Andy Crestodina – Influencers, Outreach, and Earned Media

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These slides were presented during the SEMrush webinar 'Influencers, Outreach, and Earned Media'. You can view the recording here >>> https://www.semrush.com/webinars/influencers-outreach-and-earned-media/

Marketing

@crestodina
Influencers, Outreach
and Earned Media

lead
traffic
conversions
search
email
social

lead
traffic
conversions
rank
content
links

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traffic
conversions
rank
content
links
content
relationships

@crestodina #SEMrushLIVE
source: 2018 Blogger Survey

source: Traackr, Altimeter Group
Only 15% of B2B brands have ongoing IM programs

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Aaron Orendorff
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@crestodina #SEMrushLIVE
1 in 4 of my articles is guest posts

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