An overview of the value added for publishers using Thinglink interactive media.

1. Unlock the Power of ThingLink
Every piece of visual content should tell a story. Thinglink’s unique platform provides publishers
with a revolutionary way to annotate images and video.

2. Image + Video
Thinglink is the only existing solution capable of delivering both interactive images and videos
INTERACTIVE IMAGES INTERACTIVE VIDEOS

3. Add Value
Interactive images increase time
spent and conversion
Interactive video increase time
spent by min 25%
CTR 2-20% for media and
lifestyle content

4. Pop-up featuring
video added to
image content Clickable
hotspot on
the image
Interactive images contain clickable hotspots which appear for the viewer on mouse
hover or touch event and allow exploration of the embedded content.

5. Engage Viewers with Additional Content:
Brochures and Catalogs

6. Make Discoverable Infographics

7. Create Interactive Maps

8. Provide a Roadmap to Entertainment

9. Highlight Product Features

10. Share Interactive Stories to Facebook
NEW: ThingLink’s HTML5 integration with
Facebook makes it possible to share
interactive images, videos, and
slideshows/catalogs to News Feed.

11. Create More Engaging PR Materials

12. !
!
Space Shuttle Storyℹ
12
Pop-up featuring embedded
into video content
ThingLink interactive video contains clickable hotspots which appear for the
viewer during play giving an option to explore the embedded content while
pausing the video in the background.

13. Provide Contextual Layers for Video Tours

14. Provide Embedded Product Details in Promotional Videos
Text tag

15. Provide Exclusive Content or “Behind-the-scenes” Video Footage
Link tag

16. Shop the Look
Shoppable Video Tag

17. Ability to Share Across Multiple Platforms
Create one piece of content and utilize across all your client’s digital channels

18. Content that Goes Viral
Bloggers can easily pick up your client’s content and you can watch as your annotated content spreads across the web

19. Track Success in Real Time
ThingLink Analytics provide detailed insights into how your content is performing, allowing you to track and optimize in
real time