TECH2002 Studies in Digital Technology Lecture Week 5

1. Virtuality and Video Ethnography TECH2002 Studies in Digital Technology Andrew Clay 5

5. Research methods

11. Researching Second Life ?

13. Slide 13

14. Web 2.0...The Machine is Us/ing Us (Final Version) (Michael Wesch, 2007)

20. Digital Ethnography of YouTube Project Blog http://mediatedcultures.net/youtube.htm YouTube http://uk.youtube.com/results?search_query=ksudigg&search =

22. Social bookmarking - http://www.diigo.com/tag/ksudigg?tab=153 identity

24. http://uk.youtube.com/watch?v=vROZGNo1P9Q

31. http://web.mit.edu/sturkle/www/techself

39. Personal homepage Online presence ‘This is who I am’

40. Blog online dialogue ‘This is what I’ve got to say’

41. From personal homepages to online social networks?

44. publicATION ‘ On the Web, the personal function of ‘discovering’ (or at least clarifying) one’s thoughts, feelings and identity is fused with the public function of publishing these to a larger audience than traditional media have ever offered’ (Chandler, 1998).

45. TECHNOLOGIES OF THE SELF Homepages can be seen as what Michel Foucault describes as ‘technologies of the self’ ‘ which allow us to transform the very way we think of ourselves and to change ourselves to who we really want to be’ (Chandler, 1998).

46. Case Study [web] 2[.0] Joi Ito

47. communication media sharing play connectivity feeds and metadata global participation user-generated content

48. what is new? availability and access, opening up of many-to-many communication, using a dynamic form of publishing that can constantly be ‘under construction’, not fixed in print on a shelf.

51. Problems that can occur when people make their provate lives public? http://www.thesmokinggun.com/archive/years/2008/0521081myspace3.html

52. Bibliography Batelle, J. (2007) A Brief Interview with Michael Wesch (The Creator of That Wonderful Video...) [WWW] Available at http://battellemedia.com/archives/003386.php (Accessed 25 October 2007). Boyd, D. (2006) Identity Production in a Networked Culture: Why Youth Heart MySpace [WWW] Available at http://www.danah.org/papers/AAAS2006.html (Accessed 29 October 2007). Chandler, D. (1998) ‘Personal Home Pages and the Construction of Identities on the Web’ [WWW document] Available at http://www.aber.ac.uk/media/Functions/mcs.html (Accesed 26 ) October 2006). Chandler, D. and Roberts-Young, D. (1998) The Construction of Identity in the Personal Homepages of Adolescents [WWW document] Available at http://www.aber.ac.uk/media/Functions/mcs.html (Accessed 26 October 2006). Cheung, C. (2000) ‘A Home on the Web: Presentations of Self on Personal Homepages’. In Gauntlett, D. (Ed.) Web.Studies , London, Arnold. Giddens, A. (1991) Modernity and Self-Identity: Self and Society in the Late Modern Age , Cambridge, Polity Press. Kiss, J. (2007) Facebook Powers Past MySpace [WWW] Available at http://www.guardian.co.uk/media/2007/sep/25/digitalmedia2 (Accessed 29 October 2007). Marshall, P. D. (2004) New Media Cultures , London, Arnold. McCarthy, J. And Wright, P. (2004) Technology as Experience , Cambridge, Mass. and London, MIT Press. McKeon, M. and Wyche, S. (2005) Life Across Boundaries: Design, Identity and Gender in SL [WWW] Available at http://www.mattmckeon.com/portfolio/second-life.pdf (Accessed 27 October 2006). Thompson, J. (1995) The Media and Modernity: A Social Theory of the Media , Cambridge, Polity Press. Turkle, S. (1997) Life on the Screen: Identity in the Age of the Internet , London, Simon and Schuster. Turkle, S. (2004) The Second Self: Computers and the Human Spirit , Cambridge Mass. and London, MIT Press. Wired (2007) Winners at the 2007 Rave Awards: Michael Wesch | Web 2.0... The Machine Is Us/ing Us [WWW] Available at http://www.wired.com/entertainment/theweb/magazine/15-05/raves_wesch (Accessed 29 October 2007.