1. SHYAM VISHWANATH
E-Mail: shyamv1983@hotmail.com / Phone: 08288004330
Achievement-driven professional offering 8.5 years of rich experience
with commendable success in:
SALES & MARKETING / BRANDING & PROMOTIONS / BUSINESS DEVELOPMENT
P R O F I L E S U M M A R Y
• Presently associated with Tata Motors Ltd. as State Head- Passenger Car Sales for Punjab & Jammu Kashmir.
• Highly successful in driving large scale revenue and profit gains & improving on organizational productivity and performance
• Enterprising leader with a track record of contributions that streamlined operations, invigorated businesses, heightened
productivity and enhanced internal controls
• Combined multi-functional experience across Sales, Strategy, Industry Analysis and Portfolio Growth Ownership.
• Leveraged entrepreneurial skills in translating corporate vision, to overcome complex business challenges and deliver on high-
impact decisions
• Knowledge and Expertise of in functional domains like B2C Sales, B2B Sales- Fleet and Corporate, Rural Sales, Allied Business
C O R E C O M P E T E N C I E S
Sales & Marketing Channel Sales/ Management B2B Sales & Key Account Management
Revenue Growth & P&L Product Marketing ATL & BTL Activations
Business Development Process Improvement Team Management
O R G A N I S A T I O N A L E X P E R I E N C E
Since Aug’10 with Tata Motors Ltd., Mumbai
Growth Path:
Aug’10-Sept’13 Territory Sales Manager, Chennai
Oct’13-Jun’14 Area Sales Manager, Coimbatore
Jun’14-Oct’15 Regional Sales Manager- Allied Business, Chennai (TN& Kerala)
Nov’15-Present State Head- Passenger Car Sales- Punjab & Jammu Kashmir
KEY RESULT AREAS:
As State Head- Passenger Car Sales
• Developing and managing relationships with channel partners and worked with them on business growth opportunities
beneficial to all parties; evaluating performance and implementing HQ plans
• Evaluating spend and utilization, optimizing spending patterns, technology usage and implementing focused strategies
• Developing strong market knowledge of existing and potential clients and ensured business growth opportunities aligned to
company’s strategic plans with a team of 6 TSMs and 11 channel partners
• Focused approach on B2B Sales- Badge bulk deals from Key accounts of Fleet operators, Aggregators and Corporates.
• Maximizing sales opportunities, proactively created new opportunities and achieved sales targets
• Providing in-depth analysis of Markets, Industry trends, Competitors and Clients, Product-wise movements, to improve
strategic planning and decision making
• Playing a key role in organizing events & promotional activities and allocating budgets for BTL & ATL activities
As Regional Sales Manager- Allied Business
• Driving Downstream Revenue Business to improve the profitability of the dealership and improve the bottom lines.
• Collaborated with TSMs and Dealership enhanced profitability by focus in Accessories, Extended Warranty and AMC sales
• Contributed in business development in various outlets; managed customization of packages, pricing, discounting &
promotions and created awareness of products among customers
As Area Manager
• Led a team of 4 TSMs; supervised dealers in 9 districts of Tamilnadu & managed volume of 400 vehicles (16 Crores business)
• Enhance Retails through B2B sales (Fleet and Corporate), Aggregators Business, Rural Sales and Government Orders
• Created opportunity and strengthened relationship with strategic account by leveraging key account management skills
• Led high value sales, addressed minor details and identified areas of improvement in customer satisfaction and service
• Grew and maintained existing customer and worked on Rural Market development initiatives.
As Territory Sales Manager
• Administered all day-to-day operations of channel partners and guided dealership towards higher volumes
• Managed ‘Rural Marketing’ project initiation for promotion and branding of Utility Vehicles in Tamil Nadu
• Plan aggressive strategies and actions to reach out to potential customers and generate opportunity from different sources.

2. HIGHLIGHTS (ACROSS THE TENURE):
• Recognized as ‘Exceptional Performer’ thrice in 4 years
• Attained ‘Top Performance’ Rating in KRA Appraisals along with promotion from M2 to M4 Grade since 2010 to 2015
• Merit of attaining KRA Rating:
o Exceptional in 2014-15
o Strong + Promotion in 2013-14
o Exceptional in 2012-13
o Exceptional + Promotion in 2011-12
o Strong in 2010-11
• Achieved Highest ever Retails of Zest and Bolt, since launch, in Punjab and Jammu Kashmir during the period Dec’15
• Ramped-up market share from 6% in Q2 to 8% in Q3 in 2013-14 and maintained 8% increase in Q4
• Merit of ramping up performance of genuine accessories and increasing the business from INR 38 Lakhs in Q1 to INR 82 Lakhs
by Q3 resulting in attainment of No. 1 position among 7 regions at PAN India level in 2014-15
• Enhanced penetration in all parameters (Genuine Accessories from INR 2300 to INR 4500 per vehicle, EW from 10% to 14.5%
and AMC from 15% to 22%) in 2014-15 and 2015-16
• Recognized as ‘Highest Performer All India’ in Extended Warranty Penetration performance in 2014-15
• Won ‘Highest Performer All India’ Award in AMC Penetration performance in 2014-15
• Bagged order for 125 Sumos from TN Police Department, 100 Indigo and 50 Indigo Manza from Fast Track in 2013-14
• Got awarded for achieving 110% of target in March’14 by the President
• Recipient of ‘UV Ka Big Boss Top Performer’ Award in the country in 2011-12 for consecutive 2 quarters
• Brought 52% growth in Utility Vehicles; highest in the region for the FY 2011-12 for set of dealerships
• Merit of initiating Rural Marketing project for promotion & branding of UVs in Tamil Nadu in 2011-12
• Attained ‘PVBU Ka Bigg Boss Award’ by President for top performance in 2012-13
P R E V I O U S E X P E R I E N C E
May’08 – Aug’10 with Territory Sales Manager, TVS Motor Co. Ltd., Jodhpur
Key Result Area:
• Administered 9 dealerships and 30 authorized service centers; expanded network by appointing 3 main dealers and 10
authorized service centers
Highlights:
• Launched Scooty Streak and Apache RTR 180cc in Rajasthan in 2009-10
• Brought 14% growth of TVS Total 2 Wheeler resulting in increased yearly turnover of co. by 380 lakhs in assigned territory
• Contributed in increasing market share of territory in total two-wheeler by 3% with respect in 2009-10 over last year.
• Received Break through single order of 300 motorcycles from Priya Parivar Institute during Oct’09 in Jhunjhunu.
Aug’05 – Mar’06 with Label Designer, Sunshine Cosmetics, Delhi
• Designing of Sticker Labels as per client requirements for bottling unit using Adobe Photoshop
A C A D E M I C D E T A I L S
• MBA (Marketing & Finance) from FORE School of Management, Delhi in 2008 with 2.92/4.00 CGPA
• B.E. (Computer Science) from Anna University, Chennai in 2005 with 77.5%
• 12th
from Somerville School (CBSE), Delhi in 2001 with 74.6%
• 10th
from Somerville School (CBSE), Delhi in 1999 with 79.4%
E X T R A C U R R I C U L A R A C T I V I T I E S
• Bagged NCC C-certification
• Attained ‘Certificate of Merit’ in Mathematics and Science Olympiads
I N T E R N S H I P S
Organisation: Centurion Bank of Punjab, Delhi (2 months)
Project: Alternate Channels for Sourcing on Loan against Property
Description: Project comprised analysis of competitor’s strategy and exploration of new channels to reach
customers for developing alternate channels for sourcing loan against property.
Organisation: Cosmosoft Technologies, Chennai (6 months)
Project: Project comprised implementation of POP3 mail client server in Java enabled PDAs using J2ME
Technology. It helped in sending & receiving mails on PDAs with attachments. Project included analysis
of pros and cons of J2ME technology over the current WAP technology.
P E R S O N A L D E T A I L S
Date of Birth: 29th
June 1983
Languages Known: English, Hindi and Tamil
Address: Flat F2, A Block, Surya Apartments, Cauvery Street, VGN Lakshmi Nagar, Mugalivakkam, Chennai-
600125, Tamil Nadu