1.
Analysing Eminem's Digipak
Vita PM

2.
The title of the album is in
large, bold letters –
indicatinga sense of
confidence from this artist,
and the music on his album.
The parentaladvisory sticker
indicatesthat the contentsof this
CD is explicit – includinbgswear
words. Suggesting that the artist is
aggressive and prolific.
The dark tones, blue and red colour
palettesuggests that this album
steers awayfrom happy, pop songs,
and instead the artist is more
serious, dramatic with his music
being more unconventional.
The artist's body language
connotesa sense of formality to
him, as he is 'taking a bow' -
perhaps also reflecting his calm
confidence within his music.
The artist is standing on the stage in a theatre,
connoting the idea that the artist is a true
performer; truly embracing the role.
The costume indicatesa
sense of confidence and
professionalism about the
artist, also suggesting a
focus on wealth and power.
The lack of the artist's name
on the cover indicateshis
popularity,by suggesting
that anyone can identify
him without the reminder
of his name on the digipak
cover itself.

3.
The image of him holdinga
gun behind his back
connotesthe idea that he is
dangerous, aggressive and
centred aroundthemes of
violence. It might suggest
the idea that the audience
'can't trust him', or that he
is hiding something from
us.
The reaction of the audience
creates the idea that Eminem is
an idolisedfigure, that is
ignorantand unawareof his
danger. Symbolising the idea
that they don't know the 'real
him'.
The camera's positioncentres the
artist in the middle frame of the
digipakand makes him appear
larger than the audience ,
connoting that he is a big,
powerful and
confident personality.Perhaps
also suggesting the idea that his
presence overpowers, and is more
significant than the surrounding
audience members.

4.
The artist's choice of props
in this part of the digipak
shows a dangerous side to
his personality. However,
the fact that the gun is
'fake', perhapssignifies his
inabilityto truly harm
others around him, despite
his desires to.
His facial expression is
serious – as he appears
focused upon something in
the distance, showing his
determinationand
seriousness.
His body languageis
confident and aggressive, as
this shot specifically
highlightshis fingers on the
trigger – connotingthe fact
that the power laysin his
hands.