1. © Alleasing© Alleasing
Case study
“WHAT SETS ALLEASING APART IS
THAT THEY TOOK THE TIME TO TRULY
UNDERSTAND OUR BUSINESS. IN
ADDITION, THEY ARE FLEXIBLE, THEY
LISTEN TO OUR CLIENTS’ NEEDS AND
THEY DELIVER EXCEPTIONAL
CUSTOMER SERVICE, WHICH
INCLUDES ONGOING TRAINING FOR
OUR STAFF.”
NIGEL GRIEVES, National Sales &
Operations Manager
BACKGROUND
Shimadzu Scientific (Shimadzu) is a subsidiary of the global Shimadzu
Corporation, which was founded in 1875. Shimadzu Scientific provides a
broad range of analytical instruments, which are utilised for research,
development and quality control in a variety of fields.
THE CHALLENGE
Over recent years, Shimadzu’s customers have found it increasingly difficult
to fund new equipment with cash. Just 2-3 years ago only 5% of customers
sought a finance option – now, around 40% of customers are looking to
finance their equipment and expectations suggest appetite will only
continue to rise.
To address changing customer needs, Shimadzu required a partner that
would work with their business to embed a finance offering.
Given the sales cycle is long and the needs of clients are varied, Shimadzu
also required a partner that was willing to spend time getting to know the
business, its sales model and its customers. Providing ongoing support to the
sales team was also critical.

2. © Alleasing© Alleasing
“LEASING HAS BECOME
PART OF OUR SOLUTION –
WE AREN’T JUST TALKING
TO OUR CUSTOMERS ABOUT
THEIR EQUIPMENT NEEDS,
WE ARE TALKING TO THEM
ABOUT THEIR FINANCE
REQUIREMENTS AS WELL.”
NIGEL GRIEVES, National
Sales & Operations Manager
Case study
THE SOLUTION
Alleasing offered a true partnership approach, which allows Shimadzu to attach a finance
option to its equipment sales.
Importantly for Shimadzu’s clients, there is a significant amount of flexibility in transaction
structure, enabling a variety of client drivers to be addressed. The flexibility also extends to
swap-outs and upgrades, allowing customers to move to next generation technology during
their finance term if they wish.
The partnership includes ongoing training and support for the sales staff.
THE OUTCOME
“Alleasing is different to other leasing firms I’ve worked with,” said Nigel Grieves, National
Sales & Operations Manager at Shimadzu Scientific.
“What sets them apart is that they took the time to truly understand our business and the
equipment we sell. In addition, they are flexible, they listen to our clients’ needs and they
deliver exceptional customer service, which includes ongoing training for our staff.
“Our sales team has embraced the partnership because it has enabled deeper, more
engaging conversations with clients regarding their equipment needs and funding options. It
has also opened up opportunities and helped our team to close deals.
“We could not be happier with the partnership we’ve established. It has delivered results in a
short space of time and we look forward to continued success,” he said.