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The State and Future of VR

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My keynote speech from VRUK, the 2016 UK Virtual Reality Festival at Ravensbourne. http://www.vrukfest.co.uk

"Fresh from the CES tech circus in Vegas, Dean will provide his unique perspective on the Virtual Reality Industry. Talking about it (BBC, Chartered Society of Designers, British Fashion Council, activrightbrain.com) and shaping it, as Head of Innovation at Brandwidth (Apple, Microsoft, Disney, Porsche, WMG, Hearst). Brace yourselves for the good, the bad and the ugly of the virtual world and the exciting next steps."

Talk Video: https://youtu.be/njABFqZvRzw

Publicada em: Tecnologia
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The State and Future of VR

  1. 1. ? THE STATE AND FUTURE OF VR Dean Johnson, Head of Innovation, Brandwidth @activrightbrain @HelloBrandwidth VRUH, February Ioth 2016 (m
  2. 2. L-(Vgfš 1 @activrightbrain v, @HelloBrandwidth
  3. 3. *f* 1_ l V / J -' * "x @activrightbrain N a @Hel IOBN ndWidtH
  4. 4. Bšnsp SCIENTIFIC . ;v '. šá; V M' 'Ä , w AMERICAN" "_| Å_;4 OLLYWOOD gli? w üCORDS Smithsonian TASCH E N WARNER MUSIC A Institution INTERNATIONAL ' a / ñx Jz-xxgxJ/ -xi-ü CrrRoän
  5. 5. 'f T Ä» , ,v , _ % u N c l, x . . If! @activrightbrain @HelloBrandwidth
  6. 6. #VaclerP0m @activrightbrain @HelloBrandwidth
  7. 7. @HelloBrandwidth @activrightbrain
  8. 8. THE HEADLINES Virtual Statistics @activrightbrain @HelloBrandwidth
  9. 9. UK CREATiVE lINDUSTRiES GENERATE : Ii i P E R H O U R @activrightbrain Source: Dept of Culture, Media & Sport @Hel IoBra ndwidth
  10. 10. UK CREATIVE INDUSTRIES GENERATE E9.6M PER HOUR UK CREATIVE SECTOR WORTH 284.15 PER YEAR @activrightbrain Source: Dept of Culture, Media &Sp0rt @HelloBrandwidth
  11. 11. :EL <7 I NVEST E D IN VR -I- AR DURING 2015 @activrightbrain Source: Digi-Capital @HelloBrandwidth
  12. 12. I N V E S T E D I N VR + AR DURING 2015 A N I FURTHER E55OM DING RAISED FOR FU MAG C LEAP LAST WEEK! activrightbrain ssss ce: Digi-Capital @HelloBrandwidth
  13. 13. 6002:16 (Iardboard > 5M+ GOOGLE CARDBOARD VIEWERS SHIPPED > 25M+ INSTALLS OF CARDBOARD APPS > 35OK+ HRS OF YOUTUBE VR VIDEOS WATCHED > 5OOK+ STUDENTS TOOK GLOBAL VR FIELD TRIPS @activrightbrain Source: Google @HelloBrandwidth
  14. 14. POTENTIAL IS f? ? , Uayš/ _-_-« : j . / @activrightbrain Source: Digi-Capital @HelloBrandwidth
  15. 15. VR AND AR WORTH : Et: 2020 @activrightbrain Source: Digi-Capital @HelloBrandwidth
  16. 16. a @vs X y x _ EJ , . ' ' ' . . -n- -. - i' 'i i x “ f/ i, _ I '. , . "Nim, »Et ' , , * ' a = ÅQ , AJ, ”T” *'47 › -' T* a , l ,
  17. 17. å: ;Täs h t H_ w d n a r B b d H @
  18. 18. WAIIT @activrightbrain @HelloBrandwidth
  19. 19. "O" nin--ifn/ Tr* 95/7 'n' ktx* --NJ a JK; *J , zlLl L) MÄ] LJ. /IJ . / i. ) i. ) @activrightbrain @HelloBrandwidth
  20. 20. activrightbrain BREAKING NEWS NOT EVERYONE IS TALKNG ABOUT VR @HelloBrandwidth
  21. 21. activrightbrain BREAKING NEWS NOT EVERYONE IS TALKNG ABOUT VR IT'S OUR MISSION TO MAKE SURE THEY ARE @HelloBrandwidth
  22. 22. 360” VIDEOS ARE NOT NEW
  23. 23. activrightbrain 360” VIDE ARE PETIT' OS @HelloBrandwidth
  24. 24. VRE , IS I i , T E T. , LM II @activrightbrain @HelloBrandwidth
  25. 25. activrightbrain VR IS NOT THE FUTURE OF FILM IT IS A FUTURE @HelloBrandwidth
  26. 26. STOR SAYTNG ”'/ T7”W -jp @activrightbrain @HelloBrandwidth
  27. 27. FILM, TV INTERACTION ANDTHEATRE DESIGN & , *f x “ä , EXPERIENCE D I Ö l” , x , . / MARKETING MAGIC & PROMOTION @activrightbrain @HelloBrandwidth
  28. 28. THE 19505 19605 WERE A TIME OF E s? @activrightbrain 'T Irnage creäitfRAsA: @HelloBrandwidth
  29. 29. WE: iNOW LVE “E” TE a : I m» @activrightbrain @HelloBrandwidth
  30. 30. WE OWE THE WORLD SOME NEW DREAMS activrightbrain @Hel loBra ndw idth
  31. 31. activrightbrain TI-IE VIRTUAJS FUTURE @HelloBrandwidth
  32. 32. @activrigiitbraiiw @Hei loBrancixvicitiw_
  33. 33. TO DESIGN THE {_, E,F, ,: FUTURE r t, i_ T E T TRI T_ @activrightbrain @HelloBrandwidth
  34. 34. . .
  35. 35. activrightbrain DONT MARE GOOD CONTENT @HelloBrandwidth
  36. 36. DON'T MAKE GOOD CONTENT MAKE GREAT CONTENT activrightbrain @HelloBrandwidth
  37. 37. . 772e End åf Yhä Büešiniiigiš wvvw. heIIobrandwidth. c0m Dean Johnson, Head of Innovation, Brandwidth ?

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