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How to use pinterest statistics for first time marketers

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How to use pinterest statistics for first time marketers tutorial

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How to use pinterest statistics for first time marketers

  1. 1. topgungerald tutorials topgungerald.wordpress.com How to Use Pinterest Statistics for First Time Marketers
  2. 2. topgungerald tutorials topgungerald.wordpress.com Click Continue as Business
  3. 3. topgungerald tutorials topgungerald.wordpress.com Choose interests of your target audience
  4. 4. topgungerald tutorials topgungerald.wordpress.com Click Done
  5. 5. topgungerald tutorials topgungerald.wordpress.com Click on Skip
  6. 6. topgungerald tutorials topgungerald.wordpress.com Pinterest is now generating Pins based on your previous selection
  7. 7. topgungerald tutorials topgungerald.wordpress.com Now you have a Pinterest Business Account, go to: analytics.pinterest.com
  8. 8. topgungerald tutorials topgungerald.wordpress.com Pinterest Analytics has 3 Sections
  9. 9. topgungerald tutorials topgungerald.wordpress.com Click on confirm website
  10. 10. topgungerald tutorials topgungerald.wordpress.com Copy and paste this tag to your website
  11. 11. topgungerald tutorials topgungerald.wordpress.com For Wordpress.com websites, click on settings
  12. 12. topgungerald tutorials topgungerald.wordpress.com For Wordpress.com websites, click on Traffic
  13. 13. topgungerald tutorials topgungerald.wordpress.com Scroll down to Site Verification Services, paste the tag here
  14. 14. topgungerald tutorials topgungerald.wordpress.com Click on Save Settings
  15. 15. topgungerald tutorials topgungerald.wordpress.com Profile Analytics
  16. 16. topgungerald tutorials topgungerald.wordpress.com Audience Analytics
  17. 17. topgungerald tutorials topgungerald.wordpress.com Website Analytics
  18. 18. topgungerald tutorials topgungerald.wordpress.com What do each of these do?
  19. 19. topgungerald tutorials topgungerald.wordpress.com Profile Analytics…
  20. 20. topgungerald tutorials topgungerald.wordpress.com Click on Profile Analytics
  21. 21. topgungerald tutorials topgungerald.wordpress.com You have 2 options
  22. 22. topgungerald tutorials topgungerald.wordpress.com All Apps
  23. 23. topgungerald tutorials topgungerald.wordpress.com Select All apps to sort data by device
  24. 24. topgungerald tutorials topgungerald.wordpress.com Select All apps to sort data by device
  25. 25. topgungerald tutorials topgungerald.wordpress.com Click on Export data
  26. 26. topgungerald tutorials topgungerald.wordpress.com Export data will save your statistics to a local CSV (Comma separated values) file
  27. 27. topgungerald tutorials topgungerald.wordpress.com Export data will save your statistics to a local CSV (Comma separated values) file
  28. 28. topgungerald tutorials topgungerald.wordpress.com Profile Analytics is divided into
  29. 29. topgungerald tutorials topgungerald.wordpress.com Four Matrices
  30. 30. topgungerald tutorials topgungerald.wordpress.com
  31. 31. topgungerald tutorials topgungerald.wordpress.com Impressions Statistic
  32. 32. topgungerald tutorials topgungerald.wordpress.com
  33. 33. topgungerald tutorials topgungerald.wordpress.com Impressions
  34. 34. topgungerald tutorials topgungerald.wordpress.com are the number of times your pins
  35. 35. topgungerald tutorials topgungerald.wordpress.com appear in
  36. 36. topgungerald tutorials topgungerald.wordpress.com home feeds, category feeds and search
  37. 37. topgungerald tutorials topgungerald.wordpress.com you can see a list of pins that received the most impressions in the last 30 days
  38. 38. topgungerald tutorials topgungerald.wordpress.com you can see a list of pins that received the most impressions in the last 30 days
  39. 39. topgungerald tutorials topgungerald.wordpress.com Saves
  40. 40. topgungerald tutorials topgungerald.wordpress.com
  41. 41. topgungerald tutorials topgungerald.wordpress.com counts the number of times your pins were saved in boards
  42. 42. topgungerald tutorials topgungerald.wordpress.com and shared across Pinterest
  43. 43. topgungerald tutorials topgungerald.wordpress.com You can check on the most saved pins in the last 30 days
  44. 44. topgungerald tutorials topgungerald.wordpress.com
  45. 45. topgungerald tutorials topgungerald.wordpress.com This will help the company in
  46. 46. topgungerald tutorials topgungerald.wordpress.com determining what content people like to save
  47. 47. topgungerald tutorials topgungerald.wordpress.com and share from your profile
  48. 48. topgungerald tutorials topgungerald.wordpress.com Clicks
  49. 49. topgungerald tutorials topgungerald.wordpress.com
  50. 50. topgungerald tutorials topgungerald.wordpress.com are counted when people click on pins
  51. 51. topgungerald tutorials topgungerald.wordpress.com that go back to your profile
  52. 52. topgungerald tutorials topgungerald.wordpress.com the Pins with the most clicks often represent
  53. 53. topgungerald tutorials topgungerald.wordpress.com content that pinners want to
  54. 54. topgungerald tutorials topgungerald.wordpress.com learn more about,
  55. 55. topgungerald tutorials topgungerald.wordpress.com take action on
  56. 56. topgungerald tutorials topgungerald.wordpress.com or purchase
  57. 57. topgungerald tutorials topgungerald.wordpress.com All-Time
  58. 58. topgungerald tutorials topgungerald.wordpress.com
  59. 59. topgungerald tutorials topgungerald.wordpress.com shows the overall history of your Pinterest business account
  60. 60. topgungerald tutorials topgungerald.wordpress.com including the most saved,
  61. 61. topgungerald tutorials topgungerald.wordpress.com best in search and
  62. 62. topgungerald tutorials topgungerald.wordpress.com power pins that link to your website
  63. 63. topgungerald tutorials topgungerald.wordpress.com seeing your greatest hits
  64. 64. topgungerald tutorials topgungerald.wordpress.com can help you trending content across your pins
  65. 65. topgungerald tutorials topgungerald.wordpress.com What can you do with Audience Analytics?
  66. 66. topgungerald tutorials topgungerald.wordpress.com It can tell you about the people who
  67. 67. topgungerald tutorials topgungerald.wordpress.com follow your boards
  68. 68. topgungerald tutorials topgungerald.wordpress.com or interact with your pins in some way
  69. 69. topgungerald tutorials topgungerald.wordpress.com Audience Analytics is composed of 2 sections:
  70. 70. topgungerald tutorials topgungerald.wordpress.com
  71. 71. topgungerald tutorials topgungerald.wordpress.com 1. Demographics
  72. 72. topgungerald tutorials topgungerald.wordpress.com 2. Interests
  73. 73. topgungerald tutorials topgungerald.wordpress.com Demographics
  74. 74. topgungerald tutorials topgungerald.wordpress.com gives you information about the people who follow your boards
  75. 75. topgungerald tutorials topgungerald.wordpress.com or pins which show statistics for gender and
  76. 76. topgungerald tutorials topgungerald.wordpress.com where they live
  77. 77. topgungerald tutorials topgungerald.wordpress.com 2. Interests
  78. 78. topgungerald tutorials topgungerald.wordpress.com
  79. 79. topgungerald tutorials topgungerald.wordpress.com shows other topics which your audience is interested in
  80. 80. topgungerald tutorials topgungerald.wordpress.com
  81. 81. topgungerald tutorials topgungerald.wordpress.com based on these, you can get insights on
  82. 82. topgungerald tutorials topgungerald.wordpress.com what to pin next
  83. 83. topgungerald tutorials topgungerald.wordpress.com You can also see boards
  84. 84. topgungerald tutorials topgungerald.wordpress.com which contain a lot of your pins
  85. 85. topgungerald tutorials topgungerald.wordpress.com
  86. 86. topgungerald tutorials topgungerald.wordpress.com and also, other businesses your audience has been to
  87. 87. topgungerald tutorials topgungerald.wordpress.com
  88. 88. topgungerald tutorials topgungerald.wordpress.com Website Analytics
  89. 89. topgungerald tutorials topgungerald.wordpress.com from here, you will be able to analyze how contents from your website is doing on Pinterest
  90. 90. topgungerald tutorials topgungerald.wordpress.com the official Pinterest “Save ” button
  91. 91. topgungerald tutorials topgungerald.wordpress.com
  92. 92. topgungerald tutorials topgungerald.wordpress.com if you’re using the official Pinterest “Save ” button on your website
  93. 93. topgungerald tutorials topgungerald.wordpress.com you‘ll get a snapshot of
  94. 94. topgungerald tutorials topgungerald.wordpress.com how it’s driving traffic back to you
  95. 95. topgungerald tutorials topgungerald.wordpress.com you‘ll see the following:
  96. 96. topgungerald tutorials topgungerald.wordpress.com How many impressions (PINS)
  97. 97. topgungerald tutorials topgungerald.wordpress.com were created from your website
  98. 98. topgungerald tutorials topgungerald.wordpress.com how many times those PINS were re-pinned/saved
  99. 99. topgungerald tutorials topgungerald.wordpress.com how many times those re-pins/saves led to clicks back to your website
  100. 100. topgungerald tutorials topgungerald.wordpress.com Happy pinning!

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