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OnlineMarketingGroningen
WhyEmailmarketing?
A form of CRMCustomer Identification Customer Retention
Customer Attraction Customer Development
Swift, 2001
WhyEmailmarketing?
Rosales, 2013
OMG
Eye catching
picture to
attract new
customers
Social media information
(Customer Development)
Results
 Increase of 5.7% in visitors from 2015 to 2016
 Increase of 11.2% in Email subscriptions from 2015 to 2016
 Increase of 13.1% page views of Wadden.nl from 2015 to 2016
@OnlineMarketingGroningen
@OLM_Groningen
Or send us an e-mail: Info@OMG.nl

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