www.toastmasters.org
BARREIROBARREIRO
TOASTMASTERS CLUBTOASTMASTERS CLUB
Bons MomentosBons Momentos
www.toastmasters.org
«SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais
pela pessoa em que te tornas»pela pessoa em ...
www.toastmasters.org
«Não digas a Deus que tens um problema«Não digas a Deus que tens um problema
Diz antes ao problema qu...
www.toastmasters.org
«A CONFUSÃO é o início«A CONFUSÃO é o início
de uma nova realidade»de uma nova realidade»
Richard Ban...
www.toastmasters.org
«Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar
Mas precisas começar...
www.toastmasters.org
«CORAGEM é resistência ao medo«CORAGEM é resistência ao medo
e não a ausência de medo»e não a ausênci...
www.toastmasters.org
«SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos
esforços repetidos dia após dia»esforços r...
www.toastmasters.org
«Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina
aquilo que se experimenta. N...
www.toastmasters.org
Errar não existeErrar não existe
só existe FEEDBACK…só existe FEEDBACK…
BARREIROBARREIRO
TOASTMASTERS...
www.toastmasters.org
«Ser CAPAZ de…»«Ser CAPAZ de…»
é uma questão de estratégiaé uma questão de estratégia
BARREIROBARREIR...
www.toastmasters.org
RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo
em que nos focalizamosem que nos focalizamos
BARRE...
www.toastmasters.org
Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de
RAPPORT. Não h...
WHERE
LEADERS
AREMADE
SUCESSO
www.toastmasters.org
BARREIROBARREIRO
TOASTMASTERS CLUBTOASTMASTERS CLUB
Bons MomentosBons Momentos
www.toastmasters.org
«SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais
pela pessoa em que te tornas»pela pessoa em ...
www.toastmasters.org
«Não digas a Deus que tens um problema«Não digas a Deus que tens um problema
Diz antes ao problema qu...
www.toastmasters.org
«A CONFUSÃO é o início«A CONFUSÃO é o início
de uma nova realidade»de uma nova realidade»
Richard Ban...
www.toastmasters.org
«Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar
Mas precisas começar...
www.toastmasters.org
«CORAGEM é resistência ao medo«CORAGEM é resistência ao medo
e não a ausência de medo»e não a ausênci...
www.toastmasters.org
«SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos
esforços repetidos dia após dia»esforços r...
www.toastmasters.org
«Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina
aquilo que se experimenta. N...
www.toastmasters.org
Errar não existeErrar não existe
só existe FEEDBACK…só existe FEEDBACK…
BARREIROBARREIRO
TOASTMASTERS...
www.toastmasters.org
«Ser CAPAZ de…»«Ser CAPAZ de…»
é uma questão de estratégiaé uma questão de estratégia
BARREIROBARREIR...
www.toastmasters.org
RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo
em que nos focalizamosem que nos focalizamos
BARRE...
www.toastmasters.org
Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de
RAPPORT. Não h...
WHERE
LEADERS
AREMADE
SUCESSO
www.toastmasters.org
BARREIROBARREIRO
TOASTMASTERS CLUBTOASTMASTERS CLUB
Bons MomentosBons Momentos
www.toastmasters.org
«SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais
pela pessoa em que te tornas»pela pessoa em ...
www.toastmasters.org
«Não digas a Deus que tens um problema«Não digas a Deus que tens um problema
Diz antes ao problema qu...
www.toastmasters.org
«A CONFUSÃO é o início«A CONFUSÃO é o início
de uma nova realidade»de uma nova realidade»
Richard Ban...
www.toastmasters.org
«Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar
Mas precisas começar...
www.toastmasters.org
«CORAGEM é resistência ao medo«CORAGEM é resistência ao medo
e não a ausência de medo»e não a ausênci...
www.toastmasters.org
«SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos
esforços repetidos dia após dia»esforços r...
www.toastmasters.org
«Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina
aquilo que se experimenta. N...
www.toastmasters.org
Errar não existeErrar não existe
só existe FEEDBACK…só existe FEEDBACK…
BARREIROBARREIRO
TOASTMASTERS...
www.toastmasters.org
«Ser CAPAZ de…»«Ser CAPAZ de…»
é uma questão de estratégiaé uma questão de estratégia
BARREIROBARREIR...
www.toastmasters.org
RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo
em que nos focalizamosem que nos focalizamos
BARRE...
www.toastmasters.org
Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de
RAPPORT. Não h...
WHERE
LEADERS
AREMADE
SUCESSO
www.toastmasters.org
BARREIROBARREIRO
TOASTMASTERS CLUBTOASTMASTERS CLUB
Bons MomentosBons Momentos
www.toastmasters.org
«SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais
pela pessoa em que te tornas»pela pessoa em ...
www.toastmasters.org
«Não digas a Deus que tens um problema«Não digas a Deus que tens um problema
Diz antes ao problema qu...
www.toastmasters.org
«A CONFUSÃO é o início«A CONFUSÃO é o início
de uma nova realidade»de uma nova realidade»
Richard Ban...
www.toastmasters.org
«Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar
Mas precisas começar...
www.toastmasters.org
«CORAGEM é resistência ao medo«CORAGEM é resistência ao medo
e não a ausência de medo»e não a ausênci...
www.toastmasters.org
«SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos
esforços repetidos dia após dia»esforços r...
www.toastmasters.org
«Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina
aquilo que se experimenta. N...
www.toastmasters.org
Errar não existeErrar não existe
só existe FEEDBACK…só existe FEEDBACK…
BARREIROBARREIRO
TOASTMASTERS...
www.toastmasters.org
«Ser CAPAZ de…»«Ser CAPAZ de…»
é uma questão de estratégiaé uma questão de estratégia
BARREIROBARREIR...
www.toastmasters.org
RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo
em que nos focalizamosem que nos focalizamos
BARRE...
www.toastmasters.org
Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de
RAPPORT. Não h...
WHERE
LEADERS
AREMADE
SUCESSO
www.toastmasters.org
BARREIROBARREIRO
TOASTMASTERS CLUBTOASTMASTERS CLUB
Bons MomentosBons Momentos
www.toastmasters.org
«SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais
pela pessoa em que te tornas»pela pessoa em ...
www.toastmasters.org
«Não digas a Deus que tens um problema«Não digas a Deus que tens um problema
Diz antes ao problema qu...
www.toastmasters.org
«A CONFUSÃO é o início«A CONFUSÃO é o início
de uma nova realidade»de uma nova realidade»
Richard Ban...
www.toastmasters.org
«Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar
Mas precisas começar...
www.toastmasters.org
«CORAGEM é resistência ao medo«CORAGEM é resistência ao medo
e não a ausência de medo»e não a ausênci...
www.toastmasters.org
«SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos
esforços repetidos dia após dia»esforços r...
www.toastmasters.org
«Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina
aquilo que se experimenta. N...
www.toastmasters.org
Errar não existeErrar não existe
só existe FEEDBACK…só existe FEEDBACK…
BARREIROBARREIRO
TOASTMASTERS...
www.toastmasters.org
«Ser CAPAZ de…»«Ser CAPAZ de…»
é uma questão de estratégiaé uma questão de estratégia
BARREIROBARREIR...
www.toastmasters.org
RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo
em que nos focalizamosem que nos focalizamos
BARRE...
www.toastmasters.org
Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de
RAPPORT. Não h...
WHERE
LEADERS
AREMADE
SUCESSO
www.toastmasters.org
BARREIROBARREIRO
TOASTMASTERS CLUBTOASTMASTERS CLUB
Bons MomentosBons Momentos
www.toastmasters.org
«SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais
pela pessoa em que te tornas»pela pessoa em ...
www.toastmasters.org
«Não digas a Deus que tens um problema«Não digas a Deus que tens um problema
Diz antes ao problema qu...
www.toastmasters.org
«A CONFUSÃO é o início«A CONFUSÃO é o início
de uma nova realidade»de uma nova realidade»
Richard Ban...
www.toastmasters.org
«Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar
Mas precisas começar...
www.toastmasters.org
«CORAGEM é resistência ao medo«CORAGEM é resistência ao medo
e não a ausência de medo»e não a ausênci...
www.toastmasters.org
«SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos
esforços repetidos dia após dia»esforços r...
www.toastmasters.org
«Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina
aquilo que se experimenta. N...
www.toastmasters.org
Errar não existeErrar não existe
só existe FEEDBACK…só existe FEEDBACK…
BARREIROBARREIRO
TOASTMASTERS...
www.toastmasters.org
«Ser CAPAZ de…»«Ser CAPAZ de…»
é uma questão de estratégiaé uma questão de estratégia
BARREIROBARREIR...
www.toastmasters.org
RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo
em que nos focalizamosem que nos focalizamos
BARRE...
www.toastmasters.org
Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de
RAPPORT. Não h...
WHERE
LEADERS
AREMADE
SUCESSO
www.toastmasters.org
BARREIROBARREIRO
TOASTMASTERS CLUBTOASTMASTERS CLUB
Bons MomentosBons Momentos
www.toastmasters.org
«SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais
pela pessoa em que te tornas»pela pessoa em ...
www.toastmasters.org
«Não digas a Deus que tens um problema«Não digas a Deus que tens um problema
Diz antes ao problema qu...
www.toastmasters.org
«A CONFUSÃO é o início«A CONFUSÃO é o início
de uma nova realidade»de uma nova realidade»
Richard Ban...
www.toastmasters.org
«Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar
Mas precisas começar...
www.toastmasters.org
«CORAGEM é resistência ao medo«CORAGEM é resistência ao medo
e não a ausência de medo»e não a ausênci...
www.toastmasters.org
«SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos
esforços repetidos dia após dia»esforços r...
www.toastmasters.org
«Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina
aquilo que se experimenta. N...
www.toastmasters.org
Errar não existeErrar não existe
só existe FEEDBACK…só existe FEEDBACK…
BARREIROBARREIRO
TOASTMASTERS...
www.toastmasters.org
«Ser CAPAZ de…»«Ser CAPAZ de…»
é uma questão de estratégiaé uma questão de estratégia
BARREIROBARREIR...
www.toastmasters.org
RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo
em que nos focalizamosem que nos focalizamos
BARRE...
www.toastmasters.org
Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de
RAPPORT. Não h...
WHERE
LEADERS
AREMADE
SUCESSO
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  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Toastmasters International Where Leaders Are Made - will be the tagline moving forward. Different from a theme, this is an enduring message of who we are today. It will not change from year to year.
    “In order to accomplish our mission, Toastmasters members, clubs and districts must provide one single, consistent message that demonstrates what Toastmasters is and what we offer the world.” – Toastmasters International President Michael Notaro, DTM
    For many years, Toastmasters has been synonymous with public speaking, However the powerful combination of strengthening one’s competence in communication and building leadership skills through participation in Toastmasters is what differentiates Toastmasters International from other skill-building programs. The new official tagline, “Where Leaders Are Made,” reflects this synergy between communication and leadership. Toastmasters training helps members build their competence in communication so they can gain the confidence to speak effectively and lead others.
    It is important that we all understand what this tagline means. It is not intended to summarize the entire member experience; rather, it represents what differentiates Toastmasters. It tells members and potential members what makes Toastmasters different from any other option they could choose to grow their communication and leadership skills.
    By consistently implementing this tagline along with the supporting brand positioning messages and imagery, you convey to the world that Toastmasters owns that place where members join and gain confidence in public speaking and communication. That confidence often gives them the strength to lead. Regardless of whether a Toastmaster has chosen to become a leader or not, but the mere fact that they are strong, clear and confident communicators, they are often naturally sought out as mentors, advisors and leaders.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Toastmasters International Where Leaders Are Made - will be the tagline moving forward. Different from a theme, this is an enduring message of who we are today. It will not change from year to year.
    “In order to accomplish our mission, Toastmasters members, clubs and districts must provide one single, consistent message that demonstrates what Toastmasters is and what we offer the world.” – Toastmasters International President Michael Notaro, DTM
    For many years, Toastmasters has been synonymous with public speaking, However the powerful combination of strengthening one’s competence in communication and building leadership skills through participation in Toastmasters is what differentiates Toastmasters International from other skill-building programs. The new official tagline, “Where Leaders Are Made,” reflects this synergy between communication and leadership. Toastmasters training helps members build their competence in communication so they can gain the confidence to speak effectively and lead others.
    It is important that we all understand what this tagline means. It is not intended to summarize the entire member experience; rather, it represents what differentiates Toastmasters. It tells members and potential members what makes Toastmasters different from any other option they could choose to grow their communication and leadership skills.
    By consistently implementing this tagline along with the supporting brand positioning messages and imagery, you convey to the world that Toastmasters owns that place where members join and gain confidence in public speaking and communication. That confidence often gives them the strength to lead. Regardless of whether a Toastmaster has chosen to become a leader or not, but the mere fact that they are strong, clear and confident communicators, they are often naturally sought out as mentors, advisors and leaders.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Toastmasters International Where Leaders Are Made - will be the tagline moving forward. Different from a theme, this is an enduring message of who we are today. It will not change from year to year.
    “In order to accomplish our mission, Toastmasters members, clubs and districts must provide one single, consistent message that demonstrates what Toastmasters is and what we offer the world.” – Toastmasters International President Michael Notaro, DTM
    For many years, Toastmasters has been synonymous with public speaking, However the powerful combination of strengthening one’s competence in communication and building leadership skills through participation in Toastmasters is what differentiates Toastmasters International from other skill-building programs. The new official tagline, “Where Leaders Are Made,” reflects this synergy between communication and leadership. Toastmasters training helps members build their competence in communication so they can gain the confidence to speak effectively and lead others.
    It is important that we all understand what this tagline means. It is not intended to summarize the entire member experience; rather, it represents what differentiates Toastmasters. It tells members and potential members what makes Toastmasters different from any other option they could choose to grow their communication and leadership skills.
    By consistently implementing this tagline along with the supporting brand positioning messages and imagery, you convey to the world that Toastmasters owns that place where members join and gain confidence in public speaking and communication. That confidence often gives them the strength to lead. Regardless of whether a Toastmaster has chosen to become a leader or not, but the mere fact that they are strong, clear and confident communicators, they are often naturally sought out as mentors, advisors and leaders.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Toastmasters International Where Leaders Are Made - will be the tagline moving forward. Different from a theme, this is an enduring message of who we are today. It will not change from year to year.
    “In order to accomplish our mission, Toastmasters members, clubs and districts must provide one single, consistent message that demonstrates what Toastmasters is and what we offer the world.” – Toastmasters International President Michael Notaro, DTM
    For many years, Toastmasters has been synonymous with public speaking, However the powerful combination of strengthening one’s competence in communication and building leadership skills through participation in Toastmasters is what differentiates Toastmasters International from other skill-building programs. The new official tagline, “Where Leaders Are Made,” reflects this synergy between communication and leadership. Toastmasters training helps members build their competence in communication so they can gain the confidence to speak effectively and lead others.
    It is important that we all understand what this tagline means. It is not intended to summarize the entire member experience; rather, it represents what differentiates Toastmasters. It tells members and potential members what makes Toastmasters different from any other option they could choose to grow their communication and leadership skills.
    By consistently implementing this tagline along with the supporting brand positioning messages and imagery, you convey to the world that Toastmasters owns that place where members join and gain confidence in public speaking and communication. That confidence often gives them the strength to lead. Regardless of whether a Toastmaster has chosen to become a leader or not, but the mere fact that they are strong, clear and confident communicators, they are often naturally sought out as mentors, advisors and leaders.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Toastmasters International Where Leaders Are Made - will be the tagline moving forward. Different from a theme, this is an enduring message of who we are today. It will not change from year to year.
    “In order to accomplish our mission, Toastmasters members, clubs and districts must provide one single, consistent message that demonstrates what Toastmasters is and what we offer the world.” – Toastmasters International President Michael Notaro, DTM
    For many years, Toastmasters has been synonymous with public speaking, However the powerful combination of strengthening one’s competence in communication and building leadership skills through participation in Toastmasters is what differentiates Toastmasters International from other skill-building programs. The new official tagline, “Where Leaders Are Made,” reflects this synergy between communication and leadership. Toastmasters training helps members build their competence in communication so they can gain the confidence to speak effectively and lead others.
    It is important that we all understand what this tagline means. It is not intended to summarize the entire member experience; rather, it represents what differentiates Toastmasters. It tells members and potential members what makes Toastmasters different from any other option they could choose to grow their communication and leadership skills.
    By consistently implementing this tagline along with the supporting brand positioning messages and imagery, you convey to the world that Toastmasters owns that place where members join and gain confidence in public speaking and communication. That confidence often gives them the strength to lead. Regardless of whether a Toastmaster has chosen to become a leader or not, but the mere fact that they are strong, clear and confident communicators, they are often naturally sought out as mentors, advisors and leaders.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Toastmasters International Where Leaders Are Made - will be the tagline moving forward. Different from a theme, this is an enduring message of who we are today. It will not change from year to year.
    “In order to accomplish our mission, Toastmasters members, clubs and districts must provide one single, consistent message that demonstrates what Toastmasters is and what we offer the world.” – Toastmasters International President Michael Notaro, DTM
    For many years, Toastmasters has been synonymous with public speaking, However the powerful combination of strengthening one’s competence in communication and building leadership skills through participation in Toastmasters is what differentiates Toastmasters International from other skill-building programs. The new official tagline, “Where Leaders Are Made,” reflects this synergy between communication and leadership. Toastmasters training helps members build their competence in communication so they can gain the confidence to speak effectively and lead others.
    It is important that we all understand what this tagline means. It is not intended to summarize the entire member experience; rather, it represents what differentiates Toastmasters. It tells members and potential members what makes Toastmasters different from any other option they could choose to grow their communication and leadership skills.
    By consistently implementing this tagline along with the supporting brand positioning messages and imagery, you convey to the world that Toastmasters owns that place where members join and gain confidence in public speaking and communication. That confidence often gives them the strength to lead. Regardless of whether a Toastmaster has chosen to become a leader or not, but the mere fact that they are strong, clear and confident communicators, they are often naturally sought out as mentors, advisors and leaders.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Welcome to the Toastmasters refreshed brand! Toastmasters International unveiled a new logo, tagline and positioning on Wednesday, August 17, 2011; the first day of International Convention.
    The rebrand is a significant step forward in achieving the mission of Toastmasters International. By creating a consistent identity across the globe, we ignite efforts to build membership and increase recognition of the organization. This consistency will inform prospective members, regardless of location, that Toastmasters is the leading organization dedicated to helping them become the speakers and leaders they want to be. While this is not a radical change, the rebrand will take a concerted effort to make the transition across all districts and clubs. In this presentation I’m going to share with you:
    An overview of branding.
    The reasons why a rebrand was necessary.
    The results of the research conducted to identify Toastmasters’ in the market place and in the minds of members and prospective members.
    The Toastmasters brand position and visual system.
    Club’s role in the brand refresh.
  • Toastmasters International Where Leaders Are Made - will be the tagline moving forward. Different from a theme, this is an enduring message of who we are today. It will not change from year to year.
    “In order to accomplish our mission, Toastmasters members, clubs and districts must provide one single, consistent message that demonstrates what Toastmasters is and what we offer the world.” – Toastmasters International President Michael Notaro, DTM
    For many years, Toastmasters has been synonymous with public speaking, However the powerful combination of strengthening one’s competence in communication and building leadership skills through participation in Toastmasters is what differentiates Toastmasters International from other skill-building programs. The new official tagline, “Where Leaders Are Made,” reflects this synergy between communication and leadership. Toastmasters training helps members build their competence in communication so they can gain the confidence to speak effectively and lead others.
    It is important that we all understand what this tagline means. It is not intended to summarize the entire member experience; rather, it represents what differentiates Toastmasters. It tells members and potential members what makes Toastmasters different from any other option they could choose to grow their communication and leadership skills.
    By consistently implementing this tagline along with the supporting brand positioning messages and imagery, you convey to the world that Toastmasters owns that place where members join and gain confidence in public speaking and communication. That confidence often gives them the strength to lead. Regardless of whether a Toastmaster has chosen to become a leader or not, but the mere fact that they are strong, clear and confident communicators, they are often naturally sought out as mentors, advisors and leaders.
  • Slides Boas-Vindas

    1. 1. www.toastmasters.org BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    2. 2. www.toastmasters.org «SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais pela pessoa em que te tornas»pela pessoa em que te tornas» Jim RohnJim Rohn BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    3. 3. www.toastmasters.org «Não digas a Deus que tens um problema«Não digas a Deus que tens um problema Diz antes ao problema que tens um Deus»Diz antes ao problema que tens um Deus» AnónimoAnónimo BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    4. 4. www.toastmasters.org «A CONFUSÃO é o início«A CONFUSÃO é o início de uma nova realidade»de uma nova realidade» Richard BandlerRichard Bandler BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    5. 5. www.toastmasters.org «Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar Mas precisas começar para ser Excelente»Mas precisas começar para ser Excelente» Zig ZiglarZig Ziglar BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    6. 6. www.toastmasters.org «CORAGEM é resistência ao medo«CORAGEM é resistência ao medo e não a ausência de medo»e não a ausência de medo» Mark TwainMark Twain BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    7. 7. www.toastmasters.org «SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos esforços repetidos dia após dia»esforços repetidos dia após dia» Robert CollierRobert Collier BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    8. 8. www.toastmasters.org «Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina aquilo que se experimenta. Não há causasaquilo que se experimenta. Não há causas externas…»externas…» David HawkinsDavid Hawkins BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    9. 9. www.toastmasters.org Errar não existeErrar não existe só existe FEEDBACK…só existe FEEDBACK… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    10. 10. www.toastmasters.org «Ser CAPAZ de…»«Ser CAPAZ de…» é uma questão de estratégiaé uma questão de estratégia BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    11. 11. www.toastmasters.org RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo em que nos focalizamosem que nos focalizamos BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    12. 12. www.toastmasters.org Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de RAPPORT. Não há clientes de má vontade,RAPPORT. Não há clientes de má vontade, há sim comunicadores inflexíveis…há sim comunicadores inflexíveis… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    13. 13. WHERE LEADERS AREMADE SUCESSO
    14. 14. www.toastmasters.org BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    15. 15. www.toastmasters.org «SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais pela pessoa em que te tornas»pela pessoa em que te tornas» Jim RohnJim Rohn BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    16. 16. www.toastmasters.org «Não digas a Deus que tens um problema«Não digas a Deus que tens um problema Diz antes ao problema que tens um Deus»Diz antes ao problema que tens um Deus» AnónimoAnónimo BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    17. 17. www.toastmasters.org «A CONFUSÃO é o início«A CONFUSÃO é o início de uma nova realidade»de uma nova realidade» Richard BandlerRichard Bandler BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    18. 18. www.toastmasters.org «Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar Mas precisas começar para ser Excelente»Mas precisas começar para ser Excelente» Zig ZiglarZig Ziglar BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    19. 19. www.toastmasters.org «CORAGEM é resistência ao medo«CORAGEM é resistência ao medo e não a ausência de medo»e não a ausência de medo» Mark TwainMark Twain BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    20. 20. www.toastmasters.org «SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos esforços repetidos dia após dia»esforços repetidos dia após dia» Robert CollierRobert Collier BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    21. 21. www.toastmasters.org «Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina aquilo que se experimenta. Não há causasaquilo que se experimenta. Não há causas externas…»externas…» David HawkinsDavid Hawkins BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    22. 22. www.toastmasters.org Errar não existeErrar não existe só existe FEEDBACK…só existe FEEDBACK… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    23. 23. www.toastmasters.org «Ser CAPAZ de…»«Ser CAPAZ de…» é uma questão de estratégiaé uma questão de estratégia BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    24. 24. www.toastmasters.org RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo em que nos focalizamosem que nos focalizamos BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    25. 25. www.toastmasters.org Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de RAPPORT. Não há clientes de má vontade,RAPPORT. Não há clientes de má vontade, há sim comunicadores inflexíveis…há sim comunicadores inflexíveis… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    26. 26. WHERE LEADERS AREMADE SUCESSO
    27. 27. www.toastmasters.org BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    28. 28. www.toastmasters.org «SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais pela pessoa em que te tornas»pela pessoa em que te tornas» Jim RohnJim Rohn BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    29. 29. www.toastmasters.org «Não digas a Deus que tens um problema«Não digas a Deus que tens um problema Diz antes ao problema que tens um Deus»Diz antes ao problema que tens um Deus» AnónimoAnónimo BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    30. 30. www.toastmasters.org «A CONFUSÃO é o início«A CONFUSÃO é o início de uma nova realidade»de uma nova realidade» Richard BandlerRichard Bandler BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    31. 31. www.toastmasters.org «Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar Mas precisas começar para ser Excelente»Mas precisas começar para ser Excelente» Zig ZiglarZig Ziglar BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    32. 32. www.toastmasters.org «CORAGEM é resistência ao medo«CORAGEM é resistência ao medo e não a ausência de medo»e não a ausência de medo» Mark TwainMark Twain BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    33. 33. www.toastmasters.org «SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos esforços repetidos dia após dia»esforços repetidos dia após dia» Robert CollierRobert Collier BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    34. 34. www.toastmasters.org «Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina aquilo que se experimenta. Não há causasaquilo que se experimenta. Não há causas externas…»externas…» David HawkinsDavid Hawkins BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    35. 35. www.toastmasters.org Errar não existeErrar não existe só existe FEEDBACK…só existe FEEDBACK… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    36. 36. www.toastmasters.org «Ser CAPAZ de…»«Ser CAPAZ de…» é uma questão de estratégiaé uma questão de estratégia BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    37. 37. www.toastmasters.org RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo em que nos focalizamosem que nos focalizamos BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    38. 38. www.toastmasters.org Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de RAPPORT. Não há clientes de má vontade,RAPPORT. Não há clientes de má vontade, há sim comunicadores inflexíveis…há sim comunicadores inflexíveis… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    39. 39. WHERE LEADERS AREMADE SUCESSO
    40. 40. www.toastmasters.org BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    41. 41. www.toastmasters.org «SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais pela pessoa em que te tornas»pela pessoa em que te tornas» Jim RohnJim Rohn BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    42. 42. www.toastmasters.org «Não digas a Deus que tens um problema«Não digas a Deus que tens um problema Diz antes ao problema que tens um Deus»Diz antes ao problema que tens um Deus» AnónimoAnónimo BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    43. 43. www.toastmasters.org «A CONFUSÃO é o início«A CONFUSÃO é o início de uma nova realidade»de uma nova realidade» Richard BandlerRichard Bandler BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    44. 44. www.toastmasters.org «Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar Mas precisas começar para ser Excelente»Mas precisas começar para ser Excelente» Zig ZiglarZig Ziglar BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    45. 45. www.toastmasters.org «CORAGEM é resistência ao medo«CORAGEM é resistência ao medo e não a ausência de medo»e não a ausência de medo» Mark TwainMark Twain BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    46. 46. www.toastmasters.org «SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos esforços repetidos dia após dia»esforços repetidos dia após dia» Robert CollierRobert Collier BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    47. 47. www.toastmasters.org «Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina aquilo que se experimenta. Não há causasaquilo que se experimenta. Não há causas externas…»externas…» David HawkinsDavid Hawkins BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    48. 48. www.toastmasters.org Errar não existeErrar não existe só existe FEEDBACK…só existe FEEDBACK… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    49. 49. www.toastmasters.org «Ser CAPAZ de…»«Ser CAPAZ de…» é uma questão de estratégiaé uma questão de estratégia BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    50. 50. www.toastmasters.org RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo em que nos focalizamosem que nos focalizamos BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    51. 51. www.toastmasters.org Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de RAPPORT. Não há clientes de má vontade,RAPPORT. Não há clientes de má vontade, há sim comunicadores inflexíveis…há sim comunicadores inflexíveis… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    52. 52. WHERE LEADERS AREMADE SUCESSO
    53. 53. www.toastmasters.org BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    54. 54. www.toastmasters.org «SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais pela pessoa em que te tornas»pela pessoa em que te tornas» Jim RohnJim Rohn BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    55. 55. www.toastmasters.org «Não digas a Deus que tens um problema«Não digas a Deus que tens um problema Diz antes ao problema que tens um Deus»Diz antes ao problema que tens um Deus» AnónimoAnónimo BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    56. 56. www.toastmasters.org «A CONFUSÃO é o início«A CONFUSÃO é o início de uma nova realidade»de uma nova realidade» Richard BandlerRichard Bandler BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    57. 57. www.toastmasters.org «Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar Mas precisas começar para ser Excelente»Mas precisas começar para ser Excelente» Zig ZiglarZig Ziglar BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    58. 58. www.toastmasters.org «CORAGEM é resistência ao medo«CORAGEM é resistência ao medo e não a ausência de medo»e não a ausência de medo» Mark TwainMark Twain BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    59. 59. www.toastmasters.org «SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos esforços repetidos dia após dia»esforços repetidos dia após dia» Robert CollierRobert Collier BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    60. 60. www.toastmasters.org «Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina aquilo que se experimenta. Não há causasaquilo que se experimenta. Não há causas externas…»externas…» David HawkinsDavid Hawkins BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    61. 61. www.toastmasters.org Errar não existeErrar não existe só existe FEEDBACK…só existe FEEDBACK… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    62. 62. www.toastmasters.org «Ser CAPAZ de…»«Ser CAPAZ de…» é uma questão de estratégiaé uma questão de estratégia BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    63. 63. www.toastmasters.org RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo em que nos focalizamosem que nos focalizamos BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    64. 64. www.toastmasters.org Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de RAPPORT. Não há clientes de má vontade,RAPPORT. Não há clientes de má vontade, há sim comunicadores inflexíveis…há sim comunicadores inflexíveis… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    65. 65. WHERE LEADERS AREMADE SUCESSO
    66. 66. www.toastmasters.org BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    67. 67. www.toastmasters.org «SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais pela pessoa em que te tornas»pela pessoa em que te tornas» Jim RohnJim Rohn BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    68. 68. www.toastmasters.org «Não digas a Deus que tens um problema«Não digas a Deus que tens um problema Diz antes ao problema que tens um Deus»Diz antes ao problema que tens um Deus» AnónimoAnónimo BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    69. 69. www.toastmasters.org «A CONFUSÃO é o início«A CONFUSÃO é o início de uma nova realidade»de uma nova realidade» Richard BandlerRichard Bandler BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    70. 70. www.toastmasters.org «Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar Mas precisas começar para ser Excelente»Mas precisas começar para ser Excelente» Zig ZiglarZig Ziglar BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    71. 71. www.toastmasters.org «CORAGEM é resistência ao medo«CORAGEM é resistência ao medo e não a ausência de medo»e não a ausência de medo» Mark TwainMark Twain BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    72. 72. www.toastmasters.org «SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos esforços repetidos dia após dia»esforços repetidos dia após dia» Robert CollierRobert Collier BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    73. 73. www.toastmasters.org «Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina aquilo que se experimenta. Não há causasaquilo que se experimenta. Não há causas externas…»externas…» David HawkinsDavid Hawkins BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    74. 74. www.toastmasters.org Errar não existeErrar não existe só existe FEEDBACK…só existe FEEDBACK… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    75. 75. www.toastmasters.org «Ser CAPAZ de…»«Ser CAPAZ de…» é uma questão de estratégiaé uma questão de estratégia BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    76. 76. www.toastmasters.org RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo em que nos focalizamosem que nos focalizamos BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    77. 77. www.toastmasters.org Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de RAPPORT. Não há clientes de má vontade,RAPPORT. Não há clientes de má vontade, há sim comunicadores inflexíveis…há sim comunicadores inflexíveis… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    78. 78. WHERE LEADERS AREMADE SUCESSO
    79. 79. www.toastmasters.org BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    80. 80. www.toastmasters.org «SUCESSO é aquilo que atrais«SUCESSO é aquilo que atrais pela pessoa em que te tornas»pela pessoa em que te tornas» Jim RohnJim Rohn BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    81. 81. www.toastmasters.org «Não digas a Deus que tens um problema«Não digas a Deus que tens um problema Diz antes ao problema que tens um Deus»Diz antes ao problema que tens um Deus» AnónimoAnónimo BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    82. 82. www.toastmasters.org «A CONFUSÃO é o início«A CONFUSÃO é o início de uma nova realidade»de uma nova realidade» Richard BandlerRichard Bandler BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    83. 83. www.toastmasters.org «Não precisas ser EXCELENTE para começar«Não precisas ser EXCELENTE para começar Mas precisas começar para ser Excelente»Mas precisas começar para ser Excelente» Zig ZiglarZig Ziglar BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    84. 84. www.toastmasters.org «CORAGEM é resistência ao medo«CORAGEM é resistência ao medo e não a ausência de medo»e não a ausência de medo» Mark TwainMark Twain BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    85. 85. www.toastmasters.org «SUCESSO é a soma de pequenos«SUCESSO é a soma de pequenos esforços repetidos dia após dia»esforços repetidos dia após dia» Robert CollierRobert Collier BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    86. 86. www.toastmasters.org «Aquilo em que se ACREDITA determina«Aquilo em que se ACREDITA determina aquilo que se experimenta. Não há causasaquilo que se experimenta. Não há causas externas…»externas…» David HawkinsDavid Hawkins BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    87. 87. www.toastmasters.org Errar não existeErrar não existe só existe FEEDBACK…só existe FEEDBACK… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    88. 88. www.toastmasters.org «Ser CAPAZ de…»«Ser CAPAZ de…» é uma questão de estratégiaé uma questão de estratégia BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    89. 89. www.toastmasters.org RECEBEMOS de volta aquiloRECEBEMOS de volta aquilo em que nos focalizamosem que nos focalizamos BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    90. 90. www.toastmasters.org Resistência num cliente é sinal de falta deResistência num cliente é sinal de falta de RAPPORT. Não há clientes de má vontade,RAPPORT. Não há clientes de má vontade, há sim comunicadores inflexíveis…há sim comunicadores inflexíveis… BARREIROBARREIRO TOASTMASTERS CLUBTOASTMASTERS CLUB Bons MomentosBons Momentos
    91. 91. WHERE LEADERS AREMADE SUCESSO

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