8 reasons why customer leads are out and contacts are in

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In this SlideShare, we explain eight reasons why customer leads are out and contacts are in. If you want to read more information behind this SlideShare, you can download our free eBook Top Tips for Effective Selling. http://bit.ly/18Z4ND1

Marketing Business Economy & Finance

8 reasons
why customer leads are out
and contacts are in
sagecrm.com

2
sagecrm.com

Leads are
generated
and
prequalified

3
sagecrm.com

Leads are
short-term
in focus

Contacts require a long-term view

sagecrm.com

4
sagecrm.com

Lead
generation
is often
sporadic

The nurturing of contacts is on-going

sagecrm.com

5
sagecrm.com

The objective
of a lead is a
meeting

The objective of
a contact is to
build a relationship
sagecrm.com

6
sagecrm.com

Leads are
found in
many places

Contacts live
in a CRM tool

sagecrm.com

Contacts
require a
conversation

sagecrm.com

Download our ‘Top Tips
for Effective Selling’
eBook now
http://bit.ly/18Z4ND1

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