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Serenity Shine Marketing Plan 1980s – 1920s Scott Mitchell Yi-Ran Xin Anna Gabard-Durnam
Ideas of the Era-  ,[object Object],[object Object],The Advent of Radio Broadcast
Ideas of the Era- ,[object Object],[object Object],Conspicuous Consumption
Ideas of the Era- ,[object Object],[object Object],[object Object],[object Object],[object Object],Youth Culture v. Traditions
[object Object],[object Object],[object Object],[object Object],Product Example #1
Product Example #2 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Successful Products ,[object Object],[object Object],[object Object],[object Object]
Serine Shine® ,[object Object],[object Object]
Competition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Competition ,[object Object],[object Object],[object Object]
Positioning ,[object Object],[object Object],[object Object],[object Object]
Communication Strategies ,[object Object],[object Object],[object Object]
Packaging & Fulfillment ,[object Object],[object Object],[object Object],Serenity Shine
Advertising ,[object Object],[object Object],[object Object]
Works Cited: ,[object Object],[object Object]

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Serentity Shine Marketing Plan Ppt

  • 1. Serenity Shine Marketing Plan 1980s – 1920s Scott Mitchell Yi-Ran Xin Anna Gabard-Durnam
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