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© 2013 Tangoe, Inc.
Enterprise Application Management:
2014 and Beyond
Presented by:
Troy Fulton, Director, Product Marketing
November 13, 2013
© 2013 Tangoe, Inc.
Today’s Speaker
2
Troy Fulton
Director, Product Marketing
• Senior product marketing and management positions with global
corporations including Motorola Mobility, Nokia, and Compaq
• MBA from The College of William and Mary; BA from Boston
College
© 2013 Tangoe, Inc.
Agenda
• 2014 is THE year of Mobile Applications
• What is a Mobile Application?
• Use Case Examples
• Challenges to Overcome
• Containerization
• Virtualization
• App Management Execution Roadmap
• Recommendations
3
© 2013 Tangoe, Inc.
2014: Year of Mobile Enterprise Apps
• Enterprise mobility in 2014 driven by mobile enterprise applications (Ovum)
– Enterprise mobile apps take off
▪ Become a core part of the enterprise IT application stack
▪ Gartner: HTML5 and the browser dominate enterprise app development
▪ Developers expand UI models
− Integrate richer voice and video connecting people in new ways
− Mobile apps will grow while the number of applications shrink
• Enterprise mobility not a mobility or device problem
– IT corporate management problem
– Implications for secure access, content, application, and BI
• Business process transformation is next
– Mobility, creating new ways of working, and transforming
– Workers perform core tasks (beyond email) from any device, anywhere
– Organizations have begun this, in early adoption.
4
© 2013 Tangoe, Inc.
What is a “Mobile Web App?”
5
© 2013 Tangoe, Inc.
Mobile App Use Case Examples
6
© 2013 Tangoe, Inc.
Mobile App Challenges
• Mobile strategies mature…slowly
– Expands the range of apps offered to employees…mobilize the enterprise app stack
– MDM solutions provide strong mobile app lifecycle management tools
– Enterprise app store is a legitimate conduit
– Containerization offers white-list enforcement
• Challenge….getting the UX right
– Need a consumer-grade user experience with business class reliability
– Enterprises, will pay a guaranteed sum, then
look for apps to be developed & iterated
– Failure results in loss of ROI, data breach,
and trust erosion
• BYOD & BYOA are linked (of course)
• BYOA is widespread, and is a threat (Ovum)
▪ Cloud productivity apps: enterprise social
networks, file sync & share, and VoIP
–
• 7
© 2013 Tangoe, Inc.
Back-End Integration – The Critical Path
• Enterprise mobile apps rely on real-time integration to back-end systems
– Ability to view performance indicators and drill down
• Mobile apps & users
– “Unstructured” knowledge content
▪ External content, results, diverse insights, internal content and collaboration outputs…
– Integrated with portal solutions (i.e., SharePoint or SAP portal)
▪ Collaborative action among businesses and developers
• Enterprise mobile “mashups”
– Apps integrated with backend systems to expose actionable insights
– Mobile users can respond in real-time
• Consumer mashups
– Combines data from public sources via the browser
• So what?
– Mobility matters when connected to meaningful apps and data
– Access control, identity management, and data security are critical
– Cloud-based availability means enforce your ecosystem security requirements
8
© 2013 Tangoe, Inc.
Mobile Apps Drive Corporate Policy
• Mobile value unlocked via apps
– Beyond email to line-of-business-specific apps
– Enterprise multi-screening
– Provide the right tools respective to device
– Secure app wrapping and VPN
– Whitelist and blacklist apps
▪ Difficult to keep up
▪ Containerization for high value data
▪ MDM can monitor, alert and enforce
– Secure data and encourage the right behavior
• “Great” app considerations
– Usability
– Secure but not invasive
– Focused on a specific task
– Extensibility
– “Integratibility”
– Manageability
– Multi-platform
9
© 2013 Tangoe, Inc.
A Note on Privacy
• Plan and test for privacy
– Geographic considerations
• What is disabled?
– Roaming?
– Application monitoring?
▪ Installed
▪ Usage
– Device usage monitoring
▪ Voice
▪ SMS
▪ Data
10
© 2013 Tangoe, Inc.
Protection Against BYOA – Device Containers
11
© 2013 Tangoe, Inc.
What is in a Container?
12
© 2013 Tangoe, Inc.
Factors That Drive Selection and Deployment
• What functions will the user
perform?
• What apps are needed?
• Value of data?
• Offline or only on-line?
• What data must be accessed
or generated?
• Where must the data reside?
• What platforms must be
supported?
• UX vs. federal/state regulation
compliance
13
© 2013 Tangoe, Inc.
Application Virtualization Options
• No re-development of existing
app required
• Native gestures
• Fine-grained, offset mouse
• Rapid deployment
• High performance
Mobilize Existing App
• Each application has its own
workspace
• Easy navigation between
applications
• Single Sign On (SSO)
• New applications easily added
Workspace Aggregation
• New custom applications using
preferred development tools
• Easy integration with existing
applications and data sources
• Instant deployment for HTML5
apps
• SDK for native / hybrid
development
New Custom Apps
© 2013 Tangoe, Inc.
Virtualization Can Enable Agility
15
Application Portfolio Wireless Network Impact
Security Compatibility
• All applications can
be mobilized
• No code changes required
• Handles random loss, latency
and wireless interference
• Great performance and user
experience over any network
• Write once, run anywhere
• Independent of client device,
OS or browser
• No data on end device
• Full centralized policy
management
© 2013 Tangoe, Inc.
Mobile Application Management – Execution Roadmap
16
© 2013 Tangoe, Inc.
Final Recommendations
• Define the objectives and the metrics
– Identify the most pressing needs in terms of the users, apps, and devices
– Define a pilot to determine what’s feasible and what’s not
• Understand requirements and dependencies
– Security as enabler....not power over enforcer
– Does not mean skimp on security
▪ Consider monitor and respond respective to employee and data value vs. lock it down
– Do we need to keep data on the device? If so, how can we protect it?
– How do we distribute the app and its updates?
– Do we need to support personalization?
17
© 2013 Tangoe, Inc.
Near Future
• BYOD users demand consumer UI experience at work
– Accelerates real-time communication and collaboration
• HTML5: ubiquitous mobile internet catalyst
– Anyone can deliver an app
• Forrester: the web is on borrowed time
– “App Internet” will offer a “faster, simpler and better Internet experience”
• Real-time communication, coordination and community
– Achieve effective data sharing, coordination and social interaction
– Break corporate silos by leveraging mobile collaboration tools…think personal cloud
• Workspace aggregators
– Technology for combining user applications (from all sources) and data into 1 presentation
– Enable business process efficiency
• Take the lead, or be led by your users
– Enterprise agility is not marketing hype
18
© 2013 Tangoe, Inc.
Questions and Contacts
Contact information:
Troy Fulton
Troy.Fulton@Tangoe.com
Tangoe
203.859.9300
info@tangoe.com
www.tangoe.com

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Enterprise app security management 2014 and beyond

  • 1. © 2013 Tangoe, Inc. Enterprise Application Management: 2014 and Beyond Presented by: Troy Fulton, Director, Product Marketing November 13, 2013
  • 2. © 2013 Tangoe, Inc. Today’s Speaker 2 Troy Fulton Director, Product Marketing • Senior product marketing and management positions with global corporations including Motorola Mobility, Nokia, and Compaq • MBA from The College of William and Mary; BA from Boston College
  • 3. © 2013 Tangoe, Inc. Agenda • 2014 is THE year of Mobile Applications • What is a Mobile Application? • Use Case Examples • Challenges to Overcome • Containerization • Virtualization • App Management Execution Roadmap • Recommendations 3
  • 4. © 2013 Tangoe, Inc. 2014: Year of Mobile Enterprise Apps • Enterprise mobility in 2014 driven by mobile enterprise applications (Ovum) – Enterprise mobile apps take off ▪ Become a core part of the enterprise IT application stack ▪ Gartner: HTML5 and the browser dominate enterprise app development ▪ Developers expand UI models − Integrate richer voice and video connecting people in new ways − Mobile apps will grow while the number of applications shrink • Enterprise mobility not a mobility or device problem – IT corporate management problem – Implications for secure access, content, application, and BI • Business process transformation is next – Mobility, creating new ways of working, and transforming – Workers perform core tasks (beyond email) from any device, anywhere – Organizations have begun this, in early adoption. 4
  • 5. © 2013 Tangoe, Inc. What is a “Mobile Web App?” 5
  • 6. © 2013 Tangoe, Inc. Mobile App Use Case Examples 6
  • 7. © 2013 Tangoe, Inc. Mobile App Challenges • Mobile strategies mature…slowly – Expands the range of apps offered to employees…mobilize the enterprise app stack – MDM solutions provide strong mobile app lifecycle management tools – Enterprise app store is a legitimate conduit – Containerization offers white-list enforcement • Challenge….getting the UX right – Need a consumer-grade user experience with business class reliability – Enterprises, will pay a guaranteed sum, then look for apps to be developed & iterated – Failure results in loss of ROI, data breach, and trust erosion • BYOD & BYOA are linked (of course) • BYOA is widespread, and is a threat (Ovum) ▪ Cloud productivity apps: enterprise social networks, file sync & share, and VoIP – • 7
  • 8. © 2013 Tangoe, Inc. Back-End Integration – The Critical Path • Enterprise mobile apps rely on real-time integration to back-end systems – Ability to view performance indicators and drill down • Mobile apps & users – “Unstructured” knowledge content ▪ External content, results, diverse insights, internal content and collaboration outputs… – Integrated with portal solutions (i.e., SharePoint or SAP portal) ▪ Collaborative action among businesses and developers • Enterprise mobile “mashups” – Apps integrated with backend systems to expose actionable insights – Mobile users can respond in real-time • Consumer mashups – Combines data from public sources via the browser • So what? – Mobility matters when connected to meaningful apps and data – Access control, identity management, and data security are critical – Cloud-based availability means enforce your ecosystem security requirements 8
  • 9. © 2013 Tangoe, Inc. Mobile Apps Drive Corporate Policy • Mobile value unlocked via apps – Beyond email to line-of-business-specific apps – Enterprise multi-screening – Provide the right tools respective to device – Secure app wrapping and VPN – Whitelist and blacklist apps ▪ Difficult to keep up ▪ Containerization for high value data ▪ MDM can monitor, alert and enforce – Secure data and encourage the right behavior • “Great” app considerations – Usability – Secure but not invasive – Focused on a specific task – Extensibility – “Integratibility” – Manageability – Multi-platform 9
  • 10. © 2013 Tangoe, Inc. A Note on Privacy • Plan and test for privacy – Geographic considerations • What is disabled? – Roaming? – Application monitoring? ▪ Installed ▪ Usage – Device usage monitoring ▪ Voice ▪ SMS ▪ Data 10
  • 11. © 2013 Tangoe, Inc. Protection Against BYOA – Device Containers 11
  • 12. © 2013 Tangoe, Inc. What is in a Container? 12
  • 13. © 2013 Tangoe, Inc. Factors That Drive Selection and Deployment • What functions will the user perform? • What apps are needed? • Value of data? • Offline or only on-line? • What data must be accessed or generated? • Where must the data reside? • What platforms must be supported? • UX vs. federal/state regulation compliance 13
  • 14. © 2013 Tangoe, Inc. Application Virtualization Options • No re-development of existing app required • Native gestures • Fine-grained, offset mouse • Rapid deployment • High performance Mobilize Existing App • Each application has its own workspace • Easy navigation between applications • Single Sign On (SSO) • New applications easily added Workspace Aggregation • New custom applications using preferred development tools • Easy integration with existing applications and data sources • Instant deployment for HTML5 apps • SDK for native / hybrid development New Custom Apps
  • 15. © 2013 Tangoe, Inc. Virtualization Can Enable Agility 15 Application Portfolio Wireless Network Impact Security Compatibility • All applications can be mobilized • No code changes required • Handles random loss, latency and wireless interference • Great performance and user experience over any network • Write once, run anywhere • Independent of client device, OS or browser • No data on end device • Full centralized policy management
  • 16. © 2013 Tangoe, Inc. Mobile Application Management – Execution Roadmap 16
  • 17. © 2013 Tangoe, Inc. Final Recommendations • Define the objectives and the metrics – Identify the most pressing needs in terms of the users, apps, and devices – Define a pilot to determine what’s feasible and what’s not • Understand requirements and dependencies – Security as enabler....not power over enforcer – Does not mean skimp on security ▪ Consider monitor and respond respective to employee and data value vs. lock it down – Do we need to keep data on the device? If so, how can we protect it? – How do we distribute the app and its updates? – Do we need to support personalization? 17
  • 18. © 2013 Tangoe, Inc. Near Future • BYOD users demand consumer UI experience at work – Accelerates real-time communication and collaboration • HTML5: ubiquitous mobile internet catalyst – Anyone can deliver an app • Forrester: the web is on borrowed time – “App Internet” will offer a “faster, simpler and better Internet experience” • Real-time communication, coordination and community – Achieve effective data sharing, coordination and social interaction – Break corporate silos by leveraging mobile collaboration tools…think personal cloud • Workspace aggregators – Technology for combining user applications (from all sources) and data into 1 presentation – Enable business process efficiency • Take the lead, or be led by your users – Enterprise agility is not marketing hype 18
  • 19. © 2013 Tangoe, Inc. Questions and Contacts Contact information: Troy Fulton Troy.Fulton@Tangoe.com Tangoe 203.859.9300 info@tangoe.com www.tangoe.com