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Connection and
                        networking with
                       employers and other
                        professions using
                          Social Media
                      Ali Tavanayan
                      Director of Tavanayan Enterprises Inc., (TEI Inc.)



                      Dec. 15th , 2011

Email                  Cell                  Twitter
admin@tavanayan.com    604.506.6108          @alitavana
Schedule

                  5:00 – 5:30                Start, Socializing
                  5:30 – 7:00                Main Lecture
                  7:00 – 7:15                Q&A, Round the room
                  7:15 – 7:30                Door prize, Networking




Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
You don’t need to take notes!




            O Available on SlideShare.net

                  Search for “Ali Tavana - Social Networking”



Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
My Background
          O   Ali Tavanayan-far, Director of TEI Inc.
          O   Senior Web Development Project Manager
          O   PMP, MCSE, A+, e-commerce
          O   Running Tavanayan Enterprises Inc. since 2002
          O   Software Engineering background
          O   Founder of Vancouver “Joomla” , “Magento”, & “Moodle” User Groups (meetup.com)
          O   Speaker in “Marketing Mastery Summit”, “Dev Cam”, “Web Not War”, Microsoft 2010 – 2011
          O   Developing extensions for Open Source Platform, SharePoint, and DNN
          O   Bridge application development for Win App & Web sites
          O   Been doing 2D Animation for over 7 year
          O   Members of ASIFA, few festival films.
          O   Worked at : Jam-e-Jam Daily News paper, Saba, Rasaneh Far Animation for over 3 years
          O   Worked with: Modiri, Kardan(s), Yaghmaina(S), Javaherian, Zarinkelk, Ahmadian, Alidosti,
              Jahanshahi,..
          O   Web admin, and marketing for Ardeshir TV.
          O   Lived in London & North Vancouver since 2001


Email                  Cell                     Twitter
admin@tavanayan.com    604.506.6108             @alitavana
Agenda
            O   Networking Concept
            O   Finding a new job
            O   Work experience
            O   Education
            O   Social Media
            O   Twitter
            O   Linked in
            O   Meetup
            O   User groups
            O   Facebook
            O   How to
            O   Training
            O   Learn to do
            O   Resources
            O   Tags
            O   Q &A


Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
It’s all about “my” personal
                        experience!

            Please, contact professionals
                  for any inquiries.
                                     Ali Tavanayan


Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
In my opinion

             “mostly cultural difference”
                                     Ali Tavanayan




Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
statistics:
            O   How many are Computer specialist?
            O   Any gentleman younger than 20? (Ladies are all 18 – We all know about that)
            O   How many of us have more than 5 years work experience?
            O   How many people been here more than 1 year
            O   How many knows about meetup.com
            O   How many Engineers?
            O   How many from Medical fields?
            O   How has Twitter? LinkedIn ? Facebook?

            O   Do you mind if I am going fast over the slides tonight? (many slides)




Email                 Cell                    Twitter
admin@tavanayan.com   604.506.6108            @alitavana
What is social Networking?
            O How to do networking?


            O Over %80 of the Canadian jobs are NOT posted
               officially. The go only through connections, and
               networking.



Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
Who is he?




Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
Finding a job




Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
Finding a job is a process




Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
Finding a job
            O Are you ready for 3 months research
            O Do you have enough founds to survive for 6 months
            O Keep yourself up-to-date
            O Keep follow only one direction
            O Focus on your strength
            O  Do not stock in a job that you can not think, research, or
              update yourself
            O If you started such a job, before you go to this job, make a
              deadline for yourself.




Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
A Job
                      Requirement:
                              Canadian Job
                               Experience
                                Catch-22
Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
Work experience replacement:

         O Relevant Work
          experience
         O Education  BCIT
         O Volunteer Job


Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
The 2 Biggest Problems With
      Online Networking
     “I have the feeling I don’t get
       much out of my time and
                effort.”
The reason is that you have never
defined:
1. Your goal.
2. Who is in the best position to help
   you to reach that goal.
Fundamental Principles
O Networking attitude
   O “Sharing information in a reactive and proactive way
       without expecting anything immediately in return.”
   O   An attitude that builds trust and makes you more interesting
       to other people, works best.

O Golden Triangle of networking                    Give
O Do you always thank someone when
O she took the time to look for a solution,
O but didn’t find one?




                                      Ask                      Thank
O Power of second Degree Connection
O Quality & Diversity are both important
  O Your goals change over time
  O More opportunities
  O Value for your network
  O Diversity creates a larger safety

O Your “Know, Like and Trust” Factor
  O Raise your factors
80% Job Market is hidden!


O Internal Posting
O Over whelmed team without plan
O Not existing Position

 1 in 15 of Informational Interview got job.
Facts


O 86% of human resource professionals use
 social networking

O Facebook is used by 58% of
 organizations to source job applicants.
Why expanding our network?
O Find the decision makers
O To know about hidden jobs
O Learn about the company and it’s team
O Introduce yourself (familiar face)
O Get an Informational Interview
O Lot of extra help on the way
Informational Interview
O Why:
                           Previous slide!
O How:
 •   Do the homework
 •   Be polite and flexible (make a positive impression)
 •   Prepare thoughtful questions
 •   Seek additional contacts, and express thanks
 •   Above all, don't bait and switch
Ask for Information Interview
 I am new to the country/industry. I would like to
 know how the industry works in Canada?

 I have experience, but I need to know about it
 more?




   80% says OK if you ask for Coffee Informational
   Interview
Larger companies in BC
         O EA Game                           O Blast Radius
         O Radical Entertainment             O Sierra Wireless
         O Habanero                          O Vancouver Air Port
         O Graphically Speaking              O KEG / Boston Pizza /
         O 6S marketing
         O Accenture’
         O Jim Pattison
         O BC Lottery, BC Liquor Store
         O Telus,BC Hydro,
         O Shaw, Rogers, …
Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
Elevator pitch
15 seconds to:


O Describe
O Who you are
O What you do
O What do you need

   In an interesting, effective, not begging format
How to do it?




Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
O Setup your profile   (clean up comments &
 Photos)

O Use right keywords in your profile
O Get an effective head line
O Increase # of the connections
O get recommendation       (how capable & good you
 are)
O Job seeker account
O Job Insider toolbar
O Companies

O http://www.youtube.com/watch?v=1eTDnSnDMgE
O http://www.how-to-really-use-linkedin.com  Book
O Research companies & industries
O Join groups & answer questions
O Complete your profile
O Don’t forget your photo
O DON’T be inconsistent
O Update your info & network
O Micro blogging in 140 char.
O Friend == follower    (how many people will
 see it)

O Direct message
O @AliTavana (mention)
O RT @AliTavana (re-twitt)
O #NSMCS (Hash tag)
O Setup your profile    (clean up comments &
 Photos)

O Include employment & education
 information
O Join Groups & Applications
O Increase # of the connections
O Facebook personal ad (social ad), sale
 yourself.
O Advertising models:
 O Content syndication
 O Display Advertisement
 O Gadget & Widgets Apps.
 O Social Ads
 O Social Networking Pages
O Recruitment applications
O Market Place & Jobs
O Make a group / fan page



      The PDF Presentation
- SFU Robson Square
            - Irish Pub
            - BCIT SE4 – Room 670




Email
            - Convention Center
            -….


                      Cell           Twitter
                                              %9
admin@tavanayan.com   604.506.6108   @alitavana
User Groups:
              O Meetup.com
              O Vantug.com
              O netbc.ca
              O VanSpug.org
              O VanDev.org
              O Vancouver.sqlpass.org
              O Vancouver Joomla User Group
              O Vancouver Magento User Group

Email                 Cell             Twitter
admin@tavanayan.com   604.506.6108     @alitavana
Sometime you have to $$$
            O Microsoft Tech Days

            O DevTeach




                       MVP            (Most valuable professional)


Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
O Create content on SlideShare
O Get promoted on Career pages
O Share in on your other social
 networks (Twitter, Facebook, LinkedIn)
O Promote your self, answer questions
Use resources
            O VPL (Vancouver         Public Library)

            O slideshare.net
            O fotolia.com
            O iconspedia.com
            O Canada e Man.com
            O ….




Email                 Cell                  Twitter
admin@tavanayan.com   604.506.6108          @alitavana
Learn to say:




           •   I don’t have pervious experience about this topic.
           •   I will study it and get back to you.
           •   I had similar experience, but not the exact one.
           •   I need to get back to you on this topic after some research.
           •   Unfortunately, it’s not in my comfort zone.

Email                 Cell             Twitter
admin@tavanayan.com   604.506.6108     @alitavana
Learn to be:


         ON
        TIME
         • Communicate, Let them know
         • Appointment / RSVP requests
         • Waiting for answers / documents
Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
CanadaeMan.com
           O Non-profitable
           O Community base
           O Informational
           O Resources for new comers
           O In-need for support by professionals
                O Experiences
                O Stories
                O Skills



Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
To do List:
O Resume
O LinkedIn Account& profile
O Twitter Account & profile
O Expand your Network
O Attend meetups, User groups, and events
O Get Informational Interview
O Go for Interview
O Get the Job offers
What is this?




Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
What is it?




Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
We accept volunteers
         O If you are in :

             O Jave & Flash
             O HTML 5 & CSS 3
             O Web Development / Backend or Frontend developer
             O CMS (PHP / ASP.NET)
             O VB, C#  VB 6.0 job
             O DBA, Server admin,


                      We can help you to gain your work
                                experience.
Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana
Q&A
            O Contact Me

            @alitavana
            Ali Tavanayan
            604.506.6108
            admin@tavanayan.com

Email                 Cell           Twitter
admin@tavanayan.com   604.506.6108   @alitavana   Support CanadaeMan.com

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Find job through social networking

  • 1. Connection and networking with employers and other professions using Social Media Ali Tavanayan Director of Tavanayan Enterprises Inc., (TEI Inc.) Dec. 15th , 2011 Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 2. Schedule 5:00 – 5:30 Start, Socializing 5:30 – 7:00 Main Lecture 7:00 – 7:15 Q&A, Round the room 7:15 – 7:30 Door prize, Networking Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 3. You don’t need to take notes! O Available on SlideShare.net Search for “Ali Tavana - Social Networking” Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 4. My Background O Ali Tavanayan-far, Director of TEI Inc. O Senior Web Development Project Manager O PMP, MCSE, A+, e-commerce O Running Tavanayan Enterprises Inc. since 2002 O Software Engineering background O Founder of Vancouver “Joomla” , “Magento”, & “Moodle” User Groups (meetup.com) O Speaker in “Marketing Mastery Summit”, “Dev Cam”, “Web Not War”, Microsoft 2010 – 2011 O Developing extensions for Open Source Platform, SharePoint, and DNN O Bridge application development for Win App & Web sites O Been doing 2D Animation for over 7 year O Members of ASIFA, few festival films. O Worked at : Jam-e-Jam Daily News paper, Saba, Rasaneh Far Animation for over 3 years O Worked with: Modiri, Kardan(s), Yaghmaina(S), Javaherian, Zarinkelk, Ahmadian, Alidosti, Jahanshahi,.. O Web admin, and marketing for Ardeshir TV. O Lived in London & North Vancouver since 2001 Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 5. Agenda O Networking Concept O Finding a new job O Work experience O Education O Social Media O Twitter O Linked in O Meetup O User groups O Facebook O How to O Training O Learn to do O Resources O Tags O Q &A Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 6. It’s all about “my” personal experience! Please, contact professionals for any inquiries. Ali Tavanayan Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 7. In my opinion “mostly cultural difference” Ali Tavanayan Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 8. statistics: O How many are Computer specialist? O Any gentleman younger than 20? (Ladies are all 18 – We all know about that) O How many of us have more than 5 years work experience? O How many people been here more than 1 year O How many knows about meetup.com O How many Engineers? O How many from Medical fields? O How has Twitter? LinkedIn ? Facebook? O Do you mind if I am going fast over the slides tonight? (many slides) Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 9. What is social Networking? O How to do networking? O Over %80 of the Canadian jobs are NOT posted officially. The go only through connections, and networking. Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 10. Who is he? Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 11. Finding a job Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 12. Finding a job is a process Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 13. Finding a job O Are you ready for 3 months research O Do you have enough founds to survive for 6 months O Keep yourself up-to-date O Keep follow only one direction O Focus on your strength O Do not stock in a job that you can not think, research, or update yourself O If you started such a job, before you go to this job, make a deadline for yourself. Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 14. A Job Requirement: Canadian Job Experience Catch-22 Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 15. Work experience replacement: O Relevant Work experience O Education  BCIT O Volunteer Job Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 16. The 2 Biggest Problems With Online Networking “I have the feeling I don’t get much out of my time and effort.” The reason is that you have never defined: 1. Your goal. 2. Who is in the best position to help you to reach that goal.
  • 17. Fundamental Principles O Networking attitude O “Sharing information in a reactive and proactive way without expecting anything immediately in return.” O An attitude that builds trust and makes you more interesting to other people, works best. O Golden Triangle of networking Give O Do you always thank someone when O she took the time to look for a solution, O but didn’t find one? Ask Thank
  • 18. O Power of second Degree Connection O Quality & Diversity are both important O Your goals change over time O More opportunities O Value for your network O Diversity creates a larger safety O Your “Know, Like and Trust” Factor O Raise your factors
  • 19. 80% Job Market is hidden! O Internal Posting O Over whelmed team without plan O Not existing Position 1 in 15 of Informational Interview got job.
  • 20. Facts O 86% of human resource professionals use social networking O Facebook is used by 58% of organizations to source job applicants.
  • 21. Why expanding our network? O Find the decision makers O To know about hidden jobs O Learn about the company and it’s team O Introduce yourself (familiar face) O Get an Informational Interview O Lot of extra help on the way
  • 22. Informational Interview O Why: Previous slide! O How: • Do the homework • Be polite and flexible (make a positive impression) • Prepare thoughtful questions • Seek additional contacts, and express thanks • Above all, don't bait and switch
  • 23. Ask for Information Interview I am new to the country/industry. I would like to know how the industry works in Canada? I have experience, but I need to know about it more? 80% says OK if you ask for Coffee Informational Interview
  • 24. Larger companies in BC O EA Game O Blast Radius O Radical Entertainment O Sierra Wireless O Habanero O Vancouver Air Port O Graphically Speaking O KEG / Boston Pizza / O 6S marketing O Accenture’ O Jim Pattison O BC Lottery, BC Liquor Store O Telus,BC Hydro, O Shaw, Rogers, … Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 25. Elevator pitch 15 seconds to: O Describe O Who you are O What you do O What do you need In an interesting, effective, not begging format
  • 26. How to do it? Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 27. O Setup your profile (clean up comments & Photos) O Use right keywords in your profile O Get an effective head line O Increase # of the connections O get recommendation (how capable & good you are)
  • 28. O Job seeker account O Job Insider toolbar O Companies O http://www.youtube.com/watch?v=1eTDnSnDMgE O http://www.how-to-really-use-linkedin.com  Book
  • 29. O Research companies & industries O Join groups & answer questions O Complete your profile O Don’t forget your photo O DON’T be inconsistent O Update your info & network
  • 30. O Micro blogging in 140 char. O Friend == follower  (how many people will see it) O Direct message O @AliTavana (mention) O RT @AliTavana (re-twitt) O #NSMCS (Hash tag)
  • 31. O Setup your profile (clean up comments & Photos) O Include employment & education information O Join Groups & Applications O Increase # of the connections O Facebook personal ad (social ad), sale yourself.
  • 32. O Advertising models: O Content syndication O Display Advertisement O Gadget & Widgets Apps. O Social Ads O Social Networking Pages
  • 33. O Recruitment applications O Market Place & Jobs O Make a group / fan page The PDF Presentation
  • 34. - SFU Robson Square - Irish Pub - BCIT SE4 – Room 670 Email - Convention Center -…. Cell Twitter %9 admin@tavanayan.com 604.506.6108 @alitavana
  • 35. User Groups: O Meetup.com O Vantug.com O netbc.ca O VanSpug.org O VanDev.org O Vancouver.sqlpass.org O Vancouver Joomla User Group O Vancouver Magento User Group Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 36. Sometime you have to $$$ O Microsoft Tech Days O DevTeach MVP  (Most valuable professional) Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 37. O Create content on SlideShare O Get promoted on Career pages O Share in on your other social networks (Twitter, Facebook, LinkedIn) O Promote your self, answer questions
  • 38. Use resources O VPL (Vancouver Public Library) O slideshare.net O fotolia.com O iconspedia.com O Canada e Man.com O …. Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 39. Learn to say: • I don’t have pervious experience about this topic. • I will study it and get back to you. • I had similar experience, but not the exact one. • I need to get back to you on this topic after some research. • Unfortunately, it’s not in my comfort zone. Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 40. Learn to be: ON TIME • Communicate, Let them know • Appointment / RSVP requests • Waiting for answers / documents Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 41. CanadaeMan.com O Non-profitable O Community base O Informational O Resources for new comers O In-need for support by professionals O Experiences O Stories O Skills Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 42. To do List: O Resume O LinkedIn Account& profile O Twitter Account & profile O Expand your Network O Attend meetups, User groups, and events O Get Informational Interview O Go for Interview O Get the Job offers
  • 43. What is this? Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 44. What is it? Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 45. We accept volunteers O If you are in : O Jave & Flash O HTML 5 & CSS 3 O Web Development / Backend or Frontend developer O CMS (PHP / ASP.NET) O VB, C#  VB 6.0 job O DBA, Server admin, We can help you to gain your work experience. Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana
  • 46. Q&A O Contact Me @alitavana Ali Tavanayan 604.506.6108 admin@tavanayan.com Email Cell Twitter admin@tavanayan.com 604.506.6108 @alitavana Support CanadaeMan.com

Editor's Notes

  1. Tanavoo