Unleash Your Potential - Namagunga Girls Coding Club
Twitter Valor_PI
1. Building an open network of IP
intelligence: The case of Valor_PI
in Portugal
Marco Dinis
Vasco Sousa
Sandro Mendonça
PATLIB2010 | Dresden | 1 June 2010
segunda-feira, 7 de Junho de 2010
2. twitter.com/Valor_PI
WHAT Valor_PI
! Origin
! Why Twitter?
! What is happening in the IP World?
! Triple helix model
! 3 main motivations
! Building Communities
! Strengthening Communication
! Developing Intelligence
2
segunda-feira, 7 de Junho de 2010
3. twitter.com/Valor_PI
WHAT Valor_PI
! Objectives
Create an IP Intelligence Capability in Portugal with a public service philosophy
Be a fast resourse on IP news in the lusophone community
Be a benchmark to other institutional twitters
Practical focus of information
Intellectual leadership in IP strategic issues
! Editorial Statute
! Good Practices
3
segunda-feira, 7 de Junho de 2010
4. twitter.com/Valor_PI
COMMUNITIES
! Co-Creation (Report)
! Informal IP Thinking Group
! Open IP Days
! UIPP – Units for Industrial Property Promotion
4
segunda-feira, 7 de Junho de 2010
5. twitter.com/Valor_PI
WHY Valor_PI
! Lusophone Countries 250 M PT speakers (2nd language in
twitter)
! PT e-Government Strategy
! 723 patents | 19.000 tm | growing in international
indicators
! Moderate Innovators in the Innovation Scoreboard
! Intensive use of the internet and mobile phones
5
segunda-feira, 7 de Junho de 2010
6. twitter.com/Valor_PI
HOW Valor_PI
! http://twitter.com/Valor_PI
! Valor_PI Newsletter
6
segunda-feira, 7 de Junho de 2010
7. twitter.com/Valor_PI
BENCHMARKING
! Following 4 twitters (WIPO / EPO / OHIM /DKPTO)
! Launched 1st Mars 2010 (DKPTO 21st April 2009)
! More than 450 tweets (DKPTO 231)
! Around 160 followers (DKPTO 201)
! Followers Profile
! IP State
7
segunda-feira, 7 de Junho de 2010
10. twitter.com/Valor_PI
IP STATE
! This figure represent the contents coverage on IP main
information sources
7
segunda-feira, 7 de Junho de 2010
11. twitter.com/Valor_PI
THE FUTURE
! Consolidate Atlantic Triangle
! Portuguese / English
! Exclusive Contents
! Followers and Community Summit
! Editor for one day
! Direct Invitations
! Integrate Twitter in public and private platforms
! Triple Helix Funding
! Develop an Surveillance System to PT Economy Competitiveness…
8
segunda-feira, 7 de Junho de 2010
12. Thank your for listennig
Marco Dinis
Vasco Sousa
Sandro Mendonça
twitter.com/Valor_PI
twitter.valorpi@gmail.com
9
segunda-feira, 7 de Junho de 2010