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Twitter Tutorial

Tips and techniques for using Twitter

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Twitter Tutorial

  1. 1. Stan Garfield Twitter Tutorial
  2. 2. Twitter basics 1. Short (140 characters or fewer per tweet) posts with: a. Questions b. Information c. Current status d. Requests for problem resolution 2. Works well with mobile devices 3. Integrated with most social tools, e.g., a. Instagram b. LinkedIn c. Swarm 4. Many third-party tools for filtering, aggregating, and alerting, e.g., a. TweetDeck b. HootSuite c. SproutSocial 5. Don’t confuse the tool with how some people use the tool 2 Twitter Tutorial
  3. 3. 10 uses for Twitter 1. Ask questions 2. Share links, tips, tricks, ideas, thoughts, reactions, and upcoming events – easier than blogging 3. Inform others what you are working on, where you are, and where you will be 4. Get help in real time, including problem resolution 5. Discover people you don’t know 6. Chat in real time 7. Be aware of what others are saying about you, your organization, or a topic 8. Keep current on trending topics 9. Build your personal brand, improve your reputation, and extend your influence 10.Communicate to specific people, both openly and privately 3 Twitter Tutorial
  4. 4. 10 Twitter features 4 Twitter Tutorial 1. Follow: determines which tweets appear in your stream 2. Hashtags: make your tweets findable, click on them to search 3. Directly address, Reply, or Direct Message 4. Retweet 5. Search 6. Find People 7. Favorites 8. Notifications 9. Lists 10.Chats
  5. 5. 5 Twitter chat – live streaming & posting: http://www.tchat.io/ Twitter Tutorial
  6. 6. 6 Twitter chat transcript: Storify Twitter Tutorial
  7. 7. 7 Twitter list Tweet themes Twitter Tutorial •Meeting Monday: Mar 22-24 AIIM Conference & Expo at info360 Washington, DC http://www.aiimexpo.com/ #KM •Meeting Monday: March 24 Social Business Summit, London http://www.socialbusinesssummit.com/ #SM #socialmedia •Meeting Monday: Mar 22 KMEF Webinar: Laying Groundwork for a #KM Professional: Learning, Knowledge & Effective Action http://bit.ly/eFsrVC •Trackback Tuesday: Time for #KM to manage knowledge about management? @stevedenning presented this to SIKM CoP http://bit.ly/hFC5Iu #KMers •Website Wednesday: Laying Groundwork for a #KM Professional: Learning, Knowledge & Effective Action; Alex/David Bennet http://bit.ly/hSlzq4 •Title Thursday Review: The Intelligent Company: 5 Steps to Success with Evidence-Based Management by Bernard Marr #KM http://bit.ly/h5iEQg •#FF @hjarche Harold Jarche helps organizations reintegrate work & learning, using the connectivity of the Net/Life in perpetual Beta #KM #SM
  8. 8. 8 Learning about a topic using Twitter Twitter Tutorial • Follow thought leaders in Twitter • Participate in a Twitter chat, e.g., #innochat • Search Twitter using hashtags, e.g., #KM and #KMers for knowledge management • Ask questions on Twitter using an widely-used hashtag
  9. 9. 9 Twitter List https://twitter.com/stangarfield/lists/kmers/members Twitter Tutorial
  10. 10. 10 Twitter tips 1. Start by following just 10 people 2. Create lists to sort people you follow into categories (e.g., news, family, etc.) 3. Set notifications for email when a. My Tweets are marked as favorites or Tweets I'm mentioned in are marked as favorites b. My Tweets are retweeted or Tweets I'm mentioned in are retweeted c. My Tweets get a reply or I'm mentioned in a Tweet d. I'm followed by someone new e. I'm sent a direct message f. Someone shares a Tweet with me 4. Add your Twitter ID to your LinkedIn profile 5. Tweet about topics about which you are passionate on a regular schedule, either daily (using theme of the day) or weekly 6. Search on a few hashtags to see which ones are most popular and view trends 7. Always include a popular hashtag to allow others to discover you 8. Retweet those tweets which you especially like 9. Reply to others to agree, ask a question, or answer a question 10.Observe a regular chat and then join in – look in these lists to find one a. http://tweetreports.com/twitter-chat-schedule/ b. http://twubs.com/twitter-chats 10 Twitter Tutorial
  11. 11. LinkedIn Posts https://www.linkedin.com/today/author/stangarfield
  12. 12. For additional information Managing the ROI of Knowledge Management (chapter author) The Case against ROI Implementing a Successful KM Program (author) Successful Knowledge Leadership: Principles and Practice (chapter author) The Modern Knowledge Leader: A Results-Oriented Approach Gaining Buy-in for KM (chapter author) Obtaining Support for KM: The Ten Commitments Proven Practices for Promoting a Knowledge Management Program (author) • Join the SIKM Leaders CoP http://tech.groups.yahoo.com/group/sikmleaders/ • Twitter @stangarfield • Site http://sites.google.com/site/stangarfield/