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Beyond Connecting
Yuhannes Watts – LinkedIn Sales Strategist
www.learn2link.com
At some point you will reach the coveted 500+
connections mark in LinkedIn. Confetti will
come from the sky, an applause sign will
appear on the wall and a roar of cheers will
magically fill the room!
YOU DID IT – CONGRATULATIONS!!
…A few minutes pass, the confetti stops falling and
you slowly start to realize that all you’ve done is
COLLECT 500+ names in a database… You have few
REAL relationships, NEVER been referred, CAN’T find
opportunities and gained NO new sales from LinkedIn
Your goal must go BEYOND CONNECTING…
3 Keys To Success With LinkedIn
1. Engagement
 Are you creating opportunities to engage prospects?
2. Information
 Finding key information that puts you in “the know”
3. Target Market
 Finding them
#1 Engagement - Following Up
•Simple follow up message to all new connections
•Personalize
•Think about how many connections have actually
followed up with you…
•Stand out in a good way… become memorable
•Develop a follow up strategy
•Tip – Set up a separate email folder and filter for
new connection messages from LinkedIn
Key Points
Proof
#2 - Information
•What you do isn’t as important
•What your prospects and clients do is important
•Instantly tap into information
•Be in “the know”
•Get into your “prospects world”
•Tip – How well do you know your prospects?
Key Points
Proof
Goal #3 – Target Market
•Industry
•Decision maker
•Company
•Key words
•Geo target
•Auto updating prospecting list
•Tip – There are a few simples “tweaks” you can do to the
advanced search to make it 10x more powerful!
Key Points
Proof
Final Notes
Have a goal beyond connecting
Work the relationship
Leverage your connections
Connect the dots
Develop simple strategies
Be consistent
Entrepreneurial approach
Learn to create opportunities
Integrate LinkedIn as a part of your Touch Strategy
LinkedIn connection -> phone call -> face to face
FOLLOW UP AND ALWAYS KEEP IN TOUCH!
Learn2Link has worked with:
LinkedIn Strategy Training
One 2 One sessions
Small Sales Team
Large Sales Team
Executive Team
Virtual Training via GoTo Meeting
Consulting - Wingman Program
Price depends on how much I like you…
Thank You
+
Live Long
& Prosper
Beyond Connecting

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Beyond Connecting On LinkedIn

  • 1. Beyond Connecting Yuhannes Watts – LinkedIn Sales Strategist www.learn2link.com
  • 2. At some point you will reach the coveted 500+ connections mark in LinkedIn. Confetti will come from the sky, an applause sign will appear on the wall and a roar of cheers will magically fill the room! YOU DID IT – CONGRATULATIONS!!
  • 3. …A few minutes pass, the confetti stops falling and you slowly start to realize that all you’ve done is COLLECT 500+ names in a database… You have few REAL relationships, NEVER been referred, CAN’T find opportunities and gained NO new sales from LinkedIn Your goal must go BEYOND CONNECTING…
  • 4. 3 Keys To Success With LinkedIn 1. Engagement  Are you creating opportunities to engage prospects? 2. Information  Finding key information that puts you in “the know” 3. Target Market  Finding them
  • 5. #1 Engagement - Following Up
  • 6. •Simple follow up message to all new connections •Personalize •Think about how many connections have actually followed up with you… •Stand out in a good way… become memorable •Develop a follow up strategy •Tip – Set up a separate email folder and filter for new connection messages from LinkedIn Key Points
  • 9. •What you do isn’t as important •What your prospects and clients do is important •Instantly tap into information •Be in “the know” •Get into your “prospects world” •Tip – How well do you know your prospects? Key Points
  • 10. Proof
  • 11. Goal #3 – Target Market
  • 12. •Industry •Decision maker •Company •Key words •Geo target •Auto updating prospecting list •Tip – There are a few simples “tweaks” you can do to the advanced search to make it 10x more powerful! Key Points
  • 13. Proof
  • 14. Final Notes Have a goal beyond connecting Work the relationship Leverage your connections Connect the dots Develop simple strategies Be consistent Entrepreneurial approach Learn to create opportunities Integrate LinkedIn as a part of your Touch Strategy LinkedIn connection -> phone call -> face to face FOLLOW UP AND ALWAYS KEEP IN TOUCH!
  • 16. LinkedIn Strategy Training One 2 One sessions Small Sales Team Large Sales Team Executive Team Virtual Training via GoTo Meeting Consulting - Wingman Program Price depends on how much I like you…
  • 17. Thank You + Live Long & Prosper Beyond Connecting