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Mobile Application for Shangri- La Hotel Colombo.pptx

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Mobile Application for Shangri- La Hotel Colombo.pptx

  1. 1. • M.A Tiranya Nirmani • 997453441V 12/5/2022 M.A Tiranya Nirmani | 997453441V 1 Mobile Application for Shangri- La Hotel Colombo
  2. 2. Introduction Shangri-La Colombo is a 5-star hotel in Colombo, Sri Lanka Owned by Shangri La Hotels The hotel was opened on 11° November 2017 The property has 500 rooms and has room to accommodate up to 2,000 conference guests. 12/5/2022 M.A Tiranya Nirmani | 997453441V 2
  3. 3. Introduction • Due to Covid -19 guests are not allowed to visit the hotel. • There is no third-party food delivery agents hired by Shangri La Colombo • The app will be named as Shang –eats 12/5/2022 M.A Tiranya Nirmani | 997453441V 3
  4. 4. Key partners • The owner of the app will be Shangri La Colombo. • The app will be created with the partnership of root code labs. • All rights will be under the name of Shangri La Colombo 12/5/2022 M.A Tiranya Nirmani | 997453441V 4
  5. 5. Key activities PLACING FOOD ORDERS MAKING PAYMENTS PROVIDING FEEDBACKS REDEEM POINTS PUSH NOTIFICATIONS 12/5/2022 M.A Tiranya Nirmani | 997453441V 5
  6. 6. Customer segments Upper middle class to high class locals -The guest who resides in Colombo, who loves to spend the weekend and long holidays at luxury hotels. Foreigners who travel for business purpose Tourists 12/5/2022 M.A Tiranya Nirmani | 997453441V 6
  7. 7. Marketing & sales communication • The app will be promoted in social media. • Collaborating with local and foreign influencers • Google ads. • Providing variety of discounts. • Providing loyalty points 12/5/2022 M.A Tiranya Nirmani | 997453441V 7
  8. 8. Key skills • Technology friendly staff • Loyal customers • Having a great financial support • Well established IT company support 12/5/2022 M.A Tiranya Nirmani | 997453441V 8
  9. 9. Conclusion Shang app will make the process of ordering food easier for both customers and the staffs. Since there are various discounts provided customers will be encouraged to order often and it will increase the revenue Reduction of labor cost. 12/5/2022 M.A Tiranya Nirmani | 997453441V 9
  10. 10. 12/5/2022 M.A Tiranya Nirmani | 997453441V 10 THANKS YOU

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