, it leaves the community no option but to exercise its influence by means of
coercive power. This inevitably invites ongoing confrontation and virtually guarantees the
community will not be pleased with the end product. John Kucia, Xavier’s administra-
tive vice president, acknowledges that he operated in this way when the university closed
Ledgewood Avenue in 1993, inviting a long contentious battle culminating in a lawsuit against
the university. At the other extreme is the freelance model of engagement. Here, the institu-
tion’s agent is not restricted by the brokering organization and is able to take greater risks by
interacting with the community. Relational power is generated. However, the agent lacks the
institutional authority and credibility to marshal resources to act on behalf of the community
in any significant, sustainable way. In this scenario, the agent often distinguishes herself from
the brokering organization in order to act in a manner that has credibility in the community.
University faculty members, sometimes dismayed by a lack of institutional support for their
engagement efforts, are sometimes guilty of this approach. They build meaningful community
relationships but have little capacity to leverage significant university resources on behalf of the
community.
     The balanced model requires the institution to be purposeful in developing and enabling
agents who are both free to fully engage the community at an interpersonal level and fully
empowered to act on the institution’s behalf. Under this arrangement, interpersonal power is
generated and confrontational power can be effectively leveraged.
CONCLUSION




I    nstitutions cannot take the friendship of their neighboring communities for
     granted and they must work diligently to be considered partners. From the perspective of
those living in, and advocating for, poor urban communities, even civic-minded institutions,
such as universities, are viewed as part of the same alliance that includes mass media, local
government, and downtown corporations—all of which have been guilty over the years of
abandoning and ignoring the most troubled communities and, consequently, the nation’s most
disadvantaged citizens. The experiences of those in Columbus’s Weinland Park neighborhood,
Cincinnati’s Evanston community, and in Norwood suggest that even as those institutions
seek to make amends through a renewed focus on community engagement, their overtures are
viewed suspiciously.
   Institutional leaders are right to believe that if they can find a way to forge productive
partnerships with communities, there is indeed new hope for declining urban neighborhoods.
They are naïve, however, to imagine that they can bring about such transformation simply by
pursuing respectful, even trusting relationships with individual community leaders. The scales
of power are tilted too much in favor of the institution to presume that friendly advances are
enough to lure communities into productive partnerships.
   Citizen leaders are not demanding a seat at the institution’s table; they want to set the table.
They want to influence the research that defines their communities’ problems and devise the
solutions right alongside the experts who march into their communities, claiming to know
the answers. These citizens are committed to mobilizing themselves through neighborhood
associations to regain control of their communities, though they seldom have all the money
or volunteers they need, or all the required technical expertise. They certainly welcome those
resources from the nearby university or any other institution, but they want to determine
where those resources go.
For decades, local government, national foundations, corporations, and universities have
tried to devise solutions to save urban America—largely to no avail. Now they are wisely
working together. They will continue to fail, however, unless they concede that the full invest-
ment of the citizenry is essential to resolving community problems. Positioning and equipping
institutional representatives to operate in a way that recognizes and responds to both con-
frontational and relational forms of community power—rather than trying to avoid either—
are essential to finally getting it right.
REFERENCES




Barker, D., G. Paget, and D. Battle. “Taking a Look at Organic Community-Level Politics.”
   Connections (2008): 11-13.
Brukardt, M. J., B. Holland, S. Percy, and N. Zimpher. Calling the Question: Is Higher
   Education Ready to Commit to Community Engagement? Milwaukee, WI: University of
   Wisconsin-Milwaukee, 2004.
Bryson, J. M., and B. C. Crosby. Leadership for the Common Good: Tackling Public Problems in
   a Shared-Power World. San Francisco: Jossey-Bass, 1992.
Chaskin, R. J., P. Brown, S. Venkatesh, and A. Vidal. Building Community Capacity. New York:
  Aldine de Gruyter, 2001.
Creighton, J. A., and R. C. Harwood. The Organization-First Approach: How Intermediary
   Organizations Approach Civic Engagement and Communities. Bethesda, MD: The Harwood
   Institute for Public Innovation, 2007.
Daubón, R. E. “Dialogue for Development.” Kettering Review, 22(1) (2004): 47-54.
Downing, K. A Study on Economic Citizenship: Focus Group Research with Citizens in Two U.S.
  Communities. Dayton, OH: The Kettering Foundation, 2002.
French, J. R. P. J., and B. Raven. “The Bases of Social Power.” In Group Dynamics: Research and
   Theory 2d edition, edited by D. Cartwright and A. Zander, 607-623. New York: Harper
    Row, 1962.
Kretzmann, J. P., and J. L. McKnight. Building Communities from the Inside Out: A Path To-
   ward Finding and Mobilizing a Community’s Assets. Chicago: ACTA Publications, 1993.
Walshok, M. L. “Strategies for Building the Infrastructure that Supports the Engaged
  Campus.” In Colleges and Universities as Citizens, edited by R. G. Bringle, R. Games, and E.
  A. Malloy, 74-95. Needham Heights, MA: Allyn  Bacon, 1995.
White, B. P. “Bridging the High Street Divide: Community Power and the Pursuit of
  Democratic Partnerships Between Ohio State University and Weinland Park.” Dissertation
  Abstracts International. UMI No. 3311543, 2008.
White, B. P., and S. Muyaya. Sharing Power or Just Getting Along? Transcript of presentation at
  the Outreach Scholarship Conference, Madison, WI, 2007.
www.kettering.org

200 Commons Road, Dayton, Ohio 45459-2799 (937) 434-7300; (800) 221-3657
444 North Capitol Street, N. W., Washington, D.C. 20001 (202) 393-4478
6 East 39th Street, New York, New York 10016 (212) 686-7016

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Navigating The Power Dynamics Between Institutions and Their Communities

  • 1. NAVIGATING THE POWER DYNAMICS BETWEEN INSTITUTIONS AND THEIR COMMUNITIES Byron P. White, EdD A study for the Kettering Foundation
  • 2. Kettering Foundation The Kettering Foundation is an operating foundation rooted in the tradition of cooperative research. Kettering’s primary research question is, what does it take to make democracy work as it should? Established in 1927 by inventor Charles F. Kettering, the foundation is a 501(c)(3) organization that does not make grants but engages in joint research with others. The interpretations and conclusions contained in this publication, unless expressly stated to the contrary, represent the views of the author and not necessarily those of the Kettering Foundation, its directors, or its officers. About the Author Byron P. White, veteran journalist and administrator in corporate nonprofit and academic arenas, has spent his career facilitating mutually beneficial engagement and understanding between institutions and communities. Currently, he is associate vice president for community engagement at Xavier University in Cincinnati, Ohio, and the founding executive director of the university’s James and Delrose Eigel Center for Community-Engaged Learning. Before joining Xavier’s staff, White was senior manager of community relations for the Chicago Tribune. He can be contacted at whitebp@xavier.edu. Executive Editor: Carolyn Farrow-Garland Editor: Ilse Tebbetts Copy Editor: Lisa Boone-Berry Design and production: Long’s Graphic Design, Inc. Copyright© 2009 by the Kettering Foundation ISBN 978-0-923993-30-6
  • 3. INTRODUCTION A few years ago, I found it necessary to write a personal job description for myself. I wanted to give clar- ity and meaning to 20 years of career choices that may not appear to a casual reader of my résumé to follow any logical progression. My goal was to capture the thread that connected these seemingly disparate experiences and to use it as a guide for future career decisions. I wanted to describe the overarching vocation that reflected my passion and talents more definitively than the job titles I had held Byron P. White along the way. Here’s the job description I settled on: I facilitate mutually beneficial engagement between institutions and urban communities. This description had emerged from a set of professional experiences that I liken to a three-legged stool. The first leg was constructed from observations of urban communities. The raw materials came from my jobs as a newspaper reporter, editor, and editorial writer cov- ering urban affairs, primarily for the Chicago Tribune and the former Cincinnati Post. They also came from graduate work at the University of Chicago, focused on a study of
  • 4. black political power, and doctoral research at the University of Pennsylvania dealing with university-community relations. The second leg was comprised of several years of work with grassroots community-development organizations. I was the founding director of a coalition of churches that worked on issues of education and housing in Cincinnati’s Walnut Hills neighborhood. I also assisted community-based nonprofits on Chicago’s West Side and in cities across the country through my affiliation with the Asset-Based Community Development Institute at Northwestern University. Most recently, I have added a third leg to my career as I’ve been an administrator overseeing community-engagement strategies for civically oriented institutions, first as senior manager of community relations for the Chicago Tribune and now as associ- ate vice president for community engagement at Xavier University in Cincinnati. Those experiences—as an impartial observer of community building, as an advocate working from within urban communities, and as a catalyst working from the outside—have given me a unique perspective into the dynamics of institutional/ community engagement. Basically, they have left me with three overriding convictions. First, the collective work of citizens is essential to any hope of significant, sustained transformation of urban America. Second, institutions can be powerful enablers of such citizen leadership or they can seriously impede it. Third, the determining factor governing which role institutions will play is the nature of the power relationship that is negotiated between citizens and institutions.
  • 5. CITIZEN POWER AND CIVIC COLLABORATION C itizens certainly possess the power to act on their own behalf without any help from institutions. This reality is often overlooked by public, nonprofit, and corporate entities in their search for solutions to society’s most pressing problems. Yet to those who observe collective citizen action, it has become apparent that in many communities, regardless of their demographic makeup, there exists a vibrant, citizen-driven, political activism that is organic and spontaneous and that relies on the talents, capacities, and established norms of communities. “It is driven by the energy, initiative, and civic skills that exist throughout a community rather than by the techniques of expert organizations or the resources of powerful bureaucracies” (Barker et al. 2008). An example of this is the group of residents in a low-income Cincinnati neighbor- hood who tried for months to get the city’s police department to do something about a vacant house on their block, which was a favorite hangout for prostitutes and their clients. Despite the residents’ repeated complaints, the police did nothing that would prevent the activity for more than a day or two. Finally, a few frustrated neighbors came up with the idea of piling logs at the driveway entrance of the house to prevent anyone from driving around to the back. Prostitution on the block ceased immedi- ately. Daubón (2004) describes such power “as the capacity to make things happen.” Despite such episodes of significant achievement, it is virtually impossible for citizens to realize sustained and systemic success in transforming their communities without some cooperation from institutions. In fact, citizens often feel hindered in their efforts when they cannot enlist from institutions the resources necessary to ad- vance their causes (Downing 2002). Inevitably, they must interact with institutions
  • 6. if they are to capture external assets “for community-building purposes” (Kretzmann and McKnight 1993). To do so effectively, citizen leaders must exercise a different kind of power—one that renders them interdependent rather than altogether self- determinant. In this context, power does not mean overt control, which is a popular interpretation of the term. Rather, I refer to social power or social influence as notably defined by social psychologists French and Raven (1962). It is the influence that one party, in this case a group of citizens, has over the choices willingly made by a target individual or organization. There are new opportunities for citizens to exercise such power as both public and private institutions demonstrate increasing interest in developing collaborative strategies aimed at addressing social and economic problems, especially in urban areas. Unlike organic, community-level activity, this strategic approach is fueled by the collective expertise, resources, and data assembled by civic-minded corporations, large nonprofits, public agencies, and local governments. In Cincinnati, for instance, no fewer than a half dozen of these cross-sector initiatives—with titles like Agenda 360, Strive, and Better Together Cincinnati—have been established over the past five years to address matters, such as education, economic development, public safety, racial equity, and regional planning. These collaborative efforts are part of a national movement around cross-sector collaboration that has emerged, in part, from institutional realization that “no one organization or institution is in a position to find and implement solutions to the problems that confront us as a society. . . . Instead, in order to marshal the legitimacy, power, authority, and knowledge required to tackle any major public issue, organiza- tions and institutions must join forces in a ‘shared-power’ world” (Bryson and Crosby 1992, 4). Yet citizen leaders, who make up what might be called the grassroots sector, often are excluded from these collaborative functions. Institutional leaders frequently express the intent of including everyday resident leaders in their designs, but find it difficult to contend with differences in style and notions of power. Citizens may be sought for their “input” into these strategic planning efforts, and later they are enlisted to endorse the plan, but they seldom have real authority in deciding what the plan will be. With- out such involvement, the strategies are hampered at the point of implementation.
  • 7. A well-reasoned strategy to get more youth to consider college may be based on the lat- est research, incorporate clearly defined outcomes, and have plenty of funding behind it. But if the people who have the greatest impact on determining whether youngsters will think about college—parents and grandparents, athletic coaches, youth pastors, barbers, peers—are not invested in the strategy, it is less likely to work. Even when they are summoned to participate, citizens sometimes question their own capacity to contribute, in essence conceding citizen authority to professionals (Kretzmann and McKnight 1993). Not too long ago, I facilitated a meeting with institutional and community leaders who were discussing a project to assign a few margin- Institutional leaders frequently alized and potentially violent express the intent of including youth in the community to everyday resident leaders in their be mentored by grassroots designs. . . . Citizens may be sought associations. Officials from the for their “input” into these strategic juvenile court system, acknow- planning efforts, and later they are ledging their own ineffec- enlisted to endorse the plan, but tiveness at reaching these they seldom have real authority in youth, were excited about deciding what the plan will be. the prospect of each church, neighborhood sports team, and block club focusing its attention on a single youth. Yet residents wondered whether citizen-led organizations were willing or able to handle the task and insisted the job might be more appropriate for professional social workers. For these reasons, efforts by institutions and citizens often seem to run on parallel tracks, in full view of one another, but never effectively intersecting. On the occasions when those tracks cross, it is usually in the context of a defined partnership between an institution and a community organization. For citizen leaders, those partnerships inevitably raise questions about how they will exercise power in the relationship. Their tactics for doing so vary, based upon whether citizens view the institution at a macro or micro level.
  • 8. MACRO- AND MICRO-LEVEL PERSPECTIVES I n 1993, Xavier University sought to create a residential green space in front of its new student center by closing off Ledgewood Avenue, a major street that ran through campus. Without seeking much input from the three surrounding neighbor- hoods, officials worked their connections with City Hall to gain permission to close a portion of Ledgewood. This effectively shut off a primary route between two of those neighborhoods. Irate residents responded by suing the university and the city for neglecting the public’s interests. It took a decade of deliberate, community-relations efforts by Xavier to mend this rift. In 2005, when Xavier embarked on its most recent capital project—a massive $250 million undertaking to build academic facilities, student housing, and office and retail space—officials were determined not to repeat past mistakes. Led by a new group of university leaders who had been hired to direct community engagement efforts on campus, the institution initiated an open process that involved resident leaders in every facet of the planning. Long before Xavier’s board of trustees made its final decision on which buildings would go where, community leaders from the Cincinnati neighborhoods of North Avondale and Evanston and the independent municipality of Norwood—all of which border the campus—were invited to provide direction. The final version of the plan was hailed by all three communities as a posi- tive contribution to the area. Given the apparent success of Xavier’s newfound transparency and purposeful efforts to give the community a voice in its development, I was caught off guard dur- ing the summer of 2008 when community leaders in Norwood began criticizing the university for being secretive about its plans to acquire property in the community. Critical letters were written to Xavier’s president, negative blogs were posted online,
  • 9. and word on the street turned decisively anti-Xavier. As a Xavier administrator respon- sible for maintaining positive relations with our neighbors, I initiated a lunch with a few Norwood residents with whom I had developed a positive working relationship. They candidly shared with me the source of their frustration: a wildly inaccurate rumor about the university’s actions. I immediately moved to restore trust by making arrange- ments for our senior executives to attend a West Norwood Neighborhood Association meeting to answer questions. After a few weeks, the negative sentiment subsided and the capital project once again received public endorsement. Looking back, it was rather frustrating that months and months of goodwill and trust between my institution and the community could have been threatened by an occurrence as seemingly trivial as an unfounded rumor. However, the episode was a reminder of what I have seen many times in my work and research in facilitating engagement between institutions and communities: citizens have a dual perspective of institutions as being threatening and, yet, potentially friendly. At the macro level, the institutions’ It is a mind-set directly tied to dominance appears overwhelming citizens’ inherent desire for self- and the community feels vulnerable. determination. Most residents However, at the micro level—that —especially those in communi- is, within the context of specific ties that have undergone social partnerships—there is opportunity and economic distress—long to for the community to exercise its will gain control of their commu- through personal interaction. nity’s well-being. Institutions, while potentially potent allies in the pursuit of such well-being, vie with citizens for control—sometimes intentionally, sometimes unwittingly. Chaskin et al. (2001), in their analysis of how urban communities build capac- ity, note that community members view their engagement with institutions in both macro-level and micro-level terms. At the macro level, the institutions’ dominance appears overwhelming and the community feels vulnerable. However, at the micro level—that is, within the context of specific partnerships—there is opportunity for
  • 10. the community to exercise its will through personal interaction. That is why our neighbors in Norwood found it necessary first to challenge our institutional strength when it seemed that it might, once again, threaten the community’s objectives and then to sit down with me and talk it over. I saw evidence of the same dual perspectives during extensive interviews in 2007 with community leaders in the Columbus, Ohio, neighborhood of Weinland Park. The subject was their relationship with The Ohio State University (White 2008). Although the immense campus sits just northwest of Weinland Park, Ohio State virtually ignored this economically distressed, predominantly Afri- can American community for “The Ohio State University is decades. However, since about trying to include the community 2002, the university has sought and its leadership. I can tell to engage in ways that are mu- you that if I let it happen, they’d tually beneficial to the campus have me working day and night, and to the neighborhood. Still, seven days a week.” every resident I interviewed was emphatic in his or her assessment of Ohio State as an all-powerful, dominating force. With its 1,756-acre campus, 39,000-person workforce, and $4 billion budget, it not only has the political, professional, and financial clout to do just about anything it wants, residents said, but what it wants to do is primarily motivated by its own self-interest. “You know, these are people who are mighty. This is Ohio State,” said Julius Jefferson, a Weinland Park native who since our interview has become vice president of the Weinland Park Civic Association. “You know, [Ohio State is] the richest entity in Columbus, maybe the rich- est in the state. They have the power. They have the money. They don’t really have to listen to me.” Lynn Michaels, a community activist who moved to Weinland Park in 1996, concurred: “I mean, it’s their game. . . . No, the residents do not have any say-so over this. I mean we have some input, but that’s a whole different thing.” And yet, when these same leaders were asked about specific partnerships with individual faculty and administrators from Ohio State, their perspectives often softened. Those partner-
  • 11. ships have ranged from an art program for adolescent girls to the construction of a $10 million early childhood research center that Ohio State built onto a local public school with private funds. Jefferson, for instance, was glowing in his assessment of Susan Colbert, an OSU Exten- sion educator who has helped create several workforce development programs in Weinland Park: You can see Susan doing things off the clock. Let’s say someone is in the com- puter [class] and they needed some Christmas toys, for example. She made sure Christmas happened, you know. [If someone] needed some food, she made sure you had food. Real genuine things, where it’s not just like, “Oh, I’m doing this because it’s in my job description,” but [instead] “I really have relationship with you. I’m really invested in your future, your kid’s future. So if you need something, see me and I’ll work outside of the bounds of the normal programming of what I was told to do. The monies that I was given, you know, there’s other ways to get things done.” And that’s the type of thing that Susan does. People know her. People like her. In other words, she has respect. Michaels spoke in similar terms about Andrea Bowlin, a special projects coordinator from Ohio State’s College of Education and Human Ecology, who was the liaison to the community on the early childhood center project. “She wanted to listen to your concerns, you know, to know what was going on,” Michaels said. “Andrea just has done an amazing job.” Joyce Hughes, president of the civic association, who lives in the house she first moved into when she was six months old, has witnessed Ohio State’s muscle for more than half a century. But she has developed a measure of confidence in the individual representatives who have interacted positively with community residents. “Yes, they [Ohio State officials] have power. Yes, there are things that they can do,” Hughes said. “But I really don’t believe that Ohio State’s mode is that of running over communities. The Ohio State University is trying to include the community and its leadership. I can tell you that if I let it happen, they’d have me working day and night, seven days a week.” R
  • 12. EXERCISING CITIZEN POWER T hese two perspectives on the role of the institution in the community necessarily impact the way citizens interact with institutions, particularly how they exercise power in the relationship. When the community engages the institution at the macro level, it tends to employ confrontational methods of social power. Faced with a sense of the institution’s dominance—and the fear that the institution will trample the community’s needs in achieving its own interests—the community usually tries to gain leverage by disrupting the institution’s efforts. The authority to do so typically comes from a third party. For instance, community members seeking to confront the institution’s desire to tear down an historic build- ing may appeal to their elected officials to thwart the institution’s plans or to the news media to embarrass the institution. It is the kind of power displayed by Norwood’s letter-writing cam- paign to the president, spurred by years of watching Xavier follow its own agenda even when it was contrary to the community’s goals and activated at the very hint that the institution might once again be planning actions detrimental to the community. Relational social power, on the other hand, is released from within the community when engagement takes place at the micro level. It is focused on affecting the institution’s actions through interpersonal persuasion and is activated when the institution expresses appreciation of the community’s capacity or authority to influence the relationship. And it is exercised in the informal ways that usually define community processes: verbal commitments, face-to-face communication, and peer relationships. In this interaction, often between two individuals— one representing the community and one from the institution—the community is on a more equal footing with the institution. It is the reason why my friends in Norwood were willing to meet with me and candidly share their concerns. Our relationship over time had given them a sense of confidence that I would be influenced by our conversation and that it might ultimately lead to favorable action by Xavier. 0
  • 13. The community’s use of both forms of power often appears to be in conflict and downright illogical to managers of institutions who are seeking strategic focus and, above all, efficiency. (“Why,” I wondered in frustration in the midst of the Norwood controversy, “couldn’t my community friends simply call me for answers instead of getting the president all riled up?”) The back-and-forth often creates tensions between representatives of institutions and commu- nities. In fact, the inability of institutions to effectively navigate both these forms of power is one reason for the disconnect between emerging institutional initiatives that address challeng- ing social and economic issues, and citizen-led efforts that do the same. The correlation between macro-level and micro-level perspectives of institutions, and con- frontational and relational forms of power—and the tensions they bring—was affirmed for me in my the inability of institutions to own dealings with the Evanston effectively navigate both these community, a moderate-income, forms of power is one reason for mostly African American neighbor- the disconnect between emerging hood that encompasses part of the institutional initiatives that Xavier campus. When the univer- address challenging social and sity secured a Community Outreach economic issues, and citizen-led Partnering Center grant from the efforts that do the same. U.S. Department of Housing and Urban Development, in part to assist Evanston in developing a plan to refurbish neighborhood housing, resident leaders were adamant in wanting to know what role the community would have in determining how the funds were spent. At one point, Sharon Muyaya, the former president of the Evanston Community Council, and other community leaders confronted me with a demand to govern a portion of the grant that focused on marketing the community. The responsibilities had largely been given to a nonprofit organization that had not done the job well. After rounding up residents who had some housing expertise, including a realtor who lived in the neighborhood, the community council asked for the contract to complete the work. I initially resisted, concerned primarily with the university’s fiscal responsibility for administering the grant and our commitment to
  • 14. delivering measurable outcomes. Muyaya has since explained the community’s interpretation of my resistance at the time: We made a suggestion. We wrote out the whole plan and everything. But he was reluctant to give us that particular power to allow the community to go ahead and do its thing and prove that it had the capability of handling the housing portion of the grant. I really thought we had a grant where we would be able to control and do the things we wanted to do in the community. I really thought that we would have the ability to do that, and yet I learned later that because Xavier is the institution, they felt that Xavier should have more rights or responsibility to say what would happen with that grant money. So basically, Xavier is kind of in control of it and my goal is to really try and get the community more involved in all the decision-making that’s going to happen for the community. It should be community-driven and not Xavier- driven and it’s been hard to separate that line (White Muyaya 2007). It is this reality—that when the rubber meets the road, my institutional priorities are likely to trump the community’s priorities, no matter how friendly I may be—that community peo- ple understand with perfect clarity and that institutional leaders are often unwilling to admit. This is why they keep their finger on the trigger of the weapons of confrontational power. At the same time, community leaders are always hopeful that relational power will prevail. Muyaya’s primary objective for our meeting was to convince me that the community was fully capable of participating in the work as a producer, rather than just as a client. Nevertheless, I also left the meeting fully aware that the Evanston Community Council could raise their con- cerns with Xavier’s administrative vice president and cause me a great deal of trouble. I eventu- ally acquiesced to the community’s proposal and entered into a contract with the community council. In the end, the contract was managed quite capably.
  • 15. STRUCTURING ENGAGEMENT ON TWO LEVELS W hile I was sensitive to the community’s desire to govern itself, I was careful not to appease that desire at the expense of my obligations as an administrator responsible for protecting the university’s interests. And, it seems, I am not alone in those convictions. In their study of civic and public organizations, Creighton and Harwood (2007) found that institutions are not really set up to engage with communities in a way that truly shares power, despite their best intentions. The researchers reported that although the institutional leaders they talked to “consistently expressed deep and passionate concern for the communities in which they work and for the people in those communities . . . their intent and operational focus [were] not in alignment.” The fundamental discrepancy was that the “health and vibrancy of their organizations was the dominant focus in their work,” which inevitably conflicted at times with the public focus required for effective community engagement. One consequence of this “organization-first” perspective is that many institutions traditionally have failed to recognize the need to invest the time and energy to engage commu- nities more informally at the micro level, although, increasingly, they have expressed a greater desire to do so. Indeed, a growing school of thought in institutional/community engagement calls for practices that build peer-related exchanges and mutual trust with citizens in order to legitimately engage them. In higher education, particularly, a literature has emerged espous- ing such principles. For instance, Walshok (1999, 85) insists that “the relationship between campus and community must be a genuine dialogue between two equal parties.” Similarly, the 2004 Wingspread report, entitled “Calling the question: Is higher education ready to com- mit to community engagement?” (Brukardt et al. 2004, 9), argues that “true partnerships are spaces within which the questions are created, there is genuine reciprocal deliberation, and the work to find the answers is begun.”
  • 16. Such visions of parity are laudable but not necessarily realistic. In my experience, notions of “reciprocal deliberation” and “equal partnership” are far-fetched concepts to commu- nity leaders who are fully aware of their own underresourced capacity in comparison to the institutions’ abundance. More than “getting along,” leaders from these communities want to make sure they have a say in what happens. As David Mathews, president of the Kettering Foundation, remarked at a roundtable discussion on democratic community engagement, “These are not citizens who just want to be revered. They are people who want to gain control of their community” (White 2008). So, while they long to influence institutions through informal, relational forms of power, they feel compelled to use more confrontational forms of influence because of the discrepancy in power between community associations and institu- tions. Both strategies are seen as necessary. Institutional leaders, on the other hand, do not easily operate in both these dimensions, according to Creighton and Harwood. One executive director with whom I recently consulted is facing this very dilemma. As the director of a coalition of educational institutions in the center of an urban metropolitan area, he has worked hard to build relations with the resident- led civic associations in the adjacent communities, some of which are economically distressed. Recently, however, when he and the head of one of the civic groups disagreed over a develop- ment project, the resident leader went to City Hall to complain. The exasperated administrator asked me for assistance, disillusioned that the work of relationship building was not enough to prevent what amounted to an exercise of heavy-handed power. The conflict threatened to derail the partnership. As I examined partnerships at Ohio State and observe the nature of our success and chal- lenges at Xavier, it appears that it is certainly possible for an institution at least to structure its community-engagement functions so that it can manage in two dimensions. Doing so requires a more sophisticated framework of institutional/community engagement than the rhetoric readily allows for. In reality, institutions and communities do not really engage as all-inclusive entities. Each is a complex unit made up of diverse functions, groups, and stakeholders. Within an institution, a specific office typically takes responsibility for engaging a target organization or group within a community. Generally, that engagement takes the form of a partnership between the two entities. Even when several functions or organizations are involved, two groups generally emerge as the primary partners.
  • 17. Chaskin et al. (2001, 126) call the community representatives “brokering organizations.” Their purpose is to “mediate and foster relations” between the community and the partnering institution. Typically, the function is filled by a group led by volunteers who live in the com- munity, although sometimes a community-based nonprofit serves the role. Whichever the case, they are “necessarily in [emphasis author’s] the community, operating as a kind of bridge to information and resources within and beyond the boundaries of the community, but funda- mentally seen as part of it.” While Chaskin and his colleagues do not assign a comparable term to institutional functions that serve in this representative role the job description would The most effective arrangement be similar: one department, . . . is that in which the institution’s office, or function emerges to agent is both sufficiently engaged mediate and foster relations in the community to genuinely with the community brokering acknowledge and respond to organization. In essence, they relational forms of social power, are brokering organizations for the institution. and at the same time carries enough Yet even that does not fully clout and credibility within the describe the structure of the institution to directly respond to partnership. Each brokering confrontational displays of power. organization is typically rep- resented by an individual—or agent—who serves as the point person, interacting with his or her counterpart from the other brokering organization. The partnership, then, amounts to an interaction between two agents, with the backing of their brokering organizations, who represent the institution and community, respectively. The interplay of these components within the institution determines its proficiency at man- aging confrontational and interpersonal community power. The most effective arrangement, in my view, is that in which the institution’s agent is both sufficiently engaged in the community to genuinely acknowledge and respond to relational forms of social power, and at the same time carries enough clout and credibility within the institution to directly respond to confron-
  • 18. tational displays of power. Such an agent not only recognizes the community’s expertise on an issue but is also able to marshal the institutional resources to respond to it. Most important, the agent understands and respects the community’s dual perspective of the institution and is neither naïvely optimistic when the informal engagement is going well nor overwhelmingly discouraged when the confrontational power plays emerge. While this balanced model of institutional behavior best positions the organization to effectively manage the complexities of community engagement in a genuine, authentic way, two less effective modes of institutional behavior often prevail. One is what I call the sheltered model of engagement, where the institution’s agent is sheltered within the brokering organiza- tion and has limited personal interaction with community agents. Exchanges are formal in nature and tolerance for community influence is minimal. While the institution might achieve its objective, it leaves the community no option but to exercise its influence by means of coercive power. This inevitably invites ongoing confrontation and virtually guarantees the community will not be pleased with the end product. John Kucia, Xavier’s administra- tive vice president, acknowledges that he operated in this way when the university closed Ledgewood Avenue in 1993, inviting a long contentious battle culminating in a lawsuit against the university. At the other extreme is the freelance model of engagement. Here, the institu- tion’s agent is not restricted by the brokering organization and is able to take greater risks by interacting with the community. Relational power is generated. However, the agent lacks the institutional authority and credibility to marshal resources to act on behalf of the community in any significant, sustainable way. In this scenario, the agent often distinguishes herself from the brokering organization in order to act in a manner that has credibility in the community. University faculty members, sometimes dismayed by a lack of institutional support for their engagement efforts, are sometimes guilty of this approach. They build meaningful community relationships but have little capacity to leverage significant university resources on behalf of the community. The balanced model requires the institution to be purposeful in developing and enabling agents who are both free to fully engage the community at an interpersonal level and fully empowered to act on the institution’s behalf. Under this arrangement, interpersonal power is generated and confrontational power can be effectively leveraged.
  • 19. CONCLUSION I nstitutions cannot take the friendship of their neighboring communities for granted and they must work diligently to be considered partners. From the perspective of those living in, and advocating for, poor urban communities, even civic-minded institutions, such as universities, are viewed as part of the same alliance that includes mass media, local government, and downtown corporations—all of which have been guilty over the years of abandoning and ignoring the most troubled communities and, consequently, the nation’s most disadvantaged citizens. The experiences of those in Columbus’s Weinland Park neighborhood, Cincinnati’s Evanston community, and in Norwood suggest that even as those institutions seek to make amends through a renewed focus on community engagement, their overtures are viewed suspiciously. Institutional leaders are right to believe that if they can find a way to forge productive partnerships with communities, there is indeed new hope for declining urban neighborhoods. They are naïve, however, to imagine that they can bring about such transformation simply by pursuing respectful, even trusting relationships with individual community leaders. The scales of power are tilted too much in favor of the institution to presume that friendly advances are enough to lure communities into productive partnerships. Citizen leaders are not demanding a seat at the institution’s table; they want to set the table. They want to influence the research that defines their communities’ problems and devise the solutions right alongside the experts who march into their communities, claiming to know the answers. These citizens are committed to mobilizing themselves through neighborhood associations to regain control of their communities, though they seldom have all the money or volunteers they need, or all the required technical expertise. They certainly welcome those resources from the nearby university or any other institution, but they want to determine where those resources go.
  • 20. For decades, local government, national foundations, corporations, and universities have tried to devise solutions to save urban America—largely to no avail. Now they are wisely working together. They will continue to fail, however, unless they concede that the full invest- ment of the citizenry is essential to resolving community problems. Positioning and equipping institutional representatives to operate in a way that recognizes and responds to both con- frontational and relational forms of community power—rather than trying to avoid either— are essential to finally getting it right.
  • 21. REFERENCES Barker, D., G. Paget, and D. Battle. “Taking a Look at Organic Community-Level Politics.” Connections (2008): 11-13. Brukardt, M. J., B. Holland, S. Percy, and N. Zimpher. Calling the Question: Is Higher Education Ready to Commit to Community Engagement? Milwaukee, WI: University of Wisconsin-Milwaukee, 2004. Bryson, J. M., and B. C. Crosby. Leadership for the Common Good: Tackling Public Problems in a Shared-Power World. San Francisco: Jossey-Bass, 1992. Chaskin, R. J., P. Brown, S. Venkatesh, and A. Vidal. Building Community Capacity. New York: Aldine de Gruyter, 2001. Creighton, J. A., and R. C. Harwood. The Organization-First Approach: How Intermediary Organizations Approach Civic Engagement and Communities. Bethesda, MD: The Harwood Institute for Public Innovation, 2007. Daubón, R. E. “Dialogue for Development.” Kettering Review, 22(1) (2004): 47-54. Downing, K. A Study on Economic Citizenship: Focus Group Research with Citizens in Two U.S. Communities. Dayton, OH: The Kettering Foundation, 2002. French, J. R. P. J., and B. Raven. “The Bases of Social Power.” In Group Dynamics: Research and Theory 2d edition, edited by D. Cartwright and A. Zander, 607-623. New York: Harper Row, 1962. Kretzmann, J. P., and J. L. McKnight. Building Communities from the Inside Out: A Path To- ward Finding and Mobilizing a Community’s Assets. Chicago: ACTA Publications, 1993. Walshok, M. L. “Strategies for Building the Infrastructure that Supports the Engaged Campus.” In Colleges and Universities as Citizens, edited by R. G. Bringle, R. Games, and E. A. Malloy, 74-95. Needham Heights, MA: Allyn Bacon, 1995. White, B. P. “Bridging the High Street Divide: Community Power and the Pursuit of Democratic Partnerships Between Ohio State University and Weinland Park.” Dissertation Abstracts International. UMI No. 3311543, 2008. White, B. P., and S. Muyaya. Sharing Power or Just Getting Along? Transcript of presentation at the Outreach Scholarship Conference, Madison, WI, 2007.
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  • 24. www.kettering.org 200 Commons Road, Dayton, Ohio 45459-2799 (937) 434-7300; (800) 221-3657 444 North Capitol Street, N. W., Washington, D.C. 20001 (202) 393-4478 6 East 39th Street, New York, New York 10016 (212) 686-7016