Analysing Media in Virtual Worlds

September 29, 2007 Analyzing Media in Virtual Worlds Chris Carella, Chief Creative Officer The Electric Sheep Company

Opportunities Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],A vMTV resident hangs out while drinking a Pepsi

Game Worlds Vs Social Worlds Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Community Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],[object Object],[object Object],Virtual Laguna Beach The L Word in Second Life

Building Community Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Virtual Laguna Beach iVillage, Girls Night Out

The Narrative Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],[object Object],[object Object],Virtual Laguna Beach, Winter Formal

Transmedia Story Telling Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],[object Object],ROAR, The Game

Programming Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Justin Timberlake in SL Bantam Dell, Author Event

Games Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],[object Object],Smokin’ Aces, Second Life Assassin Shockwaves Water Fight

Machinima Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],Douglas Gayeton My Second Life: The Video Diaries of Molotov Alva Eden’s Garden

Broadcast into the Virtual World Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Major League Baseball, Yankees vs Redsox

Reporting on the Virtual World Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Reuters in Second Life Adam Pasick, Virtual Worlds Bureau Chief

Digital Goods Only Esc Proprietary and Confidential

User Ownership Esc Proprietary and Confidential Motorati: User Created Content

Virtual World Exclusive Content Esc Proprietary and Confidential ,[object Object],[object Object],[object Object],[object Object]

Discussion Esc Proprietary and Confidential Chris Carella, Chief Creative Officer The Electric Sheep Company [email_address] 703.400.6533 Chris Carella is Satchmo Prototype

Analysing Media in Virtual Worlds

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