• Preparation: Wear appropriate Kiwanis apparel
and Kiwanis pin. Be on time.
• Introduction: Get the prospect talking about
– State your name & your clubs name.
– Proceed with something personal about the prospect
(congratulations on your promotion, I see your
daughter received a scholarship, etc.)
– Ask about his business.
• Make you presentation short ( 5 min.) and
What to say
• Share three things your Club does that touches
lives in a positive way.
• Let them know that in order to maintain your
clubs level of service you must have new
• Tell them how your life has been impacted by
Kiwanis (“Kiwanis moment”)
• Remember the Goal is to have them attend a
meeting as your guest
– DON’T ask them to join, ask them to visit and find out
“A Kiwanis Moment”
• Identify a “Kiwanis moment”, something that
touched you in a special way. In your own words
place in on paper. Say it out loud several times.
• When you speak with a prospective member
share the moment.
• Let the prospect know that you need new
members to provide more service to youth in
• NO, often means not now or maybe.
NEVER take no as a final answer the first time
you hear it.
• Every time you are told no you are that much
closer to a yes!
• You should NEVER take no personally. YOU are
not being rejected, your invitation is.
• “I don’t have the time”
– I understand, I am busy myself. All
we ever ask anyone to do is give what
you can, when you can. Few of us
have the time to do all we are asked to
do but all of us can find the time to do
what we want to do.
• “I can’t make every meeting”
– Kiwanis has no minimum attendance
requirement. We understand that your family
and your business comes first. As long as
you try to attend when you can and help us
with our efforts to improve the community,
you will be a valuable asset.
• “I already work with kids at________”
– That’s great! Thank you for your
commitment to our youth. Your passion for
children can easily be transferred to Kiwanis.
In fact I bet our Club could give you some
support with ______.
• “[Time] meetings are just not good for
– What is a good time for you ? We have 15
other Clubs in the area that meet at various
days and times.
• The Day after they visit call them to say
• Have Club President call also
• Have Club Secretary send a thank you
• Follow up! Follow up! Follow up!
Follow Up: Non-commits
• Have membership committee call every
two weeks for three months and invite to
• Have sponsor invite to a service project
• Invite to the Clubs Special Guest Meeting
• Send an electronic Club Bulletin if possible
Every guest will not join when first asked
Follow Up: Invitation Meeting
• If there is enough time, send a thank you
• Give prospect a reminder call the day
before their visit.
Follow Up: Club Meeting
• Pre-arrange with club President to have
you introduce your guest.
• Let guest have 2-3 min to tell Club about
• Pre-arrange to have members thank
prospect for attending.
Follow Up: Meeting
• Invite prospect to next meeting
• President or Secretary send a thank you
• Sponsor call within 48 hours and invite to
Follow Up: 2nd
• Ask prospect to join.
• Present with application and ask for $75.00.
• When you have application and money ask new
member ( conditional on Board approval) for the
names of two people they think might be
interested in visiting a Kiwanis meeting.
• Give new member a hand out of standing
committees and ask that he/she pick one they
might be interested in. After Board approval
assign to committee.
Signing Up Your Prospect
• Sit down with prospect and review the basics
(Kiwanis mission, Club expectations, attendance
policy, opportunities to serve, etc. and cost.) Ask
if the prospect has any questions and answer
• Then ASK.
– “ I am convinced you are going to make a wonderful
addition to our Club (assumption close) please check
to see that this information is correct ( sponsor would
have application filled out ) and sign here. When you
have signed let me have the application so I can sign
the back. It is an honor to be your sponsor.”
You must ask! You must ask! You must ask!
The goal of the Membership Revolution Team will be to train members of all 299 Florida Kiwanis clubs how to implement a personal membership recruitment program by conducting training, club by club, twice in the next 16 months