Strategic Business Planning Part 1

Welcome! Session 1 – July 6, 2004 Instructor - Kevin Hawley [email_address]

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Agenda – Session 1 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Course Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Your Responsibilities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Introductions ,[object Object],[object Object],[object Object],[object Object],[object Object]

The Business Plan ,[object Object],[object Object],[object Object],[object Object]

The Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Executive Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Class Exercise: Mission Statement ,[object Object],[object Object],[object Object],[object Object]

Class Exercise: Mission Statement ,[object Object],[object Object],[object Object]

Class Exercise: 3-5 Business Goals ,[object Object],[object Object],[object Object],[object Object]

Class Exercise: 3-5 Business Goals ,[object Object],S – Short Term (1-5 years) M – Measurable A – Attainable R – Realistically achievable, given your resources T – Time specific

Product/Service Descriptions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Product/Service Descriptions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Class Exercise: Refining Your Product/Service Descriptions ,[object Object],[object Object],[object Object],[object Object]

Class Exercise: Value Proposition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Class Exercise: Value Proposition ,[object Object],[object Object],[object Object],[object Object],[object Object]

Homework: Value Proposition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Management Team Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Homework Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],Questions about the assignments?

Strategic Business Planning Part 1

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Strategic Business Planning Part 1