Basecamp Dublin Keynote

1. Forward-Looking Statements Statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

2. A Celebration of TrailblazersS A L E S F O R C E B A S E C A M P D U B L I N Maeve McMahon Royal Bank of Scotland Heather Black Salesforce Supermums David Dempsey  Ireland Country Leader @dpdwex

3. thank y u ev3nts

4. Brigid Charmant Head of Sales, Ireland & UK

5. 4th Industrial   Revolution 3rd Industrial Revolution2nd Industrial Revolution1st Industrial Revolution STEAM ELECTRICITY COMPUTING CONNECTIVITY 1700s 1800s 1900s Today We Are All Moving Forward

6. We Are All Connected Welcome to the Fourth Industrial Revolution

7. Customer  Success  Platform Integration Analytics Platform & Ecosystem EngagementIndustries Communities Marketing ServiceProductivity Commerce Sales Enablement Trailblazer COMMUNITY Intelligent Customer 360

8. $1.7B FY11 $2.3B FY12 $3.1B FY13 $4.1B FY14 $5.4B FY15 $6.7B FY16 $8.4B FY17 Doing Well and Doing GoodDoing Well and Doing Good $10.5B FY18 $13.28BFY19 Celebrating Salesforce’s 20th Birthday!

9. A Culture of Engaging All Stakeholders

10. PUBLIC EDUCATION EQUAL PAY EQUAL OPPORTUNIT Y ENVIRONMENT EQUAL RIGHTS Putting Our Values into Action

11. Trailblazers Business Is the Greatest Platform for Change 1% Time 1% Product 1-1-1 Model 3.8M+ Volunteer hours $260M+ Grants 40K+ Nonproﬁts & Education 1% Equity

12. Including Everyone: The Trailblazer Community Strategic Technology   Partners Salesforce  MVPs Community Groups Women in Technology Student   Groups Vetforce ISVs & SIs

13. 1.8M 2016 5M 2017 TODAY 400K 2015 BADGES  EARNED13M The fun way   to learn Trailblazers Skilling Up Faster than Ever Laila Zaghari   Salesforce Supermums Marcio Hociko LeasePlan

14. Amanda Ouédraogo Capgemini Benoit Dewaele Barry Callebaut Natalie Rollin Wonderbox Source 1. IDC White Paper sponsored by Salesforce, The Salesforce Economy Forecast: 3.3 Million New Jobs, $859 Billion New Business Revenues to Be Created from 2016 to 2022, October 2017 2. Nucleus Research sponsored by Salesforce, The Real Economic Impact of Trailhead, March 2018. New jobs  by 2022 3.3M $859B GDP impact  by 2022 1 in 4 Trailhead learners found a new job The Salesforce Economy Creating millions of jobs and millions of Trailblazers Certified Salesforce consultants by 2022 200K

15. Salesforce Is Committed to Ireland Country Investment Customer Success Ecosystem Investment Salesforce Ventures Europe Trailblazer Fund $125M 1500 New Jobs International Hub 100% Renewable Energy Salesforce Tower Dublin $1M Grant New

16. x Subtitle text Trailblazers in Action FPO Christina Eskebaek e-Commerce and   Omnichannel Director Christopher Zanardi-Landi President and CEO Eddie Cullen Managing Director, Commercial Banking Division Maeve McMahon Director, Marketing & Colleague Communications

17. Nalina Athyantha Director, Solutions Marketing

18. Pink Is a  Trailblazer White glove   customer   experience across  all channels 26retail stores in  5 countries

20. Pink  360 Powered by the   Customer Success  Platform Company-wide insights Scalable platform PINK appRetail  solutions Retail associate community pinkshirtmaker.com Personalised newsletters Empowered employees White glove  service Account  collaboration Bespoke clienteling Integrated POS & shipping systems Trailblazer COMMUNITY Customers

21. Included Deliver a uniﬁed customer experience Salesforce Customer 360 Connected  Salesforce apps Customer   360 ID Pre-built  packages Trailblazer COMMUNITY Intelligent Customer 360

22. Einstein Voice Talk to Salesforce Updates Briefings Dashboards Bots

23. Take the Trailmix sforce.co/ Pink360 Powered by the   Customer Success  Platform Customers Pink  360 Integrated POS & shipping systems pinkshirtmaker.com White glove  service Company-wide insights Scalable platform PINK appRetail solutions Retail associate community Personalised newsletters Empowered employees Bespoke clienteling Account  collaboration Trailblazer COMMUNITY Customers

24. x Subtitle text Trailblazers in Action Christina Eskebaek e-Commerce and   Omnichannel Director Christopher Zanardi-Landi President and CEO Eddie Cullen Managing Director, Commercial Banking Division Maeve McMahon Director, Marketing & Colleague Communications

25. Mark Stanley VP Marketing

26. Creating opportunities for people   to rise Ulster Bank Is aTrailblazer 1.9 MillionSatisfied customers  across Ireland

28. Unified financial services experience Intelligence across all business lines Customised user interface Customer Onboarding Connected Commerce Personalised   financial journeys Onboard new employees Consistent, seamless service Collaboration at scale Informed sales conversations Integration across business Next Best Product Powered by the   Customer Success  Platform Ulster Bank  360 Trailblazer COMMUNITY Intelligent Customer 360 Employees & Customers

29. Powered by the   Customer Success  Platform Ulster Bank  360 Trailblazer COMMUNITY Intelligent Customer 360 Employees & Customers Unified financial services experience Intelligence across all business lines Customised user interface Customer Onboarding Connected Commerce Personalised   financial journeys Onboard new employees Consistent, seamless service Collaboration at scale Informed sales conversations Integration across business Next Best Product Take the Trailmix sforce.co/ Ulster360

30. Maeve McMahon Director, Marketing & Colleague Communications - Royal Bank of Scotland Eddie Cullen Managing Director, Commercial Banking Division - Ulster Bank

31. Our Path Together Your Dream Join the Conversation #SalesforceBasecampDublin   Trailblazer Community success.trailblazer.com Campground Demos and partner stations, networkingBreakout Sessions 9 sessions happening this afternoon! Your Success Closing Keynote “Unlock Your Potential” with Enda McNulty

32. What’s Next? Check Out These Sessions! Name Keynote Room Breakout #1 Breakout #2 Starting at 2:45 pm Salesforce for Sales: Five Trends Shaping the Future of Sales Salesforce for IT: Empower the Business and IT to Address the Delivery Gap Together Building Meaningful Customer Relationships in Financial Services You Are Here

33. x Subtitle text FPO Christina Eskebaek e-Commerce and   Omnichannel Director Christopher Zanardi-Landi President and CEO Eddie Cullen Managing Director, Commercial Banking Division Maeve McMahon Director, Marketing & Colleague Communications TAKE THE   TRAILMIX sforce.co/ Pink360 sforce.co/ Ulster360

34. What’s Next? Check Out These Sessions! Name Keynote Room Breakout #1 Breakout #2 Starting at 2:45 pm Salesforce for Sales: Five Trends Shaping the Future of Sales Salesforce for IT: Empower the Business and IT to Address the Delivery Gap Together Building Meaningful Customer Relationships in Financial Services You Are Here