SlideShare uma empresa Scribd logo
1 de 10
Baixar para ler offline
MACON, GEORGIA CHUCKWAGON BEEF COMPANY & The Telegraph  Sales Team: 	Lauren Poplawsky-Sales Manager 	Tiffany Addison-Assistant Sales Manager 	Natalia Daies
Contents History of the Telegraph Telegraph Format and Circulation Macon Media Market  Macon Market  PART 1 PART 2 PART 3 PART 4 PART 6 Target Market PART 5 The Budget PART 7 Promotional Ideas Budget PART 6
The telegraph Background
Format and circulation Format and Circulation Format: Broadsheet Core Newspaper, Home delivery and mail, Single copy sales Fast Circulation Facts: Home delivery and mail (Sundays): 56,800 Reaches 60% with Sunday Paper  Adult Readers 55 years and older also 58 % of daily readership Daily Circulation
Macon media Market The Macon Media Market
Macon Market Cont. Macon Market: Made up of Bibb and Houston County 232, 902 Households within Area
Target Market
The BUDGET
Promotional ideas Promotional Events Tailgate BBQ  Day of Softball at Macon-Bibb County Parks & Recreation Department Local “celebrity chef”  Approximately $400.00 plus additional costs ,[object Object],2.    Fort Hawkins Car Show fundraiser Location: Downtown Macon Informational Booth Product Promotions (Gift Certificates, etc.) Approximately $75.00(Vendor Fee) plus additional costs Macon Restaurant featuring client’s product on Menu	  Cost of Product Promotional Items (Included at Tailgate and Car Show)… T-Shirts…100 Count, Telegraph & Client Logo, ($1,100) Brochures… 100 Count ($100)… 2.6’x2.5’ Vinyl Banners ($100)
MACON, GEORGIA CHUCKWAGON BEEF COMPANY & The Telegraph

Mais conteúdo relacionado

Destaque

NSAC 2009-2010
NSAC 2009-2010NSAC 2009-2010
NSAC 2009-2010stycz001
 
Media Management Presentation
Media Management PresentationMedia Management Presentation
Media Management PresentationTaliaD
 
GIZ Knowledge Hub
GIZ Knowledge Hub GIZ Knowledge Hub
GIZ Knowledge Hub ICARDA
 
Infosys – WMS Warehouse Management Systems | Case Study
Infosys – WMS Warehouse Management Systems | Case StudyInfosys – WMS Warehouse Management Systems | Case Study
Infosys – WMS Warehouse Management Systems | Case StudyInfosys
 
3T Pharma - Thiết kế logo và bộ nhận diện thương hiệu
3T Pharma - Thiết kế logo và bộ nhận diện thương hiệu 3T Pharma - Thiết kế logo và bộ nhận diện thương hiệu
3T Pharma - Thiết kế logo và bộ nhận diện thương hiệu Jacob Trần
 
Trouvus Brochure
Trouvus BrochureTrouvus Brochure
Trouvus BrochureTrouvus
 
ISDC 2013_Referat_Vishal Mallick_Performance Build
ISDC 2013_Referat_Vishal Mallick_Performance BuildISDC 2013_Referat_Vishal Mallick_Performance Build
ISDC 2013_Referat_Vishal Mallick_Performance BuildIBM Switzerland
 
Satisfying Business and Engineering Requirements: Client-server JavaScript, S...
Satisfying Business and Engineering Requirements: Client-server JavaScript, S...Satisfying Business and Engineering Requirements: Client-server JavaScript, S...
Satisfying Business and Engineering Requirements: Client-server JavaScript, S...Jason Strimpel
 
Heavy duty oracle primavera usage in enterprise environment
Heavy duty oracle primavera usage in enterprise environmentHeavy duty oracle primavera usage in enterprise environment
Heavy duty oracle primavera usage in enterprise environmentInSync Conference
 
Internationella relationer teoretiska perspektiv
Internationella relationer teoretiska perspektivInternationella relationer teoretiska perspektiv
Internationella relationer teoretiska perspektivJanne Juopperi
 
Advertisement critique
Advertisement critiqueAdvertisement critique
Advertisement critique14382
 
отношение рекламодателей к рынку Btl 2014
отношение рекламодателей к рынку Btl 2014 отношение рекламодателей к рынку Btl 2014
отношение рекламодателей к рынку Btl 2014 IvanPotemkin
 
PRINSIP DAN KONSEP ANALISA (ANALYSIS CONCEPT AND PRINCIPLES)
 PRINSIP DAN KONSEP ANALISA (ANALYSIS CONCEPT AND PRINCIPLES) PRINSIP DAN KONSEP ANALISA (ANALYSIS CONCEPT AND PRINCIPLES)
PRINSIP DAN KONSEP ANALISA (ANALYSIS CONCEPT AND PRINCIPLES)Tinkqi Qtink
 

Destaque (18)

NSAC 2009-2010
NSAC 2009-2010NSAC 2009-2010
NSAC 2009-2010
 
Media Management Presentation
Media Management PresentationMedia Management Presentation
Media Management Presentation
 
Resultados examen exil cbi ceneval
Resultados examen exil cbi cenevalResultados examen exil cbi ceneval
Resultados examen exil cbi ceneval
 
GIZ Knowledge Hub
GIZ Knowledge Hub GIZ Knowledge Hub
GIZ Knowledge Hub
 
Infosys – WMS Warehouse Management Systems | Case Study
Infosys – WMS Warehouse Management Systems | Case StudyInfosys – WMS Warehouse Management Systems | Case Study
Infosys – WMS Warehouse Management Systems | Case Study
 
3T Pharma - Thiết kế logo và bộ nhận diện thương hiệu
3T Pharma - Thiết kế logo và bộ nhận diện thương hiệu 3T Pharma - Thiết kế logo và bộ nhận diện thương hiệu
3T Pharma - Thiết kế logo và bộ nhận diện thương hiệu
 
Trouvus Brochure
Trouvus BrochureTrouvus Brochure
Trouvus Brochure
 
ISDC 2013_Referat_Vishal Mallick_Performance Build
ISDC 2013_Referat_Vishal Mallick_Performance BuildISDC 2013_Referat_Vishal Mallick_Performance Build
ISDC 2013_Referat_Vishal Mallick_Performance Build
 
Satisfying Business and Engineering Requirements: Client-server JavaScript, S...
Satisfying Business and Engineering Requirements: Client-server JavaScript, S...Satisfying Business and Engineering Requirements: Client-server JavaScript, S...
Satisfying Business and Engineering Requirements: Client-server JavaScript, S...
 
Heavy duty oracle primavera usage in enterprise environment
Heavy duty oracle primavera usage in enterprise environmentHeavy duty oracle primavera usage in enterprise environment
Heavy duty oracle primavera usage in enterprise environment
 
Internationella relationer teoretiska perspektiv
Internationella relationer teoretiska perspektivInternationella relationer teoretiska perspektiv
Internationella relationer teoretiska perspektiv
 
Advertisement critique
Advertisement critiqueAdvertisement critique
Advertisement critique
 
Modul plpg kimia
Modul plpg kimiaModul plpg kimia
Modul plpg kimia
 
отношение рекламодателей к рынку Btl 2014
отношение рекламодателей к рынку Btl 2014 отношение рекламодателей к рынку Btl 2014
отношение рекламодателей к рынку Btl 2014
 
mahabharata
mahabharatamahabharata
mahabharata
 
BP19 & BP20-MIG/MAG & Resistance Welding Standards
BP19 & BP20-MIG/MAG & Resistance Welding StandardsBP19 & BP20-MIG/MAG & Resistance Welding Standards
BP19 & BP20-MIG/MAG & Resistance Welding Standards
 
Makalah MSG
Makalah MSGMakalah MSG
Makalah MSG
 
PRINSIP DAN KONSEP ANALISA (ANALYSIS CONCEPT AND PRINCIPLES)
 PRINSIP DAN KONSEP ANALISA (ANALYSIS CONCEPT AND PRINCIPLES) PRINSIP DAN KONSEP ANALISA (ANALYSIS CONCEPT AND PRINCIPLES)
PRINSIP DAN KONSEP ANALISA (ANALYSIS CONCEPT AND PRINCIPLES)
 

Semelhante a Media sales

Blue Ridge Parkway VTC 07-23-10
Blue Ridge Parkway VTC 07-23-10Blue Ridge Parkway VTC 07-23-10
Blue Ridge Parkway VTC 07-23-10sfgalyean
 
WS 2C Confessions of an Open Streets Newbie
WS 2C   Confessions of an Open Streets NewbieWS 2C   Confessions of an Open Streets Newbie
WS 2C Confessions of an Open Streets NewbieTheOpenStreetsProject
 
Hubbard Radio NextGen Leadership Program Participants 2016
Hubbard Radio NextGen Leadership Program Participants 2016Hubbard Radio NextGen Leadership Program Participants 2016
Hubbard Radio NextGen Leadership Program Participants 2016Todd M. Ganz
 
OCeanfront Q3 gm meeting_8-22-11
OCeanfront Q3 gm meeting_8-22-11OCeanfront Q3 gm meeting_8-22-11
OCeanfront Q3 gm meeting_8-22-11mccuemarketing
 

Semelhante a Media sales (7)

Blue Ridge Parkway VTC 07-23-10
Blue Ridge Parkway VTC 07-23-10Blue Ridge Parkway VTC 07-23-10
Blue Ridge Parkway VTC 07-23-10
 
WS 2C Confessions of an Open Streets Newbie
WS 2C   Confessions of an Open Streets NewbieWS 2C   Confessions of an Open Streets Newbie
WS 2C Confessions of an Open Streets Newbie
 
TCMA2015
TCMA2015TCMA2015
TCMA2015
 
Sarah LH Portfolio
Sarah LH PortfolioSarah LH Portfolio
Sarah LH Portfolio
 
2013 Pure Michigan Governor's Conference on Tourism
2013 Pure Michigan Governor's Conference on Tourism2013 Pure Michigan Governor's Conference on Tourism
2013 Pure Michigan Governor's Conference on Tourism
 
Hubbard Radio NextGen Leadership Program Participants 2016
Hubbard Radio NextGen Leadership Program Participants 2016Hubbard Radio NextGen Leadership Program Participants 2016
Hubbard Radio NextGen Leadership Program Participants 2016
 
OCeanfront Q3 gm meeting_8-22-11
OCeanfront Q3 gm meeting_8-22-11OCeanfront Q3 gm meeting_8-22-11
OCeanfront Q3 gm meeting_8-22-11
 

Media sales

  • 1. MACON, GEORGIA CHUCKWAGON BEEF COMPANY & The Telegraph Sales Team: Lauren Poplawsky-Sales Manager Tiffany Addison-Assistant Sales Manager Natalia Daies
  • 2. Contents History of the Telegraph Telegraph Format and Circulation Macon Media Market Macon Market PART 1 PART 2 PART 3 PART 4 PART 6 Target Market PART 5 The Budget PART 7 Promotional Ideas Budget PART 6
  • 4. Format and circulation Format and Circulation Format: Broadsheet Core Newspaper, Home delivery and mail, Single copy sales Fast Circulation Facts: Home delivery and mail (Sundays): 56,800 Reaches 60% with Sunday Paper  Adult Readers 55 years and older also 58 % of daily readership Daily Circulation
  • 5. Macon media Market The Macon Media Market
  • 6. Macon Market Cont. Macon Market: Made up of Bibb and Houston County 232, 902 Households within Area
  • 9.
  • 10. MACON, GEORGIA CHUCKWAGON BEEF COMPANY & The Telegraph