This presentation will help you understand how innovation in business should take place and what should we consider for deciding on any innovation

1. HOW INNOVATION CAN CREATE VALUE IN BUSINESS

2.  Some would argue the only real way to create value is through innovation. And that might not
necessarily come through delivering new products to market or pivoting into a new market.
 Innovation is not a standalone development linked to one department, such as R&D, it
involves a whole ecosystem, often spreading further than your business alone.
 That means value can be achieved in lots of different ways, and can fundamentally change
the way a company operates both internally and externally.
Value; the importance, worth, or usefulness of something. When looking at your
business, what do you value? Is it profit? Is it customer satisfaction? Value can
come in lots of different forms, and each will be unique to a specific business.
What's Value ?

3. DIFFERENT WAYS INNOVATION CAN HELP YOU
CREATE VALUE WITHIN YOUR BUSINESS

4. OPEN COMMUNICATION
 As a SME, how do you truly innovate and disrupt the world around you? In the age of the Internet, cloud,
smartphone and microchips, communication is global as is innovation. Tesla proved this in 2015 by
opening up its patent portfolio and sharing it with the world.
 While this could be seen as a damaging move for a relatively small company, in car manufacturing terms,
Tesla decided the potential progress far outweighed the company’s potential damage. Tesla wanted to
encourage others to innovate, to build on what it had already done to foster innovation and future
value.
 This unprecedented move shook the business world, but helped create value for so many, in so many
ways. Tesla also gained value on a host of different fronts, from new collaborations, increased use of
charging points and press coverage.

5. RISK-TAKING CULTURE
Not every innovation works out, and risk-taking doesn’t come naturally to everyone. But the two go hand in
hand. And risk-taking creates value. While many fear failure, you need to be willing to step out into the abyss
and try something new.
Many companies release a successful product or service that does well for a period of time, but that isn’t value.
By relying on one product or service, your company will become complacent and end up stuck when a rival
company does something cheaper or better.
For Example TATA from steel they have diversified them selves to so many new products and categories and
specifically of you see they took risk when they bought jaguar and range rover with facing huge losses in
automobile but they still took that risk and innovated new and modern tata motors which is doing wonder now
and both jaguar and Range rover are also profitable under TATA
The ability to constantly innovate or adapt means your company will never be complacent.

6. EMPOWERMENT
To innovate, you need an empowered team. A great leader will drive empowerment among their
staff, not fear. A clear objective that applies across departments will ensure everyone works to achieve
one solution.
While you need to encourage empowerment, it isn’t something that can just be expected. You have to
create a culture where staff are inspired and motivated to solve problems using their own drive and
initiative, thus enabling you to better react to customer feedback or spot market needs.
Google has done this incredibly well by allowing spaces and channels for empowerment. Google Café
encourages cross-department interaction, staff can directly email the company’s leaders, Google
Moderator is an innovation management tool that allows anyone to ask a question, TGIF is Google’s
weekly all-hands meeting where anything can be discussed. The list goes on!
These solutions encourage empowerment and mean that employees don’t feel shy about getting
involved if they think they can help solve a problem, thus creating value.

7. AGILE DECISION-MAKING
A lot of value in a company comes from time, whether that be staff time, design time, production time etc.
But so much time is wasted within a company. How do you make the most of not only your time, but your
employees time?
To same time, look at your decision making and how that impacts on the company. One good way of
addressing this is considering the four Rs – Relevance, Responsiveness, Resilience and Resourcefulness.
 Relevance – Why is this an important issue?
 Responsiveness – What are the options? What impact will they have?
 Resilience – What could be some of the disruptions?
 Resourcefulness – What are the best use of your resources?
 If you can answer those questions quickly and effectively, they will save you time in the long term,
providing you with value.
Innovation can help drive value in your business in a variety of different way. You have to decide what would
be best for your company and how to implement that strategy, but open innovation, agile decision making,
empowerment and risk taking can really help to drive your business to sustained and long-term growth.