BTL Ideas

S
Simon WilliamManaging Director at Selfast Inc em Selfast Inc
SELFAST INC, THE BRAND THAT SERVES BRANDS
Your inhouse Agency
CONTENT
• CONCEPT
• Who we are
• Why Through the Line
• Why not Above or Below
• COVERAGE
• Clients
• Services
• EXECUTION
• Best Practices
ESTABLISHMENT
The agency was established on 20.05.89 in Bangalore by Simon
William. We cut through the line that connects brands with
customers.
* Team of professionals based in Bangalore
* Over 150 freelancers nationwide
* Established partnerships with over 20 contractors in
Bangalore and across the country
SELFAST is the brand that serves brands.
We believe in the fusion of CONCEPT, COVERAGE & EXECUTION.
SELFAST INC
• Selfast Inc services the following marketing disciplines:
• A-School activations , Sampling ,academic and sports events .
• B-Managed retail merchandising ,sales promoters & field marketing execution
services .
• C-Retail architectures & retail design . Store branding
• D-Print production process .
• Operating through a combination of networks and regional organizations.
• Selfast Inc serves multinational, national and local clients .
•
NETWORK
• COMPREHENSIVE NETWORK TO DELIVER IT ALL
• contractors from designers to media coverage, from print to market
research
• nationwide coverage for the campaigns you require. we act locally
with the big picture in mind
• regional expansion in line with your business growth
• lasting partnerships with trusted experts from the industry
UNIQUE PROPOSITION
We get close and personal with your brand, your market &
your customers. We create memories through innovative
& interactive brand engagement. Our ultimate objective
is to elevate brands to the minds of customers.
Our work is POWERFUL RELEVANT MEMORABLE ACTIONABLE.
MISSION
WE MATERIALISE IDEAS FOR CONSUMERS
TO UNIQUELY EXPERIENCE YOUR BRAND.
• We enhance your brand aesthetics and objectives in line with the overall
message and strategy of your brand.
• We make sure you get seamless flow from start to finish for your campaigns.
VISION & VALUES
• We envisage a partnership with you, your brand and your
customers!
• We value …
• IDEAS: we twist them around & manifest them.
• YOUR VOICE: we listen to you. we hear you.
• OUR NAMES: our reputation is on the line.
• EXCELLENCE: we are quality maniacs.
• PEOPLE POWER: we nurture our relationships.
• OPEN-MINDEDNESS: we love to share & enrich.
OUR CLIENTS
OUR CLIENTS
OUR CLIENTS
OUR CLIENTS
OUR CLIENTS
OUR CLIENTS
OUR SERVICES
Brand & Market
Knowledge
Execution
& Supervision
Budget
Management
Creative Concept,
Planning &
Design
Monitoring &
Report
Assessment of
Client needs
OUR APPROACH
BRAND SERVICES
• CREATIVE
• Design, Graphics, Animation & Entertainment
• ENGAGEMENTS
• Samplings, Demonstration, Personal Sales, Consumer Interactives, Brand Audit
• BRAND POPs & POSMs
• Design, Production, Logistics & Installation
• BRAND SPACES
• Decoration, Styling & Staging, Catering & Technical Equipment
• TEAMS
• Selection & Recruitment, Training, Supervision & Evaluation
• the ultimate achievement:
• high brand visibility, consumer engagement & sales increase
• Contact Details
• Simon william
• Chief Consultant
• Selfast Inc
• Bangalore-500003
• Mail – selfast@gmail.com
• Cell – 09980903068
SELFAST INC
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BTL Ideas

  • 1. SELFAST INC, THE BRAND THAT SERVES BRANDS Your inhouse Agency
  • 2. CONTENT • CONCEPT • Who we are • Why Through the Line • Why not Above or Below • COVERAGE • Clients • Services • EXECUTION • Best Practices
  • 3. ESTABLISHMENT The agency was established on 20.05.89 in Bangalore by Simon William. We cut through the line that connects brands with customers. * Team of professionals based in Bangalore * Over 150 freelancers nationwide * Established partnerships with over 20 contractors in Bangalore and across the country SELFAST is the brand that serves brands. We believe in the fusion of CONCEPT, COVERAGE & EXECUTION.
  • 4. SELFAST INC • Selfast Inc services the following marketing disciplines: • A-School activations , Sampling ,academic and sports events . • B-Managed retail merchandising ,sales promoters & field marketing execution services . • C-Retail architectures & retail design . Store branding • D-Print production process . • Operating through a combination of networks and regional organizations. • Selfast Inc serves multinational, national and local clients . •
  • 5. NETWORK • COMPREHENSIVE NETWORK TO DELIVER IT ALL • contractors from designers to media coverage, from print to market research • nationwide coverage for the campaigns you require. we act locally with the big picture in mind • regional expansion in line with your business growth • lasting partnerships with trusted experts from the industry
  • 6. UNIQUE PROPOSITION We get close and personal with your brand, your market & your customers. We create memories through innovative & interactive brand engagement. Our ultimate objective is to elevate brands to the minds of customers. Our work is POWERFUL RELEVANT MEMORABLE ACTIONABLE.
  • 7. MISSION WE MATERIALISE IDEAS FOR CONSUMERS TO UNIQUELY EXPERIENCE YOUR BRAND. • We enhance your brand aesthetics and objectives in line with the overall message and strategy of your brand. • We make sure you get seamless flow from start to finish for your campaigns.
  • 8. VISION & VALUES • We envisage a partnership with you, your brand and your customers! • We value … • IDEAS: we twist them around & manifest them. • YOUR VOICE: we listen to you. we hear you. • OUR NAMES: our reputation is on the line. • EXCELLENCE: we are quality maniacs. • PEOPLE POWER: we nurture our relationships. • OPEN-MINDEDNESS: we love to share & enrich.
  • 15. OUR SERVICES Brand & Market Knowledge Execution & Supervision Budget Management Creative Concept, Planning & Design Monitoring & Report Assessment of Client needs OUR APPROACH
  • 16. BRAND SERVICES • CREATIVE • Design, Graphics, Animation & Entertainment • ENGAGEMENTS • Samplings, Demonstration, Personal Sales, Consumer Interactives, Brand Audit • BRAND POPs & POSMs • Design, Production, Logistics & Installation • BRAND SPACES • Decoration, Styling & Staging, Catering & Technical Equipment • TEAMS • Selection & Recruitment, Training, Supervision & Evaluation • the ultimate achievement: • high brand visibility, consumer engagement & sales increase
  • 17. • Contact Details • Simon william • Chief Consultant • Selfast Inc • Bangalore-500003 • Mail – selfast@gmail.com • Cell – 09980903068 SELFAST INC