Young, fast and agile digital disruptors are increasingly posing competitive threats to incumbents. Many legacy companies have responded to these threats by creating a forward-looking digital business strategy.
The problem they often encounter, however, is that the weight of an old, out-of-date operating model is a drag on the new strategy.
In this PoV, we detail the elements of an effective digital operating model. Such a model—or models—is critical to executing digital business strategies successfully, overcoming disruption and creating value.