Part of Detroit Design Festival 2-hour workshop in collaboration with local artists.

1. #DetroitCityofDesign #DetroitDesigns #TerriBDesignsCo
Facebook: @BDCDET
Design for Community Development

2. Unrules Of Engagement
• Open Mind
• Creativity Rocks
• Constraint (Time)
• Learn by Doing
• Work Together
• Jump In & Have Fun!

3. • Hybrid: Strategic Designer | Design Thinking Practitioner
• Strategic Design MBA Fellow
• Certified National Charrette Institute Facilitator
• Design Thinkers Group - Service Designer
• BDC Detroit: Facilitation | Research | Strategy | Design
Terri Burch

4. Lisa Marie Rodriguez Alice Smith
COLLABORATORS

5. Art & Design Transforms
Communities

6. • Name
• Role in Community
• Why they decided to attend
• What’s your SUPERPOWER?
INTRODUCTIONS 2 MINS

10. Lisa Marie Rodriguez
• Curator of parks and green
spaces
• Smallville Sustainable Gardens
• Heidelberg Project
• ArtCorps Detroit
• Sculpture Instructor
• Co-creates with residents
(students, elders, homeless, mentally
challenged, educators, and community
groups)

12. Mayan Sunclock

13. Alice Smith
• Wayne State University Art Lead
• College of Creative Studies
• Art Professor
• Mobile Art Workshop Facilitator
• Community Curator
• Detroit Art Installations including
@MackAlive
When Alice Smith hears the word "art," she
immediately associates it with expression and
community.

15. https://dribbble.com/shots/1671568-Design-Is-Everywhere-Everywhere-Is-Design

16. https://vimeo.com/168457400

17. 1. EMPATHY: Design with and not only for
2. STORY: Aligns around a shared vision
3. INNOVATION: Creative and forward thinking
4. COLLABORATIVE and inclusive
5. EXPEDITE decision-making
WHY DESIGN FOR COMMUNITY?
Design Thinking is a mindset to develop and deliver
innovative ideas, change and solutions to complex
challenges.
www.hopestarts.org

18. BDC Design Principals

19. https://yellowpencil.com/assets/blog/process-squiggle.jpg

20. How Might We help Mack Alive to recruit and
maintain engagement from community
members?
Design Challenge

21. COMMUNITY PROFILES
A design tool used to gain deeper insight and
understanding of the people you are creating
solutions for and with.

22. Community Members
Adult Learners
Seniors / Veterans
Youth / Students
Volunteers

23. TEAMWORK
1. Defer Judgment
2. Wild ideas are OK
3. Be Visual
4. One conversation at a time
5. New, Creative Ideas

26. Design Workshops & Trainings
Strategy & Ideation Sessions
Multi-day Design Sprints
Community Charrettes
Short Course Design
Customer Interviews
Ethnographic Studies
Customer Segmentation
Qualitative Techniques
Quantitative Surveys
Touch point Mapping
Customer Journey Mapping
Business Model Development
Branding Identity & Resonance Studies
Agile Development & Innovation
Visual Design
Service Design
Photographic Design
Web Design
BusinessDesignCo. LLC
STRATEGIC
D E S I G N
S E R V I C E S

27. Contact Terri for a discount code!

28. Detroit is the first and only U.S. city to be
added to the UNESCO Creative Cities Network
as a City of Design in December 2015
United Nations Educational, Scientific, and Cultural Organization