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National Promotions Manager
Result driven and well-rounded Marketing professional with
over 10 successful years in managing effective marketing
strategies, campaigns, website, events and projects on time
and within budget. Extensive skill set with proven ability to
learn fast and work smart. Directly leading a team of 3
Graphic Designers, coach and mentoring a Marketing Junior.
Communicate, build and manage a powerful brand identity to
support overall business goals.
Manage all graphics requirement including creative briefs,
advertising, POS, packaging, catalogues, social media and eDM.
Increase graphic team productivity by introducing new ticketing
system to effectively manage their workload and priorities.
Empower the sales team with a DIY flyer creation program for
greater brand consistency. Secured external subsidy for over
65% of the development cost.
Oversee promotional campaigns and manage effective
relationships with external agencies and key stakeholders.
Manage and maintain website with internal CMS. Initiated SEO
program to increased website traffic by 50% in 2 years.
Achieved over 130% growth in CRM database and loyalty
program in 2 years, with integrated marketing automation
systems, promotions and events.
Manage multiple incentive programs with an average budget of
$1million for B2B and $500,000 for B2C strategies.
Branded promotional item procurement, including all creative
aspects, negotiations and inventory management.
Plan and execute sales and marketing events including
conferences, roadshows and special events, with effective use of
Gantt charts and resources.
Prepare monthly analytical report on key marketing projects and
results to support business objectives.
National Promotions Manager
Marketing Communications Manager
Marketing Communications Assistant
Sales & Marketing Assistant
2003 2006 2009 2012 2015 Current
Makita - Industrial Power Tools
Pelikan Artline Pty Ltd - Office Supply
Nodtronics - Software
Bing Lee - Electronic Appliances
MobileCiti - Telecommunication
Bachelor of Commerce:
Management and Tourism.
University of New South Wales
Certificate IV in Frontline
(Word, Excel, PowerPoint,
Outlook and Project)
Adobe Suite CS6
eDM and Marketing
and Constant Contact)
Long service award with
successful career progression.
Inspiration team leader with
a hands-on approach.
Maximise marketing budget
with record cost saving
initiatives and negotiations
Drive a highly successful
CRM database and loyalty
Memorable special event
management with effective
project plan and timeline.
Available upon request
0404 040 004