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BIZ 2401 and the Library
World of resources at your fingertips




                                    Traci Welch Moritz
         Public Services Librarian/Assistant Professor
                            Heterick Memorial Library
Goals for Today

 1. Review of library information
    systems
 2. Using Boolean Indicators
 3. Specific tools for accessing
    company information
Research Guide
Boolean Logic


 • AND -- default, narrows and defines
 • OR -- broadens search
 • NOT -- narrows search
 • + , “”, - -- other indicators
 • http://internettutorials.net/boolean.asp
 • http://www.lib.berkeley.edu/TeachingLi
   b/Guides/Internet/Boolean.pdf
Accessing Resources



                  Click on
                  Databases
Accessing Resources



                Choose
                Business
Library Class #2
Finding Company Information
 •   Company’s website
 •   Company’s annual report
 •   International directory of company history
 •   Lexis Nexis Finding Company Information
 •   Business Source Complete (datamonitor report)
 •   Thomson Research (SEC, Edgar searchs)
 •   Hoovers (financials)
 •   Edgar online (SEC filings)
 •   S&P Netadvantage (financials, stock)
Tools for Company
Information

• Annual reports
Tips for reading an annual report
• Public Register
• Annual Reports Library
• Annual Report Resource Center
• WSJ Annual Reports
• CAROL
Other Company
Information

 Overview
 Histories
 Competitors
                Revenues, cash flow
                SWOT
                News and Views
Glossary of Terms

• Ticker “modern letter-only ticker symbols were developed by Standard & Poor's
    (S&P) to bring a national standard to investing”

• CIK -- Central Index Key, number given to an individual or company by the SEC
• SIC --standard industrial classification system, classification of businesses and
    business units by type of economic activity

•   NAICS -- North American Industry Classification System, replaces SIC
•   DUNS -- industry standard for keeping track of the world's businesses
•   Private Company -- ownership is private
•   Public Company -- company that has permission to offer its registered
    securities (stock, bonds, etc.) for sale to the general public, typically through a stock
    exchange

• Subsidiary --            Controlled/owned by a “parent” company
Print Resources

 Dun’s Directory of   D&B million
  Service              dollar directory
  Companies               HML
     HML               REFERENCE
  REFERENCE            q338.740973
  q338.7610002573      D11 2010
  D111 2010

     Telephone books
International Directory of Company
     Histories

                    •IMMEDIATE ACCESS TO MORE
                    THAN
                    8,500 COMPANIES
                    •Learn the complete background and
                    history of a company
                    • Research merger and acquisition
                    activity
                    over time
                    •Determine the impact of particular
                    sales
                    and marketing campaigns
                    •Ascertain the effectiveness of
HML REFERENCE
                    executive
q338.7409 I61 v.1
                    Leadership                          12
International Directory of Company
    Histories

Each three- to five-page entry is meticulously crafted
  with facts gathered from popular magazines,
  academic periodicals, books, annual reports,
  archives of the companies themselves and much
  more. Peppered with statistics, dates and names of
  key players, entries contain information on:
                       • Founders
              • Expansions and strategies
             • Labor/management actions
   • Stock exchanges, ticker symbols and industries
 • Principal subsidiaries, divisions, operating units and
                        competitors                     13
Lexis-Nexis
Lexis-Nexis
Lexis-Nexis
Lexis-Nexis




              Resources
              used to obtain
              various types
              of information
Business Source
Complete
Business Source
Complete


        Be sure to unclick
        “suggest subject
        terms!
Business Source
Complete
Business Source
Complete
Business Source
Complete
non-journal content
• financial data        •   industry reports
• case studies          •   country reports
• investment research   •   company profiles
  reports
                        •   SWOT analyses
• market research
  reports
Hoovers

• Company reports
• Industry information
• Market intelligence on both public
  and private companies
Thomson Research

• Provides access to real-time and historical SEC
  EDGAR filings, including as-filed HTML
  documents, and foreign exchange filings.
• Includes more than 3.4 million research reports,
  with an average of 3,000 new reports added each
  business day.
• Provides full-text keyword searching of SEC
  EDGAR filings and spreadsheet-ready financials..
• Must know company name or ticker
S&P NetAdvantage

    http://www.bus.umich.edu/kresgelibrary/downloads/instructi
    on/standard_and_poors_netadvantage_guide.pdf


Company information                 • economic insight
•   market snapshot                 • mutual funds
•   company quote                   • S&P industry
•   equity indexes page               surveys for the
•   S & P stock report                US, Europe, Asia
                                      and Latin
•   economic calendar
                                      America
EDGAR


        http://www.sec.gov/edgar/searchedgar/company
        search.html
Business News
 • Business Wire (free registration required)
 • Economic News Releases (Bureau of Labor
   Statistics)
 • CNNMoney
 • Corporate Financials Online
 • Yahoo Finance News
 • Wall Street Journal
 • New York Times
 • Local newspapers
 • Newslink
Other types of co info

 Stock information         Company philanthropy
 • Mergent Online          Foundation Directory
 • Value Line Investment
   Survey
 • Standard & Poor's Net
   Advantage
 Company rankings
 • Fortune
 • Forbes
Misc, info


 • http://www.learnwebskills.com/company/ --
   Resources listed are often not free but may be
   available through the library, ie. Hoover’s Online
 • http://www.census.gov/cgi-
   bin/sssd/naics/naicsrch?chart=2007 -- help
   finding SIC and NAICS numbers
 • http://www.quintcareers.com/researching_compa
   nies.html#company-research -- job seeking site
   but has some helpful information and links
End of Library Class #2


 • Questions?
   – Email t-moritz@onu.edu
   – IM 8a-12:30p M-F
   – Ext. 2473
   – Reference desk most days 8a-12:30p

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BIZ 2401 Finding Company Info

  • 1. BIZ 2401 and the Library World of resources at your fingertips Traci Welch Moritz Public Services Librarian/Assistant Professor Heterick Memorial Library
  • 2. Goals for Today 1. Review of library information systems 2. Using Boolean Indicators 3. Specific tools for accessing company information
  • 4. Boolean Logic • AND -- default, narrows and defines • OR -- broadens search • NOT -- narrows search • + , “”, - -- other indicators • http://internettutorials.net/boolean.asp • http://www.lib.berkeley.edu/TeachingLi b/Guides/Internet/Boolean.pdf
  • 5. Accessing Resources Click on Databases
  • 6. Accessing Resources Choose Business
  • 7. Library Class #2 Finding Company Information • Company’s website • Company’s annual report • International directory of company history • Lexis Nexis Finding Company Information • Business Source Complete (datamonitor report) • Thomson Research (SEC, Edgar searchs) • Hoovers (financials) • Edgar online (SEC filings) • S&P Netadvantage (financials, stock)
  • 8. Tools for Company Information • Annual reports Tips for reading an annual report • Public Register • Annual Reports Library • Annual Report Resource Center • WSJ Annual Reports • CAROL
  • 9. Other Company Information Overview Histories Competitors Revenues, cash flow SWOT News and Views
  • 10. Glossary of Terms • Ticker “modern letter-only ticker symbols were developed by Standard & Poor's (S&P) to bring a national standard to investing” • CIK -- Central Index Key, number given to an individual or company by the SEC • SIC --standard industrial classification system, classification of businesses and business units by type of economic activity • NAICS -- North American Industry Classification System, replaces SIC • DUNS -- industry standard for keeping track of the world's businesses • Private Company -- ownership is private • Public Company -- company that has permission to offer its registered securities (stock, bonds, etc.) for sale to the general public, typically through a stock exchange • Subsidiary -- Controlled/owned by a “parent” company
  • 11. Print Resources Dun’s Directory of D&B million Service dollar directory Companies HML HML REFERENCE REFERENCE q338.740973 q338.7610002573 D11 2010 D111 2010 Telephone books
  • 12. International Directory of Company Histories •IMMEDIATE ACCESS TO MORE THAN 8,500 COMPANIES •Learn the complete background and history of a company • Research merger and acquisition activity over time •Determine the impact of particular sales and marketing campaigns •Ascertain the effectiveness of HML REFERENCE executive q338.7409 I61 v.1 Leadership 12
  • 13. International Directory of Company Histories Each three- to five-page entry is meticulously crafted with facts gathered from popular magazines, academic periodicals, books, annual reports, archives of the companies themselves and much more. Peppered with statistics, dates and names of key players, entries contain information on: • Founders • Expansions and strategies • Labor/management actions • Stock exchanges, ticker symbols and industries • Principal subsidiaries, divisions, operating units and competitors 13
  • 17. Lexis-Nexis Resources used to obtain various types of information
  • 19. Business Source Complete Be sure to unclick “suggest subject terms!
  • 22. Business Source Complete non-journal content • financial data • industry reports • case studies • country reports • investment research • company profiles reports • SWOT analyses • market research reports
  • 23. Hoovers • Company reports • Industry information • Market intelligence on both public and private companies
  • 24. Thomson Research • Provides access to real-time and historical SEC EDGAR filings, including as-filed HTML documents, and foreign exchange filings. • Includes more than 3.4 million research reports, with an average of 3,000 new reports added each business day. • Provides full-text keyword searching of SEC EDGAR filings and spreadsheet-ready financials.. • Must know company name or ticker
  • 25. S&P NetAdvantage http://www.bus.umich.edu/kresgelibrary/downloads/instructi on/standard_and_poors_netadvantage_guide.pdf Company information • economic insight • market snapshot • mutual funds • company quote • S&P industry • equity indexes page surveys for the • S & P stock report US, Europe, Asia and Latin • economic calendar America
  • 26. EDGAR http://www.sec.gov/edgar/searchedgar/company search.html
  • 27. Business News • Business Wire (free registration required) • Economic News Releases (Bureau of Labor Statistics) • CNNMoney • Corporate Financials Online • Yahoo Finance News • Wall Street Journal • New York Times • Local newspapers • Newslink
  • 28. Other types of co info Stock information Company philanthropy • Mergent Online Foundation Directory • Value Line Investment Survey • Standard & Poor's Net Advantage Company rankings • Fortune • Forbes
  • 29. Misc, info • http://www.learnwebskills.com/company/ -- Resources listed are often not free but may be available through the library, ie. Hoover’s Online • http://www.census.gov/cgi- bin/sssd/naics/naicsrch?chart=2007 -- help finding SIC and NAICS numbers • http://www.quintcareers.com/researching_compa nies.html#company-research -- job seeking site but has some helpful information and links
  • 30. End of Library Class #2 • Questions? – Email t-moritz@onu.edu – IM 8a-12:30p M-F – Ext. 2473 – Reference desk most days 8a-12:30p