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Visual Literacy:
Critical Inquiry for Today’s World
Friday, February 8, 13
The Science
• Lascaux and Chauvet Caves @ 32,000 years ago
• Ochre body paint and shell necklaces @ about
100,000 years ago
• Human color vision evolved to detect color contrast
as a primitive response for survival
Visual Anthropology
• Visual information processed
instantaneously &
subconsciously through a
complex system perfected
through evolution, by at least 3
dozen anatomically distinct
regions of the brain
• Studies continue to prove &
expand upon the impact of
visual information on cognition
& neural networks
So what’s the big idea?
Friday, February 8, 13
Friday, February 8, 13
Christoph Niemann
Friday, February 8, 13
Christoph Nieman
Friday, February 8, 13
Christoph Niemann
Friday, February 8, 13
Friday, February 8, 13
Lewis & Clark College:
• Small
• Liberal arts
• Interdisciplinary research
Pedagogy & Practice
Iterative
Time-intensive
Collaborative
Integrative
Personal
Experimental

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VRA 2013 Visual Literacy, Beene