From the SMX Advanced Conference in Seattle, Washington, June 2-3, 2015. SESSION: What You Should Be Doing With App Deep Linking. PRESENTATION: Increasing App Installs With App Indexation - Given by Justin Briggs, @justinrbriggs - Briggsby, CEO. #SMX #22A
9. #SMX #22A @JustinRBriggs
55% of teens and 41% of adults use
voice search more than 1 time a day
- Google’s Mobile Voice Study
10. #SMX #22A @JustinRBriggs
Search as an Interface
Visits to app,
not websites
Takes action on
your behalf
Hands free UI
(wearables)
Solutions, not
web pages
Search examples: http://blog.tackmobile.com/article/android-wear-gui-elements/
18. #SMX #22A @JustinRBriggs
App Deep Links
android-app://{package_id}/{scheme}/{host_path}
package_id - app ID in Play store
scheme - http or custom scheme
host_path - specific content within app
19. #SMX #22A @JustinRBriggs
Intent Filter: AndroidManifest.xml
Defines the structure of your
app URIs
<activity android:name="com.example.android.GizmosActivity"
android:label="@string/title_gizmos" >
<intent-filter android:label="@string/filter_title_viewgizmos">
<action android:name="android.intent.action.VIEW" />
<!-- Accepts URIs that begin with "http://example.com/gizmos” -->
<data android:scheme="http"
android:host="example.com"
android:pathPrefix="/gizmos" />
<category android:name="android.intent.category.DEFAULT" />
<category android:name="android.intent.category.BROWSABLE" />
</intent-filter>
</activity>