Adrian Lee

Singapore Singapore

Head of Product Marketing

Technology / Software / Internet

Core responsibilities: - B2B marketing communication, providing unique value propositions of products, technologies to mobile network operators (Vodafone, MTN, Airtel), advertising agencies, content providers and the broader PaaS ecosystem - Product Marketing, including guidance to marketing, business development and sales team of 6 multinational account managers. - Digital marketing support and guidance for social marketing, Google AdWords and mobile advertising - UX Consulting, to development and engineering teams on target features and benefits for internal Android apps development.