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Story 1 Story 2 Story 3
Lucy goes to a party
with friends and
captures a moment.
She wants to add
this moment to a
story about the night
out.
Joe goes hiking
every weekend and
he wants to make a
hiking story and
have his friends add
their hiking moments
as well so he can be
inspired by places to
go.
Andy is going to a
concert for the first
time and wants to
see stories being
written about the
concert he is at.
Adding to a friend’s story Making a story with friends
Finding stories at an event
and adding to them
Meet Lucy, your
average socialite
Lucy goes to a party!
with some friends
She adds it to a story her
friends are already
posting to!
Lucy gets out her smart
phone, opens up the
Selfish app, takes a
picture, and writes a
funny caption
In the morning, she opens
up the app and views the
entire story from the night
before!
She sees some fun things
she wants to capture!
Story 1: Adding to a friend’s story
Upon opening the
app, she is prompted
to make a moment,
and she chooses to
take a picture
She can easily toggle
between camera and
video modes
She can choose a
picture or video from
the camera roll
She has already taken
a picture using her
phone, and decides to
select it here.
She can switch
layouts (templates) by
swiping left and right.
If the text is selected, it
is highlighted, and can
be typed in
If she wants to edit the
text or background
color, she can tap on
the pencil icon
(previous slide) and
edit here
If the image is
selected, a filter menu
pops up. Also, you
can drag the picture
within the square to
center the image on a
desired object.
Once she is done
designing the moment,
she clicks on post
Alternatively, she can
add some more
moments to this post
She can select
between her own
stories, friends stories,
and ones made locally
(by geolocation tags)
Once added, the story
updates in her feed.
She can enter the story
by clicking on her
moment
In story view, she will
automatically be
pointed to the moment
she made, but can
press the back button
to be directed to the
beginning of the story
(the cover page)
Meet Joe. He likes to
go hiking
He has some friends
that also like hiking
Joe invites his friends to
view and collaborate with
his hiking story
Joe is inspired and
decides to go hiking there
too, and posts his own
moments!
When Joe goes hiking
during the weekend, he
decides to create an
ongoing hiking story!
Story 2: Making a story with friends
When Joe’s friends go
hiking, they add their own
moments !
Upon opening the
app, he is prompted to
make a moment, and
he chooses to write a
small paragraph about
his adventure
Once selecting his
format and text, he
posts it
He decides to create a
new story
First he creates a
cover page with a title,
description, and story
cover. The editing
capabilities here are
the same as creating a
moment
His default story
settings appear, but he
can change them for
every new story he
makes
If he chooses to keep
his stories private, he
is prompted to add
collaborators to his
story
He chooses
collaborators from the
list of followers +
following
Those friends are
shown here once
selected
Now the story can be
seen in his feed tab,
as well as his profile
Meet Andy. He is
going to Coachella for
the first time
He opens up Selfish to
see what stories are
being written in the
area
Story 3: Finding stories at an event and adding to them
He finds a cool story
being written about
Kanye and begins
reading it
Seeing Kanye in
concert, he adds his
own moment to the
story
That night in his tent, he
sees some more moments
and stories being posted
about other events at
Coachella
The next day, he decides to
do some other cool things
that he didn’t know about
before!
He sees some recently
updated stories in his
area
He can toggle to
editors picks to see
some of the best
stories made with
Selfish
He views the story and
decides to add a
moment to it
He is prompted to add
a moment in a popup
message

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Selfish slide deck

  • 2. Story 1 Story 2 Story 3 Lucy goes to a party with friends and captures a moment. She wants to add this moment to a story about the night out. Joe goes hiking every weekend and he wants to make a hiking story and have his friends add their hiking moments as well so he can be inspired by places to go. Andy is going to a concert for the first time and wants to see stories being written about the concert he is at. Adding to a friend’s story Making a story with friends Finding stories at an event and adding to them
  • 3. Meet Lucy, your average socialite Lucy goes to a party! with some friends She adds it to a story her friends are already posting to! Lucy gets out her smart phone, opens up the Selfish app, takes a picture, and writes a funny caption In the morning, she opens up the app and views the entire story from the night before! She sees some fun things she wants to capture! Story 1: Adding to a friend’s story
  • 4. Upon opening the app, she is prompted to make a moment, and she chooses to take a picture
  • 5. She can easily toggle between camera and video modes She can choose a picture or video from the camera roll
  • 6. She has already taken a picture using her phone, and decides to select it here.
  • 7. She can switch layouts (templates) by swiping left and right.
  • 8. If the text is selected, it is highlighted, and can be typed in
  • 9. If she wants to edit the text or background color, she can tap on the pencil icon (previous slide) and edit here
  • 10. If the image is selected, a filter menu pops up. Also, you can drag the picture within the square to center the image on a desired object.
  • 11. Once she is done designing the moment, she clicks on post Alternatively, she can add some more moments to this post
  • 12. She can select between her own stories, friends stories, and ones made locally (by geolocation tags)
  • 13. Once added, the story updates in her feed. She can enter the story by clicking on her moment
  • 14. In story view, she will automatically be pointed to the moment she made, but can press the back button to be directed to the beginning of the story (the cover page)
  • 15. Meet Joe. He likes to go hiking He has some friends that also like hiking Joe invites his friends to view and collaborate with his hiking story Joe is inspired and decides to go hiking there too, and posts his own moments! When Joe goes hiking during the weekend, he decides to create an ongoing hiking story! Story 2: Making a story with friends When Joe’s friends go hiking, they add their own moments !
  • 16. Upon opening the app, he is prompted to make a moment, and he chooses to write a small paragraph about his adventure
  • 17. Once selecting his format and text, he posts it
  • 18. He decides to create a new story
  • 19. First he creates a cover page with a title, description, and story cover. The editing capabilities here are the same as creating a moment
  • 20. His default story settings appear, but he can change them for every new story he makes If he chooses to keep his stories private, he is prompted to add collaborators to his story
  • 21. He chooses collaborators from the list of followers + following
  • 22. Those friends are shown here once selected
  • 23. Now the story can be seen in his feed tab, as well as his profile
  • 24. Meet Andy. He is going to Coachella for the first time He opens up Selfish to see what stories are being written in the area Story 3: Finding stories at an event and adding to them He finds a cool story being written about Kanye and begins reading it Seeing Kanye in concert, he adds his own moment to the story That night in his tent, he sees some more moments and stories being posted about other events at Coachella The next day, he decides to do some other cool things that he didn’t know about before!
  • 25. He sees some recently updated stories in his area
  • 26. He can toggle to editors picks to see some of the best stories made with Selfish
  • 27. He views the story and decides to add a moment to it
  • 28. He is prompted to add a moment in a popup message