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Browse abandonment email remarketing smart pak silverpop

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Browse abandonment email remarketing smart pak silverpop

  1. 1. Browse Abandonment RemarketingSmartPak Equine
  2. 2. Browse Abandonment: Expressing Interest Sent Delivered Opened Clicked Product Views Cart Additions Checkouts Orders Revenue Units
  3. 3. Browse Behavior• 37.6% Open Rate• 7.35% CTR• $0.44 Rev/Email
  4. 4. Browse Behavior
  5. 5. Browse Behavior
  6. 6. Browse Behavior
  7. 7. Interested In Learning More? 2012 Email Marketing Benchmark Report silverpop.com/marketing-resources www.slideshare.net/silverpop Twitter.com/silverpop Facebook.com/silverpop

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