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Ub
                   bisoft® re
                            eports th
                                    hird-quarter 201
                                                   10-11 sal
                                                           les

       Thi
          ird-quarte sales: €600 millio
                   er                 on
       Tar
          rgets for 2
                    2010-11 and comme
                                    ents for 20
                                              011-12



Paris, February 14 2011 – Today, Ubisoft® repo
                 4,                          orted its sales for the fiscal quarter ended
                                                                   e                    d
December 31, 2010.
         r

Sales

Sales for t
          the third qu
                     uarter of 2010-11 cam to €600 million, up 21.2% (o 14.7% a constant
                                         me        0                    or     at      t
exchange rates) over the €495 million reco
                     r                   orded for th same pe
                                                    he       eriod of 200
                                                                        09-10.

For the fir nine mo
          rst       onths of fiscal 2010-1 sales to
                                         11,        otaled €861 million, versus €661 million in
                                                              1          v         1          n
the corressponding pr
                    rior-year pe
                               eriod, repre
                                          esenting an increase o 30.3%, or 22.5% a constant
                                                    n          of                  at         t
exchange rates.

Third-quarrter sales w
                     were signif
                               ficantly hig
                                          gher than tthe previou
                                                               usly issued guidance of around
                                                                         d                  d
€520 millio This pe
          on.       erformance reflects the following:
                                          e
                                        rotherhood, with over 6.5 million sell-in uni
   − Solid sales for Assassin’s Creed® Br
                   r          s                             r           n           its.
   − An outstandin performance from dance title with Just Dance®, Just Danc ® 2, Just
                 ng                               es,                            ce       t
     Dan ® Kids, Michael Ja
       nce                 ackson: The Experienc and Dance on Bro
                                       e          ce,                   oadway™ re
                                                                                 eaching an
                                                                                          n
     agg
       gregate of m
                  more than 10.5 million sell-in un
                                                  nits during the quarter
                                                                        r.
   − Ubi
       isoft’s succ
                  cessful inve
                             estment on Kinect, with over 2 million uni sold-in, giving the
                                                                      its                 e
     Com
       mpany 18% market share on thi platform in the Unit
                  %                    is                  ted States a
                                                                      and 21% in Europe.
                                                                               n
   − Pro                   CSI: Crime City on Facebook, as well as Th Settlers® Online in
       omising launches of C                             s          he                  n
     Gerrmany.

In calenda 2010 Ubisoft contin
         ar                  nued to win market sh
                                       n         hare both in Europe (9.2% versu 7.8% in
                                                                               us      n
2009) and the United States (7.3% versus 5.4%).
         d         d                   s

Yves Guillemot, Chie Executiv Officer, stated "Th video ga
                      ef        ve                   he          ame indusstry is an i industry of
                                                                                                 f
opportunitties. Creatiing new genres, innovating to attract ne consum
                                                                ew        mers and s  seizing thee
opportunitties offered by new h
                     d          hardware lie at the he
                                           e         eart of Ubis
                                                                soft’s deve
                                                                          elopment an growth.
                                                                                       nd
We have a already prooven this wwith the Wii and the D
                                           i         DS, and we are furthe proving it with the
                                                                e          er                    e
recently-la
          aunched Kinect, which has met with outsta
                                 h                    anding suc
                                                               ccess thank to its rev
                                                                          ks           volutionary
                                                                                                 y
interface. Ubisoft ha also ma
                     as         ade its mark as a cr reator of n
                                                               new game genres, wi     ith its two
                                                                                                 o
flagship brrands, Assaassin’s Cre
                                eed and Jus Dance. T
                                           st        The record performan nce achieve in third-
                                                                                      ed         -
quarter 20010-11 as well as the fact that t
                      w                   three of our games were among the best s
                                                                          g           sellers over
                                                                                                 r
the crucia Christma period is further evidence of the rele
          al         as                                         evance of our strate  egy. Going g
forward, w intend to continue to innova and pur
          we          t         e         ate         rsue our re
                                                                efocus on key franchises in the
                                                                           k                     e
high definnition segmment, while investing in upcomi
                                e                     ing opportu
                                                                unities in digital, in the casual l
segment a and in futur consoles, notably th 3DS and the NGP".
                     re          ,         he        d          .



                                                                                                 1
Outlook
Sales for the fourth quarter of 2010-11
The fourth quarter will see the following main releases:
      − Assassin’s Creed® Brotherhood for PC
      − 6 titles for 3DS (certain of which only in Europe)
      − Beyond Good & Evil® HD for XBLA

Sales for the fourth quarter of 2010-11 are expected to come in at around €159 million,
approximately 24% lower than in the fourth quarter of 2009-10.

Targets for full-year 2010-11
Ubisoft expects full-year 2010-11 sales to amount to around €1,020 million, approximately
17% higher than in 2009-10. Current operating income1 should be around €20 million and
cash flow generation is expected to be positive. This is in line with Ubisoft’s previously
announced targets for full-year 2010-11, which were achieving sales growth, a return to
profitability and positive cash flow generation.

Comments for 2011-12
Both sales and current operating income1 are expected to rise in 2011-12. The Company will
provide further details when it releases its full-year results in mid-May 2011.



Significant events

Market share: In calendar 2010, Ubisoft was the number 3 independent publisher in the United
States with 7.3% market share (compared with number 3 and 5.4% one year earlier) and was
number 3 in Europe with 9.2% market share (compared with number 3 and 7.8%).

Disclaimer
This statement may contain estimated financial data, information on future projects and transactions and future
business results/performance. Such forward-looking data are provided for estimation purposes only. They are subject
to market risks and uncertainties and may vary significantly compared with the actual results that will be published.
The estimated financial data have been presented to the Board of Directors and have not been audited by the
Statutory Auditors. (Additional information is specified in the most recent Ubisoft Registration Document filed on June
30, 2010 with the French Financial Markets Authority (l’Autorité des marchés financiers)).



About Ubisoft:
Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown
considerably through a strong and diversified line-up of products and partnerships. Ubisoft has offices in 26 countries
and has sales in more than 55 countries around the globe. It is committed to delivering high-quality, cutting-edge
video game titles to consumers. For the 2009-10 fiscal year Ubisoft generated sales of € 871 million. To learn more,
please visit: www.ubisoftgroup.com.


© 2011 Ubisoft Entertainment. All Rights Reserved. Ubisoft and Ubisoft logo are trademarks of Ubisoft Entertainment
in the U.S. and/or other countries. © 2011 Triumph International, Inc. All Rights Reserved. The Michael Jackson
name and associated logos are trademarks of Triumph International, Inc. in the U.S. and/or other countries.
CSI: Crime Scene Investigation in USA is a trademark of CBS Broadcasting Inc. and outside USA is a trademark of
Entertainment AB Funding LLC. CBS and the CBS Eye Design TM CBS Broadcasting Inc. ©2000 - 2010 CBS
Broadcasting Inc. and Entertainment AB Funding LLC. All Rights Reserved. Software © 2010 Ubisoft Entertainment.
All Rights Reserved




1
    Before stock-based compensation
                                                                                                                      2
APPENDICES



                Breakdown of sales by geographic region



                  % Sales           % Sales             % Sales   % Sales

                                                     9 months     9 months
                Q3 2010/11        Q3 2009/10         2010/11      2009/10
Europe              36%               49%                37%        48%
North America       59%               45%                57%        44%
Rest of world       5%                6%                 6%         7%
TOTAL              100%              100%               100%       100%



                    Breakdown of sales by platform


                                                     9 months     9 months
                Q3 2010/11        Q3 2009/10         2010/11      2009/10
Nintendo DS™        4%                11%                 5%        14%
PC                  1%                2%                 2%         8%
PlayStation®2       0%                0%                 0%         1%
PLAYSTATION®3       21%               30%                21%        23%
PSP™                1%                 3%                 2%         4%
Wii™                44%               21%                38%        26%
XBOX 360™           29%               30%                31%        22%
Other               0%                 2%                 1%        2%
TOTAL              100%              100%               100%       100%



                  Breakdown of sales by business line


                                                     9 months     9 months
                Q3 2010/11        Q3 2009/10         2010/11      2009/10
Development         99%               96%                99%        73%
Publishing          1%                3%                 1%         20%
Distribution        0%                1%                 0%         7%
TOTAL              100%              100%               100%       100%




                                                                             3
Title Release Schedule
                                        th
                                   4         Quarter (January – March 2011)

                           ASPHALT™ 3D (EMEA)*                                   Nintendo 3DS™
                    ASSASSIN’S CREED® BROTHERHOOD                                   PC, MAC
                         BEYOND GOOD & EVIL® HD                                      XBLA
                              BIG BOND THEORY                                        iPad
                            CLASSIC WORD GAME                                       iPhone
              COMBAT OF GIANTS™: DINOSAURS 3D (EMEA)*                            Nintendo 3DS™
                           DANCE ON BROADWAY™                                 PLAYSTATION®3 MOVE
                                                                              PLAYSTATION®3 MOVE,
                                  FIT IN SIX™
                                                                                     Wii™
                    IL2 STURMOVIK™: CLIFFS OF DOVER                                   PC
                         JUST DANCE® KIDS (EMEA)                                     Wii™
                             MY COOKING COACH                                        iPad
                                   PAYUTA™                                           iPad
                         PETZ® BUNNYZ BUNCH (US)                                 Nintendo DS™
                            RABBIDS® 3D (EMEA)*                                  Nintendo 3DS™
                            RAYMAN® 3D (EMEA)*                                   Nintendo 3DS™
               THE $1,000,000 PYRAMID VIDEO GAME™ (US)                               Wii™
                TOM CLANCY’S SPLINTER CELL® 3D (EMEA)*                           Nintendo 3DS™
         TOM CLANCY’S GHOST RECON® SHADOW WARS (EMEA)*                           Nintendo 3DS™
                              WE DARE™ (EMEA)                                 PLAYSTATION®3, Wii™
                                             2
                                  ZEIT ™ (US)                                      XBLA, PC


*US 3DS line-up to be confirmed later




                                                                                                    4

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Ubisoft Reports Third Quarter 2010-11 Sales

  • 1. Ub bisoft® re eports th hird-quarter 201 10-11 sal les  Thi ird-quarte sales: €600 millio er on  Tar rgets for 2 2010-11 and comme ents for 20 011-12 Paris, February 14 2011 – Today, Ubisoft® repo 4, orted its sales for the fiscal quarter ended e d December 31, 2010. r Sales Sales for t the third qu uarter of 2010-11 cam to €600 million, up 21.2% (o 14.7% a constant me 0 or at t exchange rates) over the €495 million reco r orded for th same pe he eriod of 200 09-10. For the fir nine mo rst onths of fiscal 2010-1 sales to 11, otaled €861 million, versus €661 million in 1 v 1 n the corressponding pr rior-year pe eriod, repre esenting an increase o 30.3%, or 22.5% a constant n of at t exchange rates. Third-quarrter sales w were signif ficantly hig gher than tthe previou usly issued guidance of around d d €520 millio This pe on. erformance reflects the following: e rotherhood, with over 6.5 million sell-in uni − Solid sales for Assassin’s Creed® Br r s r n its. − An outstandin performance from dance title with Just Dance®, Just Danc ® 2, Just ng es, ce t Dan ® Kids, Michael Ja nce ackson: The Experienc and Dance on Bro e ce, oadway™ re eaching an n agg gregate of m more than 10.5 million sell-in un nits during the quarter r. − Ubi isoft’s succ cessful inve estment on Kinect, with over 2 million uni sold-in, giving the its e Com mpany 18% market share on thi platform in the Unit % is ted States a and 21% in Europe. n − Pro CSI: Crime City on Facebook, as well as Th Settlers® Online in omising launches of C s he n Gerrmany. In calenda 2010 Ubisoft contin ar nued to win market sh n hare both in Europe (9.2% versu 7.8% in us n 2009) and the United States (7.3% versus 5.4%). d d s Yves Guillemot, Chie Executiv Officer, stated "Th video ga ef ve he ame indusstry is an i industry of f opportunitties. Creatiing new genres, innovating to attract ne consum ew mers and s seizing thee opportunitties offered by new h d hardware lie at the he e eart of Ubis soft’s deve elopment an growth. nd We have a already prooven this wwith the Wii and the D i DS, and we are furthe proving it with the e er e recently-la aunched Kinect, which has met with outsta h anding suc ccess thank to its rev ks volutionary y interface. Ubisoft ha also ma as ade its mark as a cr reator of n new game genres, wi ith its two o flagship brrands, Assaassin’s Cre eed and Jus Dance. T st The record performan nce achieve in third- ed - quarter 20010-11 as well as the fact that t w three of our games were among the best s g sellers over r the crucia Christma period is further evidence of the rele al as evance of our strate egy. Going g forward, w intend to continue to innova and pur we t e ate rsue our re efocus on key franchises in the k e high definnition segmment, while investing in upcomi e ing opportu unities in digital, in the casual l segment a and in futur consoles, notably th 3DS and the NGP". re , he d . 1
  • 2. Outlook Sales for the fourth quarter of 2010-11 The fourth quarter will see the following main releases: − Assassin’s Creed® Brotherhood for PC − 6 titles for 3DS (certain of which only in Europe) − Beyond Good & Evil® HD for XBLA Sales for the fourth quarter of 2010-11 are expected to come in at around €159 million, approximately 24% lower than in the fourth quarter of 2009-10. Targets for full-year 2010-11 Ubisoft expects full-year 2010-11 sales to amount to around €1,020 million, approximately 17% higher than in 2009-10. Current operating income1 should be around €20 million and cash flow generation is expected to be positive. This is in line with Ubisoft’s previously announced targets for full-year 2010-11, which were achieving sales growth, a return to profitability and positive cash flow generation. Comments for 2011-12 Both sales and current operating income1 are expected to rise in 2011-12. The Company will provide further details when it releases its full-year results in mid-May 2011. Significant events Market share: In calendar 2010, Ubisoft was the number 3 independent publisher in the United States with 7.3% market share (compared with number 3 and 5.4% one year earlier) and was number 3 in Europe with 9.2% market share (compared with number 3 and 7.8%). Disclaimer This statement may contain estimated financial data, information on future projects and transactions and future business results/performance. Such forward-looking data are provided for estimation purposes only. They are subject to market risks and uncertainties and may vary significantly compared with the actual results that will be published. The estimated financial data have been presented to the Board of Directors and have not been audited by the Statutory Auditors. (Additional information is specified in the most recent Ubisoft Registration Document filed on June 30, 2010 with the French Financial Markets Authority (l’Autorité des marchés financiers)). About Ubisoft: Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified line-up of products and partnerships. Ubisoft has offices in 26 countries and has sales in more than 55 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. For the 2009-10 fiscal year Ubisoft generated sales of € 871 million. To learn more, please visit: www.ubisoftgroup.com. © 2011 Ubisoft Entertainment. All Rights Reserved. Ubisoft and Ubisoft logo are trademarks of Ubisoft Entertainment in the U.S. and/or other countries. © 2011 Triumph International, Inc. All Rights Reserved. The Michael Jackson name and associated logos are trademarks of Triumph International, Inc. in the U.S. and/or other countries. CSI: Crime Scene Investigation in USA is a trademark of CBS Broadcasting Inc. and outside USA is a trademark of Entertainment AB Funding LLC. CBS and the CBS Eye Design TM CBS Broadcasting Inc. ©2000 - 2010 CBS Broadcasting Inc. and Entertainment AB Funding LLC. All Rights Reserved. Software © 2010 Ubisoft Entertainment. All Rights Reserved 1 Before stock-based compensation 2
  • 3. APPENDICES Breakdown of sales by geographic region % Sales % Sales % Sales % Sales 9 months 9 months Q3 2010/11 Q3 2009/10 2010/11 2009/10 Europe 36% 49% 37% 48% North America 59% 45% 57% 44% Rest of world 5% 6% 6% 7% TOTAL 100% 100% 100% 100% Breakdown of sales by platform 9 months 9 months Q3 2010/11 Q3 2009/10 2010/11 2009/10 Nintendo DS™ 4% 11% 5% 14% PC 1% 2% 2% 8% PlayStation®2 0% 0% 0% 1% PLAYSTATION®3 21% 30% 21% 23% PSP™ 1% 3% 2% 4% Wii™ 44% 21% 38% 26% XBOX 360™ 29% 30% 31% 22% Other 0% 2% 1% 2% TOTAL 100% 100% 100% 100% Breakdown of sales by business line 9 months 9 months Q3 2010/11 Q3 2009/10 2010/11 2009/10 Development 99% 96% 99% 73% Publishing 1% 3% 1% 20% Distribution 0% 1% 0% 7% TOTAL 100% 100% 100% 100% 3
  • 4. Title Release Schedule th 4 Quarter (January – March 2011) ASPHALT™ 3D (EMEA)* Nintendo 3DS™ ASSASSIN’S CREED® BROTHERHOOD PC, MAC BEYOND GOOD & EVIL® HD XBLA BIG BOND THEORY iPad CLASSIC WORD GAME iPhone COMBAT OF GIANTS™: DINOSAURS 3D (EMEA)* Nintendo 3DS™ DANCE ON BROADWAY™ PLAYSTATION®3 MOVE PLAYSTATION®3 MOVE, FIT IN SIX™ Wii™ IL2 STURMOVIK™: CLIFFS OF DOVER PC JUST DANCE® KIDS (EMEA) Wii™ MY COOKING COACH iPad PAYUTA™ iPad PETZ® BUNNYZ BUNCH (US) Nintendo DS™ RABBIDS® 3D (EMEA)* Nintendo 3DS™ RAYMAN® 3D (EMEA)* Nintendo 3DS™ THE $1,000,000 PYRAMID VIDEO GAME™ (US) Wii™ TOM CLANCY’S SPLINTER CELL® 3D (EMEA)* Nintendo 3DS™ TOM CLANCY’S GHOST RECON® SHADOW WARS (EMEA)* Nintendo 3DS™ WE DARE™ (EMEA) PLAYSTATION®3, Wii™ 2 ZEIT ™ (US) XBLA, PC *US 3DS line-up to be confirmed later 4