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SUDHIR SURYAVANSHI
Contact: +91- 9009918974, 9302318974 ~ E-Mail: sudhirksuryavanshi@gmail.com
JOB OBJECTIVE
In quest of assignments in Marketing Communication & Advertising / ATL & BTL / Media Planning with an
organization of high repute, preferably in Madhya Pradesh
PROFILE SNAPSHOT
 MBA (Marketing & HR) with nearly 6 years 10 Month of experience in:
~ MediaPlanning ~ Sales & Marketing ~ Vendor Management
~ Revenue Generation ~ Business development ~ Team Management
 Currently associated with Panoramic Group Ltd., Bhopal as Sr. Marketing Executive
 Skilled in utilizing market feedback and personal network to develop marketing intelligence for formulating
plans (both strategic as well as tactical) for the brands
 Adept in handling corporate communication, events & image building and managing professional associates
 Deft in organizing, interpreting and communicating market information to facilitate the decision making
process of the top management
 Demonstrated expertise in development & implementation of promotion plans and handling communication
for brands including ATL / BTL activities
 An effective communicator with good planning, interpersonal and team management skills
CORE COMPETENCIES
 Implementing marketing plans to build customer preference and generate Quality Lead for business
 Networking with media personnel and establishing long-standing associations with them
 Conceptualising bold growth initiatives, creating innovative product concepts and pioneering entry into new &
challenging territories
 Leading & monitoring the performance of team members to ensure efficiency in sales operations and meeting
of individual & group targets
 Developing event management plans & advising the same through innovating marketing communications and
corporate image building exercises
 Deploying suitable market research tools to gauge market trends and competitors activities to gain the
competitive edge on the market
 Building brand awareness, ensuring positioning in tune with market requirements and competitor profiling to
capture optimum market shares
EMPLOYMENT DETAILS
Since Aug’13 Panoramic Group Ltd., Bhopal Senior Marketing Executive
Key Result Areas:
 Leading a team of 10 people and helping them in designing & executing campaigns as per company and
customer requirements
 Handling the assignments related to sales promotions/marketing
 Responsible for coordinating with agencies like suppliers, Manufacturers, advertisement & promotions agency,
retail outlets and distributors.
Highlights:
 Instrumentally handled marketing campaign in Bhopal and generated the revenue by 93%
 Best Marketing team in MP, CG, and Gujarat
Jan’13 to Aug’13 Neesa Group Ltd., Ahmedabad Asst. marketing manager
Key Result Areas:
 Handled the activities of business development and revenue generation
 Responsible for planning and execution of merchandising activities in all over India
Highlights:
 Effectively handled the activities of Tie-up with Future Group, Red-craft Event Agency etc. for BTL Activities
in Ahmedabad
 Participate in Gujarat Travel Mart, Indian Travel Mart for promote our Brand
Feb’11 to Jan’13 Naidunia Media Ltd., Indore (M.P.) Senior Marketing Executive
Key Result Areas:
 Dealt with the matter of press release
 Involved in taking care and implementing of modern trade alliances and new branding options
 Accountable for:
o Managing VIP visit
o Paid sites selections
o Supervising post erection and maintenance
o Interacting and coordinating with Govt. official for advertisement
o Handling the activities of BTL, Marcom and to an extent ATL Communications
 Responsible for ensuring market visibly by organizing Signage, Tie-ups and Events
 Coordinated with various Departments & Boards of the Government of MP & CG
 Organized various studies, planning, seminars, conferences and generated revenues by the same
 Conducting several activities like Society, Canopy, Distributors Promotion, Road Shows, Contests, Award
Ceremony, etc. as per requirement of sales team
 Managed the tasks related to in-shop, branding, promotion and basic hygiene of ROR (Reliance Operated Retail
Outlets – Web World, Mobile Store, etc.)
Highlights:
 Successfully attended basic SPSS training at Acropolis College
 Instrumentally attended meetings of categories and suggested ideas for increasing sale
CAREER COMMENCED
Apr’07 to Sep’09 Sun & Saily Marketing Company, Sagar (M.P.) Sales Executive
TRAINING
 Successfully completed training at Religare Marketing Services Private Limited, Indore (M.P.) for 40 days
ACADEMIC QUALIFICATIONS
 MBA (Marketing & HR) from DAVV, Indore in 2011
 B.A. from Dr. Hari Singh Gour University, Sagar (M.P.) in 2009
PERSONAL DETAILS
Date of Birth: 10th Mar., 1984
Residential Address: 2/19 sourabh Colony - Bhopal - 462011
Languages Known: English and Hindi

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Resume Update

  • 1. SUDHIR SURYAVANSHI Contact: +91- 9009918974, 9302318974 ~ E-Mail: sudhirksuryavanshi@gmail.com JOB OBJECTIVE In quest of assignments in Marketing Communication & Advertising / ATL & BTL / Media Planning with an organization of high repute, preferably in Madhya Pradesh PROFILE SNAPSHOT  MBA (Marketing & HR) with nearly 6 years 10 Month of experience in: ~ MediaPlanning ~ Sales & Marketing ~ Vendor Management ~ Revenue Generation ~ Business development ~ Team Management  Currently associated with Panoramic Group Ltd., Bhopal as Sr. Marketing Executive  Skilled in utilizing market feedback and personal network to develop marketing intelligence for formulating plans (both strategic as well as tactical) for the brands  Adept in handling corporate communication, events & image building and managing professional associates  Deft in organizing, interpreting and communicating market information to facilitate the decision making process of the top management  Demonstrated expertise in development & implementation of promotion plans and handling communication for brands including ATL / BTL activities  An effective communicator with good planning, interpersonal and team management skills CORE COMPETENCIES  Implementing marketing plans to build customer preference and generate Quality Lead for business  Networking with media personnel and establishing long-standing associations with them  Conceptualising bold growth initiatives, creating innovative product concepts and pioneering entry into new & challenging territories  Leading & monitoring the performance of team members to ensure efficiency in sales operations and meeting of individual & group targets  Developing event management plans & advising the same through innovating marketing communications and corporate image building exercises  Deploying suitable market research tools to gauge market trends and competitors activities to gain the competitive edge on the market  Building brand awareness, ensuring positioning in tune with market requirements and competitor profiling to capture optimum market shares EMPLOYMENT DETAILS Since Aug’13 Panoramic Group Ltd., Bhopal Senior Marketing Executive Key Result Areas:  Leading a team of 10 people and helping them in designing & executing campaigns as per company and customer requirements  Handling the assignments related to sales promotions/marketing  Responsible for coordinating with agencies like suppliers, Manufacturers, advertisement & promotions agency, retail outlets and distributors. Highlights:  Instrumentally handled marketing campaign in Bhopal and generated the revenue by 93%  Best Marketing team in MP, CG, and Gujarat
  • 2. Jan’13 to Aug’13 Neesa Group Ltd., Ahmedabad Asst. marketing manager Key Result Areas:  Handled the activities of business development and revenue generation  Responsible for planning and execution of merchandising activities in all over India Highlights:  Effectively handled the activities of Tie-up with Future Group, Red-craft Event Agency etc. for BTL Activities in Ahmedabad  Participate in Gujarat Travel Mart, Indian Travel Mart for promote our Brand Feb’11 to Jan’13 Naidunia Media Ltd., Indore (M.P.) Senior Marketing Executive Key Result Areas:  Dealt with the matter of press release  Involved in taking care and implementing of modern trade alliances and new branding options  Accountable for: o Managing VIP visit o Paid sites selections o Supervising post erection and maintenance o Interacting and coordinating with Govt. official for advertisement o Handling the activities of BTL, Marcom and to an extent ATL Communications  Responsible for ensuring market visibly by organizing Signage, Tie-ups and Events  Coordinated with various Departments & Boards of the Government of MP & CG  Organized various studies, planning, seminars, conferences and generated revenues by the same  Conducting several activities like Society, Canopy, Distributors Promotion, Road Shows, Contests, Award Ceremony, etc. as per requirement of sales team  Managed the tasks related to in-shop, branding, promotion and basic hygiene of ROR (Reliance Operated Retail Outlets – Web World, Mobile Store, etc.) Highlights:  Successfully attended basic SPSS training at Acropolis College  Instrumentally attended meetings of categories and suggested ideas for increasing sale CAREER COMMENCED Apr’07 to Sep’09 Sun & Saily Marketing Company, Sagar (M.P.) Sales Executive TRAINING  Successfully completed training at Religare Marketing Services Private Limited, Indore (M.P.) for 40 days ACADEMIC QUALIFICATIONS  MBA (Marketing & HR) from DAVV, Indore in 2011  B.A. from Dr. Hari Singh Gour University, Sagar (M.P.) in 2009 PERSONAL DETAILS Date of Birth: 10th Mar., 1984 Residential Address: 2/19 sourabh Colony - Bhopal - 462011 Languages Known: English and Hindi