1. Members
 Junaid Tahir
 Abdul Samad
 Junaid Yousaf khan
 Junaid ul Hassan
 Muhammad Aleem Ullah

2. Introduction
 Business Ethics:
 Business ethics’ is the application of ethical values, such as integrity, fairness, respect and openness, to business
behavior
 There are no standard definitions
 A lot of the choice depends on the perspective of what is good for the business and from
whose point of view.

3. GLOBAL BUSINESS STANDARDS CODEX
1. The Fiduciary Principle
(Diligence, Loyalty).
2. The Property Principle
(Protection, Theft).
3. The Reliability Principle
(Contracts Premises, Commitments).
4. The Transparency Principle
(Truthfulness, Deception, Disclosure, Candor, Objectivity).

4. 5. The Dignity Principle
(Respect for the Individual, Health and Safety, Privacy and Confidentiality, Use of Force,
Association & Expression, Learning & Development, Employment Security).
6. The Fairness Principle
(Fair Dealing, Fair Treatment, Fair Competition, Fair Process).
7. The Citizenship Principle
(Law & Regulation, Public Goods, Cooperation with Authorities, Political Noninvolvement,
Civic Contribution.
8. The Responsiveness Principle
(Addressing Concerns, Public Involvement).
GLOBAL BUSINESS STANDARDS CODEX

5. Introduction: News Corporation
 The News Corporation or News Corp. is a American multinational mass
media corporation headquartered in New York City. It is the world's
second-largest media group as of 2011 in terms of revenue, and the
world's third largest in entertainment as of 2009

6.  As the Company says, Trust is built on commitment. The Company is committed to our
employees and our stockholders. We also recognize our commitments to free markets and
to the global community, especially the public that consumes our content. These
commitments form the foundation for these Standards
 Trust in the Workplace
 Trust in The integrity of our employees
 Trust in our Business ethics – our commitment To The free market
 Trust in The law – our commitment To The global community
The Fiduciary Principle

7. Property Principal
 Corporation is following the principal of property As company says “We
protect “ The Company’s reputation and asset “
 Avoiding Risk to Reputation
 Personal Gain
 Protection of Company Assets
 Electronic Communications
 Intellectual Property

8. The Transparency Principle
 We protect our reputation for honesty, transparency and fair competition. Our credibility is
at the core of our success
 Providing Truthful and Complete Information in Financial Records
o We maintain accurate and complete financial records
o We each take responsibility for recording clear, accurate and complete
information on any and all Company records we produce.
o We immediately bring to the attention of a manager in Human Resources or
an attorney in the Legal Department any suspected fraud or financial
irregularity.

9. The Reliability Principle
The News Corporation is following the principal of Reliability.
i. Equal Opportunity
ii. Non-Discrimination
iii. Harassment
iv. Health and Safety
v. Accommodations for
Individuals with
Disabilities
vi. Drug-Free Workplace
vii. Data Privacy
viii. Crisis Management
ix. On Site Security
x. Maintaining Credibility
xi. Fair Competition and
xii. Antitrust
xiii. Bribes and Kickbacks
xiv. Self-dealing
xv. Truthful Statements to
the Company
xvi. Misleading Others into
Thinking

10. The Dignity Principle
 The dignity principal related to Respect for the Individual, Health and Safety, Privacy and
Confidentiality, Use of Force, Association & Expression, Learning & Development,
Employment Security.
 News Corporation provide
• Health and Safety:
• Privacy:
• Equal Opportunity:
• Accommodations for Individuals with Disabilities:

11. The Fairness Principle
 We engage in fair competition in the free market, obeying all applicable antitrust and
competition laws in the countries in which we do business
 Employees do not:
1. Discuss or agree with competitors on anything pertaining to the division or allocation of
markets, customers or territories;
2. Discuss or agree with competitors on the fixing or coordination of prices, expenditures or
material terms
3. Discuss or agree with competitors or customers on the exclusion of other competitors from the
market, or, absent review and approval by the Legal Department, agree on refusals to deal with
customers or competitors

12. Good Citizenship Principal
 socially responsible
 Providing truthful and accurate information
 Follow the Law of the countries where we do business
 We respect with the environmental laws.

13. The Responsiveness Principle
 We take our corporate social responsibilities seriously. Specifically in the
context of our business, which is news, information and entertainment, we
are always and everywhere dedicated to advancing our core values of
free inquiry, free speech and free expression for all people.