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1. HOW TO INCREASE
SOCIAL MEDIA
FOLLOWERS.
DIFFERENT TOOLS &
HOW TO USE THOSE?

2. How To Increase Social Media
Following
Social media is a fast, free, effective way to promote your
home business. However, there is a method to the social
media madness not just in posting content people want to
talk about, but in building a following. If you’re focused on
quality followers who want to know what you say and buy
your products or services, the only way to get them is by
earning them. Here are some tips for increasing your social
media followers:

3. 1. BE REGULAR AND CONSISTENT
Part of social media’s effectiveness is being
able to keep your name and message in
front of your followers. A post here and
there a couple times of week will get lost
in the millions of other posts. There are
many dormant Twitter accounts and
Facebook fan pages. No wants to follow
those.

4. 2. SPEAK TO YOUR MARKET
When it comes to social media
marketing, the goal is to keep your
market informed about the topics
related to your business. For example,
most of the stuff I share on social
media has to do with home business or
telecommuting because that’s why
people follow me.

5. 3. MATCH THE MESSAGE AND FORMAT
TO THE PROPER NETWORK
What works on Twitter, doesn’t necessarily work on Linkedin.
Not only do the types of messages you send vary across
networks, but frequency as well. You can post 10 to 15
Tweets a day and not bother anyone. However, 10-15 LinkedIn
posts might appear obnoxious. Take the time to learn and
study the social media networks you use and fit your posts to
each.

6. 4. HAVE YOUR SOCIAL MEDIA FOLLOW
BUTTONS EVERYWHERE YOU CAN
Your website isn’t the only place to
include links. This includes every
page of your website. Your social
networks may allow links to other
network profiles. Finally, include
links to your social profiles in your
email.

7. 5. FOLLOW INFLUENCERS AND
SHARE THEIR CONTENT
If you are knowledgeable and up-to-date in your
business industry, you should know who the
influencers are. Once you follow them, share their
content with your followers. Many will follow back
and share your content as well.

8. 6. REMIND YOUR EMAIL SUBSCRIBERS
ABOUT YOUR SOCIAL MEDIA ACCOUNTS
It doesn’t hurt to promote
your email list on your social
media as well.

9. 7 RESPOND TO YOUR FOLLOWERS
Respond to comments,
questions or mentions
made by your followers.
They’ll be offended if you
don’t.

10. 8. USE HASHTAGS WHERE
APPROPRIATE
Hashtags help people find content on the topics
that are of interest to them. Use of hashtags on
other social media sites can be helpful, but
don’t overdo it. Remember, people want to see
real content, not a bunch of #s.

11. 9.MAKE IT EASY FOR OTHERS TO SHARE
YOUR CONTENT
Make it easy for them to share your content
by including social share links on your blog or
website.

12. 10. USE YOUR STATS TO IDENTIFY
POPULAR POSTS AND TOPICS
One of the biggest frustrations in social
media is not knowing what will go viral
and what won’t. The best rule of thumb
is to post helpful, relevant content for
your market.

13. SOCIAL MEDIA CHANNELS
Facebook
Twitter
Instagram
Pinterest
LinkedIn
Google+
Youtube

14. HOW TO GET MORE FOLLOWERS AND LIKES ON
FACEBOOK, INSTAGRAM, TWITTER AND MORE
Post great content
Write a professional bio
Use hashtags
Place a widget on your blog
Engage with others
Create shareable content
Research other’s content
Stay active
Follow other users

15. SOCIAL MEDIA TOOLS
Hootsuite
Buffer
Lithium
Sprout Social
Socialbakers
Tagboard
Agorapulse
SocialOomph
Post Planner
Tailwind
Spreadfast
Socailflow

16. HOOTSUITE
You can maintain a strong social
media presence by scheduling
hundreds of posts at once.
Hootsuite secures all of your
passwords, profiles, and login
information.
It can help you organize all of
your content with ease. And it
saves your content in the cloud,
and it ensures that the approved
content goes live at the
scheduled dates and times.

17. BUFFER
It can save you a lot of time by allowing
you to scheduled your posts on social
networking sites such as Facebook,
Twitter, LinkedIn, and Pinterest.
You can review your posts on social media and
you can learn what changes can help your
posts perform better.
You can add up to 25 members from your team
and work together.

18. LITHIUM
It helps you manage your campaigns,
content, and responses from one place.
Their online communities can help you
engage with your customers better and
provide the information they might be
looking for when they want it.
It also helps brands manage their
engagement across their social channels,
websites, communities, and mobile apps.

19. SPROUT SOCIAL
It builds your community by helping you
easily start, join, and maintain your social
conversations.
You can manage multiple social media
profiles across multiple networks.
Sprout Social offers a 30-day free trial
period.

20. SocialOomph
SocialOomph helps you to manage your
Twitter, Facebook, LinkedIn, and blog activities
in one place.
This tool allows you to schedule blog posts,
tweets, Facebook posts, and LinkedIn shares.
You can enhance your Twitter follower lists via
helpful recommendations from SocialOomph.
This tool allows you to identify influential
Twitter accounts via keyword search.

21. SPREADFAST
Spredfast gives you access to unlimited, real-
time data from all of your social accounts. It
also allows you to organize and analyze this
data to gain valuable insights.
You can use Spredfast to track multiple
campaigns across multiple brands and social
media platforms.
This tool allows you to track all of your social
media activities in one place, thereby,
increasing productivity.

22. THANKYOU !