1. Film title : The Avengers
Director: Joss Whedon
Year: 2012
Genre: Action/Super Hero
Area of Analysis Example Technical feature (Camera/sound/mise en
scene/ editing)
Conforms to genre? Y/N Breaks conformity? Y/N
If yes, how?
Codes and conventions
A group of superheroes who
are defending the earth from
aliens.
Lots of Explosions, CGI, Special Effects, Lots
of quick cuts and wide shots.
Yes No
Setting
New York. Sky Scrapers. Yes No
Character
Hulk, Captain America, Iron
Man, Black Widow, Thor and
Hawk Eye who are a group of
super heroes.
They all have their own costumes which are
their own image and you know it’s them.
Uses CGI to make some characters.
Yes No
Themes
Fighting. War against good
and evil.
Yes No
Narrative
Avengers is a Linear
narrative, there is a
beginning, middle and end.
Yes No
Iconography
Superheroes, Abilities. Yes No
Ideological message
The ideological message for
avengers is
Yes No