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LIVE WEBINAR
© Copyright 2018 WordStream, Inc. All rights reserved.
Top 3 Ways to
Increase Traffic to
Your Business
| Confidential 2
Logistics
• Webinar will be recorded – check
your inbox for materials
• Submit your questions for Q&A
| Confidential 4
I’m Gordon!
• SEO & Content Specialist at
WordStream
• Creator of
• Fun Fact
Gordon Donnelly
| Confidential 5
Today you will walk away knowing…
How to find keywords with evergreen
business value
Using Keyword Competition to
fill your sales funnel
Ways to avoid overspending
1
2
3
| Confidential 6
40 percent of consumers begin
shopping before Halloween.
- National Retail Foundation
| Confidential 7
49 percent of marketers will launch a
holiday marketing campaign before
Halloween.
- Experian
8| Confidential
Keyword Competition
+ Search Intent
+ Search Volume
= evergreen business value
| Confidential 9
Keyword Competition
• Fact
• Fact
• Fact
10| Confidential
Let’s Fill the Top of Your Sales Funnel
| Confidential 11
12| Confidential
Don’t Risk Overspending
| Confidential 13
uoi
| Confidential 14
Mobile is expected to have an impact
on 87 percent of all holiday
purchases.
- Mobile Marketing Association
| Confidential 15
53% of mobile site visits are
abandoned if the page takes more
than three seconds to load.
- Google
| Confidential 16
What Can you Go Do Right Now
1
2
3
© Copyright 2017 WordStream, Inc. All rights reserved.
Thank you!
Gordon Donnelly, SEO &
Content Specialist
gdonnelly@wordstream.com
@gord_donnelly

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