4 2020 Social Introduction To Social Media In India
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This document provides an overview of social media usage in India. It discusses the prevalence of cyber cafes for internet access due to the high cost of personal access. SMS is described as the main form of personal communication online. Several examples are given of social media campaigns and brands in India, including those related to disasters, politics, and consumer products. The document concludes by introducing the company 20:20 Social, which provides social media strategy services in India.
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4 2020 Social Introduction To Social Media In India
- 1. Introduction to Social Media in India Gaurav Mishra gaurav@2020social.com
- 2. Snapshot of social media usage in India Source: Monthly unique users in millions from http://www.vizisense.com
- 3. Cyber cafes are ubiquitous in India
- 4. SMS is the only ‘personal’ data access Source:http://www.flickr.com/photos/vm2827/3150157746/
- 5. Mobile social networking in India
- 6. SMS GupShup Source: http://www.smsgupshup.com
- 7. SEA-EAT Blog Source: http://tsunamihelp.blogspot.com/
- 8. Mumbai Terror Attack Source: http://search.twitter.com/search?q=%23mumbai
- 9. Pink Chaddi Campaign Source: http://thepinkchaddicampaign.blogspot.com
- 10. Tata Tea’s Jaago Re Source: http://jaagore.com/
- 11. Vote Report India Source: http://votereport.in
- 12. Nautanki TV Live Social Broadcast http://elections.nautanki.tv
- 13. Sunsilk Gang of Girls Source: http://sunsilkgangofgirls.com
- 14. Dell Take Your Own Path http://takeyourownpath.com
- 16. Talk to HT http://talktoht.com
- 17. Aircel Voice Message on Facebook http://apps.facebook.com/aircelvoicemessage
- 18. Why do Indian brands use the web? Source: Webchutney Digital Media Outlook Report 2009
- 19. What do Indian brands do on the web? Source: Webchutney Digital Media Outlook Report 2009
- 20. About 20:20 Social About 20:20 Social 20:20 Social is a social business strategy company based in India, serving Indian and international clients. We add value with our strategic approach based on our unique understanding of business, communities and social technologies. Contact at contact@2020social.com. About the Team Sunil Agarwal is the Managing Director of 20:20 Social. Sunil is also the Managing Director of 20:20 Media, one of India's largest independent PR firms, with 6 offices, more than 150 employees, and more than 100 clients. Sunil holds an MBA from IIM Ahmedabad and a B.Tech. from IIT Delhi. Contact at sunil@2020social.com. Gaurav Mishra is the CEO of 20:20 Social. Previously, Gaurav has held senior marketing roles at the Tata Group, taught social media at Georgetown University as the 2008-09 Yahoo! Fellow, and co-founded Vote Report India. Gaurav holds an MBA from IIM Bangalore. Contact at gaurav@2020social.com. Dave Evans is the Consulting Director of 20:20 Social. Dave is the author of the top-selling book “Social Media Marketing: An Hour a Day" and serves on the boards of several startups. Dave holds a BS in Physics and Mathematics from the State University of New York. Contact at dave@2020social.com.
- 21. Let’s stay in touch gauravonomics.com gaurav@2020social.com +919999856940 gauravonomics on your favorite social network