1. “Footsteps in Life”
20 Year High Performance
Highly Personal Marketing Plan
Rowena P. Magat

2. My End In Mind

3. Little footsteps, Pace, Proper timing
to meaningful LIFE
A. Daily Rounds
• Vision/ Mission
• Roles
• Pit stops - Journey Starts!
• Game Plan
B. End in Mind
Rowena’s- Vision driven
consistent
achievement
success and genuine
happiness

4. I align daily…
VISION/ MISSION
My purpose in life is to use daily my
G o d - g i v e n t a l e n t i n a n a l y s i s ,
communication, critical thinking and
g e n u i n e c a r e t o p e o p l e t o
continuously improve and balance
their quality of life and find their own
purpose “Ikigai” in life.

5. Winning means doing 7 roles
1. Faith Believer
2. Sweetheart Wife
3. Model Mother
4. Grateful Daughter
5. Helpful sister
6. Walking Counselor
7. Inspiring
Individual/Banker

6. JOURNEY STARTS!

7. Marketing Plan for Life
consists of 12 Steps
1. Define Business-
2. Assess Market- Capitalize on Strength
3. Identify PTM- Discovering Real Me
4. Launch Strategy- Find Niche & Risk
5. Weather PLC (Product) Life Cycle -
6. Balance Mix- Build My Brand
7. Expand Reach (Place) - Create My Legacy
8. Campaign Ad (Promo)- Reawaken Creativity
9. Plan Distribution (Place)- Share Time & Energy
10. Achieve Sales- Reach Goals
11. Analyze P & L- Keep Score
12. Seek Opportunities- Make Dreams Real

8. Rowena’s
Marketing Plan for Life
1. Define Business-
Who Am I? I am “Life Changer” Rowena
2. Assess Market- Capitalize on Strength
My highly analytical skill, agile personality, communication,
optimistic attitude and genuine heart.
3. Identify PTM- Discovering Real Me
Faith believer, wife, mother, daughter, sister, counselor,
inspiration banker
4. Launch Strategy- Find Niche & Risk
Vision-driven woman for people who want to achieve their goals
in life (Risk: not everybody is open for self assessment and
guidance)

9. 5. Weather PLC (Product) Life Cycle -
Continuously learning, teaching and serving
6. Balance Mix- Build My Brand
Create Identity and influence market
7. Expand Reach (Place) - Create My Legacy
Personal and Digital availability
8. Campaign Ad (Promo)- Reawaken Creativity
Achieving greatness thru technology and personal
approach
Rowena’s
Marketing Plan for Life

10. 9. Plan Distribution (Place)- Share Time & Energy
Navigate with youtube videos and insightful reels
10. Achieve Sales- Reach Goals
Specify daily, monthly, annual, 20 yr targets
11. Analyze P & L- Keep Score
Review reality, actual vs. targets
12. Seek Opportunities- Make Dreams Real
Everything starts with a single STEP, Do the MAGIS
Rowena’s
Marketing Plan for Life

11. The 20 year journey is worth
every day of it…
Goal-driven woman
Daughter
Analyst
Teacher/Tutor
Working to Save for
future
Living day to day
Healthy 97years old
Happily married
Kids with kids
Business Owner
Teacher/Tutor
Sharing wealth
(Charity)
No fear of dying
Genuine Happiness

12. The last footstep to the finals is
vision-driven happy in pursuit of
greatness and change.
As a woman, I succeed if the people around me
learns in life and found genuine happiness and
enlightenment. These are my family, my officemates,
my students, and my community.
Winning does not depends only with wealth but
achieving satisfaction, genuine happiness and living
your true calling defines success.

13. “Footsteps in Life”
20 Year High Performance
Highly Personal Marketing Plan
Rowena P. Magat