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Mobilizing Private Capital for Public Good
Canadian Task Force on Social Finance




December 2010
The Task Force on Social Finance was conceived by Social Innovation Generation (SiG)* to
identify opportunities to mobilize private capital for public good, within either non-profit or
for-profit enterprises. In the spring of 2010, the Premier of Ontario, Dalton McGuinty, encour-
aged the Task Force in a letter to SiG to: “help social enterprise and social purpose business
adopt social innovation business models; and develop recommendations to enhance public
and private sector support of social finance to unleash its full potential in Ontario.”


The members of the Task Force are:
• Ilse Treurnicht, Task Force Chair and CEO of MaRS Discovery District
• Tim Brodhead, President and CEO of The J.W. McConnell Family Foundation
• Sam Duboc, Chairman of Pathways to Education Canada and Founder of Edgestone Capital Partners
• Stanley Hartt, Chairman of Macquarie Capital Markets Canada
• Tim Jackson, CEO of the Accelerator Centre and Partner of Tech Capital
• Rt. Hon. Paul Martin, Former Prime Minister and Minister of Finance and Founder of Cape Fund
• Nancy Neamtan, President and Executive Director of The Chantier de l’économie sociale
• Reeta Roy, President and CEO of The MasterCard Foundation
• Tamara Vrooman, CEO of Vancity Credit Union
• Bill Young, President of Social Capital Partners

Research and policy support was provided by:
Jed Emerson, blendedvalue.org; Len Farber, Ogilvy Renault; Aaron Good, Public Policy Forum;
Tessa Hebb, Carleton Centre for Community Innovation; Tom Haubenreisser, TCH Consulting;
Charmian Love, Volans; Susan Manwaring, Miller Thomson; Liz Mulholland, Mulholland
Consulting; and Nora Sobolov, Community Forward Fund.

The Task Force staff team includes:
Robin Cory, Tim Draimin, Allyson Hewitt, Adam Jagelewski and Joanna Reynolds.


The Task Force recognizes the pioneering efforts of Sir Ronald Cohen's Task Force on Social
Investment in the UK, and their process served as a model for this report. Other significant
contributors to the Task Force initiative can be found on the last page of this report.

                                   Further information on the Task Force can be found at
                                               www.socialfinancetaskforce.ca




                         The Task Force on Social Finance secretariat and research
                           were kindly supported by the following organizations:


                                                                                                                                   Plus an
                                                                                                                                 Anonymous
                                Macquarie Group                                                                                    Donor
                                    Foundation




* Social Innovation Generation (SiG) is a national partnership comprised of The J.W. McConnell Family Foundation, MaRS
Discovery District, PLAN Institute and the University of Waterloo. Its aim is to create a culture of continuous social innova-
tion to address Canada’s social and ecological challenges. Canada’s ability to conceive, build and scale social innova-
tions will require more capital than available through philanthropy and government. Canada’s emerging social finance
marketplace will allow public and philanthropic capital to leverage significantly more private capital to achieve long-term
benefits for Canadians.
Dear Reader,

T   here has never been a better time to reconsider the role of capital markets in
    creating sustainable value for our society.

Canadians have long relied on governments and community organizations to meet
evolving social needs, while leaving markets, private capital and the business sector
to seek and deliver financial returns. However, this binary system is breaking down as
profound societal challenges require us to find new ways to fully mobilize our ingenuity
and resources in the search for effective, long-term solutions.

Mobilizing private capital to generate, not just economic value, but also social and
environmental value, represents our best strategy for moving forward.

Canada has already started down this road.

A growing number of enterprising charities, non-profits, co-operatives and social
entrepreneurs are building businesses and turning to private investors for the finan-
cing they need to launch and scale up innovative new programs, become sustainable,
meet a broader range of community needs, and stimulate economic growth. As a result,
new investment opportunities, leveraging different instruments, are emerging to offer
investors a range of positive financial returns and substantial social and environmental
impacts.

Our challenge now is to strengthen this emerging marketplace by mobilizing capital
and putting in place the intermediary institutions, frameworks and regulations that will
more efficiently connect the best people and the most innovative ideas to the private
capital they need to tackle complex societal problems, create jobs and strengthen
communities.

This report sets out seven key actions that Canada needs to undertake, in parallel, to
mobilize new sources of capital, create an enabling tax and regulatory environment, and
build a pipeline of investment-ready social enterprises. Financial institutions, investors,
philanthropists and governments all have a role to play in this process.

Our recommendations are supported by evidence and experiences from across
Canada, and from other jurisdictions like the United Kingdom and United States,
that are leading the challenging work of mobilizing private capital to support public
benefit opportunities.

Our hope is that this report will raise awareness of social finance and stimulate a
national discussion about a new partnership model between profit and public good, and
the opportunity it represents for Canada’s future.




  Ilse Treurnicht, CEO, MaRS Discovery District,
  Chair, Task Force on Social Finance




                                                                                              1
What is Social Finance?
    For centuries, the waters off Vancouver Island’s west coast were a source of
    food and transportation for the Tia-o-qui-aht First Nation (TFN). In 2010, these
    waters also became a source of clean energy through Canoe-Creek Hydro, a
    project owned and operated by TFN, and built to exacting environmental stan-
    dards to reflect their stewardship of the land. Vancouver City Savings Credit
    Union (Vancity) provided the loan of $5M for the plant, which is projected to
    generate annual revenue of $1.6M and power 1,700 homes in the area. With
    profits from the sale of power to BC Hydro, the TFN plans to construct a
    salmon hatchery to rebuild stocks and to rehabilitate local streams.



    A low-income newcomer family is moving into a newly-built apartment in
    Regent Park, Toronto, one of Canada’s oldest and largest community-housing
    projects. The Regent Park Revitalization Project, an ambitious plan to provide
    over 6,000 mixed-income housing units, recreational facilities and commer-
    cial spaces to thousands of residents living in this ‘new’ community, was partly
    financed by $450M worth of market-rate bonds sold to provincial govern-
    ments, pension funds and institutional investors.



    A young pregnant woman who had been left homeless, found the counselling
    and community support she needed through the Atira Women's Resource
    Society (AWRS), a Vancouver-based charity. The Society is able to offer pro-
    grams to women and children, in part, because it owns Atira’s Property
    Management Inc. (APMI), a for-profit company that channels 75% of its net
    profits to the Society to support its operations. APMI employs 200 people,
    many of whom are clients of AWRS, enabling people, like this young pregnant
    woman, to rebuild their lives.




2
Executive Summary
Recommendation #1
To maximize their impact in fulfilling their mission, Canada’s public and private foundations
should invest at least 10% of their capital in mission-related investments (MRI) by 2020 and
report annually to the public on their activity.


Recommendation #2
To mobilize new capital for impact investing in Canada, the federal government should
partner with private, institutional and philanthropic investors to establish the Canada
Impact Investment Fund. This fund would support existing regional funds to reach scale
and catalyze the formation of new funds. Provincial governments should also create Impact
Investment Funds where these do not currently exist.


Recommendation #3
To channel private capital into effective social and environmental interventions, investors, inter-
mediaries, social enterprises and policy makers should work together to develop new bond and
bond-like instruments. This could require regulatory change to allow the issuing of certain new
instruments and government incentives to kick-start the flow of private capital.


Recommendation #4
To explore the opportunity of mobilizing the assets of pension funds in support of impact
investing, Canada's federal and provincial governments are encouraged to mandate pension
funds to disclose responsible investing practices, clarify fiduciary duty in this respect and
provide incentives to mitigate perceived investment risk.


Recommendation #5
To ensure charities and non-profits are positioned to undertake revenue generating
activities in support of their missions, regulators and policy makers need to modernize
their frameworks. Policy makers should also explore the need for new hybrid corporate
forms for social enterprises.


Recommendation #6
To encourage private investors to provide lower-cost and patient capital that social enterprises
need to maximize their social and environmental impact, a Tax Working Group should be
established. This federal-provincial, private-public Working Group should develop and adapt
proven tax-incentive models, including the three identified by this Task Force. This initiative
should be accomplished for inclusion in 2012 federal and provincial budgets.


Recommendation #7
To strengthen the business capabilities of charities, non-profits and other forms of social
enterprises, the eligibility criteria of government sponsored business development programs
targeting small and medium enterprises should be expanded to explicitly include the range
of social enterprises.




                                                                                                      3
Introduction
                       C   anada, like many nations, is grappling                         at a time when many are trapped in a cycle of
Canada has one             with fiscal constraints and escalating                         short-term subsistence funding that diverts
of the highest         societal and environmental challenges. It is                       attention from their mission and impact,
government debt        clear that we need to rethink our approach                         inhibits innovation, prevents them from
to GDP ratios of all
                       to understanding and addressing these                              expanding solutions that work, and threatens
countries globally,
exceeding both         challenges. Lasting solutions will require                         their sustainability. These organizations are,
Ireland and the        a renewed commitment to innovation — in                            therefore, seeking complementary financing
United States.         academe, business, government, and in the                          options that will provide them the flexibility
—The Economist,        financial and community sectors.                                   and stability they need to focus on what
Global Debt Clock,                                                                        matters most – effective and innovative
(November 2010).
                       This report responds to the needs of both the                      approaches to serving the changing needs
                       emerging for-profit social purpose business                         of Canadians.
                       sector and the enterprising activities of
                       charities, non-profits, and co-operatives.                          Social enterprise is defined as any organiza-
                                                                                          tion or business that uses market-oriented
                         “Our Government will take steps                                  production and sale of goods and/or services
                         to support communities in their                                  to pursue a public benefit mission.1 This covers
                                                                                          many organizational forms – ranging from
                         efforts to tackle local challenges.                              enterprising charities, non-profits and co-oper-
                         It will look to innovative charities                             atives to social purpose businesses, which are
                         and forward-thinking private-                                    for-profit businesses designed to fulfill a social
                         sector companies to partner on                                   mission.
                         new approaches to many social
                                                                                          Figure 1 below illustrates the current spec-
                         challenges.”                                                     trum of organizations, situating social enter-
                         —2010 Federal Speech from the Throne                             prises between the traditional grant-funded
                                                                                          non-profit/charity and the single-bottom line,
                                                                                          for-profit business.
                       New modes of finance                                                The importance of social finance and social
                       for Canada's social                                                enterprise was recently recognized by G20
                                                                                          leaders, with Canada’s leadership at the June
                       enterprise sector                                                  2010 Toronto Summit, where the Small and
                                                                                          Medium-Sized Enterprise Finance Challenge
                       Social finance offers an unprecedented                              was launched. Managed by the social entre-
                       opportunity for Canada’s charities and non-                        preneur group Ashoka Changemakers, the
                       profits to open up new sources of financing,                         Challenge sought private sector ideas on how



                       Figure 1, Spectrum of Organizations: From Charities to Traditional Businesses


                                           On-mission                                                                         Business
                                                                                             Social          Socially                           Pure
                          Operational     enterprising    Enterprising                                                    giving a portion
                                                                          Co-operatives     purpose        responsible                       commercial
                            charity         arm of a       non-profit                                                       of profits to
                                                                                            business        business                         enterprise
                                             charity                                                                           charity




                         Social Impact                                             RETURNS                                                   Financial
                                                                                    Blended
                       Source: Adapted from Charities Aid Foundation (CAF) Venturesome, “Financing Big Society: Why social investment matters” (2010).



4
governments and public institutions can be          which is organized to address three main            A number
more effective in helping small- and medium-        challenges:7,8                                      of exciting
                                                                                                        social finance
sized enterprises (SME) obtain private finan-
                                                                                                        initiatives are
cing.2 Among the 14 SME winners was Canadian        1. Capital mobilization – Canada does not yet       in development
Scott Gilmore, a founder and Executive Director     have a range of impact investment instru-           across Canada,
of the Peace Dividend Trust.                        ments or funds with demonstrated perform-           poised to grow
                                                    ance, into which meaningful amounts of              the local impact
                                                    capital can flow at market or above-market           investing market.
                                                                                                        Leading examples
                                                    rates of return. The absence of effective
The rise of impact                                  financial intermediaries that can aggregate
                                                                                                        include: a new
                                                                                                        private-public
                                                    small investment opportunities on a cost-
investing – a $30B                                  effective basis, with diligent assessments of
                                                                                                        community
                                                                                                        investment

opportunity                                         risk and return, is a significant barrier for        fund at Vancity;
                                                    private investors. As a result, their capital is    an investment
                                                                                                        intermediary for
                                                    still largely placed in traditional markets.        non-profit and
The growth of social enterprise, in combina-                                                            charities called
tion with other social and economic trends,         2. Enabling tax and regulatory environ-             the Community
has fuelled the rise of a new type of investing     ment – Canada’s market is still largely             Forward Fund;
aimed at mobilizing private capital to tackle       bifurcated between philanthropy (for impact)        and other
                                                                                                        platforms, like
societal challenges.                                and investment (for returns). Regulatory
                                                                                                        ClearlySo and the
                                                    confusion discourages foundations from              Social Venture
Known as impact investing, this is the active       using their assets for impact investing and         Exchange, to
investment of capital in businesses and funds       prevents or discourages financing of social          help match
that generate positive social and/or environ-       enterprises in optimal ways. The absence            impact investors
mental impacts, as well as financial returns         of direct co-investment and/or targeted tax         and social
                                                                                                        enterprises.
(from principal to above market rate) to the        incentives by governments to share risk             Quebec has a
investor.3 Impact investors want to move beyond     misses the opportunity to mobilize institu-         number of leading
socially responsible investment (which focuses      tional investors into blended-value investing.      initiatives; a
primarily on avoiding investments in “harmful”                                                          variety of profiles
companies or encouraging improved corporate         3. Investment pipeline – Although Canada            on its social
practices), to investment with social/environ-      has some notably successful social enterprises      economy can be
                                                                                                        found throughout
mental impact as a primary qualifying criterion.4   and many more in development, our pipeline of       the report.
                                                    quality investment opportunities is not yet fully
Global impact investing is a rapidly growing        developed and readily accessible. As a result,
market. With appropriate regulatory, tax and        investors often perceive social enterprises to
capacity-building measures in place, it is esti-
mated that impact investment could potentially
reach 1% of all managed US assets.5 A compar-          The Rockefeller Foundation’s
able shift could occur in Canada, where 1% of          Harnessing Impact Investing
our $3T in assets under management would               Initiative aims to grow the impact
yield $30B for investment in social enterprises        investing industry globally. Its strategy
and more sustainable community organizations.6         includes stimulating collaboration in
                                                       deals among impact investors, cre-
                                                       ating intermediation to connect supply
                                                       and demand, and supporting research
Building the necessary                                 and advocacy efforts. Two prominent
                                                       initiatives include the development of
marketplace                                            a Global Impact Investing Network
                                                       (GIIN), made up of over 30 founding
To realize this opportunity, however, Canada           organizations, and the establishment
needs a national strategy and concerted                of Impact Reporting and Investment
action by a range of public, private and               Standards (IRIS), to address the need
non-profit sector stakeholders to build                 expressed by impact investors for more
an effective impact investment market-                 transparent and consistent social-
place. This is the subject of this report,             impact measurement.



                                                                                                                         5
Figure 2, Canadian Investor Initiatives by Asset Class

      CANADA                                                          Financial First                      Impact First

                        Cash                                                                               • Vancity Deposit
                                                                                                           Products

                        Debt                                          • Ottawa Community Loan Fund         • Central One
                                                                      • Insurance Corporation of BC        • Credit Union of BC
                                                                                                           • Jubilee Fund
                                                                                                           • Social Capital
                                                                                                           Partners
                                                                                                           • Edmonton Social
                                                                                                           Enterprise Fund
                                                                                                           • Canadian Alternative
                                                                                                           Investment Cooperative
        Asset Classes




                        Mezzanine/Quasi Equity                        • Société de capital de risque
                                                                      autochtone du Québec
                                                                      (SOCARIAQ)
                                                                      • Sarona Frontiers Markets Fund

                                                    Venture Capital   • Vancity Capital Corporation        • Chantier de
                                                                      • Emerald Ventures                   l’économie social
                          Alternative Instruments




                                                                      • Chrysalix Clean Energy Tech Fund

                                                    Private/Growth    • CAPE Fund
                                                    Equity            • Investeco

                                                    Real Estate       • Alterna Community Alliance         • Jubilee Fund
                                                                      Housing Fund

                                                    Absolute Return
                                                    (Hedge Funds)

      INTERNATIONAL                                                   Financial First                      Impact First

                        Cash                                          • ShoreBank Pacific                   • Charity Bank

                        Debt                                          • The Dexia Micro-Credit Fund        • Root Capital
                                                                      • IFFlm                              • Calvert Community
                                                                                                           Investment Notes

                        Mezzanine/Quasi Equity                        • Triodos Climate Change Bonds       • Bridges Ventures
                                                                                                           Social Entrepreneurs
        Asset Classes




                                                                                                           Fund
                                                                                                           • KL Felicitas
                                                                                                           Foundation

                                                    Venture Capital   • Bridges Ventures CDV Funds         • Aavishkaar
                          Alternative Instruments




                                                    Private/Growth    • Equilibrium Capital Group          • Acumen
                                                    Equity

                                                    Real Estate       • JP Morgan Urban Renaissance
                                                                      Property Fund

                                                    Absolute Return   • BelAir Sustainable Alternatives
                                                    (Hedge Funds)     SRI Fund




    Adapted from: Phillips, Hager & North, “An Overview of Impact Investing,” (2010), 12.




6
be high risk, low yield investments. While this     marketplace that can deliver impact at scale –        “…[T]he best
report focuses primarily on mobilizing capital,     potentially during the next five to ten years.         solutions to the
there is much to be done to ensure we have a                                                              diverse challenges
                                                                                                          confronting
well-developed and growing pipeline of innova-      The report that follows offers an integrated          Canada’s
tive, investment-ready social enterprises across    national strategy for building Canada’s social        communities are
the country and that these are connected to         finance marketplace. It comprises seven                often found locally.
sources of capital and business support that will   recommendations that, while distinct, are             Every day, the
enable them to grow and succeed.                    highly inter-dependent and therefore requires         power of innovation
                                                                                                          is seen at work in
                                                    parallel and concurrent action from Canada’s
                                                                                                          communities across
                                                    governments, financial sector, philanthropic
Canada - poised                                     leaders and community sector.
                                                                                                          this country, as
                                                                                                          citizens, businesses
                                                                                                          and charitable
for change                                          Some will argue that, in the current environ-         groups join forces
                                                                                                          to tackle local
                                                    ment of economic uncertainty and fiscal con-
                                                                                                          problems.”
The sooner we can achieve a mature impact           straint, we cannot afford to invest in bold new
                                                                                                          —2010 Federal
investing marketplace, the sooner we will be        ideas. We believe the contrary. Everything            Speech from
able to draw on the full potential capacity         we have read and heard as a Task Force                the Throne
of every sector – and the synergies between         reinforces our conviction that:
them – to drive solutions to our sustain-
ability challenges. While our impact investing      1. These growing enterprising initiatives
marketplace may be young, a number of               require more sustainable sources and forms
critical market elements are already in place:      of financing to meet the societal chal-
                                                    lenges that lie ahead and effectively deploy
• A new breed of investor who wants to earn         and scale the innovative solutions being
money and have a positive impact on society;        developed;
• Pioneering impact investment funds
targeting a range of environmental and social       2. Governments and donors are challenged
goals;                                              to significantly expand their contribution to
• A growing number of foundations                   this effort at the scale required under current
looking for mission-related investment              funding frameworks; and
opportunities;
• Governments willing to look at ways to stimu-     3. There are significant opportunities for private
late private investment for public good; and        capital to fill this gap – but only if we create the
• A vibrant community of social entrepreneurs,      enabling environment and infrastructure that
civic leaders and innovative social enterprises.    makes it possible for them to do so.

  “It is this notion of making it                     Now is the time for bold and
  financially attractive to solve                           concerted action.
  social issues... [that] is intriguing a
  growing number of institutional                       Our future depends on it.
  investors globally.”
  (from RBC's subsidiary Phillips, Hager &
  North's report, "An Overview of Impact
  Investing," (November 2010).



Call to action
With coordinated effort and sufficient
investment in an enabling environment and
infrastructure, it is possible to take impact
investing in Canada from its current phase of
uncoordinated innovation to a fully formed




                                                                                                                             7
!
                                      To maximize their impact in fulfilling
                                      their mission, Canada’s public and
                                      private foundations should invest at
                                      least 10% of their capital in mission-
                                      related investments (MRI) by 2020
                                      and report annually to the public on
                                      their activity.

What is an
example of MRI?     The opportunity                                  Channeling just 10% of their total capital
                                                                     into mission-related investing could mobilize
The investment      Mission-related investing offers Canadian        $3.4B to advance the collective missions of
committee of a      foundations an opportunity to mobilize far       the foundations.10
Canadian family     greater resources to drive their missions.
foundation
decided to
                    Foundations currently manage close to
                    $34B in capital assets.9 To date, most have
provide a
loan from its       invested little of their total capital pool to   Background
endowment           advance their missions. Instead, foundations
capital to help a   have invested the majority of their capital in   Foundations in Canada and elsewhere are
local non-profit
                    traditional financial market products, relying    increasingly seeking opportunities out-
purchase a LEED
certified office      on the interest or other income generated        side traditional capital markets to make
building in the     from those products (in some cases, as           investments that will generate a reason-
area in which       little as the minimum 3.5% of their assets       able return and achieve greater impact
they provide        required by law) to fund their mission-          towards meeting their missions.11 In the US,
services. The       related activities.                              for example, the More for Mission Campaign,
loan is for $3M
over 10 years
                                                                     involving 77 foundations representing over
at an interest                                                       $30B in total assets, is actively promoting
rate of 6.5%.                                                        MRI and challenging foundations to take up
                      In the US, one of the earliest adopters        mission-related investing practices. The goal
                      and best-documented examples of mis-           of the campaign is to increase MRI commit-
                      sion-related investing is the F. B. Heron      ments by $10B over the next five years.
                      Foundation based in New York City. As
                      of the end of 2009, Heron deployed             A small number of leading Canadian founda-
                      $110M of its $240M asset base in               tions, and many of their counterparts in the
                      mission-related investments. It currently      US, have adopted mission-related investing
                      has dozens of investments in affordable        because of its potential to: 12
                      housing projects, community loan funds,
                      community development venture capital          • Better align foundation investments and
                      funds and community banks. This is in          values;
                      addition to the $10M Heron distributes         • Deploy assets, as well as investment
                      annually in charitable grants. With $110M      income, to achieve greater mission impact;
                      invested in mission-related programs,          • Preserve foundation assets by making
                      Heron has increased its financial com-          loans vs. grants;
                      mitment to doing good more than                • Support new approaches to achieve impact
                      tenfold. Importantly, the foundation has       (e.g. business-based solutions to social
                      achieved this allocation target without        problems);
                      sacrificing its financial return.                • Augment the impact of grants through



8
CAPITAL MOBILIZATION


complementary investments;                           financed from their investment income, to
• Increase appeal to entrepreneurial donors;         advance their philanthropic missions, while leaving
• Create a window for local investments;             their capital invested in traditional markets. This
• Diversify investments and reduce capital           approach dramatically under-leverages foundation
losses in stock-market downturns; and                capital for mission fulfillment and leaves social
• Promote greater sustainability of their            enterprises in Canada without the capital they
grantees by reducing their reliance on grants.       need to innovate and grow.

Despite this growing interest, MRI remains a         In Canada, it is estimated that over $100M of
niche activity in Canada’s foundation com-           foundation assets are invested in MRI. A recent
munity due to a number of barriers:13                study14 of nine leading Canadian foundations
                                                     highlighted $32M (4%) of MRI investment
• Cultural issues – Many foundations                 on total combined assets of $788M. These
separate their mission program (typically            foundations have assets ranging from $20M
grant-making) and investment activities              to $600+M. They have invested in projects ran-
(preserving and growing foundation assets),          ging from affordable housing to microfinance
with separate oversight bodies for each              funds to social purpose businesses, committing
activity. Investment committees are often            as much as $12M and anywhere from <5% to
drawn from the traditional investment sector         60% of their total capital assets.15 Deals range
and are unaware of MRI opportunities or lack         in size from under $25,000 to $10M, typically
knowledge and confidence about the poten-             at interest rates from 4.5 to 9.0%. Of the 50
tial financial performance, risks, and social         mission-related investments made by this group
impact benefits of MRI investment options.            of nine foundations, 49 have been meeting or
These predispositions can be reinforced by           exceeding financial performance expectations.
external investment advisors who are more
familiar with established financial products          For many foundations, particularly smaller
that have previously yielded results for their       ones, achieving the 10% target might be chal-
clients and who are financially rewarded for          lenging, at least initially. Investment opportun-
these types of investments through commis-           ities linked to their mission may be limited and
sion programs.                                       the effort required to identify and assess such
                                                     opportunities can be costly. Over time, however,
• Emergent marketplace – The lack of                 as the impact investing marketplace matures,
financial intermediaries means impact invest-         these challenges should diminish. We believe
ment opportunities are not easily identified.         that the implementation of other recommen-
Without experienced investment managers              dations in this report will help generate the
to assess and aggregate the many, predomin-          investment options necessary for foundations
antly small, social purpose investment oppor-        and others to invest their capital for social and
tunities into funds or products, most founda-        economic benefit.
tions (and other large institutional investors)
find it expensive or beyond their invest-
ment staffs’ capacity to invest in this space.
Traditional financial advisors are also unlikely to     Bealight Foundation, a private foundation
market individual social purpose investments to        based in Toronto with $8m in assets, is
their clients, including foundations.                  placing more than 30% of those assets in
                                                       mission-related investments, both through
• Lack of clarity on regulatory and fidu-               loans and equity. As an example, $2m has
ciary matters – Many boards and investment             been invested across twenty 5-year loans
committees are not clear how MRI fits with              for the acquisition and operation of two
Canada Revenue Agency (CRA) regulations                car service chains, under the condition
and with their fiduciary mandate. These ques-           that the franchise owner/operators will in
tions tend to reinforce any predisposition             turn hire individuals who face employment
toward traditional investing practices.                barriers. The annual interest rate on these
                                                       loans is initially 9%, but can be reduced
As a result of these barriers, most foundations        incrementally to 5% as employment tar-
in Canada continue to use grants exclusively,          gets are met and exceeded.



                                                                                                           9
CAPITAL MOBILIZATION


                                                      into which foundations can place capital to
     Moving forward                                   be deployed for social and environmental
                                                      benefit. For more information on proposed
     To achieve the 10% target within the next ten    initiatives, please see Recommendations #2 and
     years, Canada needs an active program of:        #7 on pages 11 and 27.

     1. Education and enabling supports;              Regulatory and fiduciary clarification —
     2. Peer-to-peer learning;                        To support this effort, the Canada Revenue
     3. Investment pipeline development;              Agency should clarify its formal guidance to
     4. Regulatory and fiduciary clarification; and     foundations to eliminate any misperception
     5. Reporting on MRI activity.                    or uncertainty around whether foundations
                                                      are discouraged from making mission and
     Education and enabling supports —                program related investments. Their guidance
     Community Foundations of Canada (CFC) and        should clearly state that MRI is a legitimate
     Philanthropic Foundations of Canada (PFC)        means of achieving charitable goals. CFC
     are actively working on raising awareness and    and PFC have jointly sponsored a legal paper
     enhancing understanding of MRI among their       clarifying the Income Tax Act regulations and
     members. Further education and practical         provincial Trustee Act provisions relevant to
     supports will help individual foundations to     MRI. They will be working on a strategy for
     explore MRI, provide boards and investment       disseminating this information widely to the
     committees with operational and regulatory       foundation community.
     information, and support the development
     of implementation plans. CFC and PFC plan        Reporting on MRI activity — Annual
     to invite the collaboration of other relevant    reporting on MRI activity can help to catalyze
     industry associations, including the Canadian    foundation board and investment committee
     Environmental Grantmakers’ Network and           discussions on the merits and risks of MRI.
     the Social Investment Organization. Given        Reporting also makes information on invest-
     the important role that traditional financial     ment activity and options more easily access-
     advisors play in shaping the investment strat-   ible, enabling foundations to learn from
     egies of foundations, an active effort must be   each others’ experiences and apply these
     made to include this group in the movement to    lessons in their own investment decisions. A
     strengthen MRI investing in Canada.              clear reporting framework is needed to track
                                                      whether foundations are making progress
     Peer-to-peer learning — The most powerful        toward the 10% target over time. CFC and
     advocates for change, however, are founda-       PFC should provide their members with an
     tions already engaged in MRI, who can speak      annual MRI reporting framework and provide
     directly to peers about the financial and         aggregated sector-wide updates.
     social impacts of their investment strategies.
     Encouraged by interest in the sector, The
     J. W. McConnell Family Foundation and the
     Vancouver Foundation have committed to
     work with other foundations engaged in MRI
     to share their experiences more broadly and
     to foster sector-wide efforts to achieve the
     10% target by 2020. This includes working
     with investment committees and estab-
     lishing a forum for identifying and sharing
     MRI best practices.

     Investment pipeline development —
     Foundations will need better information on
     opportunities that exist if they are to meet
     the 10% target. This involves both strength-
     ening the pipeline of impact investing oppor-
     tunities and increasing the number of funds



10
"
                      To mobilize new capital for impact investing in Canada,
                      the federal government should partner with private,
                      institutional and philanthropic investors to establish
                      the Canada Impact Investment Fund. This fund
                      would support existing regional funds to reach scale
                      and catalyze the formation of new funds. Provincial
                      governments should also create Impact Investment
                      Funds where these do not currently exist.




The opportunity                                   or foundations with an interest in impact
                                                  investing, find it difficult to source viable
Canada currently lacks impact investment          impact investing opportunities, and to
funds large enough to attract major institu-      cost-effectively assess and deploy capital in
tional investors into the marketplace. One        these opportunities. Similarly, a dispersed
or more national impact investment funds          pipeline and relatively small deal-sizes make
(acting as fund-of-funds) would create the        it challenging for institutional investors
necessary scale to attract these investors,       seeking to deploy large pools of capital
address the shortage of capital at the            to effectively participate in this emerging
regional fund level, and help support the         market. Investment managers with mandates
development of new impact investment funds        focused on specific sub-categories of impact
to fill market gaps. Experience in other juris-    investing are needed to source and package
dictions has shown that, when national gov-       high-potential investment opportunities and
ernments and the private and philanthropic        aggregate these to build sufficient scale and
sectors partner in this way, additional capital   spread investment risk. Although a number of
has followed.                                     organizations16 (typically sector or geographically
                                                  specialized) have emerged to play this role,
Complementary provincial/territorial efforts      few are large enough to attract and deploy
to create regional funds can, in turn, help       institutional capital at the present time.
develop a broader range of quality invest-
ment funds, to deploy new capital across a        There are currently at least 30 social finance
wider range of social investments that meet       investment funds in Canada, but most are
diverse investor risk/return needs. These         under $1M in assets and focus on a relatively
regional funds can also help ensure the effi-      narrow range of impacts.17 Impact investing
cient flow of new investment capital into com-     assets primarily target employment and
munities across Canada. The Quebec govern-        economic development.18 Most are directed
ment has pioneered this through the Fiducie       at for-profit social purpose businesses and
du Chantier de l’économie sociale, and other      co-operatives. There is moderate investment
provincial governments are considering the        in asset-backed loans for charities and non-
establishment of social investment funds to       profits, particularly in social housing, but
leverage private capital.                         there is limited investment in enterprise
                                                  development and in working capital for
                                                  charities and non-profits.19 In addition, a
                                                  number of cleantech venture capital funds
Background                                        are actively investing in renewable energy,
                                                  infrastructure and related technologies.
Due to the nascent nature of this marketplace,
private investors, institutional investors,



                                                                                                        11
CAPITAL MOBILIZATION


“What do we           Based on survey data, there appears to be                                                                      at the national level can leverage substan-
mean by Social        significant outstanding demand for more                                                                         tial new private impact investment capital,
Investment
                      start-up and growth capital for social                                                                         either into a national fund-of-funds or
Funds?”
                      enterprises across Canada, with estimates                                                                      directly into regional fund vehicles.
Social Investment     ranging from $450M to $1.4B. A survey
Funds chan-           of 150 organizations in Ontario revealed an                                                                    The UK government’s £20M investment in
nel capital to        estimated $90M of demand – $40M from for-                                                                      Bridges Ventures (a UK-based social invest-
organizations and     profit social purpose businesses and $48M                                                                       ment fund) in 2002 attracted over £120M of
individuals that
have historic-
                      from non-profit social enterprises, both with a                                                                 private impact investment over six years23
ally struggled to     median demand of $100,000 to $250,000.21, 22                                                                   and likely contributed to the development of
access main-          In Quebec, a 2010 survey of social enterprise                                                                  over £325M in other social venture capital
stream finance,        over the last four years by the Chantier de                                                                    funds.24, 25
but the models        l’économie sociale identified a demand in
and approaches        patient capital in the province of $250M.                                                                      In the US, investment of $1.1B in the
for the audiences
can be varied.20
                      There is significant additional demand in the                                                                   Community Development Financial
                      real estate and green infrastructure sectors                                                                   Institutions (CDFI) Fund since 1994 has lever-
Some examples in      across the country, which typically require                                                                    aged $15B in private community investment
Canada include:       much larger amounts of investment.                                                                             through individual CDFIs.
Renewal Partners,
a Vancouver-
                      The impact investment marketplace needs                                                                        We expect that action by the federal gov-
based, private
investment fund       additional capital to meet demand. Sources                                                                     ernment to establish a Canada Impact
focused on social     of capital may be available if existing or                                                                     Investment Fund would have a similar
purpose busi-         new investment funds can offer appropriate                                                                     catalytic effect, making it attractive for
nesses and real       expertise, sufficient scale and diversification                                                                  large investors to participate in the impact
estate. Renewal       of risk.                                                                                                       investing marketplace.
and Renewal2
have over 40
portfolio invest-                                                                                                                    To mobilize additional capital, we recommend
                                                                                                                                     a public investment of $20M per year (for five
                      What needs to be done
ments, including
Happy Planet                                                                                                                         years) in first loss capital, to be matched by
(organic foods and                                                                                                                   private, institutional and foundation investors
juices) and Sev-      Establish the Canada Impact                                                                                    in a fund-of-funds structure. These funds
enth Generation
(green household
                      Investment Fund                                                                                                would be drawn down gradually and deployed
products).                                                                                                                           by a professional fund manager skilled at
                      International experience suggests that a                                                                       finding new funds/products to invest in,
The Cape Fund,        relatively modest infusion of public capital                                                                   and managing the portfolio of funds. This
a $50M private
investment fund
with a strong
degree of Aborig-
                      Figure 3, Estimated Assets Under Management in Canada: Funds/Vehicles for Deployment
inal involvement
and connection to     Over 85% of assets flow through intermediaries
Aboriginal com-
munities through-
                                                           100%
                                                                                                                      Other Funds                           Other Direct         Total = $2.7B
out Canada.
                     Investment by Intermediary (in AUM)




                                                                             Other Intermediaries
                                                                  (BC NDI Trust, Chantier, CLFs, RISQ, others)                                                                           Direct Investment
The fund’s first                                            80%
                                                                                                                                          Direct
                                                                                                                                                                                         Indirect Investment
investment, made
in 2010, was to                                                        Aboriginal Financial Institutions
                                                                                   (40 orgs)
                                                                                                                                                         Toronto Community
                                                                                                                                                         Housing Corp Bonds
One Earth Farms,                                           60%                                                       Credit Unions        Other
a developing farm                                                                                                                         Inter.

located on First                                                                                                                           ESEF

Nations land.                                              40%
                                                                                                                                           SCP                                   Note:
                                                                                                                                                            Other Funds          Excludes ~$2B in
                                                                             Community Futures
                                                                                (270 orgs)                                                                  48 NS CEDIFs         cleantech AUM
                                                           20%                                                                                                 CAPE              Source:
                                                                                                                                         Renewal                                 Building Local Assets,
                                                                                                                                         Partners     ~30 Community Loan Funds   State of C/MI of Canadian
                                                                                                                                                                                 Foundations; Building Capital,
                                                                                                                                                             Investeco           Building Community;
                                                            0%                                                                                                                   websites; PPF analysis
                                                                                  Governments                      Credit Union Members Foundations            Other
                                                                                    $1,210M                                $670M          $120M                $725M


                                                                                                                 Source of Capital




12
CAPITAL MOBILIZATION


fund would create the diversified risk and           co-investment fund that can support existing
scale conditions necessary for institutional        regional funds as well as the launch of new
investors and other funders to participate in       funds (until the larger national fund is fully
this market.                                        established). A precedent already exists
                                                    in Canada for this model, as the federal
Financial modeling by the Social Investment         government flows funds directly into tech-
Organization (SIO) has shown, however, that         nology venture capital funds and companies
without this kick-start of public capital in a      (debt and equity) through the Business
two-tiered fund structure, the prospect of          Development Bank of Canada (BDC) and
sub-market investor returns will deter the          Export Development Canada (EDC).
desired participation by institutional capital.26
Over time, as the marketplace develops and
more investment opportunities arise, dem-           Build and strengthen complementary
onstrated returns and investor confidence            regional funds
should reduce the need for government first
loss capital in this fund.                          The success of these national funds will both
                                                    depend on, and help stimulate, the growth of
To be successful, the proposed national             regional funds with diverse mandates across
fund would need to offer investors a diversi-       the country. Currently, the largest regional
fied portfolio of investment fund options, as        funds are government-seeded entities (e.g.
well as potentially invest directly in select       Community Futures, Aboriginal Financial
opportunities. While this would be somewhat         Institutions) that are not structured to attract
challenging at the outset, as there is cur-         and employ incremental private capital. While
rently more demand for debt than equity             credit unions deploy large amounts of capital
financing, the introduction of significant new        (invested by their members), most funds are
investment capital should trigger a surge           small community-loan funds with less than
in enterprise activity and more equity and          $1M in assets.28
quasi-equity opportunities in the medium-
term. Canada has a variety of highly effective      Provincial/territorial governments can help to
but under-capitalized community loan funds          prime the flow of private impact investment
that could be strengthened by this new              capital from proposed national funds into
national fund, while more regional funds with       their regions by participating in and estab-
a stronger equity investment focus emerge.27        lishing their own new regional impact invest-
                                                    ment funds. For example, the Government
                                                    of British Columbia has invested $2M as
Establish a federal fund to deploy                  first-loss reserves to leverage the develop-
capital now                                         ment of a thematic social enterprise invest-
                                                    ment fund, in partnership with Vancity and
While the establishment of a large national         the Vancouver Foundation. In Quebec, the
fund-of-funds is a sound long-term strategy         Réseau d’investissement social du Québec
for building a robust marketplace, it will take     was created in 1997 with matching contribu-
time to establish, given the nascent market         tions from the Quebec government and the
and the involvement of multiple parties from        private sector. It has since invested $11.6M in
diverse sectors. As a result, there will likely     292 social enterprises, leveraging over $147M
be a significant time delay in funds actually        in total investment.
reaching promising ventures (capital needs to
flow from the fund-of-funds to regional funds        The Government of Ontario has announced
to the enterprises themselves).                     its intention to establish a $20M Social
                                                    Venture Capital Fund to support the growth
Pending the full activation and function-           of promising emerging social ventures.29 This
ality of the Canada Impact Investment Fund,         fund would focus on leveraging matching pri-
there is a need to address the immediate            vate capital to support highly scalable social
and growing demand for social capital by            enterprises in the areas of education, health,
promising enterprises. Consequently, we             affordable housing, the environment, and
propose the near-term launch of a direct            human capital development. The launch of



                                                                                                       13
CAPITAL MOBILIZATION


     this fund would send a strong positive signal
     to potential impact investors and, over time,
     demonstrate that social enterprises are
     attractive investment opportunities and
     make important social contributions.



     Moving forward
     • Leveraging the work of and collab-
     orating with the Social Investment
     Organization and other interested part-
     ners, the federal government should
     actively explore the feasibility and param-
     eters for establishing a national fund-of-
     funds, with a view to launching the Canada
     Impact Investment Fund as soon as possible.
     Public funding should also be allocated in
     the short-term to cover start-up costs of
     this fund (e.g. legal costs, fund development,
     recruiting the fund manager, and incorpora-
     tion).

     • Foundations, pension funds and finan-
     cial institutions should be encouraged to
     be founding partners in the establishment
     of a Canada Impact Investment Fund.

     • The federal government should allocate
     the first $20M of the Canada Impact
     Investment Fund (conditional on matches)
     to regional investment funds, to kick-start
     the deployment of social investment capital
     in Canada.

     • The Ontario government should pro-
     ceed with establishing the Ontario Social
     Venture Capital Fund to address current
     unmet demand for social venture capital for
     innovative social enterprises.

     • Other provincial/territorial govern-
     ments should seek ways to mobilize
     capital to create new, and expand existing,
     regional funds.




14
#
                     To channel private capital into effective
                     social and environmental interventions,
                     investors, intermediaries, social enterprises
                     and policy makers should work together to
                     develop new bond and bond-like instruments.
                     This could require regulatory change to allow
                     the issuing of certain new instruments and
                     government incentives to kick-start the
                     flow of private capital.


The opportunity                                 to raise debt-financing. These are binding
                                                commitments to pay the investor a set rate
                                                of interest over the life of the bond and
Few governments can afford to meet cur-         to return their capital at the end of the
rent societal needs and simultaneously make     term.30 Community Bonds may be secured
large-scale investments in innovation and       or unsecured and are most often used
prevention for the future. They can, however,   in Canada to raise capital for real estate
help create innovative financing vehicles        (buildings) acquisition, infrastructure, or
that enable private capital to make these       in social enterprises with reliable future
kinds of investments – banking on the best      revenue streams. In the US, they are
people, programs and ideas to address com-      frequently used by non-profits: the best-
plex social and environmental challenges        known being the Calvert Community
and build local sustainability.                 Investment Note, which has leveraged
                                                $200M in assets over a 15-year period.

                                                Charities and non-profit organizations have
What needs to be done                           deep relationships with their communities

Governments are often challenged to
meet both short-term needs and invest for         The Calvert Foundation's Community
longer-term impacts. This problem becomes         Investment Note in the US is open to
even more challenging in periods of fiscal         individual and institutional investors,
constraint.                                       with deposits as low as $20. The note
                                                  has mobilized more than $200M for
One way to address this conundrum                 investment in 250 community organiza-
is to create financial instruments that           tions in the US and around the world
encourage private investors to support the        – building or rehabilitating over 17,000
development and scale-up of successful            homes, creating 430,000 jobs, and finan-
programs. New types of financing                  cing over 25,000 co-operatives, social
instruments are emerging to do just this          enterprises, and community facilities.
– Community Bonds, Green Bonds, and
Social Impact Bonds are designed to enable        Modeled on the Calvert example, the
governments to leverage private capital to        Ottawa Community Loan Fund is
address specific societal challenges, and to      developing an Impact Investment Note,
enable individual citizens and institutional      aimed at raising $10M for investment in
investors to invest in the future                 affordable housing and social enterprise
sustainability of Canada’s communities.           for the Ottawa region. Although initially
                                                  the note will be offered to accredited
Community Bonds generally refer to                investors, the goal is to create an afford-
securities issued by non-profit organizations      able retail product for all impact investors.




                                                                                                  15
CAPITAL MOBILIZATION


     and constituencies. As such, many of them         Social Impact Bonds (SIB), currently
     view Community Bonds as a potential means         being piloted in the UK, are an innovative
     to scale up their activities and mobilize         new approach to mobilizing private capital
     private capital for innovative programs and       and community expertise to tackle specific
     enterprises, especially local ones. To be         societal problems that generate high cost
     effective vehicles for this purpose, however,     burdens for taxpayers.
     Community Bonds need appropriate and
     simplified regulation to give confidence to         Under the SIB model, private investors are
     investors and investees alike.                    motivated to seek and invest in organizations
                                                       delivering preventative solutions that
     Canadian non-profits currently have                alleviate costly remedial spending by
     difficulty issuing Community Bonds because         government. This is done through multi-year
     there is no clear process governing their         contracts with governments that agree to
     sale to the public. While provinces have          pay investors a portion of the public savings
     legislation and processes to regulate bond        realized if these interventions are successful.
     issues by corporations and co-operatives,         Because SIBs can potentially help trigger
     there are no such oversight mechanisms for        solutions to high-cost problems (e.g. youth
     non-profits. As a result, non-profits must          re-offending, clinical treatment for diabetes,
     go through onerous provincial Securities          or high energy consumption), there is strong
     Commission processes designed for corporate       interest in piloting this approach in Canada.
     bond issues and only sell to accredited
     investors.31 While they may apply for an          It is important to note, however, that SIBs
     exemption, this exemption is still incomplete.    will likely be a niche financing tool limited
                                                       to certain highly specific target impacts. A
     Green Bonds are similar to Community              key reason for this is the complexity involved
     Bonds but specifically designed to raise           in developing rigorous performance metrics
     capital for the creation of renewable energy
     infrastructure, often at a large scale.32
     Their short-term goal is to incentivize             UK Social Impact Bond Pilot
     energy producers to deploy low-carbon
     technologies, by providing low-cost debt            Social Finance, a UK non-profit
     capital. In the long-term, their aim is to          and social finance intermediary, has
     develop a renewable technology industry,            developed a strategy to reduce re-
     making countries more competitive.                  offending rates of male prisoners at
                                                         a UK jail and potentially save millions
     While not yet offered in Canada, Green              of pounds for the Ministry of Justice.
     Bonds are a common financing tool in other           Social Finance has raised £4.9M from
     jurisdictions. Examples include the $2.2B           private investors for a six-year pilot and
     US Clean Renewable Energy Bond, the $1B             has brokered an agreement with the
     World Bank Green Fund, and the European             Ministry that would see a return provided
     Investment Bank Climate Awareness Bond,             to investors only if the strategy is suc-
     which raised $1.5B USD for renewable                cessful. The Ministry will repay investors
     energy development in the first three                from government cost savings. Social
     months after launch. Designed to mobilize           Finance has used the privately-raised
     citizens as investors in sustainable energy         funds to provide multi-year funding to
     production, Green Bonds offer an alternative        two non-profits with track records of
     to tax credits and other direct subsidies,          achieving reductions in re-offending and
     with a higher capital-to-cost ratio. In Canada,     will work closely with them to build out
     government backing would initially lower            and scale their innovative models in an
     risk and provide a guaranteed return for            effort to meet the social outcome targets.
     investors, but bonds would be independently         Social Finance’s ambition is to transform
     managed by the private sector and                   the ability of the community sector to
     government guarantees phased out as these           respond to society’s changing needs by
     bonds establish a positive track-record of          enabling greater access to a variety of
     returns.                                            investment instruments.



16
CAPITAL MOBILIZATION


with respect to intervention outcomes and          • A partnership of interested social
related government savings that can be             enterprises should set up a technical
agreed upon by participating governments,          group made up of sector and financial
investors and community organizations.             experts (and informed by advisors from
                                                   government) to pilot the Social Impact
If these challenges can be overcome,               Bond in various jurisdictions. These pilots
however, long-term financial backing for            would share related research, tools and
SIBs will enable organizations with effective      approaches with each other. Federal and
solutions to highly-targeted problems to           provincial government departments, which
scale their impact, leading to a virtuous          have an interest in the development of pre-
cycle of taxpayer savings, greater private         vention strategies propelled by SIBs, should
investment in prevention, and progress             fund this early stage development.
toward our social, health and environmental
goals. Innovative programs that have social        Feasibility studies are already underway
and economic benefits and have proven               in Canada to explore the use of SIBs,
effective during the pilot phase would be          including one with the Heart and Stroke
more likely to find ongoing funding. SIBs           Foundation of Ontario that looks at lowering
provide a powerful incentive for all sectors       health-care costs through an innovative
to invest more in innovation and put in place      health management intervention to reduce
shared processes and infrastructure to             hypertension. This initial feasibility work will
support more systematic experimentation            provide tools and a path to development
and learning.                                      that will document the support necessary to
                                                   develop SIBs in Canada.


Moving forward
Community Bonds, Green Bonds and Social
Impact Bonds all have the potential to mobilize
significant new private capital into innovative
and preventative approaches to increasing
Canada’s social, economic and environmental
sustainability, as long as the necessary
regulatory frameworks and strategic supports
are in place. To achieve this:

• Provincial/territorial governments should
establish clear legislation and oversight
mechanisms to govern the public sale of
Community Bonds by non-profit organ-
izations. This may take different forms,
depending on the jurisdiction, but regulations
should take into account the relative cap-
acity of non-profits compared to larger bond
issuers, the importance of a level playing
field with respect to RRSP eligibility, and the
desire to engage individual community mem-
bers as investors.

• All levels of government involved in the
creation of renewable energy generation
infrastructure should aim to pilot a Green Bond
to accelerate Canada’s transition to a more sus-
tainable energy platform.




                                                                                                      17
$
                           To explore the opportunity of mobilizing the assets
                           of pension funds in support of impact investing,
                           Canada's federal and provincial governments are
                           encouraged to mandate pension funds to disclose
                           responsible investing practices, clarify fiduciary
                           duty in this respect and provide incentives to
                           mitigate perceived investment risk.




     The opportunity                                 investment products tailored to meet pen-
                                                     sion fund needs. 35
     Trusteed pension funds33 represent one of
     the largest single pools of capital in Canada   2. High transaction costs due to the cur-
     at $847B,34 but very few of these assets are    rent lack of scale and standardization in
     invested to achieve both a financial return      impact investing opportunities.
     and public benefits for Canadian commun-
     ities. The encouragement – through educa-       3. Legal risk due to the perception that
     tion, incentives and regulatory clarity – of    impact investing conflicts with pension
     pension funds to redirect even 0.25% of         funds’ fiduciary duty.
     their capital into impact investing could
     potentially mobilize over $2B for public        Pension funds have a legally-prescribed
     benefit initiatives and stimulate the creation   fiduciary duty to their plan beneficiaries
     and growth of impact investment products        that requires them to seek risk-adjusted
     to serve the pension fund mandates. Over        market rates of return on their investments.
     time, the participation of pension funds        While this does not prohibit them from also
     can make a critical contribution to creating    seeking ancillary public benefits from their
     a more robust social finance marketplace         investments, there appears to be a wide-
     and reduce the need for public incentives to    spread perception among pension fund
     encourage impact investing.                     trustees and advisors that it does.36



     Background                                      What needs to be done
     Canadian pension funds currently face           Canada’s federal and provincial governments
     three structural barriers to impact             should modernize legislative definitions of
     investing:                                      fiduciary duty to clearly permit the pursuit
                                                     of ancillary public benefits in addition to
     1. Limited infrastructure exists because        risk-adjusted market rates of return. This
     of a lack of qualified investment advisors      would provide the clarity pension funds need
     and investment fund managers with impact        to actively consider impact investing as a
     investing expertise, few investment fund        legitimate and integral component of their
     managers with established track records,        portfolios. This has already been done in
     limited variety of products and funds in        other jurisdictions. In the US, for example,
     which to participate, and no standard           the Department of Labour’s ETI Interpretive



18
CAPITAL MOBILIZATION


                                                 funds to actively consider whether or not
  PSAC Staff Pension Fund                        to invest for impact. Disclosure would also
  investment in Affordable Housing               enable them to see what other funds are
                                                 doing and how their assets perform over
  In 2007 the Public Service Alliance of         time, providing a stronger evidence-base for
  Canada (PSAC), Canada’s largest federal        their own decisions. The recent economic
  public service workers’ union, made a          downturn has highlighted the robustness
  $2M investment in affordable housing           of certain impact investment asset classes
  in Ottawa. The first arrangement of its         relative to the market overall,40 suggesting
  kind, the investment was made through          that more disclosure could help overcome
  an innovative partnership with Alterna         the misperception that all impact investing
  Savings Credit Union, a credit union           is financially high-risk investing.
  committed to community investing, and
  the Ottawa Community Loan Fund                 Governments can further encourage pen-
  (OCLF), a non-profit community develop-         sion funds by sharing (and therefore helping
  ment financial institution. Although the        to mitigate) their investment risk. Pension
  pension fund had long committed to the         funds lack the basis for informed risk assess-
  goal of investing a small portion of its       ment of impact investing opportunities, as
  assets in affordable housing in Ottawa,        there currently are no trusted, qualified invest-
  it took various organizations to facili-       ment advisors for this emerging category and
  tate this investment. In order to fulfill its   a very limited number of investment funds or
  fiduciary duty, the pension fund required       products with demonstrated financial returns.
  an investment grade fixed-income invest-        This makes pension funds reluctant to risk
  ment. Alterna provided a five-year GIC          their capital. Governments in other jurisdic-
  to the pension fund. In turn, the Ottawa       tions have tackled this challenge by:
  Community Loan Fund assisted Alterna
  in sourcing an appropriate affordable          1. Providing pools of patient capital to
  housing investment in Ottawa.                  qualified investment managers that
                                                 enable them to offer guarantees and credit
                                                 enhancements.
Bulletins of 1994 and 2008 clarified tar-
geted investment and fiduciary duty in the        Chantier de l’économie sociale
Employee Retirement Income Security Act          In 2006, Chantier de l’économie sociale
of 1974 (ERISA).37 This clarification is widely   in Quebec received a $23M non-repayable
considered to have fundamentally reduced         grant from the Canadian federal govern-
the reluctance of pension funds to enter         ment to develop Chantier’s investment fund
into targeted economic development (urban        (Fiducie du Chantier de l’économie sociale)
revitalization) investments and indirectly       for non-profit and co-operative enterprises
resulted in the creation of $6B in double-       in Quebec. By providing a significant pool of
bottom line funds nationally in the period       ‘first loss capital’ that reduces risk for sub-
from 1998 to 2006.38                             sequent private investors, this capital helped
                                                 Chantier to leverage an additional $30M
Clarity alone, however, will not transform       in investment at market rates from three
the current investment culture. Pension          institutional investors, including the labour-
funds will need additional forms of encour-      sponsored fund, Fonds de solidarité, and the
agement and incentives. One way is for           pension funds Fondaction and Investissement
federal and provincial regulators to require     Quebec.41 In the last three years, Chantier has
pension funds to disclose annually whether       leveraged $146M of additional investment
they incorporate environmental, social, and      in its portfolio (56 non-profits and co-oper-
governance (ESG) considerations into their       atives), which contributed to the creation of
investment decisions and, if so, how this        1,495 jobs. Investor risk is further minimized
is reflected in their investment decision-        by Chantier’s policy of maintaining a “fond de
making.39 Mandatory disclosure would not         prévoyance,” investing 35% of its capital in
constrain pension fund investment deci-          long-term, blue chip stocks and bonds.
sions in any way. It would, however, invite



                                                                                                    19
CAPITAL MOBILIZATION


     2. Providing direct guarantees on invest-        They are also seeing that such investment
     ments and credit enhancements as an              can yield market rates of return in addition
     incentive to invest.                             to social impacts.43

     New York City Employees Retirement System        As a result, numerous institutional
     (NYCERS) began making Economically               investors have embraced the United
     Targeted Investments (ETI) in 1982 to achieve    Nations Principles for Responsible
     both above benchmark financial returns            Investing (UNPRI),44 among them many
     and significant public benefits for New York       Canadian pension funds, including the
     City. Currently NYCERS targets 2% of its         Canada Pension Plan Investment Board, the
     $31B portfolio in ETIs. The Public-Private       British Columbia Investment Management
     Apartment Rehabilitation (PPAR) program is       Corporation, and Caisse de dépôt et place-
     NYCERS’ largest active ETI program, investing    ment du Québec, to name a few.45 Pension
     $447M and producing 22,511 affordable            fund signatories indicate that they are
     housing units. In order to make this invest-     long-term investors who believe that taking
     ment, NYCERS buys mortgages that are fully       environmental, social, and governance
     guaranteed by the State of New York.42           factors into consideration in investment
                                                      decision-making is in the long-term interest
     These are just two of a much broader array       of their pension plans.
     of incentives that governments at all levels,
     including local governments, can experiment
     with to encourage a greater flow of capital
     into public benefit initiatives. However, these   Moving forward
     incentives are generally viewed as the most
     effective with respect to pension funds and      Federal and provincial pension regulators
     other large institutional investors.             need to take action, by either amending
                                                      framework legislation or issuing interpretive
     Ideally, incentives would be phased out as       guidelines, that explicitly permits pension
     qualified investment managers and their           funds to seek ancillary public benefits from
     financial products demonstrate perform-           their investments and, thereby, to address
     ance in community assets, investment             environmental and social factors through
     advisors become familiar with and confident       proactive investment strategies.
     in recommending these assets, and invest-
     ment managers are able to attract investors      It is up to the federal and provincial govern-
     without government backing. In the short- to     ments, however, to create the actual financial
     medium-term, however, incentives are neces-      incentives that will permit and encourage
     sary for the development and growth of new       pension funds to begin exploring impact
     investment managers and products, without        investing within the parameters of their fidu-
     which financial risk will continue to remain      ciary responsibilities and prudent portfolio
     a significant barrier for pension funds and       investment strategies.
     other potential impact investors.
                                                      To this end, each level of government should
     Excessive transaction costs due to the lack      enter into discussions with potential invest-
     of scale and standardization in the cur-         ment managers, investment advisors and
     rent impact investing marketplace also           pension funds, to explore what is needed
     remain a significant issue for pension funds      and how best to structure incentives to both
     and other investors. For ideas on how to         leverage pension fund investment and build
     address this financial barrier, please see        regional or national investment management
     Recommendation #2 on p. 11.                      and advisory capabilities.

     Globally, an increasing number of institu-
     tional investors are aligning with traditional
     social investors in the understanding that
     a good record on social performance can
     serve the long-term interest of investors.



20
%
                       To ensure charities and non-profits are
                       positioned to undertake revenue generating
                       activities in support of their missions,
                       regulators and policy makers need to
                       modernize their frameworks. Policy makers
                       should also explore the need for new hybrid
                       corporate forms for social enterprises.




The opportunity                                   • The Canada Revenue Agency (CRA) only            In November
                                                  permits charities to engage in “related           2010 the House of
Impact investing has the potential to deliver     businesses” – businesses that are run sub-        Commons Human
                                                                                                    Resources Com-
$30B46 to public benefit initiatives across        stantially by volunteers or that are “linked”     mittee’s report on
Canada, but only if we have a regulatory          and “subordinate to” a charity’s purpose.         poverty offered
environment that actively encourages the          However, there is no clear definition in           two recommenda-
development of investment-ready social enter-     legislation or regulation of what constitutes     tions, one of which
prises. By drawing on innovative approaches       a legitimate linkage. Furthermore, charities      was: …that the
within Canada and from other jurisdictions,       that inadvertently contravene CRA policies        federal govern-
                                                                                                    ment review and
we can modernize our regulatory frameworks        risk deregistration and loss of 100% of their     implement quickly
to encourage more non-profits and charities        assets. Charities can establish separate for-     the required
to be enterprising, stimulate the formation of    profit corporations to generate revenues, but      legislative and
more social purpose businesses, and thereby       this is costly and onerous.                       regulatory reforms
increase the flow of private capital into public                                                     to allow core non-
                                                                                                    profit organiza-
benefit initiatives.                               • Non-profit organizations are subject to
                                                                                                    tions, especially
                                                  guidance from Canada Revenue Agency.              those that rely on
                                                  Indeed, “it does not matter what the profit        charitable dona-
                                                  is used for, a 149(1)(1) can not have any         tions and earned
What needs to be done                             profit earning purpose.”47 This discourages        income, to better
                                                  organizations from using enterprises to           meet their grow-
                                                                                                    ing revenue needs.
Canada’s charities and non-profits are            generate program funds or improve their
actively pursuing social enterprise as a          overall sustainability. In addition, non-profit
means to generate revenues to expand              organizations providing public benefit require
their community impact – developing and           legislative safeguards to ensure community
testing innovative new programs, scaling          asset retention similar to the non-distribution
up those that work, and creating jobs and         constraints on charities.
opportunity for disadvantaged individuals
and communities.                                  • Co-operatives may engage in enterprise,
                                                  but community-service co-operatives that
These efforts are being frustrated, however,      wish to benefit from tax free non-profit status
by a confusing patchwork of federal and           are constrained by the same rules as other
provincial regulations that discourage these      non-profit organizations – i.e. restrictions on
organizations from mobilizing business            surplus-generating activity.
methods, capital, and entrepreneurship to
advance their missions:                           • For-profit corporations are ideally suited
                                                  to establish and run enterprises, but their
                                                  primary objective by law is to maximize
                                                  shareholder value. They may legally add



                                                                                                                      21
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good
Mobilizing Private Capital for Public Good

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Mobilizing Private Capital for Public Good

  • 1. Mobilizing Private Capital for Public Good Canadian Task Force on Social Finance December 2010
  • 2. The Task Force on Social Finance was conceived by Social Innovation Generation (SiG)* to identify opportunities to mobilize private capital for public good, within either non-profit or for-profit enterprises. In the spring of 2010, the Premier of Ontario, Dalton McGuinty, encour- aged the Task Force in a letter to SiG to: “help social enterprise and social purpose business adopt social innovation business models; and develop recommendations to enhance public and private sector support of social finance to unleash its full potential in Ontario.” The members of the Task Force are: • Ilse Treurnicht, Task Force Chair and CEO of MaRS Discovery District • Tim Brodhead, President and CEO of The J.W. McConnell Family Foundation • Sam Duboc, Chairman of Pathways to Education Canada and Founder of Edgestone Capital Partners • Stanley Hartt, Chairman of Macquarie Capital Markets Canada • Tim Jackson, CEO of the Accelerator Centre and Partner of Tech Capital • Rt. Hon. Paul Martin, Former Prime Minister and Minister of Finance and Founder of Cape Fund • Nancy Neamtan, President and Executive Director of The Chantier de l’économie sociale • Reeta Roy, President and CEO of The MasterCard Foundation • Tamara Vrooman, CEO of Vancity Credit Union • Bill Young, President of Social Capital Partners Research and policy support was provided by: Jed Emerson, blendedvalue.org; Len Farber, Ogilvy Renault; Aaron Good, Public Policy Forum; Tessa Hebb, Carleton Centre for Community Innovation; Tom Haubenreisser, TCH Consulting; Charmian Love, Volans; Susan Manwaring, Miller Thomson; Liz Mulholland, Mulholland Consulting; and Nora Sobolov, Community Forward Fund. The Task Force staff team includes: Robin Cory, Tim Draimin, Allyson Hewitt, Adam Jagelewski and Joanna Reynolds. The Task Force recognizes the pioneering efforts of Sir Ronald Cohen's Task Force on Social Investment in the UK, and their process served as a model for this report. Other significant contributors to the Task Force initiative can be found on the last page of this report. Further information on the Task Force can be found at www.socialfinancetaskforce.ca The Task Force on Social Finance secretariat and research were kindly supported by the following organizations: Plus an Anonymous Macquarie Group Donor Foundation * Social Innovation Generation (SiG) is a national partnership comprised of The J.W. McConnell Family Foundation, MaRS Discovery District, PLAN Institute and the University of Waterloo. Its aim is to create a culture of continuous social innova- tion to address Canada’s social and ecological challenges. Canada’s ability to conceive, build and scale social innova- tions will require more capital than available through philanthropy and government. Canada’s emerging social finance marketplace will allow public and philanthropic capital to leverage significantly more private capital to achieve long-term benefits for Canadians.
  • 3. Dear Reader, T here has never been a better time to reconsider the role of capital markets in creating sustainable value for our society. Canadians have long relied on governments and community organizations to meet evolving social needs, while leaving markets, private capital and the business sector to seek and deliver financial returns. However, this binary system is breaking down as profound societal challenges require us to find new ways to fully mobilize our ingenuity and resources in the search for effective, long-term solutions. Mobilizing private capital to generate, not just economic value, but also social and environmental value, represents our best strategy for moving forward. Canada has already started down this road. A growing number of enterprising charities, non-profits, co-operatives and social entrepreneurs are building businesses and turning to private investors for the finan- cing they need to launch and scale up innovative new programs, become sustainable, meet a broader range of community needs, and stimulate economic growth. As a result, new investment opportunities, leveraging different instruments, are emerging to offer investors a range of positive financial returns and substantial social and environmental impacts. Our challenge now is to strengthen this emerging marketplace by mobilizing capital and putting in place the intermediary institutions, frameworks and regulations that will more efficiently connect the best people and the most innovative ideas to the private capital they need to tackle complex societal problems, create jobs and strengthen communities. This report sets out seven key actions that Canada needs to undertake, in parallel, to mobilize new sources of capital, create an enabling tax and regulatory environment, and build a pipeline of investment-ready social enterprises. Financial institutions, investors, philanthropists and governments all have a role to play in this process. Our recommendations are supported by evidence and experiences from across Canada, and from other jurisdictions like the United Kingdom and United States, that are leading the challenging work of mobilizing private capital to support public benefit opportunities. Our hope is that this report will raise awareness of social finance and stimulate a national discussion about a new partnership model between profit and public good, and the opportunity it represents for Canada’s future. Ilse Treurnicht, CEO, MaRS Discovery District, Chair, Task Force on Social Finance 1
  • 4. What is Social Finance? For centuries, the waters off Vancouver Island’s west coast were a source of food and transportation for the Tia-o-qui-aht First Nation (TFN). In 2010, these waters also became a source of clean energy through Canoe-Creek Hydro, a project owned and operated by TFN, and built to exacting environmental stan- dards to reflect their stewardship of the land. Vancouver City Savings Credit Union (Vancity) provided the loan of $5M for the plant, which is projected to generate annual revenue of $1.6M and power 1,700 homes in the area. With profits from the sale of power to BC Hydro, the TFN plans to construct a salmon hatchery to rebuild stocks and to rehabilitate local streams. A low-income newcomer family is moving into a newly-built apartment in Regent Park, Toronto, one of Canada’s oldest and largest community-housing projects. The Regent Park Revitalization Project, an ambitious plan to provide over 6,000 mixed-income housing units, recreational facilities and commer- cial spaces to thousands of residents living in this ‘new’ community, was partly financed by $450M worth of market-rate bonds sold to provincial govern- ments, pension funds and institutional investors. A young pregnant woman who had been left homeless, found the counselling and community support she needed through the Atira Women's Resource Society (AWRS), a Vancouver-based charity. The Society is able to offer pro- grams to women and children, in part, because it owns Atira’s Property Management Inc. (APMI), a for-profit company that channels 75% of its net profits to the Society to support its operations. APMI employs 200 people, many of whom are clients of AWRS, enabling people, like this young pregnant woman, to rebuild their lives. 2
  • 5. Executive Summary Recommendation #1 To maximize their impact in fulfilling their mission, Canada’s public and private foundations should invest at least 10% of their capital in mission-related investments (MRI) by 2020 and report annually to the public on their activity. Recommendation #2 To mobilize new capital for impact investing in Canada, the federal government should partner with private, institutional and philanthropic investors to establish the Canada Impact Investment Fund. This fund would support existing regional funds to reach scale and catalyze the formation of new funds. Provincial governments should also create Impact Investment Funds where these do not currently exist. Recommendation #3 To channel private capital into effective social and environmental interventions, investors, inter- mediaries, social enterprises and policy makers should work together to develop new bond and bond-like instruments. This could require regulatory change to allow the issuing of certain new instruments and government incentives to kick-start the flow of private capital. Recommendation #4 To explore the opportunity of mobilizing the assets of pension funds in support of impact investing, Canada's federal and provincial governments are encouraged to mandate pension funds to disclose responsible investing practices, clarify fiduciary duty in this respect and provide incentives to mitigate perceived investment risk. Recommendation #5 To ensure charities and non-profits are positioned to undertake revenue generating activities in support of their missions, regulators and policy makers need to modernize their frameworks. Policy makers should also explore the need for new hybrid corporate forms for social enterprises. Recommendation #6 To encourage private investors to provide lower-cost and patient capital that social enterprises need to maximize their social and environmental impact, a Tax Working Group should be established. This federal-provincial, private-public Working Group should develop and adapt proven tax-incentive models, including the three identified by this Task Force. This initiative should be accomplished for inclusion in 2012 federal and provincial budgets. Recommendation #7 To strengthen the business capabilities of charities, non-profits and other forms of social enterprises, the eligibility criteria of government sponsored business development programs targeting small and medium enterprises should be expanded to explicitly include the range of social enterprises. 3
  • 6. Introduction C anada, like many nations, is grappling at a time when many are trapped in a cycle of Canada has one with fiscal constraints and escalating short-term subsistence funding that diverts of the highest societal and environmental challenges. It is attention from their mission and impact, government debt clear that we need to rethink our approach inhibits innovation, prevents them from to GDP ratios of all to understanding and addressing these expanding solutions that work, and threatens countries globally, exceeding both challenges. Lasting solutions will require their sustainability. These organizations are, Ireland and the a renewed commitment to innovation — in therefore, seeking complementary financing United States. academe, business, government, and in the options that will provide them the flexibility —The Economist, financial and community sectors. and stability they need to focus on what Global Debt Clock, matters most – effective and innovative (November 2010). This report responds to the needs of both the approaches to serving the changing needs emerging for-profit social purpose business of Canadians. sector and the enterprising activities of charities, non-profits, and co-operatives. Social enterprise is defined as any organiza- tion or business that uses market-oriented “Our Government will take steps production and sale of goods and/or services to support communities in their to pursue a public benefit mission.1 This covers many organizational forms – ranging from efforts to tackle local challenges. enterprising charities, non-profits and co-oper- It will look to innovative charities atives to social purpose businesses, which are and forward-thinking private- for-profit businesses designed to fulfill a social sector companies to partner on mission. new approaches to many social Figure 1 below illustrates the current spec- challenges.” trum of organizations, situating social enter- —2010 Federal Speech from the Throne prises between the traditional grant-funded non-profit/charity and the single-bottom line, for-profit business. New modes of finance The importance of social finance and social for Canada's social enterprise was recently recognized by G20 leaders, with Canada’s leadership at the June enterprise sector 2010 Toronto Summit, where the Small and Medium-Sized Enterprise Finance Challenge Social finance offers an unprecedented was launched. Managed by the social entre- opportunity for Canada’s charities and non- preneur group Ashoka Changemakers, the profits to open up new sources of financing, Challenge sought private sector ideas on how Figure 1, Spectrum of Organizations: From Charities to Traditional Businesses On-mission Business Social Socially Pure Operational enterprising Enterprising giving a portion Co-operatives purpose responsible commercial charity arm of a non-profit of profits to business business enterprise charity charity Social Impact RETURNS Financial Blended Source: Adapted from Charities Aid Foundation (CAF) Venturesome, “Financing Big Society: Why social investment matters” (2010). 4
  • 7. governments and public institutions can be which is organized to address three main A number more effective in helping small- and medium- challenges:7,8 of exciting social finance sized enterprises (SME) obtain private finan- initiatives are cing.2 Among the 14 SME winners was Canadian 1. Capital mobilization – Canada does not yet in development Scott Gilmore, a founder and Executive Director have a range of impact investment instru- across Canada, of the Peace Dividend Trust. ments or funds with demonstrated perform- poised to grow ance, into which meaningful amounts of the local impact capital can flow at market or above-market investing market. Leading examples rates of return. The absence of effective The rise of impact financial intermediaries that can aggregate include: a new private-public small investment opportunities on a cost- investing – a $30B effective basis, with diligent assessments of community investment opportunity risk and return, is a significant barrier for fund at Vancity; private investors. As a result, their capital is an investment intermediary for still largely placed in traditional markets. non-profit and The growth of social enterprise, in combina- charities called tion with other social and economic trends, 2. Enabling tax and regulatory environ- the Community has fuelled the rise of a new type of investing ment – Canada’s market is still largely Forward Fund; aimed at mobilizing private capital to tackle bifurcated between philanthropy (for impact) and other platforms, like societal challenges. and investment (for returns). Regulatory ClearlySo and the confusion discourages foundations from Social Venture Known as impact investing, this is the active using their assets for impact investing and Exchange, to investment of capital in businesses and funds prevents or discourages financing of social help match that generate positive social and/or environ- enterprises in optimal ways. The absence impact investors mental impacts, as well as financial returns of direct co-investment and/or targeted tax and social enterprises. (from principal to above market rate) to the incentives by governments to share risk Quebec has a investor.3 Impact investors want to move beyond misses the opportunity to mobilize institu- number of leading socially responsible investment (which focuses tional investors into blended-value investing. initiatives; a primarily on avoiding investments in “harmful” variety of profiles companies or encouraging improved corporate 3. Investment pipeline – Although Canada on its social practices), to investment with social/environ- has some notably successful social enterprises economy can be found throughout mental impact as a primary qualifying criterion.4 and many more in development, our pipeline of the report. quality investment opportunities is not yet fully Global impact investing is a rapidly growing developed and readily accessible. As a result, market. With appropriate regulatory, tax and investors often perceive social enterprises to capacity-building measures in place, it is esti- mated that impact investment could potentially reach 1% of all managed US assets.5 A compar- The Rockefeller Foundation’s able shift could occur in Canada, where 1% of Harnessing Impact Investing our $3T in assets under management would Initiative aims to grow the impact yield $30B for investment in social enterprises investing industry globally. Its strategy and more sustainable community organizations.6 includes stimulating collaboration in deals among impact investors, cre- ating intermediation to connect supply and demand, and supporting research Building the necessary and advocacy efforts. Two prominent initiatives include the development of marketplace a Global Impact Investing Network (GIIN), made up of over 30 founding To realize this opportunity, however, Canada organizations, and the establishment needs a national strategy and concerted of Impact Reporting and Investment action by a range of public, private and Standards (IRIS), to address the need non-profit sector stakeholders to build expressed by impact investors for more an effective impact investment market- transparent and consistent social- place. This is the subject of this report, impact measurement. 5
  • 8. Figure 2, Canadian Investor Initiatives by Asset Class CANADA Financial First Impact First Cash • Vancity Deposit Products Debt • Ottawa Community Loan Fund • Central One • Insurance Corporation of BC • Credit Union of BC • Jubilee Fund • Social Capital Partners • Edmonton Social Enterprise Fund • Canadian Alternative Investment Cooperative Asset Classes Mezzanine/Quasi Equity • Société de capital de risque autochtone du Québec (SOCARIAQ) • Sarona Frontiers Markets Fund Venture Capital • Vancity Capital Corporation • Chantier de • Emerald Ventures l’économie social Alternative Instruments • Chrysalix Clean Energy Tech Fund Private/Growth • CAPE Fund Equity • Investeco Real Estate • Alterna Community Alliance • Jubilee Fund Housing Fund Absolute Return (Hedge Funds) INTERNATIONAL Financial First Impact First Cash • ShoreBank Pacific • Charity Bank Debt • The Dexia Micro-Credit Fund • Root Capital • IFFlm • Calvert Community Investment Notes Mezzanine/Quasi Equity • Triodos Climate Change Bonds • Bridges Ventures Social Entrepreneurs Asset Classes Fund • KL Felicitas Foundation Venture Capital • Bridges Ventures CDV Funds • Aavishkaar Alternative Instruments Private/Growth • Equilibrium Capital Group • Acumen Equity Real Estate • JP Morgan Urban Renaissance Property Fund Absolute Return • BelAir Sustainable Alternatives (Hedge Funds) SRI Fund Adapted from: Phillips, Hager & North, “An Overview of Impact Investing,” (2010), 12. 6
  • 9. be high risk, low yield investments. While this marketplace that can deliver impact at scale – “…[T]he best report focuses primarily on mobilizing capital, potentially during the next five to ten years. solutions to the there is much to be done to ensure we have a diverse challenges confronting well-developed and growing pipeline of innova- The report that follows offers an integrated Canada’s tive, investment-ready social enterprises across national strategy for building Canada’s social communities are the country and that these are connected to finance marketplace. It comprises seven often found locally. sources of capital and business support that will recommendations that, while distinct, are Every day, the enable them to grow and succeed. highly inter-dependent and therefore requires power of innovation is seen at work in parallel and concurrent action from Canada’s communities across governments, financial sector, philanthropic Canada - poised leaders and community sector. this country, as citizens, businesses and charitable for change Some will argue that, in the current environ- groups join forces to tackle local ment of economic uncertainty and fiscal con- problems.” The sooner we can achieve a mature impact straint, we cannot afford to invest in bold new —2010 Federal investing marketplace, the sooner we will be ideas. We believe the contrary. Everything Speech from able to draw on the full potential capacity we have read and heard as a Task Force the Throne of every sector – and the synergies between reinforces our conviction that: them – to drive solutions to our sustain- ability challenges. While our impact investing 1. These growing enterprising initiatives marketplace may be young, a number of require more sustainable sources and forms critical market elements are already in place: of financing to meet the societal chal- lenges that lie ahead and effectively deploy • A new breed of investor who wants to earn and scale the innovative solutions being money and have a positive impact on society; developed; • Pioneering impact investment funds targeting a range of environmental and social 2. Governments and donors are challenged goals; to significantly expand their contribution to • A growing number of foundations this effort at the scale required under current looking for mission-related investment funding frameworks; and opportunities; • Governments willing to look at ways to stimu- 3. There are significant opportunities for private late private investment for public good; and capital to fill this gap – but only if we create the • A vibrant community of social entrepreneurs, enabling environment and infrastructure that civic leaders and innovative social enterprises. makes it possible for them to do so. “It is this notion of making it Now is the time for bold and financially attractive to solve concerted action. social issues... [that] is intriguing a growing number of institutional Our future depends on it. investors globally.” (from RBC's subsidiary Phillips, Hager & North's report, "An Overview of Impact Investing," (November 2010). Call to action With coordinated effort and sufficient investment in an enabling environment and infrastructure, it is possible to take impact investing in Canada from its current phase of uncoordinated innovation to a fully formed 7
  • 10. ! To maximize their impact in fulfilling their mission, Canada’s public and private foundations should invest at least 10% of their capital in mission- related investments (MRI) by 2020 and report annually to the public on their activity. What is an example of MRI? The opportunity Channeling just 10% of their total capital into mission-related investing could mobilize The investment Mission-related investing offers Canadian $3.4B to advance the collective missions of committee of a foundations an opportunity to mobilize far the foundations.10 Canadian family greater resources to drive their missions. foundation decided to Foundations currently manage close to $34B in capital assets.9 To date, most have provide a loan from its invested little of their total capital pool to Background endowment advance their missions. Instead, foundations capital to help a have invested the majority of their capital in Foundations in Canada and elsewhere are local non-profit traditional financial market products, relying increasingly seeking opportunities out- purchase a LEED certified office on the interest or other income generated side traditional capital markets to make building in the from those products (in some cases, as investments that will generate a reason- area in which little as the minimum 3.5% of their assets able return and achieve greater impact they provide required by law) to fund their mission- towards meeting their missions.11 In the US, services. The related activities. for example, the More for Mission Campaign, loan is for $3M over 10 years involving 77 foundations representing over at an interest $30B in total assets, is actively promoting rate of 6.5%. MRI and challenging foundations to take up In the US, one of the earliest adopters mission-related investing practices. The goal and best-documented examples of mis- of the campaign is to increase MRI commit- sion-related investing is the F. B. Heron ments by $10B over the next five years. Foundation based in New York City. As of the end of 2009, Heron deployed A small number of leading Canadian founda- $110M of its $240M asset base in tions, and many of their counterparts in the mission-related investments. It currently US, have adopted mission-related investing has dozens of investments in affordable because of its potential to: 12 housing projects, community loan funds, community development venture capital • Better align foundation investments and funds and community banks. This is in values; addition to the $10M Heron distributes • Deploy assets, as well as investment annually in charitable grants. With $110M income, to achieve greater mission impact; invested in mission-related programs, • Preserve foundation assets by making Heron has increased its financial com- loans vs. grants; mitment to doing good more than • Support new approaches to achieve impact tenfold. Importantly, the foundation has (e.g. business-based solutions to social achieved this allocation target without problems); sacrificing its financial return. • Augment the impact of grants through 8
  • 11. CAPITAL MOBILIZATION complementary investments; financed from their investment income, to • Increase appeal to entrepreneurial donors; advance their philanthropic missions, while leaving • Create a window for local investments; their capital invested in traditional markets. This • Diversify investments and reduce capital approach dramatically under-leverages foundation losses in stock-market downturns; and capital for mission fulfillment and leaves social • Promote greater sustainability of their enterprises in Canada without the capital they grantees by reducing their reliance on grants. need to innovate and grow. Despite this growing interest, MRI remains a In Canada, it is estimated that over $100M of niche activity in Canada’s foundation com- foundation assets are invested in MRI. A recent munity due to a number of barriers:13 study14 of nine leading Canadian foundations highlighted $32M (4%) of MRI investment • Cultural issues – Many foundations on total combined assets of $788M. These separate their mission program (typically foundations have assets ranging from $20M grant-making) and investment activities to $600+M. They have invested in projects ran- (preserving and growing foundation assets), ging from affordable housing to microfinance with separate oversight bodies for each funds to social purpose businesses, committing activity. Investment committees are often as much as $12M and anywhere from <5% to drawn from the traditional investment sector 60% of their total capital assets.15 Deals range and are unaware of MRI opportunities or lack in size from under $25,000 to $10M, typically knowledge and confidence about the poten- at interest rates from 4.5 to 9.0%. Of the 50 tial financial performance, risks, and social mission-related investments made by this group impact benefits of MRI investment options. of nine foundations, 49 have been meeting or These predispositions can be reinforced by exceeding financial performance expectations. external investment advisors who are more familiar with established financial products For many foundations, particularly smaller that have previously yielded results for their ones, achieving the 10% target might be chal- clients and who are financially rewarded for lenging, at least initially. Investment opportun- these types of investments through commis- ities linked to their mission may be limited and sion programs. the effort required to identify and assess such opportunities can be costly. Over time, however, • Emergent marketplace – The lack of as the impact investing marketplace matures, financial intermediaries means impact invest- these challenges should diminish. We believe ment opportunities are not easily identified. that the implementation of other recommen- Without experienced investment managers dations in this report will help generate the to assess and aggregate the many, predomin- investment options necessary for foundations antly small, social purpose investment oppor- and others to invest their capital for social and tunities into funds or products, most founda- economic benefit. tions (and other large institutional investors) find it expensive or beyond their invest- ment staffs’ capacity to invest in this space. Traditional financial advisors are also unlikely to Bealight Foundation, a private foundation market individual social purpose investments to based in Toronto with $8m in assets, is their clients, including foundations. placing more than 30% of those assets in mission-related investments, both through • Lack of clarity on regulatory and fidu- loans and equity. As an example, $2m has ciary matters – Many boards and investment been invested across twenty 5-year loans committees are not clear how MRI fits with for the acquisition and operation of two Canada Revenue Agency (CRA) regulations car service chains, under the condition and with their fiduciary mandate. These ques- that the franchise owner/operators will in tions tend to reinforce any predisposition turn hire individuals who face employment toward traditional investing practices. barriers. The annual interest rate on these loans is initially 9%, but can be reduced As a result of these barriers, most foundations incrementally to 5% as employment tar- in Canada continue to use grants exclusively, gets are met and exceeded. 9
  • 12. CAPITAL MOBILIZATION into which foundations can place capital to Moving forward be deployed for social and environmental benefit. For more information on proposed To achieve the 10% target within the next ten initiatives, please see Recommendations #2 and years, Canada needs an active program of: #7 on pages 11 and 27. 1. Education and enabling supports; Regulatory and fiduciary clarification — 2. Peer-to-peer learning; To support this effort, the Canada Revenue 3. Investment pipeline development; Agency should clarify its formal guidance to 4. Regulatory and fiduciary clarification; and foundations to eliminate any misperception 5. Reporting on MRI activity. or uncertainty around whether foundations are discouraged from making mission and Education and enabling supports — program related investments. Their guidance Community Foundations of Canada (CFC) and should clearly state that MRI is a legitimate Philanthropic Foundations of Canada (PFC) means of achieving charitable goals. CFC are actively working on raising awareness and and PFC have jointly sponsored a legal paper enhancing understanding of MRI among their clarifying the Income Tax Act regulations and members. Further education and practical provincial Trustee Act provisions relevant to supports will help individual foundations to MRI. They will be working on a strategy for explore MRI, provide boards and investment disseminating this information widely to the committees with operational and regulatory foundation community. information, and support the development of implementation plans. CFC and PFC plan Reporting on MRI activity — Annual to invite the collaboration of other relevant reporting on MRI activity can help to catalyze industry associations, including the Canadian foundation board and investment committee Environmental Grantmakers’ Network and discussions on the merits and risks of MRI. the Social Investment Organization. Given Reporting also makes information on invest- the important role that traditional financial ment activity and options more easily access- advisors play in shaping the investment strat- ible, enabling foundations to learn from egies of foundations, an active effort must be each others’ experiences and apply these made to include this group in the movement to lessons in their own investment decisions. A strengthen MRI investing in Canada. clear reporting framework is needed to track whether foundations are making progress Peer-to-peer learning — The most powerful toward the 10% target over time. CFC and advocates for change, however, are founda- PFC should provide their members with an tions already engaged in MRI, who can speak annual MRI reporting framework and provide directly to peers about the financial and aggregated sector-wide updates. social impacts of their investment strategies. Encouraged by interest in the sector, The J. W. McConnell Family Foundation and the Vancouver Foundation have committed to work with other foundations engaged in MRI to share their experiences more broadly and to foster sector-wide efforts to achieve the 10% target by 2020. This includes working with investment committees and estab- lishing a forum for identifying and sharing MRI best practices. Investment pipeline development — Foundations will need better information on opportunities that exist if they are to meet the 10% target. This involves both strength- ening the pipeline of impact investing oppor- tunities and increasing the number of funds 10
  • 13. " To mobilize new capital for impact investing in Canada, the federal government should partner with private, institutional and philanthropic investors to establish the Canada Impact Investment Fund. This fund would support existing regional funds to reach scale and catalyze the formation of new funds. Provincial governments should also create Impact Investment Funds where these do not currently exist. The opportunity or foundations with an interest in impact investing, find it difficult to source viable Canada currently lacks impact investment impact investing opportunities, and to funds large enough to attract major institu- cost-effectively assess and deploy capital in tional investors into the marketplace. One these opportunities. Similarly, a dispersed or more national impact investment funds pipeline and relatively small deal-sizes make (acting as fund-of-funds) would create the it challenging for institutional investors necessary scale to attract these investors, seeking to deploy large pools of capital address the shortage of capital at the to effectively participate in this emerging regional fund level, and help support the market. Investment managers with mandates development of new impact investment funds focused on specific sub-categories of impact to fill market gaps. Experience in other juris- investing are needed to source and package dictions has shown that, when national gov- high-potential investment opportunities and ernments and the private and philanthropic aggregate these to build sufficient scale and sectors partner in this way, additional capital spread investment risk. Although a number of has followed. organizations16 (typically sector or geographically specialized) have emerged to play this role, Complementary provincial/territorial efforts few are large enough to attract and deploy to create regional funds can, in turn, help institutional capital at the present time. develop a broader range of quality invest- ment funds, to deploy new capital across a There are currently at least 30 social finance wider range of social investments that meet investment funds in Canada, but most are diverse investor risk/return needs. These under $1M in assets and focus on a relatively regional funds can also help ensure the effi- narrow range of impacts.17 Impact investing cient flow of new investment capital into com- assets primarily target employment and munities across Canada. The Quebec govern- economic development.18 Most are directed ment has pioneered this through the Fiducie at for-profit social purpose businesses and du Chantier de l’économie sociale, and other co-operatives. There is moderate investment provincial governments are considering the in asset-backed loans for charities and non- establishment of social investment funds to profits, particularly in social housing, but leverage private capital. there is limited investment in enterprise development and in working capital for charities and non-profits.19 In addition, a number of cleantech venture capital funds Background are actively investing in renewable energy, infrastructure and related technologies. Due to the nascent nature of this marketplace, private investors, institutional investors, 11
  • 14. CAPITAL MOBILIZATION “What do we Based on survey data, there appears to be at the national level can leverage substan- mean by Social significant outstanding demand for more tial new private impact investment capital, Investment start-up and growth capital for social either into a national fund-of-funds or Funds?” enterprises across Canada, with estimates directly into regional fund vehicles. Social Investment ranging from $450M to $1.4B. A survey Funds chan- of 150 organizations in Ontario revealed an The UK government’s £20M investment in nel capital to estimated $90M of demand – $40M from for- Bridges Ventures (a UK-based social invest- organizations and profit social purpose businesses and $48M ment fund) in 2002 attracted over £120M of individuals that have historic- from non-profit social enterprises, both with a private impact investment over six years23 ally struggled to median demand of $100,000 to $250,000.21, 22 and likely contributed to the development of access main- In Quebec, a 2010 survey of social enterprise over £325M in other social venture capital stream finance, over the last four years by the Chantier de funds.24, 25 but the models l’économie sociale identified a demand in and approaches patient capital in the province of $250M. In the US, investment of $1.1B in the for the audiences can be varied.20 There is significant additional demand in the Community Development Financial real estate and green infrastructure sectors Institutions (CDFI) Fund since 1994 has lever- Some examples in across the country, which typically require aged $15B in private community investment Canada include: much larger amounts of investment. through individual CDFIs. Renewal Partners, a Vancouver- The impact investment marketplace needs We expect that action by the federal gov- based, private investment fund additional capital to meet demand. Sources ernment to establish a Canada Impact focused on social of capital may be available if existing or Investment Fund would have a similar purpose busi- new investment funds can offer appropriate catalytic effect, making it attractive for nesses and real expertise, sufficient scale and diversification large investors to participate in the impact estate. Renewal of risk. investing marketplace. and Renewal2 have over 40 portfolio invest- To mobilize additional capital, we recommend a public investment of $20M per year (for five What needs to be done ments, including Happy Planet years) in first loss capital, to be matched by (organic foods and private, institutional and foundation investors juices) and Sev- Establish the Canada Impact in a fund-of-funds structure. These funds enth Generation (green household Investment Fund would be drawn down gradually and deployed products). by a professional fund manager skilled at International experience suggests that a finding new funds/products to invest in, The Cape Fund, relatively modest infusion of public capital and managing the portfolio of funds. This a $50M private investment fund with a strong degree of Aborig- Figure 3, Estimated Assets Under Management in Canada: Funds/Vehicles for Deployment inal involvement and connection to Over 85% of assets flow through intermediaries Aboriginal com- munities through- 100% Other Funds Other Direct Total = $2.7B out Canada. Investment by Intermediary (in AUM) Other Intermediaries (BC NDI Trust, Chantier, CLFs, RISQ, others) Direct Investment The fund’s first 80% Direct Indirect Investment investment, made in 2010, was to Aboriginal Financial Institutions (40 orgs) Toronto Community Housing Corp Bonds One Earth Farms, 60% Credit Unions Other a developing farm Inter. located on First ESEF Nations land. 40% SCP Note: Other Funds Excludes ~$2B in Community Futures (270 orgs) 48 NS CEDIFs cleantech AUM 20% CAPE Source: Renewal Building Local Assets, Partners ~30 Community Loan Funds State of C/MI of Canadian Foundations; Building Capital, Investeco Building Community; 0% websites; PPF analysis Governments Credit Union Members Foundations Other $1,210M $670M $120M $725M Source of Capital 12
  • 15. CAPITAL MOBILIZATION fund would create the diversified risk and co-investment fund that can support existing scale conditions necessary for institutional regional funds as well as the launch of new investors and other funders to participate in funds (until the larger national fund is fully this market. established). A precedent already exists in Canada for this model, as the federal Financial modeling by the Social Investment government flows funds directly into tech- Organization (SIO) has shown, however, that nology venture capital funds and companies without this kick-start of public capital in a (debt and equity) through the Business two-tiered fund structure, the prospect of Development Bank of Canada (BDC) and sub-market investor returns will deter the Export Development Canada (EDC). desired participation by institutional capital.26 Over time, as the marketplace develops and more investment opportunities arise, dem- Build and strengthen complementary onstrated returns and investor confidence regional funds should reduce the need for government first loss capital in this fund. The success of these national funds will both depend on, and help stimulate, the growth of To be successful, the proposed national regional funds with diverse mandates across fund would need to offer investors a diversi- the country. Currently, the largest regional fied portfolio of investment fund options, as funds are government-seeded entities (e.g. well as potentially invest directly in select Community Futures, Aboriginal Financial opportunities. While this would be somewhat Institutions) that are not structured to attract challenging at the outset, as there is cur- and employ incremental private capital. While rently more demand for debt than equity credit unions deploy large amounts of capital financing, the introduction of significant new (invested by their members), most funds are investment capital should trigger a surge small community-loan funds with less than in enterprise activity and more equity and $1M in assets.28 quasi-equity opportunities in the medium- term. Canada has a variety of highly effective Provincial/territorial governments can help to but under-capitalized community loan funds prime the flow of private impact investment that could be strengthened by this new capital from proposed national funds into national fund, while more regional funds with their regions by participating in and estab- a stronger equity investment focus emerge.27 lishing their own new regional impact invest- ment funds. For example, the Government of British Columbia has invested $2M as Establish a federal fund to deploy first-loss reserves to leverage the develop- capital now ment of a thematic social enterprise invest- ment fund, in partnership with Vancity and While the establishment of a large national the Vancouver Foundation. In Quebec, the fund-of-funds is a sound long-term strategy Réseau d’investissement social du Québec for building a robust marketplace, it will take was created in 1997 with matching contribu- time to establish, given the nascent market tions from the Quebec government and the and the involvement of multiple parties from private sector. It has since invested $11.6M in diverse sectors. As a result, there will likely 292 social enterprises, leveraging over $147M be a significant time delay in funds actually in total investment. reaching promising ventures (capital needs to flow from the fund-of-funds to regional funds The Government of Ontario has announced to the enterprises themselves). its intention to establish a $20M Social Venture Capital Fund to support the growth Pending the full activation and function- of promising emerging social ventures.29 This ality of the Canada Impact Investment Fund, fund would focus on leveraging matching pri- there is a need to address the immediate vate capital to support highly scalable social and growing demand for social capital by enterprises in the areas of education, health, promising enterprises. Consequently, we affordable housing, the environment, and propose the near-term launch of a direct human capital development. The launch of 13
  • 16. CAPITAL MOBILIZATION this fund would send a strong positive signal to potential impact investors and, over time, demonstrate that social enterprises are attractive investment opportunities and make important social contributions. Moving forward • Leveraging the work of and collab- orating with the Social Investment Organization and other interested part- ners, the federal government should actively explore the feasibility and param- eters for establishing a national fund-of- funds, with a view to launching the Canada Impact Investment Fund as soon as possible. Public funding should also be allocated in the short-term to cover start-up costs of this fund (e.g. legal costs, fund development, recruiting the fund manager, and incorpora- tion). • Foundations, pension funds and finan- cial institutions should be encouraged to be founding partners in the establishment of a Canada Impact Investment Fund. • The federal government should allocate the first $20M of the Canada Impact Investment Fund (conditional on matches) to regional investment funds, to kick-start the deployment of social investment capital in Canada. • The Ontario government should pro- ceed with establishing the Ontario Social Venture Capital Fund to address current unmet demand for social venture capital for innovative social enterprises. • Other provincial/territorial govern- ments should seek ways to mobilize capital to create new, and expand existing, regional funds. 14
  • 17. # To channel private capital into effective social and environmental interventions, investors, intermediaries, social enterprises and policy makers should work together to develop new bond and bond-like instruments. This could require regulatory change to allow the issuing of certain new instruments and government incentives to kick-start the flow of private capital. The opportunity to raise debt-financing. These are binding commitments to pay the investor a set rate of interest over the life of the bond and Few governments can afford to meet cur- to return their capital at the end of the rent societal needs and simultaneously make term.30 Community Bonds may be secured large-scale investments in innovation and or unsecured and are most often used prevention for the future. They can, however, in Canada to raise capital for real estate help create innovative financing vehicles (buildings) acquisition, infrastructure, or that enable private capital to make these in social enterprises with reliable future kinds of investments – banking on the best revenue streams. In the US, they are people, programs and ideas to address com- frequently used by non-profits: the best- plex social and environmental challenges known being the Calvert Community and build local sustainability. Investment Note, which has leveraged $200M in assets over a 15-year period. Charities and non-profit organizations have What needs to be done deep relationships with their communities Governments are often challenged to meet both short-term needs and invest for The Calvert Foundation's Community longer-term impacts. This problem becomes Investment Note in the US is open to even more challenging in periods of fiscal individual and institutional investors, constraint. with deposits as low as $20. The note has mobilized more than $200M for One way to address this conundrum investment in 250 community organiza- is to create financial instruments that tions in the US and around the world encourage private investors to support the – building or rehabilitating over 17,000 development and scale-up of successful homes, creating 430,000 jobs, and finan- programs. New types of financing cing over 25,000 co-operatives, social instruments are emerging to do just this enterprises, and community facilities. – Community Bonds, Green Bonds, and Social Impact Bonds are designed to enable Modeled on the Calvert example, the governments to leverage private capital to Ottawa Community Loan Fund is address specific societal challenges, and to developing an Impact Investment Note, enable individual citizens and institutional aimed at raising $10M for investment in investors to invest in the future affordable housing and social enterprise sustainability of Canada’s communities. for the Ottawa region. Although initially the note will be offered to accredited Community Bonds generally refer to investors, the goal is to create an afford- securities issued by non-profit organizations able retail product for all impact investors. 15
  • 18. CAPITAL MOBILIZATION and constituencies. As such, many of them Social Impact Bonds (SIB), currently view Community Bonds as a potential means being piloted in the UK, are an innovative to scale up their activities and mobilize new approach to mobilizing private capital private capital for innovative programs and and community expertise to tackle specific enterprises, especially local ones. To be societal problems that generate high cost effective vehicles for this purpose, however, burdens for taxpayers. Community Bonds need appropriate and simplified regulation to give confidence to Under the SIB model, private investors are investors and investees alike. motivated to seek and invest in organizations delivering preventative solutions that Canadian non-profits currently have alleviate costly remedial spending by difficulty issuing Community Bonds because government. This is done through multi-year there is no clear process governing their contracts with governments that agree to sale to the public. While provinces have pay investors a portion of the public savings legislation and processes to regulate bond realized if these interventions are successful. issues by corporations and co-operatives, Because SIBs can potentially help trigger there are no such oversight mechanisms for solutions to high-cost problems (e.g. youth non-profits. As a result, non-profits must re-offending, clinical treatment for diabetes, go through onerous provincial Securities or high energy consumption), there is strong Commission processes designed for corporate interest in piloting this approach in Canada. bond issues and only sell to accredited investors.31 While they may apply for an It is important to note, however, that SIBs exemption, this exemption is still incomplete. will likely be a niche financing tool limited to certain highly specific target impacts. A Green Bonds are similar to Community key reason for this is the complexity involved Bonds but specifically designed to raise in developing rigorous performance metrics capital for the creation of renewable energy infrastructure, often at a large scale.32 Their short-term goal is to incentivize UK Social Impact Bond Pilot energy producers to deploy low-carbon technologies, by providing low-cost debt Social Finance, a UK non-profit capital. In the long-term, their aim is to and social finance intermediary, has develop a renewable technology industry, developed a strategy to reduce re- making countries more competitive. offending rates of male prisoners at a UK jail and potentially save millions While not yet offered in Canada, Green of pounds for the Ministry of Justice. Bonds are a common financing tool in other Social Finance has raised £4.9M from jurisdictions. Examples include the $2.2B private investors for a six-year pilot and US Clean Renewable Energy Bond, the $1B has brokered an agreement with the World Bank Green Fund, and the European Ministry that would see a return provided Investment Bank Climate Awareness Bond, to investors only if the strategy is suc- which raised $1.5B USD for renewable cessful. The Ministry will repay investors energy development in the first three from government cost savings. Social months after launch. Designed to mobilize Finance has used the privately-raised citizens as investors in sustainable energy funds to provide multi-year funding to production, Green Bonds offer an alternative two non-profits with track records of to tax credits and other direct subsidies, achieving reductions in re-offending and with a higher capital-to-cost ratio. In Canada, will work closely with them to build out government backing would initially lower and scale their innovative models in an risk and provide a guaranteed return for effort to meet the social outcome targets. investors, but bonds would be independently Social Finance’s ambition is to transform managed by the private sector and the ability of the community sector to government guarantees phased out as these respond to society’s changing needs by bonds establish a positive track-record of enabling greater access to a variety of returns. investment instruments. 16
  • 19. CAPITAL MOBILIZATION with respect to intervention outcomes and • A partnership of interested social related government savings that can be enterprises should set up a technical agreed upon by participating governments, group made up of sector and financial investors and community organizations. experts (and informed by advisors from government) to pilot the Social Impact If these challenges can be overcome, Bond in various jurisdictions. These pilots however, long-term financial backing for would share related research, tools and SIBs will enable organizations with effective approaches with each other. Federal and solutions to highly-targeted problems to provincial government departments, which scale their impact, leading to a virtuous have an interest in the development of pre- cycle of taxpayer savings, greater private vention strategies propelled by SIBs, should investment in prevention, and progress fund this early stage development. toward our social, health and environmental goals. Innovative programs that have social Feasibility studies are already underway and economic benefits and have proven in Canada to explore the use of SIBs, effective during the pilot phase would be including one with the Heart and Stroke more likely to find ongoing funding. SIBs Foundation of Ontario that looks at lowering provide a powerful incentive for all sectors health-care costs through an innovative to invest more in innovation and put in place health management intervention to reduce shared processes and infrastructure to hypertension. This initial feasibility work will support more systematic experimentation provide tools and a path to development and learning. that will document the support necessary to develop SIBs in Canada. Moving forward Community Bonds, Green Bonds and Social Impact Bonds all have the potential to mobilize significant new private capital into innovative and preventative approaches to increasing Canada’s social, economic and environmental sustainability, as long as the necessary regulatory frameworks and strategic supports are in place. To achieve this: • Provincial/territorial governments should establish clear legislation and oversight mechanisms to govern the public sale of Community Bonds by non-profit organ- izations. This may take different forms, depending on the jurisdiction, but regulations should take into account the relative cap- acity of non-profits compared to larger bond issuers, the importance of a level playing field with respect to RRSP eligibility, and the desire to engage individual community mem- bers as investors. • All levels of government involved in the creation of renewable energy generation infrastructure should aim to pilot a Green Bond to accelerate Canada’s transition to a more sus- tainable energy platform. 17
  • 20. $ To explore the opportunity of mobilizing the assets of pension funds in support of impact investing, Canada's federal and provincial governments are encouraged to mandate pension funds to disclose responsible investing practices, clarify fiduciary duty in this respect and provide incentives to mitigate perceived investment risk. The opportunity investment products tailored to meet pen- sion fund needs. 35 Trusteed pension funds33 represent one of the largest single pools of capital in Canada 2. High transaction costs due to the cur- at $847B,34 but very few of these assets are rent lack of scale and standardization in invested to achieve both a financial return impact investing opportunities. and public benefits for Canadian commun- ities. The encouragement – through educa- 3. Legal risk due to the perception that tion, incentives and regulatory clarity – of impact investing conflicts with pension pension funds to redirect even 0.25% of funds’ fiduciary duty. their capital into impact investing could potentially mobilize over $2B for public Pension funds have a legally-prescribed benefit initiatives and stimulate the creation fiduciary duty to their plan beneficiaries and growth of impact investment products that requires them to seek risk-adjusted to serve the pension fund mandates. Over market rates of return on their investments. time, the participation of pension funds While this does not prohibit them from also can make a critical contribution to creating seeking ancillary public benefits from their a more robust social finance marketplace investments, there appears to be a wide- and reduce the need for public incentives to spread perception among pension fund encourage impact investing. trustees and advisors that it does.36 Background What needs to be done Canadian pension funds currently face Canada’s federal and provincial governments three structural barriers to impact should modernize legislative definitions of investing: fiduciary duty to clearly permit the pursuit of ancillary public benefits in addition to 1. Limited infrastructure exists because risk-adjusted market rates of return. This of a lack of qualified investment advisors would provide the clarity pension funds need and investment fund managers with impact to actively consider impact investing as a investing expertise, few investment fund legitimate and integral component of their managers with established track records, portfolios. This has already been done in limited variety of products and funds in other jurisdictions. In the US, for example, which to participate, and no standard the Department of Labour’s ETI Interpretive 18
  • 21. CAPITAL MOBILIZATION funds to actively consider whether or not PSAC Staff Pension Fund to invest for impact. Disclosure would also investment in Affordable Housing enable them to see what other funds are doing and how their assets perform over In 2007 the Public Service Alliance of time, providing a stronger evidence-base for Canada (PSAC), Canada’s largest federal their own decisions. The recent economic public service workers’ union, made a downturn has highlighted the robustness $2M investment in affordable housing of certain impact investment asset classes in Ottawa. The first arrangement of its relative to the market overall,40 suggesting kind, the investment was made through that more disclosure could help overcome an innovative partnership with Alterna the misperception that all impact investing Savings Credit Union, a credit union is financially high-risk investing. committed to community investing, and the Ottawa Community Loan Fund Governments can further encourage pen- (OCLF), a non-profit community develop- sion funds by sharing (and therefore helping ment financial institution. Although the to mitigate) their investment risk. Pension pension fund had long committed to the funds lack the basis for informed risk assess- goal of investing a small portion of its ment of impact investing opportunities, as assets in affordable housing in Ottawa, there currently are no trusted, qualified invest- it took various organizations to facili- ment advisors for this emerging category and tate this investment. In order to fulfill its a very limited number of investment funds or fiduciary duty, the pension fund required products with demonstrated financial returns. an investment grade fixed-income invest- This makes pension funds reluctant to risk ment. Alterna provided a five-year GIC their capital. Governments in other jurisdic- to the pension fund. In turn, the Ottawa tions have tackled this challenge by: Community Loan Fund assisted Alterna in sourcing an appropriate affordable 1. Providing pools of patient capital to housing investment in Ottawa. qualified investment managers that enable them to offer guarantees and credit enhancements. Bulletins of 1994 and 2008 clarified tar- geted investment and fiduciary duty in the Chantier de l’économie sociale Employee Retirement Income Security Act In 2006, Chantier de l’économie sociale of 1974 (ERISA).37 This clarification is widely in Quebec received a $23M non-repayable considered to have fundamentally reduced grant from the Canadian federal govern- the reluctance of pension funds to enter ment to develop Chantier’s investment fund into targeted economic development (urban (Fiducie du Chantier de l’économie sociale) revitalization) investments and indirectly for non-profit and co-operative enterprises resulted in the creation of $6B in double- in Quebec. By providing a significant pool of bottom line funds nationally in the period ‘first loss capital’ that reduces risk for sub- from 1998 to 2006.38 sequent private investors, this capital helped Chantier to leverage an additional $30M Clarity alone, however, will not transform in investment at market rates from three the current investment culture. Pension institutional investors, including the labour- funds will need additional forms of encour- sponsored fund, Fonds de solidarité, and the agement and incentives. One way is for pension funds Fondaction and Investissement federal and provincial regulators to require Quebec.41 In the last three years, Chantier has pension funds to disclose annually whether leveraged $146M of additional investment they incorporate environmental, social, and in its portfolio (56 non-profits and co-oper- governance (ESG) considerations into their atives), which contributed to the creation of investment decisions and, if so, how this 1,495 jobs. Investor risk is further minimized is reflected in their investment decision- by Chantier’s policy of maintaining a “fond de making.39 Mandatory disclosure would not prévoyance,” investing 35% of its capital in constrain pension fund investment deci- long-term, blue chip stocks and bonds. sions in any way. It would, however, invite 19
  • 22. CAPITAL MOBILIZATION 2. Providing direct guarantees on invest- They are also seeing that such investment ments and credit enhancements as an can yield market rates of return in addition incentive to invest. to social impacts.43 New York City Employees Retirement System As a result, numerous institutional (NYCERS) began making Economically investors have embraced the United Targeted Investments (ETI) in 1982 to achieve Nations Principles for Responsible both above benchmark financial returns Investing (UNPRI),44 among them many and significant public benefits for New York Canadian pension funds, including the City. Currently NYCERS targets 2% of its Canada Pension Plan Investment Board, the $31B portfolio in ETIs. The Public-Private British Columbia Investment Management Apartment Rehabilitation (PPAR) program is Corporation, and Caisse de dépôt et place- NYCERS’ largest active ETI program, investing ment du Québec, to name a few.45 Pension $447M and producing 22,511 affordable fund signatories indicate that they are housing units. In order to make this invest- long-term investors who believe that taking ment, NYCERS buys mortgages that are fully environmental, social, and governance guaranteed by the State of New York.42 factors into consideration in investment decision-making is in the long-term interest These are just two of a much broader array of their pension plans. of incentives that governments at all levels, including local governments, can experiment with to encourage a greater flow of capital into public benefit initiatives. However, these Moving forward incentives are generally viewed as the most effective with respect to pension funds and Federal and provincial pension regulators other large institutional investors. need to take action, by either amending framework legislation or issuing interpretive Ideally, incentives would be phased out as guidelines, that explicitly permits pension qualified investment managers and their funds to seek ancillary public benefits from financial products demonstrate perform- their investments and, thereby, to address ance in community assets, investment environmental and social factors through advisors become familiar with and confident proactive investment strategies. in recommending these assets, and invest- ment managers are able to attract investors It is up to the federal and provincial govern- without government backing. In the short- to ments, however, to create the actual financial medium-term, however, incentives are neces- incentives that will permit and encourage sary for the development and growth of new pension funds to begin exploring impact investment managers and products, without investing within the parameters of their fidu- which financial risk will continue to remain ciary responsibilities and prudent portfolio a significant barrier for pension funds and investment strategies. other potential impact investors. To this end, each level of government should Excessive transaction costs due to the lack enter into discussions with potential invest- of scale and standardization in the cur- ment managers, investment advisors and rent impact investing marketplace also pension funds, to explore what is needed remain a significant issue for pension funds and how best to structure incentives to both and other investors. For ideas on how to leverage pension fund investment and build address this financial barrier, please see regional or national investment management Recommendation #2 on p. 11. and advisory capabilities. Globally, an increasing number of institu- tional investors are aligning with traditional social investors in the understanding that a good record on social performance can serve the long-term interest of investors. 20
  • 23. % To ensure charities and non-profits are positioned to undertake revenue generating activities in support of their missions, regulators and policy makers need to modernize their frameworks. Policy makers should also explore the need for new hybrid corporate forms for social enterprises. The opportunity • The Canada Revenue Agency (CRA) only In November permits charities to engage in “related 2010 the House of Impact investing has the potential to deliver businesses” – businesses that are run sub- Commons Human Resources Com- $30B46 to public benefit initiatives across stantially by volunteers or that are “linked” mittee’s report on Canada, but only if we have a regulatory and “subordinate to” a charity’s purpose. poverty offered environment that actively encourages the However, there is no clear definition in two recommenda- development of investment-ready social enter- legislation or regulation of what constitutes tions, one of which prises. By drawing on innovative approaches a legitimate linkage. Furthermore, charities was: …that the within Canada and from other jurisdictions, that inadvertently contravene CRA policies federal govern- ment review and we can modernize our regulatory frameworks risk deregistration and loss of 100% of their implement quickly to encourage more non-profits and charities assets. Charities can establish separate for- the required to be enterprising, stimulate the formation of profit corporations to generate revenues, but legislative and more social purpose businesses, and thereby this is costly and onerous. regulatory reforms increase the flow of private capital into public to allow core non- profit organiza- benefit initiatives. • Non-profit organizations are subject to tions, especially guidance from Canada Revenue Agency. those that rely on Indeed, “it does not matter what the profit charitable dona- is used for, a 149(1)(1) can not have any tions and earned What needs to be done profit earning purpose.”47 This discourages income, to better organizations from using enterprises to meet their grow- ing revenue needs. Canada’s charities and non-profits are generate program funds or improve their actively pursuing social enterprise as a overall sustainability. In addition, non-profit means to generate revenues to expand organizations providing public benefit require their community impact – developing and legislative safeguards to ensure community testing innovative new programs, scaling asset retention similar to the non-distribution up those that work, and creating jobs and constraints on charities. opportunity for disadvantaged individuals and communities. • Co-operatives may engage in enterprise, but community-service co-operatives that These efforts are being frustrated, however, wish to benefit from tax free non-profit status by a confusing patchwork of federal and are constrained by the same rules as other provincial regulations that discourage these non-profit organizations – i.e. restrictions on organizations from mobilizing business surplus-generating activity. methods, capital, and entrepreneurship to advance their missions: • For-profit corporations are ideally suited to establish and run enterprises, but their primary objective by law is to maximize shareholder value. They may legally add 21