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Digital & Social Media Marketing
	
  
	
  

	
  
Twitter	
  Glossary	
  of	
  Terms	
  &	
  Definitions	
  
	
  
Twitter:	
  	
  Twitter	
  is	
  an	
  online	
  social	
  networking	
  and	
  micro-­‐blogging	
  service	
  that	
  enables	
  its	
  users	
  to	
  send	
  
and	
  read	
  text-­‐based	
  posts	
  of	
  up	
  to	
  140	
  characters,	
  informally	
  known	
  as	
  "Tweets,"	
  and	
  images.	
  
www.twitter.com	
  
	
  
Tweet:	
  	
  Text-­‐based	
  post	
  on	
  Twitter	
  of	
  up	
  to	
  140	
  characters.	
  
	
  
Re-­‐Tweet:	
  	
  RT,	
  repeating	
  or	
  resending	
  another	
  user’s	
  original	
  Tweet	
  or	
  Tweet	
  Topic.	
  	
  
	
  
Twitter	
  Handle:	
  	
  @Username,	
  the	
  handle	
  used	
  to	
  identify	
  a	
  user	
  on	
  Twitter	
  
	
  
#Hashtag:	
  	
  Words	
  or	
  phrases	
  prefixed	
  with	
  a	
  pound	
  sign,	
  #,	
  with	
  multiple	
  words	
  throughout.	
  	
  	
  
Eg.	
  Check	
  out	
  the	
  #SMCKC	
  tour	
  @SportingKC	
  of	
  the	
  new	
  stadium	
  #KansasCity,	
  amazing	
  facility!	
  (URL	
  link	
  to	
  
photo).	
  	
  A	
  user	
  can	
  search	
  for	
  the	
  string	
  such	
  as	
  #KansasCity	
  and	
  this	
  tagged	
  word	
  will	
  appear	
  in	
  search	
  
engine	
  results.	
  These	
  #hashtags	
  also	
  show	
  up	
  in	
  a	
  number	
  of	
  trending	
  topics,	
  including	
  showing	
  on	
  Twitter's	
  
own	
  front	
  page.	
  	
  #Hashtags	
  are	
  case-­‐insensitive,	
  such	
  as	
  #KansasCity	
  and	
  are	
  often	
  used	
  for	
  readability.	
  
	
  
Hosted/	
  Moderated	
  Twitter	
  Chat:	
  	
  A	
  rapid	
  fire,	
  high	
  action	
  chat	
  session,	
  typically	
  one	
  hour	
  in	
  length,	
  once	
  a	
  
week	
  (frequency	
  varies)	
  in	
  which	
  a	
  moderator	
  or	
  team	
  of	
  moderators	
  posts	
  questions	
  to	
  a	
  Twitter	
  
participants/	
  group	
  under	
  a	
  #hashtag.	
  	
  The	
  participants	
  then	
  post	
  responses	
  to	
  the	
  group	
  or	
  moderator	
  
questions	
  to	
  the	
  group,	
  using	
  the	
  #hashtag.	
  	
  	
  
	
  
SmartPhone:	
  A	
  SmartPhone	
  is	
  a	
  high-­‐end	
  mobile	
  phone	
  that	
  combines	
  the	
  functions	
  of	
  a	
  personal	
  digital	
  
assistant	
  (PDA)	
  and	
  a	
  mobile	
  phone.	
  	
  Present	
  day	
  models	
  also	
  serve	
  as	
  portable	
  media	
  players	
  and	
  camera	
  
phones	
  with	
  high-­‐resolution	
  touch-­‐screens,	
  GPS	
  navigation	
  access	
  Wi-­‐Fi	
  and	
  mobile	
  broadband	
  access.	
  
	
  
Complete	
  List	
  of	
  Moderated	
  Twitter	
  Chats:	
  	
  http://tinyurl.com/67rud8w	
  
	
  
Tweet	
  Flow	
  Streaming	
  Platform	
  Software:	
  	
  TweetDeck,	
  HootSuite,	
  Seesmic	
  
	
  
Job	
  Hunt	
  Resources	
  &	
  Chat	
  List	
  
#jobhuntchat	
  @jobhuntchat	
  
#HFChat	
  	
  (Hire	
  Friday	
  Chat)	
  
#hiring	
  
#jobs	
  
#KansasCity	
  (insert	
  your	
  local	
  city	
  name	
  or	
  search	
  for	
  the	
  city	
  #)	
  	
  eg.	
  #KansasCity,	
  #jobs	
  
#TT	
  	
  (trending	
  topic)	
  
#u30pro	
  
#HAPPO	
  
#HARO	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  @helpareporter	
  

Will.gladhart@gmail.com                                             www.willgladhart.com                                  cell: 562-881-4484

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CRC Six Figure Pro Webinar Series, Twitter Glossary of Terms

  • 1. Digital & Social Media Marketing       Twitter  Glossary  of  Terms  &  Definitions     Twitter:    Twitter  is  an  online  social  networking  and  micro-­‐blogging  service  that  enables  its  users  to  send   and  read  text-­‐based  posts  of  up  to  140  characters,  informally  known  as  "Tweets,"  and  images.   www.twitter.com     Tweet:    Text-­‐based  post  on  Twitter  of  up  to  140  characters.     Re-­‐Tweet:    RT,  repeating  or  resending  another  user’s  original  Tweet  or  Tweet  Topic.       Twitter  Handle:    @Username,  the  handle  used  to  identify  a  user  on  Twitter     #Hashtag:    Words  or  phrases  prefixed  with  a  pound  sign,  #,  with  multiple  words  throughout.       Eg.  Check  out  the  #SMCKC  tour  @SportingKC  of  the  new  stadium  #KansasCity,  amazing  facility!  (URL  link  to   photo).    A  user  can  search  for  the  string  such  as  #KansasCity  and  this  tagged  word  will  appear  in  search   engine  results.  These  #hashtags  also  show  up  in  a  number  of  trending  topics,  including  showing  on  Twitter's   own  front  page.    #Hashtags  are  case-­‐insensitive,  such  as  #KansasCity  and  are  often  used  for  readability.     Hosted/  Moderated  Twitter  Chat:    A  rapid  fire,  high  action  chat  session,  typically  one  hour  in  length,  once  a   week  (frequency  varies)  in  which  a  moderator  or  team  of  moderators  posts  questions  to  a  Twitter   participants/  group  under  a  #hashtag.    The  participants  then  post  responses  to  the  group  or  moderator   questions  to  the  group,  using  the  #hashtag.         SmartPhone:  A  SmartPhone  is  a  high-­‐end  mobile  phone  that  combines  the  functions  of  a  personal  digital   assistant  (PDA)  and  a  mobile  phone.    Present  day  models  also  serve  as  portable  media  players  and  camera   phones  with  high-­‐resolution  touch-­‐screens,  GPS  navigation  access  Wi-­‐Fi  and  mobile  broadband  access.     Complete  List  of  Moderated  Twitter  Chats:    http://tinyurl.com/67rud8w     Tweet  Flow  Streaming  Platform  Software:    TweetDeck,  HootSuite,  Seesmic     Job  Hunt  Resources  &  Chat  List   #jobhuntchat  @jobhuntchat   #HFChat    (Hire  Friday  Chat)   #hiring   #jobs   #KansasCity  (insert  your  local  city  name  or  search  for  the  city  #)    eg.  #KansasCity,  #jobs   #TT    (trending  topic)   #u30pro   #HAPPO   #HARO                        @helpareporter   Will.gladhart@gmail.com www.willgladhart.com cell: 562-881-4484