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Similar to Home Marketing Plan (20)
Home Marketing Plan
- 9. THECOMPANYCENTURY21TOWN&COUNTRY
Quick response with LeadRouter
• Today, 87% of home buyers are online. That’s why we send internet inquiries directly to our
agents’ cell phones
• LeadRouter™ is a software-based system that captures leads from home buyers and sellers, and
then matches the lead information with the most appr opriate sales associate within 30 seconds of
the Internet lead being sent
• Converting data to voice, LeadRouter™ instantly informs the sales associates of the lead via phone
or designated communication vehicle. This enables sales associates to r espond to consumers
within minutes of receiving the request
• LeadRouter™ helps us sell homes faster and for more money
Buyer
Inquires
Online
LeadRouter™
Finds Agent
by Cell Phone
Agent
Contacts
Buyer from
Anywhere
Buyer is
Qualified
and
Questions
Answered
Showing
Appointment
Set and
Follow-up
System
in Place
It takes 50% of agents up to 54 hours* to respond to a buyer inquiry.
WE DO IT IN MINUTES!
*National Association of Realtors.
LEADROUTER
© Copyright 2015, Town & Country Properties II, Inc.
- 11. People are accessing property websites via their mobile devices more than ever before. That’s why
I have a mobile version created for every property I list. When a mobile visitor attempts to access
your property site, they will be automatically redirected to a mobile version designed specifically for
their device!
Property Search
In addition to listings in the
traditional format, users can
take pictures and make notes
that display together and stay
with that listing.
Agent Search
Provides information on open
houses in the area you are
visiting. This tab provides
the time, location and other
information about the event.
Your Account
Find a home you like or a detail
you want to learn more about?
Save it in your account for safe
keeping.
CENTURY 21 Town & Country mobile site
century21town-country.com
MARKETINGCENTURY21TOWN&COUNTRY
MOBILEREADY
© Copyright 2015, Town & Country Properties II, Inc.
- 18. MARKETINGCENTURY21TOWN&COUNTRY
PLANOFACTION
Marketing plan of action
What we do
• Place the #1 recognized CENTURY 21®
for sale
sign on your property.
• Submit your listing to the local multiple listing
services so that your property is exposed to all
local Realtor participants.
• Provide multiple interior and exterior
photos of your property for the local multiple
listing services and all other available
real estate websites.
• Provide the opportunity to purchase a home
protection plan.
• Provide detailed color feature sheets of
your property.
• Submit your listing to the CENTURY 21®
Town
& Country and the CENTURY 21®
websites for
both local and national exposure.
• Submit your listing to the nationally
recognized Realtor.com, Google.com,
Yahoo.com, Trulia.com, Zillow.com,
Homefinder.com, Homes.com and
other websites.
• Incoming buyer inquires are handled directly
by your listing salesperson. Showing
arrangements are customized to your needs.
• Provide regular communication and
status reports.
• Present all offers
directly to you, the
seller. We assist you
with an effective
negotiating strategy
to obtain the best
possible price and
terms.
• We utilize professional company and
standardized forms provided by the Michigan
Association of Realtors. Metropolitan
Consolidated Association of Realtors, and
Multiple Listing Services.
• Provide a written estimate of your net proceeds.
• Monitor all pre-settlement activities and provide
regular status reports.
• Review all closing documents in advance and
provide copies for your review.
• Attend your closing and review all final
documents with you.
• Coordinate key exchange, occupancy charge
prorations, water escrows, and provide
document storage and retrieval.
• We appreciate the opportunity to handle your
real estate needs!
© Copyright 2015, Town & Country Properties II, Inc.
- 21. PRICINGCENTURY21TOWN&COUNTRY
Seller’s approximate cash proceeds
PRICING
(Taxes & Escrow Refund (if any)
(Termite Inspection, Document Prep, Tax Service Fee, Closing Fee)
(Use and Occupancy Escrow (if any)
(Water Escrow (if any)
)
)
)
APPROXIMATE CASH PROCEEDS TO SELLER
City
City Certifica t ions
Commission
Current Mortgage Balance
DATE
Equity Loan and or Second Mortgage
FHA & VA Costs:
Michigan's #1 CENTURY 21 Firm C21TC-7-08-48
SELLER'S APPROXIMATE CASH PROCEEDS
Home Warranty
Michigan Transfer Tax ($8.60 per $1000)
Monthly Interest Adjustment
Mortgage Discount Points
Name
Overnight Courier Fees
Owner's Title Insurance Policy
prior to closing. This will signify that I have seen the approximate cash proceeds on the sale of my home.
Property Address
Repairs
SALES ASSOCIATE
Seller Concessions/Miscellaneous
SELLER
SELLER
SELLING PRICE
The above figures are approximate and are to be used as a guide only. Final statements are prepared
TOTAL SELLING EXPENSE
Transaction Management Fee
Well & Septic Inspection
This contract is for use by Realcomp Subscribers. Use by any other party is illegal and voids the
contract.
© Copyright 2015, Town & Country Properties II, Inc.