SlideShare a Scribd company logo
1 of 11
Download to read offline
BIG 
LOVE: 
THE 
CASE 
FOR 
CONSCIOUS 
COUPLING 
IN 
UX 
STRATEGY 
BOULDER CO 
c/o 
RONNIE 
BATTISTA 
UXSTRAT 
Conference 
@ronnieba?sta
THE 
BI 
BLATANT 
INNUENDO 
FOLLOWING 
PRESENTATION 
IS 
RATED 
UX–MA 
AND 
CONTAINS 
DE 
DOUBLE 
ENTENDRES 
EW 
EXCESSIVE 
WINKING
BIG LOVE: 
Ronnie Battista 
UXSTRAT Conference 
Sept 8th, 2014
LITTLE 
BAGGAGE 
A 
SOME 
PREJUDICE 
PASSIONATE 
OPINIONS 
LOA D E D 
Fact: 
It’s 
not 
Happy 
Hour 
yet 
but 
we’re 
already
Fact: 
We 
know 
what 
we 
do… 
… 
but 
a 
lot 
of 
people 
sQll 
don’t
Fact: 
We 
lack 
a 
perfect 
definiQon
OSen. 
Fact: 
We 
debate 
about 
who 
owns 
what
Fact: 
To 
sit 
at 
the 
business 
table, 
it 
helps 
to 
be 
invited… 
… 
and 
there 
can 
be 
a 
real 
price 
tag 
when 
we 
aren’t 
on 
the 
guest 
list.
Customer 
Experience 
is 
Dead 
too…
WHO USER 
WHAT 
CUSTOMER 
EMPLOYEE 
AUDIENCE 
PEOPLE 
HUMAN 
ENGAGEMENT 
ANALYTICS 
EXPERIENCE 
OMNI/MULTICHANNEL 
WHERE/WHEN 
PRODUCT 
RESEARCH 
DESIGN 
SERVICE 
HOLISTIC 
MOBILE 
STRATEGY 
DIGITAL FIELD 
GLOBAL
“BIG LOVE” 
NOTE: THE NEXT 78 
SLIDES HAVE BEEN 
REMOVED FROM THIS 
SLIDESHARE DECK 
(SORRY!) 
IF INTERESTED, PLEASE CONTACT RONNIE BATTISTA

More Related Content

Viewers also liked

Viewers also liked (12)

UX STRAT 2014: Matthew Holloway, "Design Your Strategy"
UX STRAT 2014: Matthew Holloway, "Design Your Strategy"UX STRAT 2014: Matthew Holloway, "Design Your Strategy"
UX STRAT 2014: Matthew Holloway, "Design Your Strategy"
 
UX STRAT 2014: Krispian Emert, "Lessons from UX STRAT 2013: Applied to the Re...
UX STRAT 2014: Krispian Emert, "Lessons from UX STRAT 2013: Applied to the Re...UX STRAT 2014: Krispian Emert, "Lessons from UX STRAT 2013: Applied to the Re...
UX STRAT 2014: Krispian Emert, "Lessons from UX STRAT 2013: Applied to the Re...
 
UX STRAT 2014: Ashley Halsey Hemingway, "Validating UX Strategy Concepts Thro...
UX STRAT 2014: Ashley Halsey Hemingway, "Validating UX Strategy Concepts Thro...UX STRAT 2014: Ashley Halsey Hemingway, "Validating UX Strategy Concepts Thro...
UX STRAT 2014: Ashley Halsey Hemingway, "Validating UX Strategy Concepts Thro...
 
UX STRAT 2014: Brian Gillespie, "How to Avoid Losing Design Strategy to Busin...
UX STRAT 2014: Brian Gillespie, "How to Avoid Losing Design Strategy to Busin...UX STRAT 2014: Brian Gillespie, "How to Avoid Losing Design Strategy to Busin...
UX STRAT 2014: Brian Gillespie, "How to Avoid Losing Design Strategy to Busin...
 
UX STRAT 2013: Josh Seiden, Lean UX + UX STRAT
UX STRAT 2013: Josh Seiden, Lean UX + UX STRATUX STRAT 2013: Josh Seiden, Lean UX + UX STRAT
UX STRAT 2013: Josh Seiden, Lean UX + UX STRAT
 
UX STRAT 2013: Leah Buley, The Marriage of Corporate & UX Strategy
UX STRAT 2013: Leah Buley, The Marriage of Corporate & UX StrategyUX STRAT 2013: Leah Buley, The Marriage of Corporate & UX Strategy
UX STRAT 2013: Leah Buley, The Marriage of Corporate & UX Strategy
 
UX STRAT USA: Shikha Desai, "Using Design Jams to Guide Microsoft's Office Su...
UX STRAT USA: Shikha Desai, "Using Design Jams to Guide Microsoft's Office Su...UX STRAT USA: Shikha Desai, "Using Design Jams to Guide Microsoft's Office Su...
UX STRAT USA: Shikha Desai, "Using Design Jams to Guide Microsoft's Office Su...
 
IBM design thinking @LeanUXNYC
IBM design thinking @LeanUXNYCIBM design thinking @LeanUXNYC
IBM design thinking @LeanUXNYC
 
Uxpa design thinking workshop
Uxpa design thinking workshopUxpa design thinking workshop
Uxpa design thinking workshop
 
UX STRAT USA: Ronnie Battista, "Rock On! XD: Taking Business Advantage to 11"
UX STRAT USA: Ronnie Battista, "Rock On! XD: Taking Business Advantage to 11"UX STRAT USA: Ronnie Battista, "Rock On! XD: Taking Business Advantage to 11"
UX STRAT USA: Ronnie Battista, "Rock On! XD: Taking Business Advantage to 11"
 
Appdate2013
Appdate2013Appdate2013
Appdate2013
 
UX STRAT 2014: Paul Bryan, "Day 2 Opening Remarks"
UX STRAT 2014: Paul Bryan, "Day 2 Opening Remarks"UX STRAT 2014: Paul Bryan, "Day 2 Opening Remarks"
UX STRAT 2014: Paul Bryan, "Day 2 Opening Remarks"
 

Similar to UX STRAT 2014: Ronnie Battista, "Big Love: The Case for Conscious Coupling in UX Strategy"

Creative Brief Breakfast
Creative Brief BreakfastCreative Brief Breakfast
Creative Brief Breakfast
Grand Union
 
The very special, executive summary v4.0
The very special, executive summary v4.0The very special, executive summary v4.0
The very special, executive summary v4.0
Ullash Tiwari
 
sxsw-interactive-festival-2013)
sxsw-interactive-festival-2013)sxsw-interactive-festival-2013)
sxsw-interactive-festival-2013)
Kristin Milburn
 

Similar to UX STRAT 2014: Ronnie Battista, "Big Love: The Case for Conscious Coupling in UX Strategy" (20)

CityVerve Human Centred Design Induction
CityVerve Human Centred Design InductionCityVerve Human Centred Design Induction
CityVerve Human Centred Design Induction
 
Conversational Presenting
Conversational PresentingConversational Presenting
Conversational Presenting
 
New consumers and new business opportunities
New consumers and new business opportunitiesNew consumers and new business opportunities
New consumers and new business opportunities
 
12 Snapshots from SXSWi 2016
12 Snapshots from SXSWi 201612 Snapshots from SXSWi 2016
12 Snapshots from SXSWi 2016
 
Creative Brief Breakfast
Creative Brief BreakfastCreative Brief Breakfast
Creative Brief Breakfast
 
The very special, executive summary v4.0
The very special, executive summary v4.0The very special, executive summary v4.0
The very special, executive summary v4.0
 
Co-creation & User Experience
Co-creation & User ExperienceCo-creation & User Experience
Co-creation & User Experience
 
CityVerve Design Principles and Process
CityVerve Design Principles and ProcessCityVerve Design Principles and Process
CityVerve Design Principles and Process
 
PAYMENTS 2014 On Site Guide
PAYMENTS 2014 On Site GuidePAYMENTS 2014 On Site Guide
PAYMENTS 2014 On Site Guide
 
Want to Sell UX? Stop Talking UX!
Want to Sell UX? Stop Talking UX!Want to Sell UX? Stop Talking UX!
Want to Sell UX? Stop Talking UX!
 
Arts techcymru
Arts techcymruArts techcymru
Arts techcymru
 
The Planning Landscape in 2020 - A Punter's View.
The Planning Landscape in 2020 - A Punter's View.The Planning Landscape in 2020 - A Punter's View.
The Planning Landscape in 2020 - A Punter's View.
 
Csi individual journal
Csi individual journalCsi individual journal
Csi individual journal
 
Top Trends Driving Event Marketers in 2015
Top Trends Driving Event Marketers in 2015Top Trends Driving Event Marketers in 2015
Top Trends Driving Event Marketers in 2015
 
Top Trends Driving Event Marketers in 2015
Top Trends Driving Event Marketers in 2015Top Trends Driving Event Marketers in 2015
Top Trends Driving Event Marketers in 2015
 
Rethinking residential real estate: 2023 and beyond
Rethinking residential real estate: 2023 and beyondRethinking residential real estate: 2023 and beyond
Rethinking residential real estate: 2023 and beyond
 
Practicing Anthropology in User Experience, Design and Business
Practicing Anthropology in User Experience, Design and BusinessPracticing Anthropology in User Experience, Design and Business
Practicing Anthropology in User Experience, Design and Business
 
SXSW 2016 : SHORTCUT SCHEDULE FOR DESIGNERS
SXSW 2016 : SHORTCUT SCHEDULE FOR DESIGNERSSXSW 2016 : SHORTCUT SCHEDULE FOR DESIGNERS
SXSW 2016 : SHORTCUT SCHEDULE FOR DESIGNERS
 
Vacation Rental Marketing: How to conduct fast, fun and efficient user research
Vacation Rental Marketing: How to conduct fast, fun and efficient user researchVacation Rental Marketing: How to conduct fast, fun and efficient user research
Vacation Rental Marketing: How to conduct fast, fun and efficient user research
 
sxsw-interactive-festival-2013)
sxsw-interactive-festival-2013)sxsw-interactive-festival-2013)
sxsw-interactive-festival-2013)
 

More from UX STRAT

More from UX STRAT (20)

UX STRAT Online 2021 Presentation by Sudha Jamthe
UX STRAT Online 2021 Presentation by Sudha JamtheUX STRAT Online 2021 Presentation by Sudha Jamthe
UX STRAT Online 2021 Presentation by Sudha Jamthe
 
UX STRAT Online 2021 Presentation by Jessa Parette, Capital One
UX STRAT Online 2021 Presentation by Jessa Parette, Capital OneUX STRAT Online 2021 Presentation by Jessa Parette, Capital One
UX STRAT Online 2021 Presentation by Jessa Parette, Capital One
 
UX STRAT Online 2021 Presentation by Rina Tambo Jensen
UX STRAT Online 2021 Presentation by Rina Tambo JensenUX STRAT Online 2021 Presentation by Rina Tambo Jensen
UX STRAT Online 2021 Presentation by Rina Tambo Jensen
 
UX STRAT Online 2021 Presentation by Gideon Simons, Zinier
UX STRAT Online 2021 Presentation by Gideon Simons, ZinierUX STRAT Online 2021 Presentation by Gideon Simons, Zinier
UX STRAT Online 2021 Presentation by Gideon Simons, Zinier
 
UX STRAT Online 2021 Presentation by Mike Kuniavsky, Accenture
UX STRAT Online 2021 Presentation by Mike Kuniavsky, AccentureUX STRAT Online 2021 Presentation by Mike Kuniavsky, Accenture
UX STRAT Online 2021 Presentation by Mike Kuniavsky, Accenture
 
UX STRAT Online 2021 Presentation by Carolyn Chang and Christine Liao of Link...
UX STRAT Online 2021 Presentation by Carolyn Chang and Christine Liao of Link...UX STRAT Online 2021 Presentation by Carolyn Chang and Christine Liao of Link...
UX STRAT Online 2021 Presentation by Carolyn Chang and Christine Liao of Link...
 
UX STRAT Online 2021 Presentation by Dr. Jofish Kaye, Anthem
UX STRAT Online 2021 Presentation by Dr. Jofish Kaye, AnthemUX STRAT Online 2021 Presentation by Dr. Jofish Kaye, Anthem
UX STRAT Online 2021 Presentation by Dr. Jofish Kaye, Anthem
 
UX STRAT Online 2021 Presentation by Carol Smith, Carnegie Mellon University
UX STRAT Online 2021 Presentation by Carol Smith, Carnegie Mellon UniversityUX STRAT Online 2021 Presentation by Carol Smith, Carnegie Mellon University
UX STRAT Online 2021 Presentation by Carol Smith, Carnegie Mellon University
 
UX STRAT Online 2021 Presentation by Dr. Hsien-Hui Tang and Michael T Lai
UX STRAT Online 2021 Presentation by Dr. Hsien-Hui Tang and Michael T LaiUX STRAT Online 2021 Presentation by Dr. Hsien-Hui Tang and Michael T Lai
UX STRAT Online 2021 Presentation by Dr. Hsien-Hui Tang and Michael T Lai
 
UX STRAT Online 2021 Presentation by Vikas Vaishnav Autodesk
UX STRAT Online 2021 Presentation by Vikas Vaishnav AutodeskUX STRAT Online 2021 Presentation by Vikas Vaishnav Autodesk
UX STRAT Online 2021 Presentation by Vikas Vaishnav Autodesk
 
UX STRAT Online 2021 Presentation by Paul-Jervis Heath, Modern Human
UX STRAT Online 2021 Presentation by Paul-Jervis Heath, Modern HumanUX STRAT Online 2021 Presentation by Paul-Jervis Heath, Modern Human
UX STRAT Online 2021 Presentation by Paul-Jervis Heath, Modern Human
 
UX STRAT Online 2021 Presentation by Jos-Marien Jansen, Philips
UX STRAT Online 2021 Presentation by Jos-Marien Jansen, PhilipsUX STRAT Online 2021 Presentation by Jos-Marien Jansen, Philips
UX STRAT Online 2021 Presentation by Jos-Marien Jansen, Philips
 
UX STRAT Online 2021 Presentation by Adilakshmi Veerubhotla, IBM
UX STRAT Online 2021 Presentation by Adilakshmi Veerubhotla, IBMUX STRAT Online 2021 Presentation by Adilakshmi Veerubhotla, IBM
UX STRAT Online 2021 Presentation by Adilakshmi Veerubhotla, IBM
 
UX STRAT Online 2021 Presentation by Nur Karadeniz, Publicis Sapient
UX STRAT Online 2021 Presentation by Nur Karadeniz, Publicis SapientUX STRAT Online 2021 Presentation by Nur Karadeniz, Publicis Sapient
UX STRAT Online 2021 Presentation by Nur Karadeniz, Publicis Sapient
 
UX STRAT Online 2021 Presentation by Remko Vermeulen, Koa Health
UX STRAT Online 2021 Presentation by Remko Vermeulen, Koa HealthUX STRAT Online 2021 Presentation by Remko Vermeulen, Koa Health
UX STRAT Online 2021 Presentation by Remko Vermeulen, Koa Health
 
UX STRAT Online 2021 Presentation by Maryna Razakhatskaya, Consultant
UX STRAT Online 2021 Presentation by Maryna Razakhatskaya, ConsultantUX STRAT Online 2021 Presentation by Maryna Razakhatskaya, Consultant
UX STRAT Online 2021 Presentation by Maryna Razakhatskaya, Consultant
 
UX STRAT Online 2021 Presentation by Josephine Scholtes, Microsoft
UX STRAT Online 2021 Presentation by Josephine Scholtes, MicrosoftUX STRAT Online 2021 Presentation by Josephine Scholtes, Microsoft
UX STRAT Online 2021 Presentation by Josephine Scholtes, Microsoft
 
UX STRAT Online 2021 Presentation by Sander Bogers, Philips
UX STRAT Online 2021 Presentation by Sander Bogers, PhilipsUX STRAT Online 2021 Presentation by Sander Bogers, Philips
UX STRAT Online 2021 Presentation by Sander Bogers, Philips
 
UX STRAT Online 2021 Presentation by Veena Sonwalkar, frog
UX STRAT Online 2021 Presentation by Veena Sonwalkar, frogUX STRAT Online 2021 Presentation by Veena Sonwalkar, frog
UX STRAT Online 2021 Presentation by Veena Sonwalkar, frog
 
UX STRAT Online 2021 Presentation by Angel Brown, Digitas Health
UX STRAT Online 2021 Presentation by Angel Brown, Digitas HealthUX STRAT Online 2021 Presentation by Angel Brown, Digitas Health
UX STRAT Online 2021 Presentation by Angel Brown, Digitas Health
 

Recently uploaded

一比一原版(WLU毕业证)罗瑞尔大学毕业证成绩单留信学历认证原版一模一样
一比一原版(WLU毕业证)罗瑞尔大学毕业证成绩单留信学历认证原版一模一样一比一原版(WLU毕业证)罗瑞尔大学毕业证成绩单留信学历认证原版一模一样
一比一原版(WLU毕业证)罗瑞尔大学毕业证成绩单留信学历认证原版一模一样
awasv46j
 
How to Build a Simple Shopify Website
How to Build a Simple Shopify WebsiteHow to Build a Simple Shopify Website
How to Build a Simple Shopify Website
mark11275
 
ab-initio-training basics and architecture
ab-initio-training basics and architectureab-initio-training basics and architecture
ab-initio-training basics and architecture
saipriyacoool
 
一比一原版(ANU毕业证书)澳大利亚国立大学毕业证原件一模一样
一比一原版(ANU毕业证书)澳大利亚国立大学毕业证原件一模一样一比一原版(ANU毕业证书)澳大利亚国立大学毕业证原件一模一样
一比一原版(ANU毕业证书)澳大利亚国立大学毕业证原件一模一样
yhavx
 
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
sriharipichandi
 
怎样办理莫纳什大学毕业证(Monash毕业证书)成绩单留信认证
怎样办理莫纳什大学毕业证(Monash毕业证书)成绩单留信认证怎样办理莫纳什大学毕业证(Monash毕业证书)成绩单留信认证
怎样办理莫纳什大学毕业证(Monash毕业证书)成绩单留信认证
ehyxf
 
Top profile Call Girls In Sonipat [ 7014168258 ] Call Me For Genuine Models W...
Top profile Call Girls In Sonipat [ 7014168258 ] Call Me For Genuine Models W...Top profile Call Girls In Sonipat [ 7014168258 ] Call Me For Genuine Models W...
Top profile Call Girls In Sonipat [ 7014168258 ] Call Me For Genuine Models W...
nirzagarg
 
Q4-Trends-Networks-Module-3.pdfqquater days sheets123456789
Q4-Trends-Networks-Module-3.pdfqquater days sheets123456789Q4-Trends-Networks-Module-3.pdfqquater days sheets123456789
Q4-Trends-Networks-Module-3.pdfqquater days sheets123456789
CristineGraceAcuyan
 
Abortion pill for sale in Muscat (+918761049707)) Get Cytotec Cash on deliver...
Abortion pill for sale in Muscat (+918761049707)) Get Cytotec Cash on deliver...Abortion pill for sale in Muscat (+918761049707)) Get Cytotec Cash on deliver...
Abortion pill for sale in Muscat (+918761049707)) Get Cytotec Cash on deliver...
instagramfab782445
 
poliovirus-190801072449. pptx
poliovirus-190801072449.            pptxpoliovirus-190801072449.            pptx
poliovirus-190801072449. pptx
ssuser0ad194
 
Simple Conference Style Presentation by Slidesgo.pptx
Simple Conference Style Presentation by Slidesgo.pptxSimple Conference Style Presentation by Slidesgo.pptx
Simple Conference Style Presentation by Slidesgo.pptx
balqisyamutia
 
Madhyamgram \ (Genuine) Escort Service Kolkata | Service-oriented sexy call g...
Madhyamgram \ (Genuine) Escort Service Kolkata | Service-oriented sexy call g...Madhyamgram \ (Genuine) Escort Service Kolkata | Service-oriented sexy call g...
Madhyamgram \ (Genuine) Escort Service Kolkata | Service-oriented sexy call g...
HyderabadDolls
 

Recently uploaded (20)

Call Girls Jalaun Just Call 8617370543 Top Class Call Girl Service Available
Call Girls Jalaun Just Call 8617370543 Top Class Call Girl Service AvailableCall Girls Jalaun Just Call 8617370543 Top Class Call Girl Service Available
Call Girls Jalaun Just Call 8617370543 Top Class Call Girl Service Available
 
NO1 Top Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakist...
NO1 Top Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakist...NO1 Top Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakist...
NO1 Top Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakist...
 
TRose UXPA Experience Design Concord .pptx
TRose UXPA Experience Design Concord .pptxTRose UXPA Experience Design Concord .pptx
TRose UXPA Experience Design Concord .pptx
 
一比一原版(WLU毕业证)罗瑞尔大学毕业证成绩单留信学历认证原版一模一样
一比一原版(WLU毕业证)罗瑞尔大学毕业证成绩单留信学历认证原版一模一样一比一原版(WLU毕业证)罗瑞尔大学毕业证成绩单留信学历认证原版一模一样
一比一原版(WLU毕业证)罗瑞尔大学毕业证成绩单留信学历认证原版一模一样
 
How to Build a Simple Shopify Website
How to Build a Simple Shopify WebsiteHow to Build a Simple Shopify Website
How to Build a Simple Shopify Website
 
Just Call Vip call girls Fatehpur Escorts ☎️8617370543 Two shot with one girl...
Just Call Vip call girls Fatehpur Escorts ☎️8617370543 Two shot with one girl...Just Call Vip call girls Fatehpur Escorts ☎️8617370543 Two shot with one girl...
Just Call Vip call girls Fatehpur Escorts ☎️8617370543 Two shot with one girl...
 
ab-initio-training basics and architecture
ab-initio-training basics and architectureab-initio-training basics and architecture
ab-initio-training basics and architecture
 
一比一原版(ANU毕业证书)澳大利亚国立大学毕业证原件一模一样
一比一原版(ANU毕业证书)澳大利亚国立大学毕业证原件一模一样一比一原版(ANU毕业证书)澳大利亚国立大学毕业证原件一模一样
一比一原版(ANU毕业证书)澳大利亚国立大学毕业证原件一模一样
 
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
 
Lecture 01 Introduction To Multimedia.pptx
Lecture 01 Introduction To Multimedia.pptxLecture 01 Introduction To Multimedia.pptx
Lecture 01 Introduction To Multimedia.pptx
 
怎样办理莫纳什大学毕业证(Monash毕业证书)成绩单留信认证
怎样办理莫纳什大学毕业证(Monash毕业证书)成绩单留信认证怎样办理莫纳什大学毕业证(Monash毕业证书)成绩单留信认证
怎样办理莫纳什大学毕业证(Monash毕业证书)成绩单留信认证
 
Top profile Call Girls In Sonipat [ 7014168258 ] Call Me For Genuine Models W...
Top profile Call Girls In Sonipat [ 7014168258 ] Call Me For Genuine Models W...Top profile Call Girls In Sonipat [ 7014168258 ] Call Me For Genuine Models W...
Top profile Call Girls In Sonipat [ 7014168258 ] Call Me For Genuine Models W...
 
Abortion pills in Riyadh +966572737505 <> buy cytotec <> unwanted kit Saudi A...
Abortion pills in Riyadh +966572737505 <> buy cytotec <> unwanted kit Saudi A...Abortion pills in Riyadh +966572737505 <> buy cytotec <> unwanted kit Saudi A...
Abortion pills in Riyadh +966572737505 <> buy cytotec <> unwanted kit Saudi A...
 
Q4-Trends-Networks-Module-3.pdfqquater days sheets123456789
Q4-Trends-Networks-Module-3.pdfqquater days sheets123456789Q4-Trends-Networks-Module-3.pdfqquater days sheets123456789
Q4-Trends-Networks-Module-3.pdfqquater days sheets123456789
 
Abortion pill for sale in Muscat (+918761049707)) Get Cytotec Cash on deliver...
Abortion pill for sale in Muscat (+918761049707)) Get Cytotec Cash on deliver...Abortion pill for sale in Muscat (+918761049707)) Get Cytotec Cash on deliver...
Abortion pill for sale in Muscat (+918761049707)) Get Cytotec Cash on deliver...
 
BLOCK CHAIN PROJECT block chain project
BLOCK CHAIN  PROJECT block chain projectBLOCK CHAIN  PROJECT block chain project
BLOCK CHAIN PROJECT block chain project
 
poliovirus-190801072449. pptx
poliovirus-190801072449.            pptxpoliovirus-190801072449.            pptx
poliovirus-190801072449. pptx
 
Simple Conference Style Presentation by Slidesgo.pptx
Simple Conference Style Presentation by Slidesgo.pptxSimple Conference Style Presentation by Slidesgo.pptx
Simple Conference Style Presentation by Slidesgo.pptx
 
Madhyamgram \ (Genuine) Escort Service Kolkata | Service-oriented sexy call g...
Madhyamgram \ (Genuine) Escort Service Kolkata | Service-oriented sexy call g...Madhyamgram \ (Genuine) Escort Service Kolkata | Service-oriented sexy call g...
Madhyamgram \ (Genuine) Escort Service Kolkata | Service-oriented sexy call g...
 
Pondicherry Escorts Service Girl ^ 9332606886, WhatsApp Anytime Pondicherry
Pondicherry Escorts Service Girl ^ 9332606886, WhatsApp Anytime PondicherryPondicherry Escorts Service Girl ^ 9332606886, WhatsApp Anytime Pondicherry
Pondicherry Escorts Service Girl ^ 9332606886, WhatsApp Anytime Pondicherry
 

UX STRAT 2014: Ronnie Battista, "Big Love: The Case for Conscious Coupling in UX Strategy"

  • 1. BIG LOVE: THE CASE FOR CONSCIOUS COUPLING IN UX STRATEGY BOULDER CO c/o RONNIE BATTISTA UXSTRAT Conference @ronnieba?sta
  • 2. THE BI BLATANT INNUENDO FOLLOWING PRESENTATION IS RATED UX–MA AND CONTAINS DE DOUBLE ENTENDRES EW EXCESSIVE WINKING
  • 3. BIG LOVE: Ronnie Battista UXSTRAT Conference Sept 8th, 2014
  • 4. LITTLE BAGGAGE A SOME PREJUDICE PASSIONATE OPINIONS LOA D E D Fact: It’s not Happy Hour yet but we’re already
  • 5. Fact: We know what we do… … but a lot of people sQll don’t
  • 6. Fact: We lack a perfect definiQon
  • 7. OSen. Fact: We debate about who owns what
  • 8. Fact: To sit at the business table, it helps to be invited… … and there can be a real price tag when we aren’t on the guest list.
  • 10. WHO USER WHAT CUSTOMER EMPLOYEE AUDIENCE PEOPLE HUMAN ENGAGEMENT ANALYTICS EXPERIENCE OMNI/MULTICHANNEL WHERE/WHEN PRODUCT RESEARCH DESIGN SERVICE HOLISTIC MOBILE STRATEGY DIGITAL FIELD GLOBAL
  • 11. “BIG LOVE” NOTE: THE NEXT 78 SLIDES HAVE BEEN REMOVED FROM THIS SLIDESHARE DECK (SORRY!) IF INTERESTED, PLEASE CONTACT RONNIE BATTISTA