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Mapping Game Design to
Transformational Outcomes
Serious Play Conference 2018
Name: Dmitriy Babichenko Titles:
1. Professor of Practice
2. Director, Learning Technologies Lab
Primary Appointment: School of Computing &
Information
Secondary Appointment: School of Pharmacy
Age: Irrelevant
Zodiac Sign: Aries
Name: Lorin Grieve
Title: Reverend Lady Doctor
Vocation: Instructor, Instructional
Designer, Game Designer
Primary Appointment: School of Pharmacy
Secondary Appointment: School of
Computing & Information
Species: Fox/Raven Chimera
Who: Ravi Patel
What: New Idea Mercenary (Staff/Faculty
Hybrid)
Where: School of Pharmacy
When: 6+ year in education/practice Why:
Make bad things good
Acknowledgements
To Dr.Olufunmilola Abraham,
PhD, MS, BPharm1, this project’s original PI,
William O’Toole and Daniel Justice for game
design and implementation, Jonathan Velez for
game design and project management, Tammy
Young, for coordinating resources, and Alison
Feathers,
MPH, for working with study participants
Over-the-counter (OTC) medication
misuse
• Dextromethorphan (DXM)
• Loperamide
• Tylenol
OTC medication misuse
Trends in Prevalence of Cough Medicine
(non-prescription) for 8th Graders, 10th
Graders, and 12th Graders; 2017
• 8th Graders: 2.1%
• 10th Graders 3.6%
• 12th Graders 3.2%
https://www.drugabuse.gov/drugs-abuse/over-counter-medicines
What do adventure games and
preventing OTC misuse have in
common?
What problem are we trying to
address?
Who Is Our Target Audience?
If your target audience does not
like your game ...
...and still does not like your
game...
What transformational effect
are we trying to achieve?
What game mechanics can you
create to achieve the desired
effect?
Game teaches concepts of appropriate medication use through
mechanics of using potions to maintain player’s health
How do you reinforce desired
behaviors?
Potions
Alchemy
Book
Health Status
Bar
Potions’Half
Life Bars
Players come to understand the serious negative
ramifications from medication misuse and abuse
Too much
red potion
Red Potion
restores health,
but too much of
it causes
slowness
How Do We Measure The
Transformational Effect?
Measuring Short-Term Efficacy
• Pretest
• Playtest
• Posttest
• Debriefing (post-playtest interview)
What game are you trying to
design?
Warning - if you don’t
have a game in mind, we
will pitch one of ours
and then steal your
ideas...
What game are you
trying to design?
• What problem are you trying to address?
• Who is your target audience?
• What transformational effect are you trying to
achieve?
• How do you measure that transformational effect?
• What game mechanics can you create to achieve
the desired effect?
• How do you reinforce desired behaviors?
Questions?
Dmitriy Babichenko
Thank you!
Mapping Game Design to Transformational Outcomes

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Mapping Game Design to Transformational Outcomes

  • 1. Mapping Game Design to Transformational Outcomes Serious Play Conference 2018
  • 2. Name: Dmitriy Babichenko Titles: 1. Professor of Practice 2. Director, Learning Technologies Lab Primary Appointment: School of Computing & Information Secondary Appointment: School of Pharmacy Age: Irrelevant Zodiac Sign: Aries
  • 3. Name: Lorin Grieve Title: Reverend Lady Doctor Vocation: Instructor, Instructional Designer, Game Designer Primary Appointment: School of Pharmacy Secondary Appointment: School of Computing & Information Species: Fox/Raven Chimera
  • 4. Who: Ravi Patel What: New Idea Mercenary (Staff/Faculty Hybrid) Where: School of Pharmacy When: 6+ year in education/practice Why: Make bad things good Acknowledgements To Dr.Olufunmilola Abraham, PhD, MS, BPharm1, this project’s original PI, William O’Toole and Daniel Justice for game
  • 5. design and implementation, Jonathan Velez for game design and project management, Tammy Young, for coordinating resources, and Alison Feathers, MPH, for working with study participants Over-the-counter (OTC) medication misuse • Dextromethorphan (DXM) • Loperamide
  • 6. • Tylenol OTC medication misuse Trends in Prevalence of Cough Medicine (non-prescription) for 8th Graders, 10th Graders, and 12th Graders; 2017 • 8th Graders: 2.1% • 10th Graders 3.6% • 12th Graders 3.2%
  • 7. https://www.drugabuse.gov/drugs-abuse/over-counter-medicines What do adventure games and preventing OTC misuse have in common? What problem are we trying to address? Who Is Our Target Audience?
  • 8.
  • 9. If your target audience does not like your game ...
  • 10. ...and still does not like your game...
  • 11.
  • 12.
  • 13.
  • 14. What transformational effect are we trying to achieve? What game mechanics can you create to achieve the desired effect? Game teaches concepts of appropriate medication use through mechanics of using potions to maintain player’s health
  • 15. How do you reinforce desired behaviors? Potions Alchemy Book Health Status Bar Potions’Half Life Bars
  • 16. Players come to understand the serious negative ramifications from medication misuse and abuse Too much red potion Red Potion restores health, but too much of it causes slowness
  • 17. How Do We Measure The Transformational Effect?
  • 18.
  • 19. Measuring Short-Term Efficacy • Pretest • Playtest • Posttest • Debriefing (post-playtest interview) What game are you trying to design?
  • 20. Warning - if you don’t have a game in mind, we will pitch one of ours and then steal your ideas... What game are you trying to design? • What problem are you trying to address? • Who is your target audience?
  • 21. • What transformational effect are you trying to achieve? • How do you measure that transformational effect? • What game mechanics can you create to achieve the desired effect? • How do you reinforce desired behaviors? Questions?