2. Let us understand the brand
“A brand is a name, term, design, symbol or any other feature
that identifies one seller's good or service as distinct from those
of other sellers.”
“Product are Made in Factory, but brands are created mind”
- By Leo Burnett
(Founder of Leo Burnett Co. Inc.)
3.
4. Overview of Reliance Industries Limited (RIL)
The largest publicly traded company in India by market
capitalization.
Highest income taxpayer in India under private sector.
Tenth largest employer in India with nearly having 236,000
employees.
India's largest exporter comprising 15% of total merchandise export
amounting to USD 44 Billion.
Reliance Petroleum Limited is India’s largest private sector
companies with revenue of USD 6.4 Billion.
5. Revenue Streams of Reliance
Industries
World’s Largest Refinery - 660,000
barrels per day
First business – Polyester was later
backward integrated with refining.
Reliance Jio – Nearly 422.92 Million
users with 35% Market Share (5 Yrs.).
Largest Retailer in India –
45% Market share
Threats and current Strategy.
6.
7. Overview of Tata Group
Tata Group is the second oldest company in India with more than
150 year set up my Mr. Jamshedji Tata in 1868.
Around 66% of profits of TATA Group goes into charity, each Tata
group company, channels more than 4% of its income to the TATA
Trust.
Third largest employer with nearly 700,000 employees.
Tata Group nearly contributes 4% to the country’s GDP
First company in India to Start with the concept of ESOP
8. Market Capitalization of Tata
Group’s Entity
TCS - 2nd highest market capitalization and
part of top 10 global IT companies.
TCS is having nearly 50% market share in
India and 2% in global market.
Tata Steel – 1st Steel Company in Asia
lowest-cost producers of steel in the world.
15% market share in India.
Tata power is the largest integrated power
company in India. First company to have
been awarded a power trading license.
9.
10. Overview of HDFC Bank Limited
3rd Largest market capitalization with and average return of 19% -
22% from listing.
HDFC Ltd. does not charge any royalty to use its name but can ask
to change name if bank go below some thresholds.
HDFC bank have the 2nd highest number of branches by a private
bank in India with 5,314 branches.
Being awarded as most trusted bank
The NPA handling and GNPA and NNPA percent are lower as
compared with other banks
High level of customer experience are the key success factor for
bank